Rebirth of the Official Business Route

Chapter 261: Emmer's sorrow

Aida is the biggest beneficiary of the storm blown by the Vision Standard King, but it is not the only one, especially when the Aida market is out of stock, the public will naturally consider choosing other brands of DVD players.

The storm caused by the CCTV bidding king further popularized the concept of DVD players to ordinary citizens, causing the overall sales of DVD players to surge.

The sales of Aida Electronics cannot truly reflect the rapid growth of the domestic DVD player market this month. The Shanghai factory of Philips Components can better feel the real situation of the DVD player market. Fastest update of novel chapters

In September, the Shanghai factory was seriously under-operated. In October, the output was less than one-half of the designed capacity. In November, when Aida paid out 80 million yuan to win the CCTV standard, Philips Components China District President Zhang Yaping decided to gradually increase the production capacity of the Shanghai factory to the maximum, but it would take one to two months of buffer time to fully release the production capacity. At the same time, a larger-scale second-phase expansion project was launched.

The construction of the second phase of the project, coupled with the installation and commissioning of the production line, staff recruitment and training, will take half a year at the earliest.

A factory specializing in movement has already appeared in Guangzhou. This factory took the bald head from Sony and opened the mold to make the rack. The price is much cheaper than Philips. Zhang Yaping has seen the products of this company, only short-sighted, and purely want to buy the DVD player. Manufacturers in the explosive market will use their products. The only potential competition for Philips is that Sony has a domestic factory, and Sony has to come up with a qualified movement, I am afraid it will not be much earlier than the second phase of the Philips project. Time, and Sony’s pace is somewhat conservative, the first phase of the project only reached 100,000 sets. "Fiction" novel chapters are updated fastest

In other words, in half a year. The Philips Shanghai factory will become the main supplier of DVD player cores, but before the completion of the second phase of construction, the Shanghai factory will have a monthly output of 250,000 sets at its peak.

Zhang Yaping suspects that when all the production capacity of the Shanghai factory is released next month, the movement supply will also be in short supply.

In this case, many people consider price increases first, and the people around Zhang Yaping also suggested the same. Zhang Yaping resisted the pressure and got rid of the moving temptation of price increases. Although the price increase at this time can be profitable for a while, it will undoubtedly push some major customers to Sony, and the price increase of the movement will eventually be transmitted to the terminal price of the DVD player, affecting the continued explosion of the DVD player market, and no one can easily Judge how big the impact is, take big gains and take small gains, not wise.

In this regard, Zhang Yaping admires Aida's composure. Just as Aida DVD players were frequently sold out by the market, Aida Electronics resolutely resisted the temptation of price increases and strictly prevented dealers from increasing prices privately.

In any case, Skoper, Philips and Aida Electronics will be the biggest winners. According to the contract drawn up on November 10, the Shanghai factory will give priority to December's orders: 40,000 sets of movement.

Zhang Yaping was surprised to find that, with the addition of 26,000 sets of movement in November, Aida's five-year purchase volume reached 100,000 sets, which was exactly the same as Zhang Ke's forecast on the first day of the launch of Aida electronic products.

Zhang Yaping prides himself on his thorough research on the DVD player market, but he thinks he is beyond the reach of the investor behind the scenes of Aida Electronics. When Aida Electronics' new assembly plant is completed, the new circuit board production line is put into operation, and the training of newly recruited employees is completed. Aida’s movement purchase volume will be increased from 40,000 sets to 100,000 sets at once. That is to say, before the completion of the second phase of the Sony factory and the Philips Shanghai factory, Aida will occupy 40% of the brand’s video player market. Share.

Mr. Emerson, the representative of Skoppers in China, has a very good Chinese name, Emerson, but this person often feels helpless to others. Zhang Yaping made this visit to Emerson. It can only mean that love is helpless. Emmer stopped in Shanghai on his way to Haizhou City. He was not simply inviting Zhang Yaping to be the same, but he hoped that Philips and Skoper could put pressure on Aida Electronics to prevent Aida Electronics from falling into the arms.

The ultimate goal of Skober is to prevent squeezing into the decoder board market, and the embrace of the backwards will immediately **** 20%, 30% or more of the decoder board market, and the aura of the CCTV standard king on the head of Aida Electronics, Manufacturers who want to squeeze into the video disc player assembly industry will undoubtedly give priority to imitating the technical standards of Aida Electronics.

Just as Skoper does not want to lose Aida Electronics, Philips does not want to lose Aida Electronics, so the possibility that they will jointly exert pressure on Aida Electronics is almost non-existent.

Zhang Yaping and Imo arrived in Haizhou on the eve of the Aida Electronics Dealers Conference. Fortunately, Zhang Ke ordered the help

Xicheng Hotel booked a room, otherwise they can only go to the suburbs to find a hostel

Zhang Yaping signed a priority supply and technology agreement on behalf of Philips and Aida Electronics more than ten days ago. However, this trip is related to the market monopoly segmentation of the entire upstream components of the DVD player, and Zhang Yaping will definitely not be absent.

On behalf of Aida, Su Jindong greeted Zhang Yaping and Imer and their entourage, and sent them to the Xicheng Hotel to rest. I am very sorry to say: "I'm very sorry, Mr. Zhang Ke is accompanying: Sheng, Mr. arrived in Haizhou yesterday, and they just tried to use them for us. I am very interested in the prototype of the decoder chip produced..."

"Prototype?" Emmer opened his mouth and was stunned. His Mandarin spoke very awkwardly, but there was no obstacle at all in terms of listening. He was a little unbelievable. As far as he knew, the first official decoder board production line was just a few days’ work. There was no technical cooperation before this. He estimated that Aida would have to four at the fastest. It takes five months to get a prototype.

Zhang Yaping is also a little unbelievable.

It is necessary to add a very complicated control system between the decoder board and the movement to be perfectly connected to play the digital disc, which involves the development of many accessories and system control systems.

Philips and Skobo have cooperated in technology since the middle of the year. In order to jointly monopolize the market, they will provide some basic connection technology to the complete machine assemblers. As long as these assemblers do not want to make a large investment in technology, purchase Skobo For Bai’s decoder board, Philips’ movement must be purchased.

This news is definitely not good news for Imo. It means that the only possibility of threatening Aida Electronics has been ruthlessly stifled, and Aida Electronics can be very effective.

For Zhang Yaping, it is good news. The connection technology between the Philips movement and the decoder board has been given to Aida Electronics, which means that Philips already has the technical foundation to form a strategic alliance at this time, so that he has So a little bit uncomfortable, is that this technology is in the hands of Aida Electronics. Aida Electronics will never be so stupid as Wanyan Company to open these technologies to Philips or Philips for free. During the two contacts with Zhang Ke, Zhang Yaping knew that Zhang Ke was definitely not the one who would do such a stupid thing.

Although Zhang Yaping is confident to mobilize manpower for technical research to solve the problem of connection with the decoder board within three months, Sony can also do it. Three months is so precious. As long as Philips is the first step to form a strategic alliance, In the future, only technically powerful groups will have the ability to get rid of the technical barriers they jointly set up.

Taking advantage of the time when Su Jindong went out to answer the phone, Zhang Yaping patted Emmer's shoulder comfortingly~www.readwn.com~ and said, "I'm afraid that Aida has hooked up with it before launching their first product, Zhang This person, you haven't been in contact with that much. After contacting, you know that this person is too strong and dripping, otherwise, how can there be a seat as a complete machine assembler in this meeting?"

Emmer was a little sad. He asked Zhang Yaping in his crappy Mandarin: "The Chinese like soldiers and never get deceived. The so-called prototypes can only be confirmed by seeing them with their own eyes..."

Zhang Yaping thought that Aida would not use this trick to bluff people, and of course he believed that seeing was believing. Although I was a little tired after sitting in the car for several hours, how can I feel rested at this time? When Su Jindong walked back to the room, he directly proposed to go to Aida Electronics to meet Zhang Ke and Chen Xinsheng, and by the way, take a look at the prototype just developed by Aida Electronics.

This was expected. Su Jindong took out his mobile phone and contacted Zhang in front of Zhang Yaping and Imo, and immediately agreed to ask the hotel to arrange a car to send them to the component branch on Chengshan Road.

Compared with the beginning of the month, the component branch has improved a lot. The scientific research office building is fully opened, the staff canteen and the dormitory building are also fully opened. The circuit board production line of the new plant on the south side is being installed and debugged. Staff training and production line installation and debugging are being carried out simultaneously. Start early, everything is in order, this is the key to the production of Aida DVD player to exceed 100,000 units in a month.

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