Video Game Empire

Chapter 542: Good demonstration (make up for yesterday's No. 2

(ps: I fell asleep in front of the computer as I wrote it last night. I wrote 2,000 words, but I am not satisfied with it today, so I deleted all of them! There will be a chapter on today's guarantee later!)

This looks more like a tactic of injuring the enemy by 1000 and 800, and it seems to be aimed at sabotaging the unstable vcd industry. And this will inevitably make people wonder if the VCR manufacturer is behind the scenes!

In this batch of pirated vcd discs, in addition to several recent popular Hong Kong movies, there are also a number of Hollywood blockbusters that have just been released. Not long after the Japanese police cracked the pirated vcd case, the American media on the other side of the Pacific suddenly noticed the case in Japan.

If it wasn't because someone with intentions was pushing hard behind his back, Daga Norenxiong wouldn't believe it when he was killed. In fact, there are only a handful of people in Asia who have the ability to publicize the American media on a large scale. Among them, who has a direct interest in this incident, Dianxiong Dahe first thought of Li Xuan.

The proliferation of pirated VCDs may not be good news for the film industry, but it is good news for the promotion of DVD players. It is undoubtedly the most cost-effective way to use pirated copies to make up for the lack of content resources of vcd players in the initial stage of promotion.

However, although the Oriental Group saved its own expenses, it actually passed the loss on to the film company. It should be known that since the advent of the video recorder, the proportion of video copyright revenue in the total revenue of a movie has become larger and larger.

≧, w≡ww.

Especially in North America, the box office of movies throughout the 1980s was greatly affected by the popularity of VCRs. Rent video tapes on weekends became part of American family life. So much so that American audiences are less interested in going to the cinema to watch movies.

Although the advent of the video recorder has temporarily underestimated the Hollywood film industry, many niche genres have benefited greatly from it. For example, films such as horror films and pornographic films, which are restricted by the classification system and cannot be screened on a large scale, all rely on the video tape market to survive very well.

But if pirated vcd discs are rampant. That is bound to affect the sales of genuine discs. Once the video-disc distribution company fails to make money, the offer to purchase the film and video rights will naturally continue to decrease.

Therefore, the emergence of pirated CDs will definitely make film companies resist the nascent vcd, making its promotion and popularization more difficult. Because once VCD players really replace VCRs, pirated discs are likely to cause heavy losses to the entire film industry.

VCR manufacturers are the biggest beneficiaries of this pirated VCD incident, which is also analyzed by many American tabloids. They have tried their best to smear the Japanese video recorder manufacturers as evil corporations that will do anything for their own benefit.

But Oga Norio didn't think so. A series of actions of the Oriental Group obviously chose the first battle of vcd listing in the Asian market. The Asian market is the home of Hong Kong films, and Oriental Commercial has already reached copyright agreements with Hong Kong film industry giants such as Asia Films, Art City, and Golden Harvest.

So even pirated VCDs are rampant. It is also the Oriental Commercial Company that suffers losses in the short term. By the time the copyright exclusivity period of Dongfang Shoji ends and Hong Kong's film companies really feel the damage to their interests, vcd should have established a firm foothold in the Asian market long ago.

Moreover, Dianxiong Ohga didn't believe that the Oriental Group would really suffer losses from his own profits. Because according to the intelligence collected by Sony, Asia Entertainment, a subsidiary of the Oriental Group. In recent years, it has been actively deploying in the entire Asian market. A series of actions such as co-production of movies and acquisition of theater chains. It has built a strong ecosystem in the entertainment industry across Asia.

As long as the Asian entertainment company operates properly, it is fully capable of compressing the living space of pirated vcd to a minimum. In fact, it is the movies from Hollywood that are really impacted. Because their channel construction in the Asian market is far less complete than that of Asia Entertainment Holdings, they are naturally more than enough to piracy.

In the European and American markets where Hollywood has a strong influence, Dianxiong Ohga believes that the Oriental Group will not be foolish enough to touch pirated copies. If vcd wants to promote in these areas, it must spend a lot of money to buy a lot of copyrights. Therefore, the Oriental Group is not in a hurry to let vcd enter the European and American markets.

Even in the Asian market, Oriental Group is reluctant to take on the charge of supporting piracy. So Li Xuan simply preempted. Use a trick to guide public opinion to pour dirty water on competitors. When more pirated discs appear in the future, Dongfang Group can completely put the blame on it!

Dahe Dianxiong thought of this, and immediately grabbed the phone and dialed a number: "Qingtian-kun, the plan you proposed earlier is feasible. Seize the technical deficiencies of Dongfang Group's new DVD players in controlling piracy, and guide public opinion to refute! It can be pointed out that this piracy incident is a bitter game directed and acted by the Oriental Group. Their purpose is to muddy the water, so that they can use a large number of cheap pirated CDs to induce consumers to choose VCD players!"

In fact, the company most affected by the vcd player should be the jvc company. Sony can sit on the sidelines and watch the tigers fight. But Dianxiong Ohga is obviously not going to do this, because the Dongfang Group is by no means an easy enemy to deal with.

He can guess that vcd is not in a hurry to enter larger markets such as Europe, America and Japan for the time being. In addition to the consideration of content copyright, the more important thing is that the current vcd video disc player cannot technically be eliminated. some video recorders. On the contrary, the huge number of VCRs in these markets will in turn have a huge repulsive effect on the admission of vcd.

And with the continuous advancement of DVD player technology, when it can completely throw off the video recorder in key indicators such as clarity, Dianxiong Oga believes that at that time, the Oriental Group will completely reveal its bloodthirsty fangs.

Sony was a failure in the VCR era, but Oga Norio did not want his company to fail in the next era of digital video disc players. The advent of vcd has opened the prelude to a new round of industrial competition. He found it necessary to urge the relevant project teams in the company to speed up the research and development progress.

Sony is an alternative among Japanese electronics companies. The early development of most Japanese companies actually followed the development path of first imitating, then gradually accumulating technical experience, and finally achieving catch-up. However, Sony is a rare company in Japan that has taken technological innovation as the core of development from the very beginning, and has succeeded in blazing a trail.

Back in the early 1950s, Sony's main product at the time was radios. It pioneered the development of the world's first transistor radio, opening the market in one fell swoop. Then Sony developed Trinitron technology, which dominated the global high-end color TV market.

In the following products such as walkman and CD player, Sony has led the technological trend time and time again. Sony's investment in research and development has never been stingy. As early as a few years ago, Sony has actually started the early research and development of digital video playback equipment.

It's just that Sony does not have its own rebirth halo like Li Xuan, so even though it is the world's earliest CD player manufacturer, it never thought of adding a video decoding circuit to the CD player and upgrading it to a device that can play images.

But now that Dongfang Group has indicated the direction of research and development, and with Sony's technical background, Dianxiong Ohga believes that it is not very difficult to catch up! And since Dongfang Electronics has now taken a step ahead, it naturally hopes to cause more trouble for the other party, thereby delaying the development speed of the other party.

"Your Excellency Chairman, I have carefully considered the plan you proposed to acquire Columbia Pictures, and I think it is very necessary! And our actions should start as soon as possible!" After giving instructions to his subordinates, Nogao Ohga said Instead of putting down the microphone, he made another transoceanic call.

Akio Morita, chairman of Sony Corporation, lives in the United States most of the time. Before the other party proposed the idea of ​​​​purchasing Columbia Pictures, Noga Oga has been hesitant.

Columbia Pictures is not a small business~www.readwn.com~ Sony needs to prepare four or five billion dollars to complete the acquisition, which is definitely not a small amount. So Dahe Dianxiong did not immediately agree, but said that he needed to think about it in detail.

But this time Dongfang Group's actions obviously stimulated Daga Noenxiong. He believes that the threat of Dongfang Group is far higher than that of old competitors such as JVC and Panasonic. The Oriental Group's model of promoting the sales of DVD players by monopolizing copyrighted content is actually the direction that Akio Morita proposed recently, and the direction of Sony's next business strategy transformation.

The previous failure in the VCR format competition made Akio Morita realize the importance of "soft and hard integration". Through the combination of electronic hardware and content software, the sales effect of one plus one is greater than two is generated. Originally, Dahe Dianxiong had doubts about this strategy, but the Oriental Group clearly set a good example for him.

Although vcd has just been listed for a short time, according to Sony's internal analysis, under the attack of Dongfang Group, the sales share of vcd video disc players in the Asian market has grown very fast, and there are already unstoppable signs.

Therefore, Noro Oga felt that Sony must act as soon as possible. The acquisition of Columbus Graduation Films will allow our company to gain a huge content advantage in the future era of digital video disc players!

If Li Xuan knew what Dahe Dianxiong was thinking, he would definitely laugh. You must know that Akio Morita's so-called "soft and hard combination" strategy has not brought significant growth to Sony's electronic product sales. In another time and space, the person who really combines soft and hard to the extreme is actually Jobs, an admirer of Akio Morita. (To be continued.)

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