Video Game Empire

Modem is the literal translation of Chinese, it actually has a more intimate homophonic translation called "cat". Whether it is networked by later high-speed optical fibers or current ordinary telephone lines, these media can only transmit analog signals.

Therefore, if the computer wants to network, it must use a "cat" (modem) to realize the translation between digital signals and analog signals. When the analog signal is converted into a digital signal, the dsp chip is required to perform high-speed real-time processing on these digital signals.

In fact, in addition to modems, digital phones also need to use dsp chips. There is a very important module in digital mobile phone, called baseband chip. It is equivalent to the "cat" we use when we use the computer. The baseband chip can transmit and receive the information that the user needs to transmit (such as voice calls, text messages, and mobile Internet access) by using specific encoding rules (such as gsm, cdma). The mobile phone baseband chip receives the digital signal converted from the radio signal, and also needs the dsp chip for fast processing.

Another time and space, marking an important node in the real advent of the Internet age, was the release of a browser called Navigator by Netscape in 1994. The bud of 2g digital mobile communication, the first gsm network, will not be opened in Europe until the end of 1991.

In another time and space, the global sales market of dsp did not grow to a scale of 3 billion US dollars until 19+94. At that time, the new president of Texas Instruments, Thomas Angel, took office and carried out drastic reforms to Texas Instruments. Began to transfer the company's core competitiveness to digital signal processor (dsp) and analog component technology () two major businesses.

In fact, Nokia's ability to stand out in the era of 2g mobile phones is the result of Texas Instruments' push behind it. And it is also relying on Nokia mobile phones. Texas Instruments' dsp chip has successfully opened the door to the mobile phone market.

But the mobile communication technology in 1986 is still the era of Motorola and analog signals. Texas Instruments has not yet begun to shrink its business, and it is still exploring the road of diversification.

This time, after receiving the acquisition request from the Oriental Group, Jenkins immediately convened the relevant departments in the company to study and judge the purpose of the Oriental Group. And Texas Instruments concluded. In fact, it is not far from the explanation given by Li Xuan himself.

Aikang, a subsidiary of the Oriental Group, has been Texas Instruments' largest purchaser of dsp chips in recent years. The current Ikon company. It has long ceased to be a pure personal computer manufacturer at the beginning, but has developed to include personal computer products, workstation and server products, as well as networking products such as network cards, routers, and modems. A comprehensive company in these three business sectors. In order to strengthen the control of the network technology module. The Eastern Group's proposal to acquire the dsp business is also reasonable.

The business that the Oriental Group is optimistic about naturally has bright enough prospects. But whether the potential business must be a non-sale product is debatable, and the key depends on the quotation given by the Oriental Group, whether Jenkins and Deyi can be tempted!

"Mr. Jenkins, I don't know what you like about Dongfang Electronics, so you are willing to exchange dsp business!" After hearing that Jenkins did not refuse, Li Xuan already had a bottom line.

As long as Texas Instruments is willing to sell. The next step is nothing more than a slow price game between the two sides. The dsp business is undoubtedly a huge gold mine in Li Xuan's eyes, but if his offer is too high. Not only will he be taken advantage of, but it will easily cause unnecessary crystals from the opponent, so he simply kicks the ball back.

"Haha, there are a lot of coveted things in the Oriental Group! We are willing to use the dsp business in exchange for the technical authorization of the Oriental Research Institute on the erm architecture. I wonder if you can agree with Mr. Li!" Wide open demand.

"Mr. Jenkins, the cooperation between Deyi and Oriental Group has been very pleasant over the years! So this time I specially came to communicate with you in person, hoping to continue to deepen the good relationship between the two sides!

The dsp business is only a small department within the Texas Instruments company, and it is not equal to the interests of the erm structure at all! What's more, the erm structure is a non-sale product of the Oriental Group. I hope that Deyi can offer some more sincere prices! "Li Xuan shook his head and said.

"Although the current market size of dsp chips is not large, this is the core business of Texas Instruments' future plan. It not only has broad applications in network products such as modems, but also in future digital mobile phones, voice images, instrumentation, medical Equipment, automation control and other aspects have huge potential for development.

So my request just now is not outrageous. If the erm structure is not for sale by the Eastern Group, then we, Deyi, do not insist on it! We can settle for the next best thing and use dsp technology in exchange for the structure of the Oriental Research Institute and the controlling stake in the Oriental System Software Company! Jenkins smiled and changed another condition.

Twenty years later, the mobile phone market is a huge gold mine with annual sales exceeding $100 billion. In another time and space, when Texas Instruments was at its peak, one out of every two mobile phones sold in the world used a Texas Instruments dsp chip.

If Jenkins can really predict the dsp in their hands now has such a brilliant prospect, then Li Xuan will not be able to sell the dsp business no matter how high the price is.

But Texas Instruments' own analysis of the prospect of dsp chips is obviously not so exaggerated. You know, Motorola's analog mobile phone has been out for less than five years. Who would have guessed that analog communication technology only existed for ten years, and was quickly replaced by more advanced digital mobile communication technology.

This result was not even expected by Motorola itself, so that European mobile phone manufacturers such as Nokia and Ericsson rose rapidly in the 2G era in the 1990s. In another time and space, Texas Instruments encouraged Nokia to develop a digital mobile phone. It has become one of the most important gravediggers of Motorola's big brother products, but now Texas Instruments has obviously not had this kind of consciousness.

After Jenkins made this offer, Li Xuan quickly began to analyze the other party's real purpose. from the current market value. Whether it is the architecture, or the Eastern System Software Company, it is ahead of Texas Instruments' dsp business. Jenkins asked to replace one, and he has already opened his mouth, let alone one for two.

In fact, after Japanese integrated circuit manufacturers captured the memory market, the semiconductor department of Texas Instruments also began to adjust its strategy like Intel. Instead, try to enter the emerging processor market.

As far as Li Xuan knows, Texas Instruments began to invest a lot of resources a few years ago to prepare to develop a new architecture (reduced instruction set). To compete for the big fat in the processor market.

Jenkins wants to obtain the technical authorization of the architecture, is it going to be applied to the new architecture of Texas Instruments? Li Xuan felt that this possibility was possible, but not very large.

Texas Instruments' semiconductor division does not have as much processor development experience as Intel's. They are really just newcomers to the field. Unless the technical research and development team of Texas Instruments. From the beginning, aim at the compatible direction of the architecture, otherwise the two architectures will only spread their energy. Know that greed for more is never a good thing.

In contrast, the real purpose of Texas Instruments is probably to acquire the equity of Dongfang System Software Company. With the rapid growth of the global computer market, Texas Instruments, which started cooperating with Dongfang Group earlier, occupies the third place in the US personal computer market after icon and ibm.

Naturally, Texas Instruments has already recognized it. The importance of operating systems to the entire computer industry. However, under the cooperation of the two giants of icon and ibm, east-system of the east system software company. Dominance has been firmly established.

Any PC that doesn't use the east-system is meant to be niche and unpopular. Because after users buy these computers, it is difficult to find enough compatible software to use. Now in the entire computer industry, only Apple is still struggling to resist, investing a lot of extra money every year to develop various basic software that can be used by its own independent operating system!

Relying on its near-monopoly position in operating systems, Eastern System Software now has the power to oppress computer makers in turn. Computer makers without access to Eastern System Software's technical support would soon be at a disadvantage in competition with other rivals.

One of the most obvious examples of this is the personal computers of icon and ibm, which are always the best for east-system compatibility among all brands. For other computer companies, they can only get the basic information of east-system. For the two shareholders, icon and ibm, they can directly carry out more in-depth cooperation with the east system software company.

This is undoubtedly very unfavorable for Texas Instruments, which is in the third position. If it intends to continue to increase its share in the computer market, it must strive for the same competitive conditions as icon and ibm.

The current equity structure of Eastern System Software is that Li Xuan holds 72.75% of the shares, IBM holds 24.25% of the shares, and the remaining 3% is held by employees and management. With the continuous development of the computer industry, the particularity of the status of the Eastern System Software Company is also constantly highlighted.

Li Xuan originally intended to make Dongfang System Software Company listed in the United States in the next one or two years, thus turning it into a public company. As long as it doesn't affect Li Xuan's control of Dongfang System Software Company, he doesn't mind transferring part of the equity to Deyi Company. The addition of Texas Instruments can also further strengthen the dominant position of Dongfang System Software in the field of operating systems.

"Mr. Jenkins, your appetite for Texas Instruments is a little too big! Why don't I use a part of the equity of cg company (computer garden) to replace the dsp business of Texas Instruments! cg company has now grown into the world's largest electrical appliance chain Sellers. If Deyi strengthens its cooperation with CG, it can further promote the sales of your company's electronic products such as computers and printers!" Although Li Xuan has found a direction for the two sides to compromise, he did not immediately agree.

If he lets go too quickly, he will let the other party see through his cards and be tougher in the next negotiation. What's more, Li Xuan was not ready to swallow the dsp department of Texas Instruments. Texas Instruments is one of the important technology suppliers of the US Department of Defense. They have developed dsp products as early as the 1970s, but that is mainly for the military field.

The first commercial dsp chip using LSI technology did not appear until 1982. For a foreign company like Oriental Group, it will only focus on the commercial sector. If Li Xuan swallowed Teyi's dsp department, he would encounter a lot of unnecessary political scrutiny.

After some bargaining between the two parties, Li Xuan finally agreed to use part of the equity of Dongfang System Software Company to replace part of Deyi's patented technology and production process in the field of dsp. Of course, the two bosses only reached a general cooperation framework~www.readwn.com~ The specific replacement plan still needs the negotiation teams of both parties to conduct more detailed negotiations.

Li Xuan's trip to North America was a worthwhile trip. He laid an ambush at Bush Sr., hoping to advance the development of the North American Internet in advance. Then he reached a deal with Texas Instruments to make up for the lack of Oriental Research Institute's dsp technology.

On the contrary, it was Li Xuanming's purpose of coming to the United States, and it became a small embellishment to attend the event that the Oriental Group and the American Parent-Teacher Association jointly established the National Youth Development Foundation.

However, he unveiled the foundation at the same time as Vice President Bush Sr., which attracted the attention of many American media. This also gave the Oriental Group the opportunity to swipe its face on major newspapers and TV stations in the United States.

After Li Xuan left the United States, he did not return to Hong Kong directly, but flew across the Atlantic to the United Kingdom. The Cambridge Research Center of the Oriental Research Institute is waiting for him to witness a new milestone in the development of the Internet.

In another time and space, there are several important nodes in the development of the Internet, such as the Navigator browser launched by Netscape, which makes surfing the Internet easy. Before the establishment of Netscape, another important milestone in the history of Internet development was the invention of the World Wide Web (www) by Tim Berners-Lee. (To be continued...)