The Happy Life of the Reborn Dad

"Xiao Zhang, go and summarize the recipes of Rongdou from these nine shops. I want to see how they write it?" Xia Zekai started to act after he had a scrupulous heart.

Zhang San didn't know what the boss was thinking, but it didn't prevent him from following the order, so he responded and went to do the job immediately.

Xia Zekai continued to browse the information of several other stores, and found that several online store comment areas were talking about price and taste.

Xia Zekai knew in his heart that if he mentioned that the taste was not right, he must have bought Rongdou in his shop.

In this case, he does not comment, just free to buy and sell.

But for merchants who dare to sell dog meat with sheep's heads, he, as the inventor of "Rongdou", must do his best to crack down on the perpetrators that disrupt the normal market order.

When Zhang San returned to his desk, he began to mess around.

Unlike other clothes and shoes, the entire screen is covered when you search. When you search for Rongdou, there are a total of 9 shops.

It's just to summarize the recipes of these stores, open the store, cut a picture in the product details, and Zhang San will be done in a few minutes.

Coincidentally, the formulas of these Rongdou companies are infant formula milk powder, yogurt, eggs, starch, etc., among which infant formula milk powder is mainly used, almost the same.

After Zhang San compiled this formula, he sent it to Xia Zekai.

After Xia Zekai finished reading it, he smiled directly. The laughing Zhang San felt a little panicked. The boss's expression was a bit wicked. What did he want to do?

"Boss, are you okay?" Zhang San asked cautiously.

Xia Zekai turned his head and stared at him calmly for three seconds. Zhang San was all irritated. Then he turned his head back and said, "It's okay, I'm fine, Xiao Zhang, do you see any way out? ?"

"The formula is almost the same?" Zhang San was not ignorant.

Xia Zekai gave a satisfied ‘um’ and said, "Look again!"

Zhang San looked hard, but he didn't see any other problems. He was very honest and didn't talk nonsense in front of the boss, and said, "I didn't see it."

"Do you remember our recipe?" Xia Zekai asked him.

With this reminder, Zhang San’s mind immediately flashed through the recipe that was so familiar to him that he was about to become instinctive. He had to explain dozens of times a day to many inquiring customers, "Hello, our Rongdou is based on formula milk. Mainly, supplemented by yogurt, eggs, starch, supplemented by squeezing various fresh fruits and vegetables such as dragon fruit, radish, spinach, etc.'...

"Uh, boss, the formulas of their nine houses are the same as ours, and there are not many changes." Zhang San blurted out.

He thought these recipes were very familiar just now, but because he was so familiar with his own recipes, he selectively ignored the past.

Xia Zekai said: "Yes, just copy our recipe, and dare to cut prices casually, grab my customers, grab my money, and I will kill him!"

Seeing Xia Zekai's originally gentle face suddenly became hideous, his eyes changed, and there was a stern look inside. Zhang San suddenly felt strange and a little nervous in his heart.

He seems to know what the boss is going to do.

After eating and drinking with Yu Shuping and Bian Ning of Sina.com yesterday at noon, Zhang San knew why the order volume in the store suddenly jumped more than ten times. The secret is here.

His first reaction now is that the boss has to write about Spring and Autumn again.

Sure enough, Xia Zekai said: "I have to concoct an article to write about the cost of our melted beans. I am afraid that their formula is different from ours. This is good."

After speaking, Xia Zekai didn't explain much to Zhang San, and opened the WORD document by himself and typed the title directly.

"On the cost of Rongdou and the harm of fake Rongdou to the body! 》

After Zhang San saw the title, he quietly exited Xia Zekai's office.

The same formula is sold so cheaply, and there is still some profit, maybe more than they make, then where does the money come from?

The most important ingredient in Rongdou is infant formula milk powder. The price of a bucket of milk powder is a well-known thing in the market, unless other stores do not use formula milk powder, but use other things that do not know what materials are used. It is stated in the recipe that there is...

Xia Zekai wrote under the title: "I am the inventor of the latest children’s snack "Rongdou". I am the owner of Jingtong Foods Store. The neighborhood where I live is highly acclaimed..."

"I did a special survey. There are products with similar shapes on the market, but those are snacks made with various additives as the main color. They cannot be called "melting beans", and eating more is not beneficial..."

"After April, the product'Rongdou' has been logged into Taobao Mall one after another. In the next two months, the sales volume of Rongdou has changed drastically. The Jingtong Food Store now has more than 1,300 orders per day. The period even reaches more than 2500 orders..."

"Today, I have seen several products that follow our trend. This is a normal response from the market. I personally think that it is normal for a product that has attracted much attention from the market to follow the trend, but what I cannot accept is these shops that follow the trend. The recipe of Rongdou produced is exactly the same as my product, the content of the recipe is slightly changed, but the plagiarism is obvious."

"I want to take this opportunity to talk to you about the formula of "Rongdou" and its cost."

"On duty today, after nearly 4 months of hard work, the production of soluble beans in my shop, from the beginning of the raw materials, to the production, packaging, delivery, etc., is approaching perfection, so I am honest today. Talk to everyone about the cost issue."

"First of all, I use Dumex 3 900g infant milk powder, which is 120 yuan per bucket, and the second is Wyeth’s 4 900g infant milk powder, which is 105 yuan per bucket. The market prices of yogurt, eggs and starch, everyone. It is also clear that I will not explain them one by one. What I want to say in particular is that I bought 5 large commercial ovens of the same style in May this year, each at 13,000 yuan, renting a house cost 5,000 per month, labor cost..."

"I believe that in terms of logistics and delivery, my daily shipment volume of more than 1,000 orders is already a major customer of the express company. The unit price given to me by the logistics express company has reached 2 yuan, which should be lower than yours. Under the circumstances, I sell a box of 15 yuan, and the profit after excluding other expenses is already very low. I would like to ask some of you who follow suit, and the cost is higher than mine. If the price of the same amount of soluble beans you sell is more expensive than Mine is still low, where is your profit? Where is your confidence in low prices?"

"Did you really use infant formula? Or did you use other inexpensive products instead of the main ingredients?"

"Here, I only speak on behalf of all the staff of our Jingtong Food Store. Another layer of Rongdou is defined as solid milk powder beverages. If someone buys a fake'Rongdou' without knowing the reason, it will be good to your family. It has caused irreversible damage to the child's body and has nothing to do with Jingtong Food Store!"

Xia Zekai wrote more than 4,000 words eloquently. He showed off the whole process of making Rongdou and thoroughly showed this product to the public. Even ordinary households have ovens and the same ingredients, as long as they are not too troublesome. , You can make soluble beans, but the taste and shape of the final product will be different.

But what about that, Xia Zekai thought about it, this product was born from his hands, and then announced in his hands, so as to establish a wave of conscientious business people, which is also very good.

As for after today, there will be overpaid people who will buy his Rongdou, Xia Zekai is not too worried, just let it go and get other products.

But he also believes that there will be many buyers.

For the simplest example, there are many people who can steam buns, but more people go to the bun shops to buy finished products.

After finishing writing, Xia Zekai carefully read it twice again and revised the article. After finishing the revision of a content of more than 4,000 words, it took more than half an hour before he clicked save and publish.

After sending it out, Xia Zekai easily changed his QQ space description: "I insist on being a merchant of my conscience, and I will fight unscrupulously with unscrupulous merchants to the end!"

Pull another wave of people.

After this article was sent out, only the friends who had added Xia Zekai’s QQ account were immediately reminded. When they looked at the title, they felt a sense of pre-war urgency of'spring breeze blowing and fighting drums'. After this article, many people are numb.

The boss of Jingtong Food Store, Xia, is going to use his own power to fight against the merchants who follow suit.

Didn't you imitate my product? That's okay, but don't make the price so low, it is fake if it is low!

In Boss Xia’s article, this tune is discussed throughout, so that people can understand it at first glance.

At the same time, I took this opportunity to publicize how "real" his Rongdou is. This is to set a market benchmark for Rongdou!

Finally, I wrote down the production process of Rongdou, which is equivalent to directly publishing the production process and formula to the showdown. As long as you read this article, you can know how to make Rongdou.

Netizens want to buy in the future or make them at home. Feel free to!

But I believe that the customers who really want to buy, except for those who may find the nearest bakery offline to buy, and then buy Rongdou online, 8 out of 10 will consider'Jingtong Food Store', after all, his products are'real' "Goods", those that are sold cheaply are all fakes, and eating them is still harmful to the child's health, so I will definitely not think about it again.

Since Zhang San learned about the boss’s “secret”, he also added the boss’s QQ friend. As soon as the boss’s latest QQ space log was released, he immediately received a reminder. When there is no client looking for him, he immediately clicked Opened a glance.

Before he finished reading it, Zhang San was shocked. The boss has to pick something up!

Zhang San knows that he is not picking the nine shops that follow the trend, but including the many merchants who have subsequently joined the "Rongdou" product. He seems to understand that his boss wants to set a benchmark.

This feels a bit familiar. It looks a bit like Moutai in liquor and Dong Ejiao in Ejiao. It’s interesting to be the leader in this industry.

"Boss, he really dared to play tricks!" Zhang San sighed.

Liang Wenxiao was communicating with the customer, and did not hear what Zhang San said clearly, she asked: "Brother Zhang, did you call me?"

"No, Xiao Liang, you won't be busy later, I'll show you something." Zhang San asked her to deal with the client first.

At the same time, Xia Zekai wrote this "On the cost of soluble beans and the harm of fake soluble beans to the body!" "The latest article was directly reposted by many QQ friends.

Many of them have never thought that the production cost of "Rongdou" should be so "high", but the cost of milk powder, yogurt, eggs, including the remaining accessories is indeed all With data available, the price of a can of milk powder of more than 100 can't escape.

Coupled with renting, equipment, labor, etc., the cost is really not low after such a calculation.

Thinking about how many soluble beans can be produced by a can of milk powder written by Xia Zekai in the article, many people can calculate Xia Zekai's profit by themselves, and can also calculate the price range of this thing is normal.

In their thinking, the gimmick of the founder who invented this product represents everything. Everything he said is true. On the contrary, those who follow the trend and sell the price very low, why should they? Dare to sell so low?

Fake goods!

The milk powder must be fake, even if it is not fake, it is definitely not baby formula milk powder, otherwise the price cannot be explained.

Either the infant formula milk powder is used, the usable quantity is definitely not the same as the formula, and it will not be as real as the products of Jingtong Food Store. Maybe it will increase the starch content, which will cost the cost anyway. It has been pulled down, and the overall price is also low.

Yu Shuping and Bian Ning returned to the company just after three o'clock in the afternoon.

Both of them were pretending to have something in their hearts. Yu Shuping wanted to quickly ask about Weibo, while Bian Ning considered how to help Boss Xia.

When Bian Ning turned on the computer, he habitually scanned Xia Zekai's Qzone first, and then he found a new log.

This title is not as attractive as other titles. UU read www.uukanshu.com but the words ‘harmful to the body’ are quite bluffing, so Bian Ning quickly opened it and read it again.

After reading it, he was dumbfounded!

There was a thought in his mind, Boss Xia really dared to write, what is he doing?

Even so, it does not prevent him from reprinting Boss Xia's article. There are a lot of content related to product costs in this article, and it makes sense to put it in the economic section.

"Well, should I go to Editor-in-Chief Yu and see what he says?" Bian Ning remembered the question.

In the end, he decided to talk about it. After all, if the article wants a good recommendation, it still needs the editor's nod to agree.

Bian Ning did as soon as he thought of it, and he immediately went to find Yu Shuping.

But when he came over, Yu Shuping was chatting with Yang Bin, the editor-in-chief of the Sina News Center, with Chen Tong on top of Yang Bin, who was truly a top executive of Sina.com.

If he wants to go to Weibo, he will have to help Chen Tong in the end.