Since 1983

"Virus" is too eye-catching.

As a Chinese-speaking star starring at a box office of more than 100 million US dollars and not released on the mainland, although pirated copies are circulating, many people still look forward to seeing the official version.

The video station has a comment function, not a bullet screen.

It's a different feeling to communicate with a group of common fans under the movies that I like, compared with BBS.

The number of clicks is fine, there is only one problem:

"Hey, why is it stuck again?!"

"What website, old special card!"

"Mom, it's time to install broadband in our house!"

"Is it OK to install broadband?"

On Sohu's side, Tang Jian organized a meeting.

"The registered users of the video station have exceeded 500,000, and 80% of them have signed in for more than three consecutive days, but I don't think they are the main force in converting into paying users.

Sign-in can only indicate diligence, not necessarily willing to consume. Those who do not sign in may not be short of money, we cannot ignore. "

"Agree!"

"Agree!"

"The fee will be a little bit. I think it can be started next year, and there is room for users who have little money but are very loyal. But as long as you become a VIP user, you can enjoy the best service.

By the way, Mr. Xu specifically urged you not to engage in VVIP. "

"What is VVIP?"

"I pay to watch movies, but when there are particularly popular movies online, I still have to spend money, but it's less than ordinary users."

"So shameless?"

"Shameless and shameless!"

"The biggest problem at the moment is bandwidth, and the general response is very poor. No way, we have a strong publicity, and there are too many online people."

"Well, this will gradually escalate."

Tang Jian concluded: "Video sites must train users, especially if we insist on making genuine ones, we must be prepared for long-term unprofitability or even loss of money.

Mr. Xu fully supports this project, don't worry about being cut, everyone! "

In short, the video station quickly gained popularity, and even the orange network became popular. There are more people watching the film, so naturally there are more people rating it.

Historically, the three major portals have achieved profitability this year.

Sohu mainly relies on advertising, which is obviously a benefit brought by the growth of the Internet market. The decisive factor may not be Sals, but it must be relevant.

And now that Xu Fei has played the game, with two cash cows, Sohu doesn't have to press hard.

…………

With the development of the central government's emphasis on measures, Beijing has entered a special state.

The first batch of 6 designated hospitals was determined, and 10 consultation hotlines were opened? Then it was announced: the decision to open the Xiaotangshan Hospital for centralized admission.

Xiaotangshan is also a legend? It was a palace in the Ming and Qing Dynasties? After the founding of the People's Republic of China, it became a nursing home.

4000 workers, 7 days and nights, built a SARS ward in the north of the nursing home? One-seventh of the patients in the country were admitted. Later demolished? Until the reconstruction of the new crown, here again played a role.

The Xu family trio also started to act.

Times Media mainly assists the government in carrying out a series of publicity activities. Stars are very effective cards? They talk about scientific prevention and treatment? It is more popular than others.

Xiaoxu donated clothes, bedding, masks, etc. to the hospital? He also distributed free masks at bus stations and subway stations.

Of course Zhang Li donates money? She only has money left.

And when the city of Beijing is getting quieter? Teacher Xu is very busy. At the same time that the video website was first released? Web articles followed.

Speaking of online texts, I didn't talk about it in the early days. After 2000, the four literary forums in Xilu announced their withdrawal and established certain Kong.

A certain sky is a generation hegemony? Monopoly level.

But as the traffic increases? The server is overwhelmed? The browsing experience is extremely poor.

At that time, there were two directions? One was to invest funds to purchase new servers and continue to develop online; the other was to abandon the Internet and enter the publishing market with all its strength.

Sokong chose the latter.

This decision directly led to its withdrawal from the online literature market.

After that, many websites emerged, all with one characteristic; poor!

Most of them have tried physical publishing, but they can't sell the price. What should I do? Start to test the water online charging.

The first to test the waters was the read-write network established in 2002, which used SMS to collect fees.

However, due to the lack of accumulation of public works, too many short message charges, and serious exploitation of authors, it has never developed.

At that time, the remuneration was calculated per person, 0.06 yuan/person.

For example, within a month, if a member reads your book, no matter how many words you read, you can only get 6 cents.

Then at a certain point in 2003, the VIP system was implemented.

At that time, unlike now, you can enter V as long as you sign a contract. At that time, only a dozen fine novels were prepared as the pioneers of paid reading.

During the period, some changes happened and I won't talk about it. I can only say that I was lucky and a certain point survived.

Especially in 2004, a certain point was acquired by Shanda, bidding farewell to the poor word. Relying on Shanda's wealth and operations, a large number of VIP members were added at a certain point, and the Warring States era of online text was over.

In summary, the major conditions of the charging model:

The number of hits must be sufficient, and the public works must be numerous. These are the basics.

The author's return must be high, so that there is motivation.

There must be a big benefactor behind to resist risks and development.

Easy to recharge.

All Chinese web sites are available!

…………

In an office with the smell of disinfectant water, the person in charge of the website and Changyou representatives gathered together, and Mr. Xu personally hosted it.

"Because of the pioneering works such as "The Legend of the Immortal Cultivation", "Legend of Little Soldiers", and "The Disciples of Hearst", the website traffic is already not low, with daily hits reaching more than 20 million.

The first batch of dozens of VIP novels including "Zhu Xian", "I Am a Rogue", "How Bad Guys Are Made", etc. were prepared. They will be launched in May, but the first month will be free, and fees will be officially charged in June.

2 cents/thousand characters, there are three recharge modes: SMS, online banking and Changyou's point card. "

ICBC launched online banking in 2000, and "Westward Journey" and "Fantasy Westward Journey" point cards are spread all over the country, using this channel to sell online point cards.

"The website and the author are divided into five to five, and the remuneration is paid in full before the 15th of the next month."

"..."

Xu Fei listened and thought about it for a moment: "After a period of time, VIP will be divided into primary and high-level. The one-time top-up can become high-level, and reading is cheaper.

There are more benefits for writers. For example, if the monthly remuneration does not reach much, a guaranteed bonus can be issued. Or update the number of words every day, and issue a full attendance award.

In addition, set up a monthly pass mode, set up a monthly pass ranking, and give the top few prizes to big publicity. But readers must spend a certain amount of points to get a monthly pass.

Authors need to be inclined to cultivate, this is also a position, the circle is not big or small. A good author can bring great benefits. The grades are divided into grades, and there are great gods and platinum at level 12345..."

Hiss!

Everyone is convinced, and the boss is so skilled in web writing!

But someone asked: "Boss, this will put a lot of pressure on the website, and you may lose money."

"Just like the video, you do it now and focus on the future. If I am afraid of losing money, I will not engage in these projects."

Xu Fei gave everyone reassurance: "Please rest assured that what we do today will not show its true value in five or ten years!"