Rebirth of the Official Business Route

Dallas Fort Worth Airport is one of the busiest airports in the world. Sitting in the reception hall, looking out, the lights on the landing gear of the aircraft are like orange stars. It's a miracle if you don't crash into it. It's normal to hit two planes a day.

Everyone is accustomed to staying up late. During the Spring Festival, they had a good rest. After getting off the plane, they were not confused by jet lag and looked exhausted. They took a premium RV to the manor villa area of ​​Preston Hollow in Dala. The wealthy area of ​​Texas. Fastest update of novel chapters

The early spring of Dallas is warm and moist, and the Preston Hollow area is shaded by giant trees, as if coming to the National Forest Park of the United States, the manor houses are hidden in the shade of the trees.

Angela received Zhang Ke and his party at his mansion in the Preston Hollow area of ​​Dallas.

Unlike the domestic banquet, where the table is full and dozens of dishes and bowls have to be placed in several rounds, the first night banquet in Dallas only has the smoked guinea fowl salad as the appetizer, and the main course is a fried steak with Washington yellow onion and a The plate of dessert, unfortunately, the dessert is not a buttered almond cake, and the main course does not have Alaskan halibut with prawns to choose from, otherwise Zhang Ke will enjoy the highest level of treatment.

After having a cordial conversation at Angie Bo’s house for half an hour, and spending another half an hour to visit this manor mansion priced at five million dollars, Zhang Ke and his party abstained and returned to the hotel. "Fiction" novel chapters are updated fastest

In 1997, it took five million U.S. dollars to build a villa with the same specifications in China. It would take people to visit for three hours. However, Zhang Ke is not anxious at all. The living standards of Chinese people are slow to catch up with Western society. The price of housing prices caught up with the United Kingdom and the United States within ten years is definitely not the floating wind of the 1960s and 1970s.

Arranged for Zhang Ke and his party to stay at the most luxurious hotel in Dallas. To tell the truth, today is February 14th, a special day. Zhang Ke also wanted to get rid of An Jibo as soon as possible.

The night is deep outside. After leaving Dallas Fort Worth Airport, it has been raining, sitting in a luxury RV and drinking champagne through the night and quiet streets of Dallas. It feels really good.

In Dallas, there is no bleak withered leaves, only at this time the grassy spring season has a tinge of forest dyeing, and it will not last long to taste it, and it will be interspersed with fresh green unknowingly.

Zhang Ke only saw the introduction of the hotel in the World Travel Magazine, and he felt that the introduction of the magazine was not exaggerated at all. There is a large garden square under the dome of the hotel's steel structure and tempered glass frame. The river is winding, and guests even take a boat to tour the indoor garden square. Zhang Ke did not hesitate to help arrange a small boat to experience the world's largest indoor garden square.

It was only ten o'clock in the night in Dallas, and Zhang Ke took enough naps on the plane—Chen Xinsheng, Xiao Jincheng, Cheng Hanzhang, they must consider going back to the room to take the jet lag, otherwise they will not be able to cope with work normally during the day tomorrow—Zhang Ke has nothing In this regard, the occasional yawn during the visit can only make people think that the first visit Guilin has uncontrollable excitement, and everyone else is returned to the room. Zhang Ke and Xu Si are in the most luxurious Dallas. Spent the remaining hours of February 14th in the hotel.

The next morning. I visited the world’s most advanced wafer fab where Texas Instruments invested US$3 billion. The fab covers an area of ​​25 football fields and uses natural daylight. It is troublesome to visit the dust-free workshop, but in Zhang Ke’s view , Semiconductor devices are like a miracle under the modern industrial system. The cleanliness of the absolute clean room is 1,000 times cleaner than the strict hospital operating room. Accompanied by the chairman and executive officer of Texas Instruments, it was a bit hard to suppress excitement.

It will not be until three years later that Motorola will invest 12 billion yuan to build a wafer fab in Tianjin; Zhang Rujing, who was born in Texas Instruments and has worked for Texas Instruments for 20 years, will not receive 20 billion yuan until seven years later. Huge funds are raised in Shanghai for Chip International.

For the time being, Zhang Ke would not consider these too far away things, and he did not even ask which factory of Texas Instruments Zhang Rujing was working in at this time. Even with tens of billions of funds, Zhang Ke wanted to do too many things. Only invest in one project. What's more, wafer fabs are also called "half upside down" in the semiconductor industry. They are said to be an industry that "usually do half of it will be dumped" and has huge investment risks. Bringing out Zhang Rujing and his team in advance, investing tens of billions of dollars, may not be able to successfully build a fab.

The focus of this trip to Dallas is to visit the research base of Texas Instruments and the latest research results of Texas Instruments.

Zhang Ke clearly knows the huge differences in business thinking between electronic manufacturers in Europe and the United States and those in Japan and South Korea.

European and American electronics manufacturers pay more attention to professionalism and focus on core business. For example, Texas Instruments is one of the world's largest semiconductor service providers, but there are very few Texas Instruments electronic products in the market. Ordinary consumers have not even heard of this. Electronic companies; while Motorrot will package and sell its non-core businesses such as chip factories in the next few years. All of their own mobile phone parts will be contracted by other electronics manufacturers, and Motorrot will focus on communications. electronic product. They are rarely involved in their similar consumer electronics products-this is the professional management idea of ​​European and American manufacturers.

Even more excessive, European and American electronics manufacturers will habitually separate their self-righteous non-core businesses, and Texas Instruments under Angieber’s leadership quickly packaged up twelve non-core businesses within one year of his tenure.

Why did Texas Instruments agree to put all the laser reading and burning technology under its name into the joint venture with Kumho to establish the Taite Optoelectronics Research Institute? Because this one is not the core business of Texas Instruments. Why did Zhang Ke agree with Texas Instruments to hold 50% of the equity in the Technological Institute of Optoelectronics, and allow Texas Instruments to hold 40% of the shares in the movement factory? First, I want to use the technical resources of Texas Instruments in the early stage. There is also the determination and degree of fancy Angie Bo to cut non-core business. This means that what is leaking from the fingers of a big man is enough for a small man to eat. Zhang Ke has actually been waiting for Texas Instruments to repay the investment and cut off these two non-core businesses vigorously.

However, Japanese and Korean electronics manufacturers have their business ideas. They are more focused on the system. The entire system includes a complete product structure and a complete technical structure. Like Samsung Electronics, its factories include the most upstream chip manufacturing in the electronics industry, as well as the final electronic product production. The marketing team, the types of electronic products are also all-encompassing.

As Japanese and Korean electronics manufacturers focus on systematic business ideas, their electronic technology lags behind those of Europe and the United States, but they occupy most of the future consumer electronics market, even in the more professional electronic chip market, their share No less than European and American manufacturers.

Kumho’s goal is to establish a complete product structure and a complete technical structure. Kumho adopts this business approach, and it is destined that Japanese and Korean electronics manufacturers will be Kumho’s future and ultimate competitors, while European and American electronics manufacturers are to a certain extent Kumho will be Kumho’s best partner in a certain period of time. Of course, Kumho must have the strength to enable European and American electronics manufacturers to regard Kumho as their partner.

One of Zhang Ke's most focused things in Texas Instruments these days is to ask the staff of Texas Instruments every day to find out which part of the business of the tall, serious-looking Angela is classified as a non-core business.

Angie Bo was not stingy, and generously showed the latest research achievements of Texas Instruments to Zhang Ke. Although Kumho’s technicians can search for patents to know the latest technical achievements of Texas Instruments, it is different for Zhang Ke. His technical background is too bad, even if someone searches all the patents before him, he doesn't know what the patented technology means to the final electronic product.

But when the staff of Texas Instruments demonstrated the functions of their patented technology one by one ~www.readwn.com~ Zhang Ke could quickly distinguish whether this technology will be widely used in consumer electronic products in the future.

Technical research can produce only one or two results. The proportion of technical results that can be obtained for large-scale commercial applications will be lower. If the correct research direction is known from the beginning, the time, energy, manpower, material resources, and research funding will be saved. It is extremely scary.

Kumho took more than a year to develop a prototype of the class. If Texas Instruments deploys a research class prototype that is dedicated to the elite, it will take at least a year.

It is Zhang Ke who clearly knows the future direction of the DVD player, which can greatly compensate for the technical gap between Kumho and Texas Instruments that could not be crossed.

Texas Instruments' technology in reducing chip power consumption is also excellent. The technicians who have visited Texas Instruments string together seven grapes to make a chip work. It is indeed amazing to see it, and Zhang Yi stokes extra. He pierced Hanzhang's arm and said, "If you see it, this is the gap."

Cheng Hanzhang got the reminder and remembered it silently in his heart. This is the technical difficulty that Kumho will focus on in the future.