Rebirth of the Official Business Route

The dealers and managers of major commercial and electrical departments invited by Shengxin will entertain themselves, and Ye Jianbin will introduce Zhang Ke to the key figures.

Shi Yi is a major distributor of household appliances in Shanghai and the general manager of Shanghai Yongcheng Jiaotong Appliance Co., Ltd. He is forty years old. He is not tall, has triangular eyes, and has sharp eyes, and he does not look so wretched.

??

After listening to Ye Jianbin's introduction of Shi Yi, Zhang Ke wore a calm smile on his mouth, and said with a smile: "Shanghai is the most important market in East China. It is an honor for Aida to be able to work with large distributors like Yongcheng." Fastest chapter update

For a company such as Aida Electronics, Shi Yi was really not interested in it. The key point Aida Electronics dares to ask Yongcheng to pay for the order. When the order is over, the payment must be settled immediately.

Before Shi Yi couldn't get rid of Ye Jianbin, he agreed to the agent of Xida. He ordered fifty machines at will and paid Aida Electronics a payment of more than 100,000 yuan, which was regarded as a favor of Ye Jianbin.

Seeing Aida's product conference, Shi Yi was a little moved. He held the identity of a large channel dealer and casually chatted with his colleagues on the spot. When Hua Jianlong, general manager of Baiyi Store, received a call, he asked Ye Jianbin for help. Thirty more machines were transferred to support, and Shi Yi was somewhat better. "Fiction" novel chapters are updated fastest

City Baiyi Store occupies six floors above the ground of this building. The home appliance department store is located on the third floor. Shi Yi and other invited distributors all rushed to the sales promotion site of Aida DVD player on the third floor.

From the moment the spotlight illuminates the billboard, the 30 machines prepared by Shibaiyi Store for today’s promotional activities were all sold out within one and a half hours.

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There is no more stocking in the Shibaiyi store. And now there is only less than half an hour left before the end of the business at night, just to make some calls to attract the attention of the dealers who were invited here today.

In addition to the explicit advertising forms that can be seen by various media, dealers themselves have the role of implicit advertising, which should not be ignored.

Whether the dealer is active or not. Determine the distribution intensity of the terminal market.

Once Aida's DVD players spread across the home appliance counters of major shopping malls in a city, and occupy relatively better display positions, and get the key recommendation of the counter staff, the effect is definitely better than the CCTV advertisement.

The active cooperation of local distributors can minimize the cost of marketing and publicity, and maximize the effect of marketing and publicity. With the Ada withdrawal order mode, the more proactive the dealers, the more they can advance to Aida. Advance the order payment.

I don't know if it was a dazzling and wonderful large-scale outdoor advertisement that suddenly appeared and set off a whirlwind. It is also the attractive charm of Jiao Yan, Ming Yan and Jiang Dai'er, in the space from the escalator entrance to the promotion booth in the home appliance department on the third floor of the City Baiyi Store. People crowded and squeezed. Jiang Daier used the only remaining prototype to explain the functions and image effects of the Aida disc player to the customers confined in front of the booth. Xu Wei and Ling Xiaoyan shared the flyers with the staff of the Baiyi Store, the security guard Maintaining order. Aida launched this DVD player for a stand-alone price of 3688 yuan and a gift certificate of 200 yuan-a DVD player whose price has fallen below 3,500 yuan. But for ordinary families, it is considered a luxury. Many of the customers around hold a stack of banknotes and hold them high, shook them: "Give me, I want the last machine, a gift. I don’t need coupons either..."

Shi Yi and the others stood on the fourth floor in the women's clothing department and watched the grand occasion on the third floor. Awesomely feel that it was a joke to only pre-order fifty machines from Aida. If the city's Baiyi store is fully stocked. Fifty units will be sold tonight.

With Shi Yi's remorse, there is also the manager of the home appliance department of Oriental Plaza.

Oriental Plaza is the city's commercial leader, dedicated to the management of high-end products. At first, Shengxin chose to hold this product fair with Orient Guangcheng, but Oriental Plaza rejected Shengxin's request with Aida Electronics, which is not a well-known brand, and only symbolically gave a very inconspicuous home appliance counter.

The manager of the home appliance department of Oriental Plaza has just received a call from the assistant, and the five machines in the Oriental Plaza have been transferred to the manager of the home appliance department of Baiyi Store in the city. He was itching with hatred, and the advertising campaign of Aida Electronics was launched. If tomorrow, the largest shopping mall in the provincial capital is out of stock, he still must not give the general manager a **** training. So he hurried to send Shengxin’s marketing director Shao Xinwen Pull aside, always take twenty or thirty machines for emergency.

The trouble of Dongfang Guangcheng's electrical department manager can only be solved by Shao Xinwen; Ye Jianbin could not easily solve the problem that caused Shi Yi's headache. He directly dragged Ye Jianbin back to the reception on the eighth floor to find Zhang Ke.

"The speech of the meeting allows people to understand Mr. Zhang's demeanor," Shi Yi's impression of Zhang Ke only

The very decent speech on stage is not a simple compliment; it is beyond the comprehension of reading afterwards. Zhang Ke is very particular about reading, pausing, and controlling the voice, allowing the audience to understand all kinds of implication and subtleties. The heart to understand, this in itself reflects Zhang Ke's high skills in speech.

"Thanks for the compliment, Mr. Ye knows that I am a person who usually speaks a little less. For the speech tonight, I haven't slept for a few days..."

??

Shi Yi smiled. He admired the temperamental, modest and prudent young man, and said: "When will Aida go to Shanghai to market, Yongcheng will fully cooperate..."

Zhang Ke smiled and said, "It will take almost half a month to complete the marketing work in the East China Sea. The Shanghai side will also have to be in late July at the earliest. The specific time will be arranged by Shengxin. Of course, it also depends on the Yongcheng side. Preparations..."

Shi Yi said: "There is no problem in Yongcheng. Five million dollars will be paid to Aida's account tomorrow. I also ask Aida and Shengxin to quickly make a timetable. Yongcheng is convenient to make preparations early. ..."

Zhang Ke and Ye Jianbin looked at each other and smiled bitterly.

—??

Aida only took out a thousand machines this time, and controlled the distribution volume in East China to only about five hundred machines, leaving only five hundred machines to be used in the province's market. Under the fierce advertising offensive, once the market is opened, as long as a certain advertising intensity is maintained and the after-sales service system is continuously improved, the sales of products with stable quality will be controlled above a certain level.

??

Zhang Ke estimates that the production capacity of only 2,000 units of Aida Electronics per month can only maintain the supply of the market in the province, and it is not known whether we can save enough units to hit the Shanghai market in half a month.

Fortunately, Shengxin paid 15 million to Aida’s account in time last time, and Aida built a new plant and recruited employees as soon as it got the money. The original workshop has been able to achieve two shifts. Fourteen hours of non-stop operation.

To realize the shift production, the production capacity has more than doubled. The construction of the new plant is completed at the end of the month. The production line mainly used for assembling the DVD player is not complicated. It can be put into production as soon as mid-August, but the most obvious constraint on production capacity is the circuit board. It is extremely unlikely that the expansion of circuit board production capacity will be solved simultaneously before mid-August, unless the acquisition of circuit board manufacturers for rapid conversion of production.

Su Jindong is under great pressure to expand production capacity to 8,000 units in August.

From the conversation between Zhang Ke and Zhang Yaping, general manager of Philips Components in China, Zhang Ke hopes that this year's output will be 100,000 units.

Although Shi Yi generously promised to put five million dollars into Aida's account tomorrow, Zhang Ke did not give him a clear answer. This is probably the treatment that Shi Yi has rarely encountered in recent years. He watched someone come over. To find Zhang Ke and Ye Jianbin, he had to walk away Shi Shiran.

The one who walked over was Zhou Yiping, who is currently in charge of the human resources department of Aida, and together with him was Lu Qingsheng, the deputy director of Huishan Radio Components No. 2 Factory. He had decided to join Aida Electronics on the eve of attending the meeting in the provincial capital. The deputy manager of the production and operation department actually assisted Su Jindong in responsible for the production and operation of Aida Electronics. There were five production engineers who joined Aida Electronics from Huishan No. 2 Radio Component Factory, which can temporarily relieve Aida Electronics’ management personnel of production operations. The urgent need.

Zhou Yiping was also free before he had the opportunity to introduce Zhang, the true head of Aida Electronics, to Lu Qingsheng. After a short pause and a few conversations, he led him to an informal meeting with other Aida managements present.

Ye Jianbin said with emotion: "Almost anywhere, you can see the expansion of Aida Electronics on the fly~www.readwn.com~ In an exaggerated statement, Aida Electronics is growing at a degree that can be seen with the naked eye..."

"Always be worthy of Mr. Ye's trust." Zhang Ke gave a false compliment, and couldn't help but laugh first.

Ye Jianbin chuckled and said: "Let you seize the right time again. With the addition of Yongcheng's deal, the total amount of additional orders tonight reaches 20 million. Sheng Xin is finally sorry for you!"

Zhang Ke said with a smile: "But before today, Sheng Xin had only pulled 5 million orders in East China for half a month..."

With the addition of 15 million from Shengxin, Aida Electronics will soon be able to raise a huge sum of 40 million in total. The preparation of a large-scale industrial base in Yilongdong is no longer a idiot!

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