Internet 2010

Chapter 118: "Angel" Investing

Yesterday, Beijing.

In the cafe, Lin Xin stirred the coffee with the spoon in his hand while thinking about what Lu Zhou just said.

He took a sip of his coffee and said with a smile, "In principle, it's hard for me to agree to this. Of course, I tend to make a decision after listening to your thoughts. There's too much bad water in your stomach, I'm going to prevent it. This hand."

Lu Zhou was not surprised when he heard what he said. He took out a file bag from the side and handed it over, "Mr. Lin can take a look at this first."

After Lin Xinhe took over the document, she first read it. I saw his expression was puzzled first, then frowned, and then suddenly enlightened.

"Very good. I can see my mood is ups and downs. But if there is no problem with the flow of funds, and there is no black box operation, I can agree to this matter. But if you really want to do something like an incubator, how will the relevant professionals solve it?

I mean business operations. First of all, you must make it clear that doing investment and doing business are two different things. "Lin Xinhe asked with narrowed eyes.

Lu Zhou tapped the table with his fingertips and looked directly at Lin Xinhe, "It depends on President Lin to help."

"Sure enough." Lin Xinhe secretly said in his heart.

He laughed loudly and said, "I'll just say, if you come to the capital to find me, you will go to the Three Treasures Hall for everything, and I will let Lao Ding help you find the manpower. Besides, I heard that you have had some unpleasantness with the creative workshop?"

Lu Zhou laughed when he heard it, "In business, it's not unpleasant. Dream Valley advertising does this thing, just like the copywriting you see. First of all, the application market naturally fits and hatches, even if you don't do it today, it will be in the future. must also be done.

Today, Dream Valley will add one installed capacity for every two dollars invested in the ground push. With the support of the banana market and advertising revenue, it can barely catch up with the market growth rate.

Then, the flow of bananas has increased, and only the recommended fee seems to be guaranteed. Not so.

In the initial stage, the restriction of traffic entrance will gradually weaken along with the mobile Internet, so the strategy is very simple. One is to promote their own products, and the other is to promote products within the ecosystem. The last option is to sell traffic for money.

This can't even do a creative workshop, just put it together. "

Lu Zhou went on to add, "Of course, if Mr. Lin thinks that the incubator needs to be separated from Dream Valley, it is also possible to operate a joint venture with DCM."

Lin Xinhe shook his head, he didn't believe that Lu Zhou didn't know the details of the financing, he just thought it was Lu Zhou's test.

"Luzhou. There is no problem in doing it, but it is not suitable for DCM to participate. You should know that DCM capital is mainly concentrated in the AB round. If DCM is involved in the incubation of your Dream Valley, we can't intervene in the A round."

And as soon as he finished speaking, Lu Zhou saw that Lin Xinhe added another spoonful of sugar and stirred it up.

Does Lu Zhou not understand? Of course he understood.

If DCM is also involved in the process of investing in the angel round of the start-up team with Menggu Advertising, it will no longer be able to participate in the team’s A round of lead investment and pricing, and will need to find third-party capital to lead the investment and re-price.

This is an industry rule to avoid "insider dealing". Otherwise, starting with ABC, a company can blow its valuation into the sky.

Menggu advertising is hatching, if Lin Xinhe thinks that he doesn't like it, then this is probably a direct rejection. Obviously, he agrees with and is optimistic about Lu Zhou's plan.

And what are the benefits of DCM? That is naturally to gain a good angel wheel partner.

The first is the team supported by Dream Valley. If the conditions are outstanding, it can be handed over to DCM Capital for the pricing and lead investment of the A round. After all, for capital, this is a business, and each company is their "commodity."

Investment managers do their due diligence everywhere, go through all kinds of thoughts and contact the entrepreneurial team, all they need to do is to find good projects. Taking advantage of the cheap price in the early stage of development, the capital will buy some shares, and when it develops, find another home to take the offer at a higher price.

Naturally, under the layers, the ordinary investors in the public market finally took over.

Since Dream Valley Advertising is now going to be involved in incubation and angel rounds, DCM is naturally welcome. After all, DCM itself is a shareholder of Dream Valley Advertising. Although it does not involve daily management, the internal information can still be known.

The operating conditions of these developers are all real data reflected in the background data in the Dream Valley advertisements. This is far more reassuring than the data mixed with water.

Of course, it is just an "empty talk" at the moment. He is optimistic about Luzhou's model, but it does not mean that every hatched team, DCM, is willing to accept it.

In the middle, it naturally takes some time, not only for Menggu Advertising itself, but also for these incubation teams.

Lin Xinhe looked at the blank paper in his hand, and also somewhat understood Li Guanfu's intention to designate the first investment project as Pea Pod. The birth and development of a market application can promote the development of a large number of other peripheral applications and teams.

Undoubtedly, this is a weapon.

"Even though it's 'young~www.readwn.com~', you old Li is still a little far-sighted. It's just that you can't do anything like this young man." Lin Xinhe thought.

After Lu Zhou picked up the coffee cup, he said, "Thank you, Mr. Lin."

Lin Xinhe nodded, "You're welcome, Mr. Lu. Do it well. I'm waiting for you to hatch a project with a valuation of hundreds of millions."

Lu Zhou was noncommittal. "Mr. Lin. It will be there soon, don't worry."

"Haha. I won't talk about more. Dream Valley advertisement, the feedback that Lao Ding gave me has always made me very relieved. I would like to trouble you to come to the capital to communicate with you because of this matter."

Lu Zhou laughed inwardly. During this call, he and Lin Xinhe had communicated about the incubator many times, "Old fox."

He also understands that DCM needs to keep its own funds safe. In the same way, since Luzhou intends to include the incubation investment business for Menggu Advertising and has some business dealings with DCM, then the benefits must be given.

He said, "Mr. Lin, several teams that have passed the audit of Dream Valley have performed very well in terms of operational data and revenue. In the next few months, we will increase the traffic support for these teams.

I will send the relevant information to your mailbox later, you can review it. If the results are good in the future, President Laurin will help these young guys. "

When Lin Xinhe heard the word "lady", a smile appeared on the corner of his mouth, "Hehe, little fox."

"Very good. As expected of a dream youth. Lao Ding, I arranged for him to raise a draft of the strategic investment department for you, so I believe that Mr. Lu will be more convenient. As for the public relations media, you can arrange it yourself after Wang Wenjun takes office. ."

......

After a few cups of coffee, the two reached a "deal".

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