City: I, A World Car Overlord

Chapter 78

The reporter’s interview with Lin Fan lasted more than an hour, and during this hour, the company accountant received a deposit of more than 10 million yuan.

The accountant is a woman in her thirties. When Chen Huiyi was called out to collect the deposit, she was stunned.

She swears that she has never seen such a battle before, and someone will kill the manufacturer directly to buy a car directly.

The most important thing is that the Baolong electric A8 has not passed the approval, and more than 20 vehicles are scheduled to go out in more than an hour.

Not many of these people directly order the full price, and some directly ask for the top-of-the-line model, which is simply inhumane.

Of course, she has no doubt about the approval of the Baolong electric A8, which is the first domestically produced D-class luxury car.

But this was only the beginning. When the news of the interview was over and released, it immediately caused a sensation.

“The Baolong electric A8 is not cheaper than a D-class luxury car.”

“You know a fart upstairs, can a D-class luxury car run in 3.9 seconds?”

“The Baolong Electric A8 is all black technology. I think the price is too cheap.”

“Plasma engine, graphene battery, charging for ten minutes, surging nine thousand miles, who can do it?”

“The most conscientious thing is that the luxury version is made of grade 2 bulletproof standard aluminum alloy material. I asked: who else?”

“Hahaha, I have already ordered the Comfort Edition. It is a bargain to buy a supercar for less than 1 million.”

“Book now, the official claims to be free of manual modification, I really look forward to how powerful it will be after the modification.”

“Fuck it, 100 kilometers in 3.9 seconds. After the modification, it’s not even more awesome. I don’t say anything. Labor and management immediately called to make a reservation.”

The popularity of the Internet is beyond everyone’s expectations, a large number of local tyrants have emerged, and this has caused a wave of pretending to be frenzy.

Ever since, at the front desk of the Powerlong company, telephones from all over the country were ringing non-stop, all of which were reserved for the Powerlong electric A8.

It was almost nine o’clock in the evening, Lin Fan was still in the company, not for anything else, just waiting for today’s pre-sale situation.

The boss didn’t leave, and several department managers didn’t dare to leave work, all sitting in the conference room blowing water and belching.

Finally, the door of the conference room was pushed open, and the sales manager and finance manager walked in.

Suddenly, everyone including Lin Fan looked at the two sutras, and their eyes were full of inquiries.

The sales manager laughed and said, “Mr. Lin, guess how many Baolong electric A8s have been pre-sold? How much deposit did you receive?”

Lin Fan’s old face turned black: “Don’t sell it, just report it to everyone.”

The sales manager cleared his throat and gave the financial manager next to him. Obviously, he handed this important task to the financial manager.

The manager of the finance department smiled at Mimi while holding the prepared report: “Mr. Lin, as of nine o’clock, the pre-sale status of Baolong Electric A8 and the received deposit status are as follows.

There were 88 electric A8 comfort models, 59 luxury models, and 67 luxury models. There were also 463 people who had strong purchase intentions and asked about the price and related information.

Since there is no unified deposit plan, the deposit amount for each car is different. There are full-priced ones, and there are cases ranging from 100,000 to 300,000, totaling 23.87 million.

If all goes well, the company will get 86.24 million comfortable models, 99.12 million premium models, and 159.46 million luxury models, with a total turnover of 344.82 million.

According to the current cost estimates, the cost of the comfortable model is 530,000, the premium model is 840,000, and the luxury model costs 1.1 million. After removing the cost, the total profit is around 250 million. Throwing away the costs of taxation, operation, and modification fees, the net profit is nearly 2 100 million…”200000000…

Earn 200 million in a day…

It made 200 million yuan before it went public…

After listening to the report from the financial manager, Lin Fan once again showed the smile of a profiteer.

Advertising expenses cost more than one billion, and a pre-sale will pay back the cost and make a small profit.

Lin Fan’s mood is not too good.

This is why all those automakers have sharpened their heads and have to dive into the luxury car market.

No matter how you rush to the street, you can pay back if you sell one thousand or eight hundred cars, and then you can make money by selling one car afterwards.

Of course, the vehicle cost of other auto manufacturers will not be controlled so low.

Because in addition to manufacturing costs, there are also research and development funds, and it takes a lot of time.

Lin Fan took the system data package directly, and there was no technical research cost.

With the system data package, the research and development of new models only needs to follow the steps of the data package, and without detours, new models can be produced in the shortest time.

Bang bang bang…

Chen Huiyi first clapped his little hands, and then the whole meeting room burst into applause.

However, Lin Fan also thought about a lot of questions this day, that is, who bought these cars.

Lin Fan pressed his hand, motioned everyone to be quiet, and asked, “Is there any information on the ordering group? Have you made a specific plan for return visits?”

The sales manager scratched his head and said embarrassedly: “Uh…Lin, I am really busy today, and I haven’t made any plans for this. I will send this information back to the operation department before tomorrow afternoon.”

Lin Fan nodded, he was still too impatient.

The finance manager frowned slightly: “Mr. Lin, judging from the car owners who ordered the car today, they don’t seem to be very old. Judging from their expressions, they should be of that impulsive type or that they have no money. Consumer types of flowers.”

Regarding the manager of the finance department, one of the managers present smiled and said: “This is a D-class luxury car, or a sports car that accelerates from 100 kilometers to 3.9 seconds. Of course, young and wealthy consumers are one of the main groups.”

Liu Meimei seems to have grasped the key point: “I think I should know the real reason Lin always needs to order the crowd information. From a glimpse, our A8 seems to be positioned as an entry-level sports car by the market.”

Lin Fan looked at Liu Meimei and praised: “As expected, he is the manager of the marketing planning department. He can see the crux of the matter at a glance.”

Liu Meimei smiled and continued: “If this is the case, the sales prospects of the A8 after its launch will not be satisfactory, because the A8 is positioned as a high-end luxury car.

The concept of an entry-level sports car will only attract people who love speed and passion, and will lose or fail to grasp the high-end business group that should belong to the A8. ”

Lin Fan nodded and said: “Manager Liu’s words are very subtle. If you put it sharply, the brand value of A8 is not enough, the influence is lacking, and the Baolong brand still does not have enough heritage.”

Pan Qiang said: “Mr. Lin is right. People who can spend one or two million to buy a car will never consider whether they can save money. Only a few pursue speed and passion. What most people care about is, The car must have face when driving out and reflect his identity.”

Pan Qiang’s blunt words and clear meaning made the managers present very much agree.

Lin Fan glanced around: “I need you to have a meeting to study the psychology of customers, reflect the important elements of luxury cars, and come up with a publicity plan that raises the value of the Baolong brand and enhances the influence of the Baolong A8, and conducts a brand new marketing.”

“Good President Lin!”

“Everyone express their opinions.”

“A8 will be listed soon, so we really need to pay more attention to it.”

“Well, we will come up with a feasible plan as soon as possible.”

Lin Fan saw the atmosphere in the conference room a little depressed, and smiled: “Anyway, the one-day pre-sale is still very impressive for a D-class luxury car.

The concept of entry-level supercars is enough to make our early sales achieve good results. It can be said that this is also an unexpected gain for me. Thanks to Mr. Tanaka from Acura.

In addition, the production at the production department cannot be stopped, and the quality control must be strengthened. The Baolong Electric A8 will be sent to Guangqi Baolong 4S store immediately after the approval of the Ministry of Industry and Information Technology.

Before that, Chen Huiyi will send the news of our one-day pre-sale channel to Zhang Yuan tomorrow, and spread it through the platform of Pingche.com to attract more people to book. ”

Chen Huiyi smiled: “In fact, we don’t need to send a message to Zhang Yuan, he has already contacted me proactively.”

In the morning of the next day, the homepage of the car review website published an article titled [The Baolong Electric A8 is pre-sold on the first day, which is very popular! ] Reports.

Luxury cars, especially D-class luxury cars, are destined not to be mass-produced models because of their high prices.

Even if it has a century-old brand like BMW and BMW, the first sale of new cars will only be around 2,000.

Then it will slow down and stay in a relatively stable interval, and the possibility of an outbreak will be basically zero.

For second-tier luxury car brands like Ford, Volkswagen, and Honda, it is very impressive that the first day sales can exceed 1,000.

The Baolong Electric A8, a new model that first set foot in the D-class luxury market, has this number just for pre-sales in auto companies that do not have a deep brand heritage, which is already very remarkable.

The riders on the car review website naturally understood this rule, so when they saw this report, they instantly exploded.

“Haha, Baolong 666.”

“On the first day of pre-sale, the electric A8 is awesome!”

“Pre-sales are so hot, it will definitely be even more exciting on the first day of listing.”

“This is all expected, after all, it is a supercar with an acceleration of 3.9 seconds from 100 kilometers.”

“You can buy an entry-level supercar for less than 1 million. I asked which car company can do it.”

“I have booked a 980,000 comfortable A8, waiting for the new car to start, and waiting for the new car to be modified. I am very looking forward to it.”

“Brother Hao upstairs, I’ll sit and wait for you to live broadcast, and wait for you to sling for supercars under 5 million.”

“Wait for the live broadcast upstairs to force +999.”

“Wait for Brother Hao to hit the supercar under 5 million +10086.”

……

Acura Tianchao District Headquarters.

Keno Tanaka looked at the sales report in his hand, his wrinkled face was so gloomy that water dripped.

Yesterday was the first day of sales of Acura 901 after months of marketing and advertising.

The figures on this sales report completely exceeded Tanaka’s expectations, and it is not an exaggeration to describe it as terrible.413 vehicles!

This number pierced Tanaka’s heart like a knife.

This first-day sales almost broke the first-day sales record of all D-class luxury cars.

It’s just that the record that was broken is not the highest record, but the new low in the first day of sales of the entire D-class luxury car.

Ken Tanaka knocked on the table with the ballpoint pen in his hand, breaking the silence in the conference room, and said in a deep voice, “Gentlemen, who can tell me why this number is.

The sales volume on the first day was 413. You all know that I hate 4 a lot, and I hate 13 even more, but now, these two damn figures appear in front of me at the same time. ”

All the high-level officials on the scene looked in a trance and slandered: It is not because you are an old man who is self-proclaimed, and you got on the set of Lin Fan and let the Acura 901 compete against the Baolong electric A8.

At that time, he also said that he wanted to give play to the fearless spirit of the Dahe nation, to abuse others, to step on their corpses to advertise for themselves, in order to suppress the Chinese state-owned enterprises and expand the brand influence of Acura.

As a result, you can’t pretend to be forced to be slapped!

They not only abused the Acura 901 to perfection, but also shamelessly made a classic idea that a car runs faster than an airplane, so that the popularity of the Baolong electric A8 750 soared like a rocket.

It seems that I can see the contempt of the senior management, and Tanaka reluctantly admits: “Well, I know that the Acura 901 vs. Baolong electric A8 is a complete failure of marketing.

But now is not the time to pursue accountability. We need to find a way to increase our sales. Acura 901 is our trump card in occupying a larger market share in the Tianchao D-class luxury car market. ”

High-level people present, you look at me, I look at you, still speechless.

After a while, a young gold-collar stood up and hesitated: “Mr. Tanaka, I don’t know if you have followed the car news this morning…”

Seeing this young golden collar hesitating to speak, Tanaka felt very bad, and said with a wry smile: “Because of my mistake, the sales volume of Acura 901’s first day was horrible.

But even so, I still sit here strong. I’m not old enough to bear failure. I don’t think there is any bad news worse than the number of 413. ”

The young gold-collar took out his mobile phone and opened the homepage of Pingche.com, placed it in front of Ken Tanaka, and said with a slight trembling, “I think this number is not a good number for you.”

Ken Tanaka stood up with a whistle, his eyes wide open: “This is impossible. As far as I know, the A8 has not passed the review. How can he dare to pre-sell?”

It’s not that Tanaka doesn’t care about car media news, but because the first day sales of Acura 901 kept him awake all night.

Now, he saw the Baolong electric A8’s pre-sale reached yesterday, which made him unbelievable and even more angry.

Seeing such a big reaction from Tanaka Jinnan, other senior executives also took out their mobile phones and opened the headlines of Tingche.com. They were shocked to see that the daily pre-sale volume of the Baolong Electric A8 has reached the limit.

The young gold-collar shook his head: “Mr. Tanaka, you have been in the sky longer than us. You should know that there is nothing impossible.

They need a national auto company too much to set an example for those auto companies in China. They too need a luxury car like this to inspire the Chinese people.

Have you not noticed that their Ministry of Industry and Information Technology gives priority to testing and review of cars submitted by Baolong Company for review, and it has also shown incredible efficiency. ”

Jinnan Tanaka was blushing when he was turned over by the young gold-collar. He had to admit that what the young gold-collar said was the truth. He even believed that the Ministry of Industry and Information Technology would give Baolong the green light.

After slowing down, Tanaka Jinnan’s muddy old eyes became gleaming, as if facing an enemy.

“Gentlemen, I need you to treat that young kid as our opponent.”

“I need you to use your ingenuity to reformulate your marketing strategy.”

“Before the A8 goes public, seize the market and squeeze the living space of A8…”.