Back To 1995

   Chapter 405

People from the public relations company, listening to Bieber's words, only feel a chill in their hearts. Bieber's move is almost a no-brainer. Philip's company may have to pay a large sum of money, but the tobacco industry in North America and Europe has changed since then. It's about to start to change.

As long as you slow down, the empty tobacco market will be easily occupied by big tobacco companies such as Philip and Reynolds. As for those small and medium-sized tobacco companies that are on the verge of bankruptcy, they are the soft persimmons in their hands, whether they wait until They go bankrupt and then find the leaks, or if they pay a negligible fee, they are acquired, and they are all guaranteed profits.

   And these small and medium-sized tobacco companies are bankrupt, and they can stop the mouth of the outside world. It is so miserable that the tobacco industry is not seen. It is already enough to pay for it!

   Philip's directors were a little hesitant for a while when they heard Bieber's plan to end the family, but they were also looking forward to it.

  Bieber's plan is very simple. Since he can't avoid this, he can't be the only one who is unlucky. Philip wants to drag the tobacco companies in North America and Europe, and they will all be buried with him.

   A dead Taoist will never die. When the difficulties are over, the entire tobacco market in North America and Europe will be occupied by Philips without any effort.

  No matter how big the public opinion is, the tobacco market cannot disappear after all. This is a market that has existed for thousands of years, and it cannot disappear completely because of a wave of public opinion.

  In the future tobacco market, it is up to the big tobacco giants to eliminate those small and medium-sized tobacco companies. Some of them are means to make back what they lost this year.

What to launch more health-friendly tobacco products, in order to reduce the scale of tobacco, increase the price, etc., the entire market will have the final say by Philip and other giant companies, even if the price is doubled, there is no substitute, those users. You have to pay the bill, and Philip's price increase is even more justifiable!

Regardless of whether the people on the board of directors agreed or not, Bieber said directly to the public relations company, "I need you to build momentum for Philip, I want to make Philip the company that is most willing to "repent" in the eyes of the outside world, while other tobacco companies , like Philip, paying for the past!"

   After ICNC started broadcasting, Song Yang left New York and returned to San Jose. Now that the major tobacco companies are overwhelmed, this is the best time to leave New York. Staying there, there is no guarantee that there will be no moths.

   Even when he returned to San Jose, Song Yang could feel the influence of ICNC, which was spreading throughout America.

The engineers of technology companies in Silicon Valley have always been big consumers of tobacco. Many companies even use this stuff as a supply for engineers who work overtime and stay up late. This time Song Yang came back and found that many Silicon Valley companies, This supply has been cancelled.

In addition, no smoking signs are posted in office buildings and public places. ICQ is not exempt from the custom. ICQ, Alcatel Mobile and other companies have posted signs in office buildings, forcing a bunch of old smokers to pour their lives. coffee, so that coffee consumption skyrocketed and an extra batch of new coffee machines had to be added.

Not only Silicon Valley, but Hollywood has also begun to influence. The MPAA rating committee, which has the power to kill and kill Hollywood movies, is also under the bombardment of America's anti-smoking agency, and publicly announced that starting early next year, tobacco will be included in Hollywood movie ratings. part!

   This marks that, starting in 1927, the smoky scenes that were once regarded as classics may no longer appear in the Hollywood movies that have been associated with tobacco companies for more than half a century and used movies to advertise for tobacco companies.

  Marlon Brando's "The Train Named Desire", Hepburn's "Breakfast at Tiffany's" and other movies, the protagonist holding tobacco shots, will never appear again in the future!

The influence of ICNC TV station began to appear in all aspects of America. The chief commander who just took office also publicly declared his support for anti-smoking agencies. After all, anti-smoking now represents Wei Guangzheng, unless he does not want votes and approval rates. speech.

The American Health Department finally stood up at this time, completely nailed the tobacco industry to the gallows, announced that the tobacco industry would be brought under the control of the American Food and Drug Administration, and would no longer be used as a A generic product for sale.

In addition, tobacco companies are prohibited from promoting and selling tobacco to persons under the age of 18, and even prohibiting the tobacco industry, and then sponsoring and lobbying to Capitol Hill and the states of America, which shows that the President and Capitol Hill, on the bright side, It cut off the relationship with the tobacco industry, and finally dissolved several major institutions invested by the American Tobacco Association, the Federal Tobacco Research Institute, the Indoor Air Research Center, the Tobacco Research Association, etc., were directly dissolved.

  Whether it was disbanded directly or continued to exist under a different name, when the Federal Health Administration announced these news, it caused a shock!

   And the media industry is even more focused on ICNC TV station. No matter what happens in the future, just talking about now, the influence of an exclusive interview report by ICNC is already terrifying!

   A TV station that just started broadcasting directly bombarded an industry, and it has the stance of overturning the industry. Such influence is already terrifying.

  ICNC has garnered 14 million subscribers since its inception, and the daily traffic of the TV station website has exceeded 7 million, making it the second largest news website in America after Yahoo!

In the latest TV user survey conducted by Nielsen, a data research organization, more than 54.5% of users expressed trust in the content of ICNC TV stations. ICNC TV is rushing.

  ICNC's valuation is clearly visible to the naked eye. Since its establishment, it was blown up to 700 million US dollars like a balloon, and now it has been blown to 1.9 billion US dollars in one breath!

   As the world's first TV station that simultaneously releases offline TV stations and Internet websites, ICNC TV stations have gained double dividends from the media and the Internet industry. Today, the popularity of the Internet has made ICNC's valuation naturally rise.

   Not only is ICNC TV station, but as ICNC TV station, it is tied for the largest shareholder, holding more than 40% of ICNC TV station’s parent company, ICQ’s share price has skyrocketed.

In the second half of this year, although ICQ has not been listed, Silicon Valley and Wall Street are very concerned about ICQ. First, the game business that is betting on is hot, and the "Diablo" game continues to harvest beautiful knives, setting off a new concept of PC games and online games , Xueleshan online game platform has become an emerging game platform.

   And now, the invested TV station has also made an instant hit, and it has the potential to become a new media giant in America.

All these have made ICQ's valuation skyrocket all the way. Now Silicon Valley venture capital and Wall Street institutions have given ICQ's valuation to the point of more than 10 billion US dollars. Of course, this is not splitting Xue Leshan and ICNC TV station. Under the circumstance, if it is split and listed, the valuation will shrink by a lot!

The listing of ICQ is not a problem, especially now that the Internet is so hot, countless institutions are eagerly looking forward to ICQ, waiting for ICQ to go to Nasdaq to make money, and investment institutions can also take the opportunity to share a cup It depends on when Song Yang made ICQ go public.

The whole tobacco industry was in chaos. After Song Yang returned to San Jose, he didn't make much fanfare. Now, as far as ICNC TV station is concerned, he has already won a big victory. Tobacco giants such as Philip are already very passive. Now it's up to them how to deal with it. The worse Philip's companies are, the more influence ICNC TV will be.

   After Song Yang returned to San Jose this time, he kept a low profile. He just watched the movement of the tobacco industry and just made a big move. Song Yang didn't want to make any more moves and become the target of public criticism.

As Christmas is approaching, the film crew of "The Matrix" has been filming for more than half a year. The first film has been basically completed, and the special effects will be made in time for the later stage. In addition to Christmas, it is rare to give the stars a holiday. Three, to start shooting next year.

  The film crew of The Matrix was on holiday. Of course, Jenny flew to San Jose as soon as possible. It was rare for Song Yang to spend a few days in San Jose with Jenny.

In Song Yang's villa, a party is being held. Jenny has Hailey who returned from Hollywood with her, a Hollywood starlet that Evan Spiegel is newly dating, and Jenny and their friends. A group of small servants, a group of celebrities in San Jose, etc., in the villa for a while, Yingge Yanyu swayed their bodies under the explosive music.

  Song Yang was drinking with Gallo, Spiegel, and others. With Gallo and Spiegel, two party creatures, there was never a shortage of parties and parties.

   "Now the media are all staring at this, just want to have a cigar, but there is no chance!"

Gallo raised his wine glass and complained to Song Yang that the sequelae of ICNC's report on the tobacco incident was that Song Yang and the people around him were also targeted by the media. Immediately it was going to be a scandal.

Just like today's party, there are obviously a few paparazzi-like people squatting outside the villa, taking a few pictures with high-powered cameras from time to time, no matter whether these paparazzi are disgusting people sent by the tobacco company, or the tabloid media wants Make some hot news come out, anyway, during this period of time, it has appeared a lot.

   The security personnel such as Gallo and Ulf have long noticed these paparazzi reporters who want to take pictures of something, but Song Yang didn't want to pay attention to these people.

  Song Yang took a sip of wine and glanced at the paparazzi reporters. It was rare to participate in a party. Song Yang didn't want to disagree with these paparazzi media.

Just after being pulled by Jenny to dance a song, Song Yang's phone rang. It was Andy Lake who called. Song Yang had a surprised look on his face after receiving the call, and then got up and went to a room to open it. television.

Seeing this, Gallo and Evan Spiegel followed suit. After flipping through the ICNC TV station, Gallo and Spiegel were surprised to see that the character on the TV was actually President Philip Bai. Bob!

   (end of this chapter)