A Returning Genius Farmer Grows Money Indefinitely

So this week passed.

A phone call came in.

“Hello, I’m Kang Soon-bok.”

The boss said he would close the cafe soon if there was no alternative.

It was a trembling voice.

Worry prevailed.

“What’s going on? Is there any problem with the product?”

“No, it’s a problem. no problem.”

“Then what will happen?

“I want to get more ranch products. I think we will need twice as much, is that possible?”

“Anything is possible.”

“Thanks to ice cream, our store is coming to life. Thank you very much.”

“Tomorrow I will bring the goods myself.”

“Are you coming in person?”

“yes.”

I wanted to check the site for myself.

to let u know that i been through a lot then i been going non stop with this practice for nothing

Moment of leap

Hwa-soo Lim visited the ranch.

His face was different from when he visited the ranch due to the grape problem. A smile filled his face.

“Thank you very much. Thanks to you, I finished farming well this year.”

It was the grapes I bought in the first 10 boxes. As the ice cream spread by word of mouth, he bought all the grapes he was keeping.

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Now, his grapes alone were not enough to make a product.

“It’s small, but please accept it.”

“what is this?”

“It’s green tea.”

There were dried tea leaves in a neat paper bag.

“I asked the person who owned the car and got some. It is handmade and carefully made, so please accept it as a token of appreciation.”

* * *

Demand for ranch ice cream wasn’t the only increase.

Demand for premium yogurt also increased.

There were also inquiries about finding ranch products outside of Busan.

A meeting was held over the region where the product would be supplied.

Han Ki-tak, the head of the management support team, gave a briefing.

“We are seeing a lot of indirect advertising and marketing effects. We are receiving inquiries from various regions to receive our products.”

Han Gi-tak looked at the whiteboard and said.

A map was hung on the whiteboard. It was marked by region in which inquiries were received.

There was also a high demand for ranch products in Seoul and the metropolitan area.

“The growing number of places to find our products is encouraging. However, we cannot supply everything.”

I agree with Han Gi-tak. There was no guarantee that it would turn out well just because it became a topic of discussion for a while.

“For now, it would be better to supply the product to the area close to the ranch, and expand it further when it is stabilized.”

The regions he was talking about were Busan, Daegu, and Gwangju. It was a method that started with Busan and gradually expanded the scope.

“It is true that the demand for ice cream has exploded. On the other hand, the demand for yogurt is steadily increasing little by little. To be honest, that’s a bit worrying.”

“What are your concerns?”

I asked Han Gi-tak.

“It’s no wonder that the sudden popularity you gain can cool off at any time. It can even end up flashing when attention is lost.”

Han Ki-tak’s words reminded me of a recent trip to Busan. It was CEO Kang Soon-bok’s cafe, which was close to closing.

I delivered the ranch ice cream myself.

The power of advertising was terrifying. The store, which only flew in Paris, was crowded with customers.

As President Kang Soon-bok said, it felt like the cafe was revived. However, as Han Ki-tak said, there was also an element of anxiety.

I couldn’t tell if it was a cafe or an ice cream shop.

Seo Nam-soo’s cafe ‘Friends’ sold not only yogurt, but also coffee, the cafe’s main product.

Yogurt received attention, but the products in the cafe were also competitive.

If interest in ranch ice cream disappears, it will lose its competitiveness again.

“I think we need to focus on yogurt more than ever. In particular, I think we should pay attention to blueberry yogurt.”

The first yogurt made at the Jirisan ranch was makgeolli yogurt.

The experience group event was a success with yogurt specialized for constipation.

After word-of-mouth in the Busan area, it was about to have wings.

Blueberry yogurt was first made with makgeolli. Right now, I don’t make yogurt with makgeolli.

It was because of the internal judgment that yogurt made with makgeolli and blueberries did not go well together.

Young-ho Lee made yogurt with lactic acid bacteria from Tibetan mushrooms, which he successfully cultivated, and added blueberries.

to let u know that i been through a lot then i been going non stop with this practice for nothing

Ms. Joo Myung-hee, who is in charge of the yogurt, also showed a satisfied expression. After that, only Tibetan mushroom lactic acid bacteria were added to the blueberry yogurt.

Consumers have also been informed of this.

Blueberry yogurt was made with lactic acid bacteria developed in-house.

There has been a remarkable change in Blueberry Yogurt. Consumers who want high-quality yogurt are starting to look for it.

The product that Minseo Geum bought at the cafe ‘Friends’ was also blueberry yogurt.

“We need to narrow it down to a minimum and focus on selling yogurt with the idea of a base area.”

Han Gi-tak’s briefing is over. After that, large and small agendas were discussed and the meeting ended.

“Shall we talk?”

Han Ki-tak called quietly.

went out with him The dazzling sun shone on us.

“I thought I was speaking too coldly.”

he asked with a cautious face.

“What does that mean?”

“You never know when the popularity of ranch ice cream will disappear.”

“Senior is right. I agree with the saying that sudden popularity is not strange when it cools down.”

The effect of advertising is not very long-lived. This is why the packaging is different even when advertising the same brand.

The effectiveness of second-hand advertising and marketing will end at some point.

“I think we need to make sure we have regular customers for yogurt, just like the seniors said.”

“Agree positively. I think now is the time to focus as much as possible. As it is a robot milking machine and the manpower has been reinforced.”

“I have an idea. It’s an idea to make sure you have regular customers.”

“What is it?”

“How about giving customers who buy yogurt a ranch experience?”

“A ranch experience?”

Han Gi-tak heard the idea and liked it.

He said he would find a way to get key customers to invite to the ranch experience right away.

* * *

The ranch was lively. The number of cows also increased. Now there are 80 cows that can be milked.

Learned how to get cows into the milking machine.

It didn’t take as long as I thought.

The cows automatically went into the robotic milking machine and milked it.

Sometimes they stand in line until their turn.

Taking care of the cows was led by Seol Kang-in. Thanks to the reinforcement of the manpower, the management of the cows did not suffer.

A system that produces dairy products, the main product of the ranch, has also been fully established.

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Ms. Joo Myung-hee was responsible for the production of dairy products.

to let u know that i been through a lot then i been going non stop with this practice for nothing

Many people, including Seol Min-ju, made the product together.

I approached Seol Kang-in, who was taking care of the cows.

“I have something I want to discuss.”

I said to Seol Kang-in, who had been breathing for a while.

“What’s going on?”

“I would like to run an experience ranch on a trial basis.”

The corner of his lips rose when he heard the word “experience ranch”.

“It’s the word you’ve been waiting for.”

It was a conversation that could be implemented immediately.

“The number of people who experience the ranch will be among those who have purchased our products.”

“That’s a great idea. I’d love to show you how ranch products are made.”

“So, to say the least, we need a space where people who come to experience can make yogurt and ice cream.”

“If that’s the case, there’s no problem. I will show my skills.”

I remember being surprised when I made the makgeolli yeast room.

Even if I quit the ranch and became a carpenter, I did not know that I would have that level of skill.

It was like a professional skill.

The space for the ranch experience also required his skill.

There were enough people to help him.

“Goman who makes his dream come true.”

Seol Kang-in said with a smile.

Experience ranch was his old dream.

* * *

It was a sunny Saturday afternoon two weeks after that.

The long-awaited experience ranch was tested.

A large shuttle bus appeared. It was a bus that served as the foot of the candle factory people.

As always, Chunbae Lee drove the bus.

People got off the bus. People of all ages were invited, from grandfathers in hats and sunglasses to children in colorful clothes.

The place where Geum Min-seo performed her best performance seemed to have become a famous place.

As soon as they got off the bus, there were people taking pictures there.

Various programs were prepared for the ranch experience.

They ranged from feeding milk to calves to making dairy products.

The highlight of the ranch experience was making yogurt.

We all got together and made our own yogurt.

to let u know that i been through a lot then i been going non stop with this practice for nothing

Myeong-hee Joo and Min-ju Seol became yogurt teachers.

I showed them how to make yogurt.

It was made by fermenting milk with Tibetan mushroom lactic acid bacteria.

The advantage is that anyone can easily make good yogurt at home.

They made their own yogurt by adding Tibetan mushroom lactic acid bacteria to milk fresh from the ranch. If you make it at the ranch and take it home, you could eat it as yogurt.

After the yogurt experience, milk shaved ice came out.

It was shaved ice made of milk, not water.

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On top of that, various fruits and honey from Jirisan farmers were added to make it edible.

Fruits such as blueberries, watermelons, grapes, and peaches were all seasonal fruits.

It was the result of collaboration with local farmers including Jeong Gil-san.

I ate what I liked on top of the milk shaved ice.

“It tastes better than condensed milk ice cream.”

It was the words of everyone who participated in the ranch experience.

Fruit shaved ice was very popular. It has established itself as a special food that can only be eaten at the ranch.

The ranch experience did not end with the experience alone.

The last was the sale of ranch products. Ranch milk and Tibetan mushroom lactic acid bacteria were sold as a set.

As I learned at the ranch, I suggested that you try making yogurt at home.

They also sold honey, propolis, and blueberries. The ranch experience was a success.

It started with the idea of reaching out to regular customers.

It caused a small stir. Kindergartens and elementary schools are starting to show interest.

Thanks to this, it was possible to supply dairy products to the school.

We’ve created a regular customer base on a regional basis.

We have increased the number of places to supply our products to Busan, Daegu, and Gwangju.

It made for a solid and solid foundation.

* * *

It was towards the end of summer.

The ranch was full of people.

I wasn’t the one who had the experience.

All of them were members of the Jirisan farmers.

Colleagues in charge of the office and ranch were seated first. People from the candle workshop also attended.

It was the first time these people had gathered in one place.

It was a unity competition and a place to encourage each other.

“Today’s dinner has a special meaning.”

I looked at the faces of my colleagues and said.

“We have regular customers at the ranch, and our operation is becoming more stable. All thanks to all of you.”

The ranch’s sales exceeded expectations.

In such a state, he would be able to easily overcome the ridiculous condition of Byung-soo Leh.

It was the result of sweat.

“I didn’t have a hard time at all. If the ranch goes well, there will be a second ranch.”

Seol Kang-in said in a playful tone.

Laughter erupted from the mouths of his colleagues at his words.

“There is nothing prepared, but please enjoy it.”

It was a friendly gathering place.

until that happens.

It was time to have a drink with Han Gi-tak.

A staggering man was approaching us.

It was Kim Sang-cheol, who grows blueberries on a ranch.

“What did the CEO say about his dream?”

he looked at me and asked

He looked drunk, but his pronunciation was pretty accurate.

“Sang-cheol, if you’re drunk, go and sleep.”

Han Ki-tak, who was sitting next to him, said.

Kim Sang-cheol didn’t care.

“You said that young people find hope in the countryside, right?”

He looked straight into my eyes and said.

“Then why don’t you gather young people?”

Han Ki-tak stood up.

I stopped Han Gi-tak saying it was okay.

“It’s okay, it’s because I’m drunk.”

Kim Sang-cheol came to me.

“What do you do when there are so many people? In fact, there are only a few young people. Did you have any desire to gather real young people?”

“Hey, Kim Sang-cheol!”

Seol Min-ju, who had been watching from afar, also came out.

Seol Min-ju grabbed Kim Sang-cheol’s arm and tried to get inside.

Kim Sang-cheol collapsed on the spot.

Hee-seok Chun approached him and carried him inside.

“I didn’t know Sang-cheol had an injection.”

Han Ki-tak clicked his tongue and said.

“Are you okay, sir? But why do you look like that?”

Han Ki-tak looked at me carefully.

“Isn’t it because of that nonsensical sound? At the drunken words of Sang-cheol Kim.”

“Do I look like that?”