Global Farm King

Chapter 287 Industry Shock
It can be said that Gu Chen's annual income exceeds [-] million yuan for the income of peaches alone, which is only the income of [-] mu.

The second phase of Gu Chen's farm has a total of more than 300 acres of fruit trees planted. If the income of other fruits is similar to this, then the income of all fruits in the second phase of the farm will be almost [-] million.

This is only the income of the fruit trees in the second phase. If the third phase of the farm is added, the fruit income will at least double.

According to Gu Chen's estimate, after the completion of the third phase of the project, the annual income of the fruit can exceed one billion.

And there are more vegetables, and the monthly income will exceed 15 million, so the annual income will exceed [-] billion.

The income of other breeding industries, such as running pheasants and goats, is not yet certain, but it is estimated to be several hundred million.

If the income from the fishing industry is added, it will be hundreds of millions of income.

In this way, the annual income of Gu Chen's Qingchen Farm will reach 50-[-] million.

Just a farm of less than 50 mu has an annual output value of more than [-] billion.

If this number spreads out, it will definitely shock a lot of people.

Moreover, this is only the income of a farm in Qingchen Farm.

If you open a few more farms in the future, your income will double.

Of course, even if the farm wants to expand, it is not subject to random expansion.Other farms must be very different in terms of geographical location and difficulty of construction.

If Gu Chen wanted to build a farm in the desert, the investment would be an astronomical sum.

So, sometimes the accounts are not calculated that way.

And with the increase of farms on Gu Chen's side, the income from vegetables and fruits will definitely decline, which will reduce the income from profits.

That's all the income from the farm, and now Gu Chen still has the income from Chenxiang Roast Chicken and Binhu Old Wine in the future.

Not to mention Chenxiang Roast Chicken, by the end of the year, there will be more than [-] chain stores of Chenxiang Roast Chicken nationwide, basically covering all large and medium-sized cities across the country.

If the average monthly sales revenue of a branch is 300 million, the monthly sales revenue is [-] billion.

After one year, the annual sales revenue of Chenxiang Roast Chicken is close to [-] billion, which is a bit appalling.

You know, even in the whole country, there are not many companies with annual sales revenue of tens of billions, let alone [-] billion.

It can be said that the income of a chain of Chenxiang roast chicken is more than eight times that of a farm in Qingchen Farm.

Of course, in terms of profit margin, Chenxiang Roast Chicken is definitely not as good as Qingchen Farm.

However, in terms of scale and influence, Chenxiang Roast Chicken surpasses the distance of Qingchen Farm by a few streets.

This is the case for Chenxiang Roasted Chicken, and it is even more so for the current Binhu Old Wine, and the Qingchen Restaurant that Gu Chen will build later.

It goes without saying that Binhu Laojiu is the same as Qingchen Restaurant, and its annual sales revenue will be at least tens of billions.

In this way, within a year, Gu Chen's Qingchen Group can reach a huge scale with an annual sales revenue of more than 2000 billion.

In addition, there are Qingchen Holiday Villa, Qingxi Riverside Street, Daqingshan Tourism Development Co., Ltd., Beilinghe Hydropower Station and other enterprises led by Gu Chen, which will also provide Gu Chen with a large amount of funds.

It can be said that Gu Chen's side has entered a period of rapid development, and the future can be said to be limitless.

July of 2018 passed by in Gu Chen's longing for the future.

And in this month, Gu Chen's propaganda campaign on Binhu Old Wine quickly started, sparking heated discussions across the country.

After Gu Chen purchased Binhu Old Wine, he did not change the name of the factory of Binhu Old Wine, but continued to use this name.

Of course, on the one hand, because of system tasks, Gu Chen cannot change his name at will.

On the other hand, it is also because in addition to retaining the original Binhu old wine, Gu Chen is planning to develop two series of new wines.

These two series are "Qingchen Series" and "Qingcheng Series", which are sauce-flavored liquor and Luzhou-flavored liquor.

These are the categories that have been improved after researching the recipes of five grains and fine wines.

In order to diversify the wine series produced by Binhu Laojiu and satisfy the tastes of different consumer groups, we have divided these different categories.

For Binhu Laojiu, starting from July, the winery will work in three shifts to maximize production.

On the one hand, introduce new production equipment, repair the original abandoned factory buildings, and try to build a new brewery within two months.

On the other hand, a special advertising company was hired to vigorously promote the two series of wines that will be withdrawn in October.

In the area in the southwest, Gu Chen invested a lot of advertising expenses and carried out coverage advertising radiation, trying to let more people know the news that Binhu Laojiu is about to launch a new wine.

In addition, in major cities across the country, there are advertisements for Binhu Old Wine in many places such as buses, subways, elevators, TVs, and the Internet.

In this regard, Gu Chen has invested a huge amount. Just talking about the advertising expenses in the early stage, it has reached a scale of one billion.

Of course, to have so much money, Gu Chen relied on Xu Anlan's relationship to borrow two billion from the bank.

However, with such a large loan, even for Xu Anlan's sake, the mortgage is indispensable.

As for the collateral, Gu Chen's Beiling River Hydropower Station was used as collateral. It seemed that other companies' assets did not reach the level of loans.

With this 20 billion, Gu Chen can fight a tough battle here.

It can be said that with the broadcast of the advertisement at the end of July, Binhu Laojiu has attracted the attention of people all over the country, and it has set off a hurricane of magnitude [-] in the liquor industry.

Many companies were shocked by the sudden emergence of Binhu old wine, and did not know where Binhu old wine came from.

There is so much money, so many advertisements are placed across the country, and the promotional words are also very arrogant, which makes many wineries very angry.

Especially those giants in the wine industry, when they saw the advertisement of Binhu Old Wine, they felt that Binhu Wine was too exaggerated, saying that their wine was the best wine in the country.

However, after seeing that Binhu Liquor is a company invested by Gu Chen of Qingchen Vegetables, many people were also deeply shocked. Could this be another agarwood roast chicken?

The development of Chenxiang Roast Chicken is no longer a legend, but has become a legend.

So far, Chenxiang roast chicken has opened about [-] branches in several provinces in the southwest.

Moreover, the word-of-mouth of Chenxiang Roasted Chicken is also unbelievably good, it seems that Chenxiang Roasted Chicken is not selling super expensive roasted chickens of one thousand pieces, but ordinary roasted chickens sold by dozens of pieces.

When everyone goes to buy agarwood roast chicken, they always buy one.

From here, I discovered that there are really many rich people in China.

It is also because of this that the roast chicken in many branches is sold out just after noon.

But now, due to logistical reasons, the output of Chenxiang Roasted Chicken has only reached more than 100 per branch, so there are still many customers who cannot buy roasted chicken.

Such a situation actually gave birth to the scalper of Chenxiang Roasted Chicken, which also shocked everyone's attention.

I have heard of scalpers for registration, concert scalpers, and train ticket scalpers, but I haven’t heard of scalpers who buy roast chicken until now.

But this is also true. Many local tyrants who want to eat roast chicken actually bought roast chicken at a high price from scalpers.

After the incident broke out on Weibo, the reputation of Chenxiang Roasted Chicken has risen to a higher level.

And just last month's Global Business Daily, Chenxiang Roasted Chicken was hailed as one of the future unicorn companies, which is even more shocking.

And its market value actually reached 50 billion US dollars in July. This news also shocked everyone.

You must know that Chenxiang Roasted Chicken has only been established for less than five months, and the number of branches is only one hundred.

In just a few months, the valuation has exceeded 50 billion US dollars, which is simply a strange story.

At this time, everyone can't help but pay more attention to Chenxiang Roasted Chicken.

Many venture capital companies even approached Gu Chen, hoping to invest in Chenxiang Roasted Chicken.

Of course Gu Chen refused. Without the intervention of capital, Gu Chen has no shortage of funds and can maintain rapid expansion on his own.

Gu Chen sold the shares because he was dizzy.

After all, Chenxiang roast chicken is different from the traditional Internet money-burning industry. As long as you open a store, the income of this store is real.The monthly sales income of one store is enough to open several branches.

Therefore, there is no shortage of funds on Gu Chen's side, and he is destined to disappoint these venture capitalists.

But in this way, these VCs were annoyed for the first time before, and now they are rejected again.

Gu Chen is also a little worried, afraid that this will affect the expansion of Chenxiang Roasted Chicken across the country.

The situation like Chenxiang Roasted Chicken is unique even in foreign countries.

If you think of Chenxiang Roasted Chicken, the Binhu old wine that Gu Chen immediately produced here is a bit intriguing.

As a last resort, many liquor companies sent elite troops to Rongzhou to find out all the information about Binhu Laojiu.

And from the information obtained, it also shocked everyone.

In Guizhou Province, as the number one national wine, Maotai also held a meeting overnight after hearing the news.

"Everyone has heard the situation, what should we do?"

In the conference room, Maotai's head looked at the senior executives of the group with a dignified expression, and asked directly.

At this time, more than a dozen senior executives were still in shock at the news they had just heard.

The news reported at the meeting just now was really shocking. Gu Chen obtained a kind of wine-making process from somewhere, just like Chenxiang Roasted Chicken, and then bought Binhu Old Wine. After months of experiments, I finally successfully brewed this superb wine.

According to the inquiring news, the quality of wine brewed by Gu Chen is much higher than that of all wineries in China.

If you take it out, it will simply become a thriving.

But how is this possible?
If this is the case, then these wine companies probably have nothing to do.

At this time, a leader asked directly: "Boss, is this true or are they deliberately promoting it like this? Can we be sure?"

The leader said directly: "Don't worry about this, we have confirmed it [-]%. The wine brewed by Binhu Old Wine is indeed very high. As for what kind of process it has reached, we still don't know for the time being. Although we know the situation through some people, among them is It’s not about the degree of exaggeration, or how much exaggeration there is. It’s really hard to judge. But I think that we would rather believe it, and we must deal with this matter carefully. We must not let this Binhu old wine become bigger, you know We are the number one liquor in the country. If the hat is gone, everyone will have a hard time."

When everyone heard the last sentence, their hearts froze slightly.

You must know that with the heating up of the liquor industry in recent years, everyone's life is very good.

As the leader of the wine industry, Maotai's market value can reach trillions.

Maybe one day, it will become a trillion-dollar wine company.

This name is amazing.

If the company's stock price collapses because of the sudden rise of Binhu Old Wine, then everyone will have nothing to eat.

Thinking of this, everyone started talking one after another, hoping to curb the development of Binhu wine industry.

"I think the ones who are most anxious about this Binhu old wine should be the colleagues in Rongzhou?"

"That's right, Wu Niang is in Rongzhou, they should be more anxious than us."

"We can look at their actions and then make plans."

"That's right, both Wuniang and Binhu belong to Rongzhou, and Wuniang is directly in the city, so the right to speak in the city is not ordinary. I believe that as long as they make a move, Binhu will not be able to become a climate at all. "

At this time, everyone also remembered, yes, we should not be the most anxious.

At this time, Wuniang Liquor Group, which was far away in Rongzhou, also held a high-level meeting to discuss the matter of Binhu Old Wine.

Because of Wuniang's relationship in Rongzhou, they heard more detailed information, and they also knew the situation of the samples that Gu Chen sent to the Quality Supervision Bureau.

In the conference room, all the senior management including the general manager of the group turned ugly after hearing the news just reported.

What was said in the advertisement was actually true, the quality of Binhu Laojiu's baijiu was actually better than the best liquor from Wuniang.

They definitely didn't believe this before.

But now, they couldn't help but not believe it, after all, the general manager had directly confirmed it.

There is no doubt about the quality of Binhu Old Wine.

After a long time, someone suggested: "That Mr. Gu, will you sell the shares of Binhu Laojiu?"

When everyone heard this, they all knew what this person meant. It was nothing more than using the power of capital to forcibly buy Binhu Laojiu.After the acquisition is over, it's up to everyone to knead it casually.

However, the general manager's words dispelled everyone's unrealistic thoughts and made everyone worried.

"You don't need to think about it. Gu Chen said it was impossible to sell the shares, and even I was rejected when I said to invest in Binhu Old Wine."

"Then inform the distributors that if they dare to take the goods of Binhu Laojiu, they will become enemies with our Wuniang. By the way, we'd better get through with Maotai on this, and it's best to block the entire industry. What do you think? Sample?"

"Yes, I think it's okay. I've seen their advertisements too. It's really annoying. Based on this, we can block him. Let their old Binhu wine rot in the factory. They can't be sold."

Everyone said a few sentences, the overall meaning is to ban Binhu Old Wine.

For a long time, the general manager coughed twice, and said directly: "You guys forgot about Gu Chen's relationship. Behind him are the Zhang family and the Xu family, and they also have a special relationship with the Jingcheng Zhang family at the Jinghua Hotel. Also, The number one on our side values ​​Gu Chen very much."

As soon as the words came out, everyone fell silent, not knowing what to say.

(End of this chapter)