Winning the new financial era

Chapter 69 Pate Corporation
Wang Qihang resigned.

This happened not long after He Shenghua mortgaged 5 properties and pooled 2000 million into the company.

At that time, He Shenghua had just increased capital of 2000 million in Jingrui Wealth, and Wang Qihang immediately informed Director Liu of Huasi Chuanghang.

Director Liu and Liang Weimin combined, He Shenghua had already mortgaged his house for a loan, and the funds seemed to be almost exhausted.It's time to close the net!

Liang Weimin then called He Shenghua and said:
"Uncle He, Huasi is about to release its semi-annual report, can you call us 2000 million yuan at once to boost our performance! This way the financial report will look better and the stock price will rise a bit.

For this matter, Xiaoliang owes you a favor! "

Seeing that he spoke sincerely, He Shenghua would indeed cooperate with Hua Si frequently in the future.

No doubt about him, so he called 2000 million and signed a 2000 million advertising contract with Hua Si directly.

Liang Weimin thought that the net had already been closed, and He Shenghua was about to run out of water, so what internal response was needed!

Therefore, the 50% share promised to Wang Qihang was not paid in full, and the kickback that should have been 1000 million was only given 100 million.

After saving 900 million, I can buy a Da Niu again. Anyway, Wang Qihang is also on his thief boat, and he is not afraid of him jumping off the car halfway.

Don't be afraid of jumping off the car, Wang Qihang's use value has been drained.

If it weren't for the fear that he would jump over the wall in a hurry, I wouldn't want to give him 100 million.

What he asked Director Liu to convey to Wang Qihang meant:
"The 100 million is just a deposit, and the other 900 million will be given to you after all the work is completed."

Naturally, Wang Qihang did not believe these words.He had a feeling that Liang Weimin had laid out a large net, and it was already starting to collect the net.

For the other 900 million, Wang Qihang naturally has no hope, this kind of money is not visible.Even if Liang Weimin doesn't give it to him, he has no place to reason.

前面第一期100万广告费他拿到了5万返点，第二期500万拿到了25万，第三期500万拿的最多，拿了250万。

Including the 100 million in this period, he got 380 million in two months.

This money is enough for him to buy a suite in the capital with full payment.So he decided not to stay in the whirlpool of Jingrui any longer.

He is very clear about how big Jingrui's hole is.All wool party customers, no retention rate at all.

In at most three months, Jingrui will definitely experience thunderstorms.

Thinking of the consequences, Wang Qihang was very scared, so he didn't dare to delay for a moment, and found He Shenghua to apply for resignation.

Of course, He Shenghua wanted to keep this "talent". He also raised his annual salary to 100 million and gave him 3% shares after working for 5 years.

Seeing He Shenghua retaining himself like this, Wang Qihang felt very guilty.

Mr. He thinks highly of himself, yet he plots against him with others.

It would be great if Mr. He offered himself an annual salary of one million plus 5% shares from the very beginning!

The cost of betrayal is too low, too low compared to the 380 million.

Wang Qihang let go of the guilt in his heart, and made up many reasons, such as why the parents are old and need to return to their hometown to take care of them, the smog in the capital is too serious, and the children are always sick...

Seeing that he insisted on leaving, He Shenghua didn't want to keep him anymore.But there is a condition, that is, he must wait until his successor is found and the work handover is completed before leaving.

Today is Wang Qihang's successor, Yu Moudao's entry report time for the next operation director.

Yu Moutao was originally the vice president of operations of Huaxin Investment, but he was stunned by the 100 million annual salary offered by He Shenghua, so he jumped ship and came to Jingrui Fortune as the operations director.

He Shenghua was not at all ambiguous about poaching the corner of an old friend, and Xu Zhiyun even made a special phone call to ridicule him.

He Shenghua couldn't help it. He couldn't find a suitable candidate for a while, so he had to go to Xu Zhiyun's idea.

Originally, he wanted to recruit Huaxin's full-time director, but he was not at all moved by the 100 million annual salary he offered, and only made a "3" gesture to him.

The annual salary of 300 million scared him away, so he had to settle for the next best thing and hired Yu Moudao as a deputy.

Why Huaxin's full-time director has an annual salary of 200 million yuan, while Yu Moutao, the deputy director, is only 50 yuan?

He Shenghua was very curious about this, and asked Yu Moudao specifically.

Yu Moutao thought that He Shenghua was questioning his ability, and the explanation he gave was:

"Xu Zhiyun trusts the regular director very much, and the two often discuss secretly in the office. Although he didn't call him, he can guess that it must be some gray matter.

Even if there was a gap between his ability and that of the full-time director, it would not be as exaggerated as 4 times.The only difference is the trust level of the boss. "

For this statement, He Shenghua still fully understands and agrees.Said that Yu Moutao can rest assured to follow him, and absolutely give him the greatest management authority and trust.

Yu Moudao is 34 and five years old, and he is also an old man.When handing over work with Wang Qihang, he carefully checked the operating data of the platform background.

The data is fine, too good to be true.

Jingrui Wealth has been in operation for just 2 months, with more than 40 registered users, a total turnover of 4.4 million, and 2.7 million pending receipts.

The operating data of the second month has increased by 20%-35% compared with the first month, and the operating situation is very good.

Yu Moutao couldn't understand how Wang Qihang would give up such a good career foundation and resign.

Don't think about it if you don't understand, how can he have his own chance if he doesn't resign?
After completing the handover of all the work, Yu Mooutao shook hands with Wang Qihang and wished "Bon voyage!"

Wang Qihang nodded and said with a smile: "Jingrui will depend entirely on you in the future, I wish you success in your work!"

……

In Dogford's office, Lu Fenghai looked at Zhang Yida, the big boss behind the scenes, and asked in surprise:
"A pet e-commerce business?"

"It's not just a pet e-commerce site, it's a one-stop comprehensive pet service website.

It has three business segments: Pet Mall (online e-commerce), Pet Pet Service and New Retail (offline), and Pet Social (covering pet communities, pet encyclopedias, etc.). "

Zhang Yida introduced that he even thought of the brand name, so he called it "Peter", directly transliterated from pet, which is similar to Dogford.

Lu Fenghai smacked his mouth, deep in thought.

His boss's main company, Ruixiang, had just received US$5 million in Series B financing, and was preparing to upgrade Dogford non-stop.

But this is a good thing, for him, or will usher in a bigger stage.

Touching the back of his head, Lu Fenghai said:

"Mr. Zhang, do you have any specific business ideas?"

"There is a way of thinking. How much money is in Dogford's account now?" Zhang Yida is more concerned about this topic. Apart from his salary from major companies, he really doesn't have any money.

"As of the end of April, Dogford has been in operation for three months, with a net profit of about 4 million. Adding in the 3 million you gave when it was founded, the working capital is probably close to 500 million."

Lu Fenghai took out a financial statement and handed it to Zhang Yida, and briefly explained where the recent relatively large expenses were spent.

Zhang Yida took the report, glanced roughly at it and put it aside.I think 800 million is enough, enough to support a research and development investment in the early stage of the project.

After the product is officially launched on the market, the data is available and the A round of financing begins.It is a basic operation to use venture capital money to burn the market.

Zhang Yida picked up a blank piece of paper on the table and began to write:
"[-]. Pet E-commerce - Pete Mall
The main B2C model includes pet staple food, snacks, medicine, health care products, cleaning, bathing, and accessories.

It also includes pet clothing, toys, food utensils/tractions, grooming and bathing equipment, pet nests, etc.

2. O[-]O pet life service platform - pet service

Through cooperation with many pet stores across the country, an O2O consumption model of online ordering and offline consumption has been formed.

Covering pet bathing, styling, foster care, neutering, medical treatment, photography and many other fields.

[-]. Pet-themed community—Pate Forum

Build dog forums, cat forums, aquarium forums and other pet forums.

Provide a large number of dog pictures, cat pictures, aquarium pictures and other wonderful pet pictures for users to enjoy and browse.

To create Pate Encyclopedia, establish a professional veterinary team to summarize and list the most common disease symptoms pets encounter in daily life, and attach the most practical and reliable disease prevention measures, the most detailed and scientific treatment methods.

Compile an encyclopedia of knowledge in the field of pets, covering pet types, daily feeding, care, training, grooming and many other aspects.

To put it simply, it is to provide content through pet communities and pet encyclopedias, and gather pet users and traffic.

Traffic is divided into two channels for monetization, pet e-commerce and pet O2O life platform. "

Lu Fenghai took over the operation plan drawn by Zhang Yida on the white paper and looked at it carefully.

The more you look at it, the more frightened you are, it's too detailed, and it's very feasible.From drainage to realization, a complete commercial closed loop.Can't help but say:

"Mr. Zhang, why do you have such a brain? It's no wonder that your career is so big, it's different from us normal people!"

Zhang Yida was amused, these are the leftovers of many people in later generations, and they are barely fresh now.

Scratching his head, he said, "This operation idea is actually very simple, but the difficulty lies in the execution and implementation."

He began to analyze Lu Fenghai again:

"First of all, for e-commerce, we need to build a website and APP, which requires programmers, artists, and a lot of effort to get traffic and promote it.

The pet O2O life platform needs to push people to contact pet shops all over the country to settle in our life platform.This is only the B-side, and we have to vigorously promote the C-side users.

Pet forums and encyclopedias need to recruit new media operators to attract users' attention through high-quality article content.

At the same time, users must be guided in an orderly manner to post and share their pet lives, forming a good community atmosphere and user stickiness.

It is also necessary to recruit some veterinary experts to enter the platform to answer a series of questions and doubts about pet treatment methods and prevention of pet illness for users. "

Lu Fenghai nodded. Zhang Yida explained it to him in detail, and he just had to follow the steps.

Immediately afterwards, Zhang Yida transferred 500 million funds from Dogford's account, and established another Beijing City Pet Information Technology Co., Ltd.

Lu Fenghai also contributed 50 yuan to become a shareholder, and Zhang Yida calculated 10% of the shares for him, making him the general manager of the company.

As for Dogford, Lu Fenghai recommended a new general manager named Gu Bin.To continue Dogford's business, or to help Zhang Yida's parents sell dog food.

Lu Fenghai took 550 million, chose an office of 300 square meters, and began to recruit people according to the three business directions Zhang Yida required.

Programmers, artists, business BDs, new media operations, community operations, veterinarians... all kinds of people have recruited 50 people.

After enough manpower was recruited, it was divided into three business lines: pet e-commerce, pet O2O, and pet forums.

Zhang Yida paid attention to Pet Company for two days when it was first established, and handed over the follow-up work to Lu Fenghai.

Lu Fenghai led the team to start product research and development, product polishing...

(End of this chapter)