Winning the new financial era

Chapter 44 Tug-Saw Negotiations
The next day.

On the 36th floor of Kelin Building, in the office of Ruixiang Jinke Zhang Yida.

A beautiful woman with short hair and a young man with a round face sat on one side of the sofa.

On the other side of the sofa are Zhang Yida and Lei Dongming.

The short-haired beauty smiled and said:
"Mr. Zhang, I have heard Mr. Lei say that you are famous for a long time, and I have never had the chance to see you. Today I saw a real person. He is so handsome and has such a successful career. The domineering president in the novel is probably like you. I can't help but want to pursue you, how about giving me a chance?"

Being molested by such an unrestrained beauty, Zhang Yida blushed a little.Before they came, they had heard from Lei Dongming that Li Lin, the managing partner of Evergreen Capital, was sharp in language, quick in action, and very open-minded.Tell Zhang Yida to be mentally prepared first, saying that this woman speaks like that, don't mind.Anyway, Zhang Yida was vaccinated first.

Zhang Yida adjusted quickly, looked at Li Lin with a smile and said:
"Is this Mr. Li's confession to me? Then I can't ask for more!"

Everyone laughed loudly, the atmosphere of the chat suddenly became lively, and the strangeness of meeting for the first time also faded a lot.

The young man with a round face is Xiao Weijie, the founder of Lefenqi. At this time, he introduced excitedly:
"Lefenqi Mall has been stationed in the University City of Yangcheng for promotion, and the effect is very good. The number of registered users has reached 5, and the monthly turnover has reached 2000 million yuan. At the same time, it continues a good upward trend.

Next, Yangcheng University City will be used as the starting point to expand to surrounding provinces and cities, copying the promotion and operation model of Yangcheng, and it is expected to cover the entire University City in South China by the middle of the year...

Our ultimate goal is to cover more than 3000 colleges and universities in China, so that every college student can enjoy our installment shopping service. "

After thinking for a while, Lei Dongming asked:
"To cover so many schools, publicity and promotion, delivery of goods, deployment of human resources, and team management are all a huge test. How do you plan to solve this problem?"

Xiao Weijie smiled, his round face became more friendly, and he looked confident, and slowly explained:

"Le Fenqi has established a whole set of campus part-time job system, from distributing leaflets, doing distribution, marketing and promotion to campus managers, and then to provincial leaders, the rewards and punishments of each position are meticulous.

A strong local push team is a must for the campus installment platform. Half of Lefenqi's team is on campus. They have a deep understanding of the needs of students and what the post-90s campus looks like today.

Almost all campus managers and part-timers are recruited either in the school cafeteria or on the basketball court.

Because the installment business is still consumer finance, the most important step is to sign in person.

There is no need to worry about this area. We already have a complete set of mature tactics. As long as we have sufficient funds, we can quickly replicate it to the whole country and complete the occupation of the market as quickly as possible. "

Lei Dongming nodded in satisfaction, there is still a set for this music period.At present, it seems that we only need to wait for the funds to enter, and we will accelerate the take-off.

Looking at the confident Xiao Weijie, Zhang Yida was also filled with emotion.As expected of the technical director who came out of Penguin, he does have two brushes.The current Lefen phase has perfected the product and model, and only needs funds to promote it.

In the future, Lefenqi will become a Nasdaq-listed company with a market capitalization of 200 billion RMB, and will be awarded the second largest Internet company in Pengcheng besides Penguin, the most successful startup company for Penguin employees, and many other titles.

Zhang Yida asked directly:
"Talk about your valuation of Lefenqi, and what is the scale of financing required?"

Xiao Weijie and Li Lin looked at each other, feeling a connection, so he smiled and said:

"At the beginning of its establishment in August last year, it received an angel round investment of RMB 8 million from Evergreen Capital.

But we didn't have any products at that time, and now the products are on the market, and the response is very good.

Therefore, we now agree on a valuation of US$1 million. "

After finishing speaking, seeing Zhang Yida was unmoved, he thought he didn't agree, and added an explanation: "After covering more than 3000 colleges and universities, Lefenqi's valuation can reach at least several billion U.S. dollars."

Li Lin also chimed in: "Mr. Zhang, Mr. Lei, Lefenqi is indeed an excellent company, and it is a pioneer and leader in the market. It is definitely worth investing in now."

Lei Dongming didn't dare to make decisions without authorization, and turned his attention to Zhang Yida, waiting for his speech.

Zhang Yida said lightly:
"I have three questions.

First, how many colleges and universities are currently covered by Lefen?What is the percentage of more than 3000 colleges and universities?
Second, all the products on your platform are self-purchased and then sold to students in installments, forming an installment consumer debt. Where does the fund come from?How to maintain it?
Thirdly, this model is too replicable, and Ruixiang can easily do whatever it wants to do and cover the entire capital of the university within a month.Do you have technical barriers to defend or kill followers?
Xiao Weijie said awkwardly: "At present, it only covers 12 universities in Yangcheng, accounting for less than 0.4% of the national universities.

The funds are all cooperated with the P2P platform. In the future, the sales scale of the platform will increase, and we can find more cooperation partners. This is no problem.

The reproducibility is indeed very strong, but we are also confident to win the first share in this market. "

The tone of the last sentence is a bit heavy, not only to show determination, but also to say it especially to Zhang Yida.

Xiao Weijie regretted coming to Rui Xiangla for investment at the moment.If Ruixiang is going to do this market now, relying on the funds and various traffic resources at hand, it should be able to firmly occupy the number one position in the market soon.Then what chance do you have?The more I think about it, the more flustered I become.

Hurriedly turning her eyes to Li Lin for help, Li Lin made a small gesture with her hand to signal Xiao Weijie to be calm and calm down.

Li Lin herself is actually a little worried at the moment, what if Rui Xiang really goes into this market by herself?Looking at Zhang Yida with a smile, he said:

"Mr. Zhang, you are joking. Ruixiang is a big company and a big group, how could it be possible to see such a small segment of the college student market.

If it is really done, such a small market, it is not just a joke, it will cause jokes in the circle, you think so!hehe! "

After finishing speaking, Li Lin carefully watched the subtle expression changes on Zhang Yida's face, trying to see something.

Unfortunately, Zhang Yida's expression didn't change at all, as if he didn't care.

Zhang Yida understood. Li Lin's last words were not only teasing, but also a temptation, and there was a layer of warning in it.

What is the warning?

If you want to be a stinky and shameless person, trick the invested company into revealing commercial secrets under the guise of investment, and then imitate the plagiarism after turning around, believe it or not, I will stab you out, and your reputation will be stigmatized in the entire financial circle.

Zhang Yida took a sip of coffee and said in a calm manner:

"$1 million is a bit ridiculous, you currently only occupy 0.4% of the college student market, and the most you can occupy is $20 billion, which is worth $800 million based on the market.

But with your creativity, I can give you a valuation of $2000 million.

In addition, the financing is open to 40%, and Ruixiang Technology can invest 2000 million U.S. dollars for you based on the pre-investment valuation of 3333 million U.S. dollars and the post-investment valuation of 1333 million U.S. dollars.

By the way, I also invested in a P2P company. The current monthly turnover is [-] to [-] million, and it is still growing rapidly. This company can provide you with the funds you need to expand the market.

On the side of Ruixiang Technology, we can also open up all the advertising resources for you to guide traffic to Lefenfen Mall. "

Zhang Yida haggled a bit fiercely, and at the same time he was a big stick plus a carrot, first intimidating and then luring, just trying to coax him into bed.

After hearing Zhang Yida's conditions, Li Lin and Xiao Weijie's expressions were also uncertain.

Both sides did not speak, and the air was so quiet.

After exchanging glances with Xiao Weijie, Li Lin said solemnly:

"Mr. Zhang, with all due respect, your condition is too harsh and we cannot agree to it.

First of all, the pre-money valuation of US$2000 million is too low, seriously underestimating the development potential of Lefen.

In addition, 40% financing is too much, and the shareholding ratio of the founding team will drop to 42%, which is not conducive to the management of the company by the founding team, nor is it conducive to the subsequent refinancing of Lefenqi. "

Seeing that Zhang Yida was silent, Lei Dongming came out to smooth things over and said:
"It's inevitable to have differences! Just talk slowly!"

Li Lin gave Xiao Weijie a look, and left Zhang Yida's office on the pretext of making a phone call. Xiao Weijie also said that he wanted to go to the bathroom and then went out.

Zhang Yida knew that he was going to discuss countermeasures, so he chatted with Lei Dongming for a while.

"Mr. Zhang, your bargaining is too cruel. Do you think they will reject us?" Lei Dongming asked.

"No, otherwise I wouldn't have gone out to discuss it. I guess I will ask for a price increase when I come back, and then the shares will be less diluted, that's all." Zhang Yida said with confidence.

"Indeed, we have money and resources, they must still want to hug their thighs." Lei Dongming nodded and smiled.

On the other side, Li Lin stood outside Zhang Yida's office and waited until Xiao Weijie came out right after him. The two took the elevator down to the downstairs of Kelin Building.

Xiao Weijie said angrily:

"Li Lin, let's forget about it! Let's find another house, I don't think they are sincere at all."

Li Lin stared at Xiao Weijie, shook her head slightly and said:
"No, why look elsewhere?
They are the most suitable, investing money and resources, pulling them on board will quickly accelerate Lefenqi's take-off. "

Xiao Weijie's face was a little ugly, and he said with a wry smile:
"Even if they have the resources, the quotation is too low! 2000 million US dollars, huh! After our angel round financing, we have a valuation of 500 million US dollars. Now that the product has been produced and the market model has been verified, the valuation has only increased. 4 times?"

Li Lin acted as a peacemaker again, and said with a smile:

"Financing is also doing business, business! It's normal for you to come and bargain with me. 2000 million US dollars is indeed low, but it can be negotiated.

If we are really not satisfied, let's make another plan! "

Xiao Weijie also figured it out, nodded and said:
"Okay, let's talk slowly first! Let's talk after we finish talking."

Li Lin gave a "hmm" and said:
"Let's unify our thinking first and tell me what your bottom line is?"

Xiao Weijie thought for a while, then said firmly:

"The minimum pre-investment valuation is US$3000 million, and the maximum dilution is 30% of the shares."

Li Lin nodded in agreement, and asked again, "What if AB shares?"

Xiao Weijie's eyes lit up, he was most concerned about the control of the enterprise.When he was in Penguin before, although Mr. Ma held less than 10% of the shares, he also firmly held the company's control through the "Concert Action Person Agreement".

He doesn't care about the number of shares, but the company he founded is like his own child, and the control and management rights must be in his own hands.

After Xiao Weijie figured out this section, he added:
"If it is the same share with different rights, I can agree to dilute 40% of the shares."

(End of this chapter)