Chapter 81 We have no money
  Think about it, this is not an era that pays attention to exposure and promotion.

In this era, it is still important to have a good wine and not be afraid of the dark alleys. If you want to get out of the circle, it is basically word of mouth, and the concept of marketing is very weak.

"Director Xu, do you think this is good?" Song Xiaoran quoted a price, "1500 yuan a day, I will buy you out starting tomorrow, and you will only give me advertising for the next three days."

This price, Song Xiaoran thought to herself, was already very cheap, mainly because the expenses were high now, and the money on hand had basically been dispersed.

If Zhao Shaokang were here, he would probably have started to feel sad.

He must have been able to tell that there was such a huge fluctuation because the newspaper's advertisements were dissatisfied every day, and because of Li Tong's relationship, he would probably agree to pay 800 or 1000 yuan a day.

Song Xiaoran's mantra is cheap and cheap, and his signature move is to throw money at money.

This was the first time that Xu Liang met a big client who booked a venue, but he didn't expect that it was a young girl, and he didn't expect that he would be offered an absolutely high buyout price. Surprised and excited, he didn't rush to express his opinion, but thought He thought about it and said:

"The price given by Miss Song is really good, but we have some fixed old customers who have already signed contracts... How about I give you a cheaper price, a half-page advertisement on the front page, which only costs 500 yuan, what do you think?"

As the director of the advertising department of a newspaper, this is not his own business after all. He must consider it from the perspective of the public. It is good to make more money and get more commissions, but he cannot offend some old customers and make his job unstable.

So he reluctantly cut off 2/3 of Song Xiaoran's quotation. The price has changed from a high price to a cost-effective ordinary price.

Taking the initiative to lower the price, he would not let the affairs he was responsible for go wrong, but also show his sincerity to Song Xiaoran, which gave Li Tong some face.

Xu Liang, who thought he had taken care of all aspects, looked at Song Xiaoran, waiting for her consent.

Surprisingly.

Song Xiaoran shook his head firmly: "No, I have to occupy the whole page. Apart from my products, there can't be anything else."

Xu Liang was stunned for a moment. He didn't understand that it suddenly became so difficult to talk to a little girl who paid such a high price. He could only understand it as the girl's willfulness:
  "This will be more difficult to handle and difficult to explain."

Song Xiaoran said categorically: "I will give you an extra 50% of the maximum daily income to compensate your original customers. We can discuss this price again, but my conditions will not change. I must occupy the entire page."

Only full-page advertisements are powerful enough to catch people's attention instantly and leave a deep impression on people. They can even be remembered for a long time.

Xu Liang frowned, constantly calculating the gains and losses in his mind, thinking about how to negotiate with this willful little girl.

Song Xiaoran continued: "Director Xu can think about it carefully. My conditions will not be changed no matter what. If it doesn't work, I can only try to cooperate with another newspaper."

1500 a day, 3 days is 4500! In fact, those old customers are all my old friends. If I treat them to a meal, it should be fine if I advertise for two or three days at night.

The money spent on meals can also be reimbursed through the public account...

Thinking of this, Xu Liang no longer hesitated: "In this way, Miss Song, 1600 yuan per day, 4800 yuan in total, paid in one lump sum. I will give you a full-page advertisement for three days, and I will be responsible for any problems!"

Song Xiaoran smiled: "Okay, I accept this price, and we can sign the contract now."

In fact, what she thought at the time was 5000 in three days, and now she can get it for 4800. Zhao Shaokang should praise me for saving 200!
  Xu Liang, who had received a large commission, also laughed: "Miss Song is really refreshing. But Miss Song, I have to remind you that the products you want to advertise must be legal, and the advertising content must also be legal."

of course!

Song Xiaoran waved his hand, indicating that there was no need to talk about this kind of thing. He took out three pages of paper from his bag and handed them to Xu Liang: "This is the draft of the advertisement. In the order of my bids, it will be on the first page tomorrow and the day after tomorrow. Page two, the day after tomorrow will be on page three.”

Just listen to Song Xiaoran add: "I have another condition, which is that it must be kept secret! The advertisement cannot be leaked until the day it is announced! No one else can know except you. This must be written in the contract." , having a plan and copywriting is a good thing, but it saves us some effort.

What is it? It’s so mysterious that I can’t reveal it. It’s not some weird foreign thing, right? !
  Xu Liang took the three pages of advertising paper and looked at them curiously.

The pictures and text on these three sheets of paper are quite simple. Except for the third sheet, the first two even have only one or two sentences and a few symbols on each sheet.

But these few words, combined with the last picture, made Xu Liang fall into deep thought, his expression changed several times, and he was speechless for a long time.

When Li Tong saw this, he was immediately itchy and curious about what was written on it.

However, she had already said she would not participate, and due to the confidentiality clause that Song Xiaoran had just explained, she could only suppress her curiosity and continue to pretend to be sorting out the manuscript.

After a long time, Xu Liang finally came back to his senses and sighed: "That's awesome! It's awesome! I've never seen such an awesome advertisement before. It's really eye-opening! Oh, the money is running low, I should ask for 10,000..." "

Song Xiaoran was anxious when he heard it. Too bad, the contract hasn't been signed yet, how could he change his mind at the last minute?
  Li Tong next to him couldn't help it anymore, raised his head and coughed twice.

"I'm just kidding! How could the agreement be changed?" Xu Liang said quickly. He worked for a newspaper and he didn't have to do such a dirty thing. "Song Xiaoran, are we signing a contract now? Do we need to arrange for someone to go to the bank with you to withdraw the cash?"

Xu Liang could guess that Song Xiaoran, a little girl, would not carry so much cash with her when she went out.

Song Xiaoran smiled: "Borrow the phone and I'll make a call."

Half an hour later, the humanoid payment machine appeared in front of the three people, they quickly signed the contract and paid the full amount of 4800 yuan.

The two of them walked out of the newspaper office and stood on the steps, facing the bustling street.

"Xiao Ran, tell me something."

"You said."

"We have no money."

"Oh."

"Materials, equipment, labor, rent, advertising, money are all spread out."

"so what?"

Song Xiaoran tilted his head and looked at Zhao Shaokang, thinking a little too much:

Is he worried about money? Not confident in yourself? Afraid of losing money?
  Zhao Shaokang also looked at him, his eyes were clear and calm, without any trace of suspicion or uncertainty: "Nothing, I just remind you that you have to tell me half a day in advance to spend money again, I can't just follow the message."

Song Xiaoran was confused: "Huh? Why? What are you going to do?"

Zhao Shaokang's voice was very calm: "I have to sell blood."

"...Zhao Shaokang, this is not funny!" Song Xiaoran was furious and stabbed Zhao Shaokang in the ribs with his elbow, which resulted in several insincere ouch ouch sounds of pain.

(End of this chapter)

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