Hong Kong Island's wealthy era

Chapter 39 Spring River Plumbing Duck Prophet

Today is the opening day of Taisheng Garden.

Lei Liquan personally went to the sales site to supervise the operation. Taisheng Garden was the first real estate he developed after entering the real estate industry, and it was also the first sales development project he developed after his rebirth.To sum it up in one sentence: I can finally see the money back.Therefore, he would be worried if all the properties in Tai Sheng Garden were not sold out.

"Director Liu, tell the staff that no matter whether others intend to buy a house or not, they must be warmly received, and we must not let others feel that we treat them differently. As long as they come to our property, we will cover all morning tea, morning tea, and afternoon tea. The actual transaction is completed Customers, we must do a good job in the gong-beating ceremony so that customers feel happy!"

Liu Xiaofen said quickly: "Don't worry, boss, I have warned you repeatedly in the past two days and demonstrated the gong-beating ceremony many times. I guarantee that there will be no mistakes today!"

Lei Liquan said with satisfaction: "Okay, you go to work!"

"Um"

At this time, Lei Liquan came to the road with his bodyguards and looked at the crowd in front of his building with a satisfied smile.

……

“Do you also get a parking space when you buy a house?”

"More than that, if I heard that there are 30 first prizes, one out of ten will give you 16 taels of gold..."

"Really, good guy!"

……

Soon, the first gong sounded in the sales department, like a ceremony like a company going public. It made the home buyers feel proud on their faces, and also made the onlookers' hearts move, and they wanted to go up and enjoy it. Give glory.

Discussions were going on inside and outside the sales department, but no one noticed that there was a woman who was very enthusiastic and discussed with everyone to get a piece of the property. She convinced the buyers that they would earn money if they bought it.

Only the people from Taisheng Real Estate knew that she was actually a staff member pretending to be a home buyer.

As soon as the home-buying customers arrive at the building, staff will invite them to have refreshments. They are not overly enthusiastic, polite and thoughtful, and will not make people feel burdened.

The next step is to visit the model houses and read the property brochures. If they intend to buy a house, today will be their most exciting day.

The unit price of NT$260 per square foot still puts some pressure on the current housing prices in Hong Kong Island.

But they originally intended to pay for the reputation of Lei Liquan, the owner of Taisheng Real Estate. They were all willing to believe that property prices in Xiangjiang would rise, so the transaction speed was very fast. The sound of gongs came and went, and every time a gong sounded, they became customers and purchased one or more apartments.

Such a big stunt by Taisheng Real Estate also attracted the attention of the real estate industry in Xiangjiang. Most of them were media reporters who gathered in Taisheng Garden after hearing the news.

Indeed, the results achieved were so good that there was an endless stream of people signing contracts that day, and they were afraid that if they were slow, the house would be gone.

On Monday morning, when Lei Liquan was reading the newspaper in the office and reporting on the "grand event" of Taisheng Garden, Liu Xiaofen came to the office with a smile.

Liu Xiaofen is only 36 years old this year, and she is still a woman. Being able to squeeze into the top management of Taisheng Real Estate, there is no doubt about her ability, and she is also a talent that Lei Liquan focuses on supporting.

Liu Xiaofen has outstanding abilities, is dignified and graceful, has a good temperament, and is very approachable. She gives people the impression of being kind and generous.Lei Liquan is going to train her to be the face of Taisheng Real Estate.

After all, good appearance can give people a sense of familiarity.

"Boss, all [-] residential units of Taisheng Real Estate were sold out yesterday morning. Because you were on vacation, I didn't call you!"

Lei Liquan said with a smile: "I roughly guessed it yesterday. We sold more than [-]% of the goods on Saturday. Thinking about it, we should be able to clear them all on Sunday.

"For the first and second batch of houses, we need to make a marketing plan and report it to me when the time comes. We need to publicize it to the outside world now and raise the price for sales."

"Okay, boss."

After Xiaofen went out, Lei Liquan was really happy and leaned on his chair to think.The price of the next batch will increase by 10 to 20 yuan per square foot. If the sales can still go smoothly, the next batch can reach more than 300 Hong Kong dollars per square foot.This project must be more profitable than in the previous life.

In fact, Taikoo Shing is also paying attention to the sales situation of Tai Sing Garden, because they will also open sales in July.In this life, the sales of the first phase of Taikoo Shing will definitely not be lower than 7 per square foot. In the previous life, the sales price was 260 per square foot, which was crazy.

Spring River Plumbing Duck Prophet.

Developers, home buyers, and real estate speculators will not undermine the market.

……

Lei Liquan got the first page sample of "Tiantian Weekly" in the office of Tiantian Newspaper.

Since Zhang Jiancheng was asked to start a new economic daily newspaper in July, the preparation time has been almost five months. At first, Lei Liquan planned to start an economic daily newspaper, but after some time , Zhang Jiancheng first completed the weekly magazine.

With the increase in investment, Lei Liquan asked Tiantian Newspaper to further imitate the American "Newsweek", and finally created a comprehensive magazine with pictures and texts, where readers can not only obtain information, but also entertain themselves.

Its contents include: dialogues with celebrities, celebrity observations, blockbuster star news, art economy, celebrity charity, health management, quality life, and other comprehensive contents.

The celebrity in the first issue is none other than Lei Liquan himself.

Lei Liquan of the weekly magazine was very satisfied. He grabbed the phone on the table and called Zhang Jiancheng and Tan Zhifei, the young man in charge of the weekly magazine, to come to his office.

After a while, two people came to Lei Liquan's office. One was Zhang Jiancheng, and the other was Tan Zhifei, the editor-in-chief of the weekly magazine who had just been recruited four months ago.

Zhang Jiancheng is now Lei Liquan's deputy, helping to be in charge of the entire newspaper and weekly.

It can be seen that the two people are in very good spirits. After all, Tiantian News Agency is making great progress all the way.

At present, Tiantian Newspaper only has two newspapers, and the total sales volume has reached 15 copies. Among them, Tiantian Daily has sold 10 copies, which is basically on par with Oriental Daily and will be surpassed soon; Tiantian Evening News also has sales of 5 copies.

Lei Liquan said: "I have read the sample manuscript of Tiantian Weekly! Overall, I am quite satisfied. Although there is still a lot of progress to be made, it is impossible to get it right in one step. Let's publish it according to the current sample manuscript!"

The two of them had smiles on their faces, as if they had put down a heavy burden and finally passed the boss's test!
Lei Liquan said: "I must pay close attention to the printing quality of the weekly. If the content is not up to standard, there will be problems with the printing quality. I must publish it regardless of cost, zero profit, or negative profit."

Lei Liquan then said: "The profits of the magazine are basically from advertising. Editor Tan should cooperate with the newspaper's advertising department on this point! How much money does Editor Zhang still have on the newspaper's account?"

"Lei Sheng, there are still more than 300 million." Zhang Jiancheng replied.

"Very good. Regarding the issuance of "Tiantian Weekly", the company will spend another 150 million Hong Kong dollars for publicity. We want to declare that the world is now dominated by businessmen running newspapers, and declare the death penalty for copycat media industries and literati running newspapers."

The publicity fee of 150 million Hong Kong dollars is absolutely an astronomical figure for a magazine; plus the preliminary preparation investment, it cost a full 300 million Hong Kong dollars.

Zhang Jiancheng and Tan Zhifei were shocked. Is the promotion fee of HK$150 million too exaggerated?

In the past, the release was mainly based on printing posters and broadcasting to promote it. Unexpectedly, this time the publicity fee of 150 million Hong Kong dollars can basically make everyone in Hong Kong aware of it.

Lei Liquan added: "We must not only promote it on TV, but also promote it in all aspects! Remember, we want to make the news. The total investment of our "Tiantian Weekly" is HK$500 million, which will shock everyone in Hong Kong. ! Let the citizens talk about it accidentally after dinner."

This is also typical topic marketing.It will definitely be something that will be talked about during the Spring Festival this year.

Tiantian Newspaper is not a listed company, so 1000 million is no problem.

"Tiantian Weekly" will be officially launched this Saturday and will create another small whirlwind in Hong Kong.

　Baldhead is testing the waters and recommending it. Please read it, vote monthly, collect it, and recommend it!mwah.

　　
　
(End of this chapter)