The black technology empire started with a debt of one billion

Chapter 293 309: Looking for traffic stars to attract traffic?

"Director, in this situation where the algorithm is not good and the content is not good, no matter what kind of activities we set, it is useless. If the algorithm is not good, anchors cannot make money on Weishi and naturally they are not willing to stay. If the content is not good, we can't retain customers." ah.

If you really want us to forcefully retain customers, there is no way. "Zhuang Heng replied.

"What can be done?" Sheng Zhaoyun asked.

In this case, you can still think of a way, that's really hell.

That's right, everyone present thought so.

But Zhuang Heng really has a way, but this method requires a lot of money, and he doesn't know how effective it is.

“This method is to hold a celebrity special event and invite a celebrity to the platform to live broadcast every day, especially those traffic celebrities who have been particularly popular recently, they will definitely bring huge traffic.

However, it is very expensive to invite those traffic stars to live broadcast.

As for whether we can retain these diverted users, it depends on the algorithm of the technology department and the content of the artist department. "Zhuang Heng replied.

After listening to Zhuang Heng's words, Sheng Zhaoyun held his chin in his hands and fell into deep thought.

Traffic stars can indeed bring huge traffic to Weishi, but these traffic stars are no cheaper than first-line actors. Inviting these traffic stars to attract traffic to Weishi is undoubtedly a huge gamble for him.

But if we don’t gamble, how will Weishi rise in the short term?

"Wei Shirong, is there any way to solve the content push problem in the short term?" Sheng Zhaoyun looked at Wei Shirong and asked.

"There is a way. We increase the proportion of tags that users are interested in, but this method cannot be used for a long time. Long-term use will cause users to be unable to refresh to new content.

And it is not conducive to our data analysis of user preferences. "Wei Shirong replied.

His method is very simple. If customers are interested in any content, then I will always push these contents and increase the proportion of these contents.

But users will get bored if they watch too much of one kind of content. In addition, it will also affect their ability to collect data. Without data, they cannot launch new algorithms.

That's why Wei Shirong said that this method cannot be used for a long time.

"First increase the proportion of tags that users are interested in, and then slowly reduce the proportion after users come in. By then, you can still collect user data." Sheng Zhaoyun said.

"Yes." Wei Shirong nodded.

"Zhuang Heng, you guys are planning an activity to stimulate anchors to post videos. As long as they send a certain amount, they will give cash rewards. The artist department will speed up the construction of MCN, and contact other MCNs to find ways to cooperate with them." Sheng Zhaoyun looked at Gao Xiuqing and said .

"Director, most MCNs in China are Douyin partners. If we want to cooperate with these MCNs, we must pay a certain price, otherwise they will not cooperate with us." Gao Xiuqing replied.

Today's MCN organizations make a lot of money by cooperating with Douyin. Although Penguin is more famous than Douyin, what businessmen value is profit. How can these people cooperate with Penguin if there are enough profits.

The only way is to induce them with benefits.

Gao Xiuqing said so much just to ask for money, and Sheng Zhaoyun could see what the other party was thinking at a glance. If the artist department could not provide enough benefits, these MCN organizations would not defect from Douyin.

"You should first understand the situation and then customize a plan and send it to me." Sheng Zhaoyun said.

"Okay." Gao Xiuqing nodded.

"That's it for today's meeting. Everyone should come up with corresponding plans as soon as possible. I will implement a new plan within a week." Sheng Zhaoyun said after looking around everyone.

A private room at Jin Yuexuan Restaurant on the 6013st to 1th floors of Huaxia Nonferrous Metals Building, No. 4 Shennan Avenue, Futian District.

At this time, Comrade Xiao Wang, Sun Peiru, Ruby, Han Yiying and others were already waiting for Cao Mang in the box.

The seven girls in the box can be said to be Yanyan Yingying.

"pat~"

After hearing the sound of the box door opening, everyone turned their heads to look over.

"Why did you come so late? The girls will starve to death if you don't come." Comrade Xiao Wang glanced at Cao Mang and said.

"There was a bit of traffic when I came out in the morning. I came here after I finished my work. Why don't you order food first?" Cao Mang said as he walked to Comrade Xiao Wang.

Sun Peiru, who was sitting next to Comrade Xiao Wang, giggled and said, "Boss, why don't we have the nerve to eat before you come."

"Next time you just order food first." Cao Mang said.

Comrade Xiao Wang stood up from his seat, he went to the door and pressed the service call bell, and then he returned to his seat.

At this time, Ruby, who was sitting next to Cao Mang, teased Cao Mang with her feet, because the two of them hadn't played poker for a while.

"bell bell"

At this time, Cao Mang's cell phone rang.

Cao Mang took out his cell phone from his pocket and looked at it. It was Han Yiying who sent him a WeChat message.

[Han Yiying: My water pipe has been broken for a long time, help me fix it tonight? 】

[Reckless Life: I have dinner with someone from SONY tonight, and I will go to your house to fix the plumbing some other day. 】

Ruby at the side also sent a WeChat message to Cao Mang after seeing it.

[Ruby: I'm feeling a little unwell lately. Come over and give me a massage tonight. I've bought a lot of new clothes recently. 】

[Kangmang Life: I have an appointment with someone from Sony for dinner tonight. I will go over and give you a massage when I am free in two days. 】

It's not that Cao Mang doesn't want to save them, but that he really doesn't have time today.

"pat~"

Cao Mang put his phone away after hearing the door open.

The waiter opened the door with the order card and came in. She walked up to Comrade Xiao Wang and asked, "Do you want to order food?"

"Order what you want to eat." Comrade Xiao Wang looked at the girl in the box and said.

After hearing Comrade Xiao Wang's words, the girls all said what they wanted to eat.

Cao Mang held the ashtray in front of him, lit a cigarette, and asked, "How is the progress of the Douyin Mall?"

"Currently, the decoration and training of the front-end physical store are short. We plan to go online on August 8." Comrade Xiao Wang replied, and he also lit a cigarette after speaking.

Smoking is about staying in groups, especially people who are addicted to smoking. Once they see someone smoking, they will automatically follow them.

There were several girls in the box who also smoked, but they were embarrassed to smoke when Cao Mang was here. They wanted to leave a good impression on Cao Mang, but Sun Peiru had no scruples about it.

Sun Peiru also lit up a women's cigarette.

"Quality must be strictly controlled. Whether it can be successful depends on this time. Is there no problem with logistics?" Cao Mang flicked the cigarette ashes and said.

In fact, Cao Mang is most worried about logistics issues. After all, Ahri cooperates closely with major logistics companies. Once Lao Ma interferes with logistics, it is likely to affect the user experience of Douyin Mall.

(End of this chapter)