Writing about entertainment was approached by a female villain archetype

Chapter 192 An Orange Name

"This is the distribution map of Mr. Qiu's announcement last year. We made a statistic..." In an office of Shanghai Antler Media, a woman is introducing the PPT on the projection.

In the meeting room, Qiu Yicheng, Cheng Wensheng and some staff who were in charge of Qiu Yicheng's specific work gathered together.

Of course, Xu Chuan, who left the capital, was naturally there too.

The content of this meeting is divided into two parts.

The first piece is to make a summary analysis of Qiu Yicheng's situation in the past year.

The second part is to make an advance plan and layout for this year's key work.

"Since January last year, Mr. Qiu has participated in the recording of seven variety shows in total, two of which are resident guests, and the other five are flying guests..." The woman's voice continued to ring out in the conference room.

Xu Chuan held a notebook and recorded some noteworthy content while listening.

Overall, in 2018, the development of Qiu Yicheng was pretty good.

Especially at the beginning of the year, she successfully changed her personality, and took advantage of the opportunity to endorse Rolls-Royce, and raised some coffee for her, and also maintained some enthusiasm.

In horizontal comparison, the female idols who were in the same period as her now more or less lost some resources and lost a lot of popularity due to the impact of newcomers.

This is an unavoidable cyclical change in the idol's career.

Because Qiu Yicheng successfully changed her character design, she extended her professional lifespan.

Having said that, the actual situation is not as optimistic as imagined.

From the data point of view, although the average data for the whole year performed well, in the second half of last year, Qiu Yicheng was obviously weak.

Moreover, besides business, Qiu Yicheng's main itinerary for 2018 is announcements from various variety shows.

In other words, Qiu Yicheng did not make much progress in her main business of singing and dancing throughout 2018.

Of course, it is normal for domestic idols to make little progress in their main business of singing and dancing, because all idols are acting in TV dramas.Acting has become the main business of idols.

But Qiu Yicheng did not participate in any TV series last year.

If Xu Chuan hadn't collaborated with her on "Summer Blown by the Wind" in the first half of the year and at the end of the year, he had written her a song "Almost a Girl".

It can be said that Qiu Yicheng did not have any works in 2018.

"Looking at last year's income, Mr. Qiu's income from the film and television sector accounted for almost zero, and his product income from the music sector accounted for only 4.6%.

If music programs and music performance announcement fees are included, our music-related revenue accounts for 38.7%.

Generally speaking, from the current point of view, our income distribution is not very healthy, especially in the film and television sector and the music product sector, there is still a very high room for improvement..."

"The above is the current actual situation of Teacher Qiu. Next, we will discuss two issues. The first question is whether it is necessary for Teacher Qiu to try to receive some new announcements for film and television dramas this year.

Teacher Qiu, what are your own thoughts? "After the woman finished speaking, she asked Qiu Yicheng directly.

Qiu Yicheng didn't answer when she heard this, but turned to look at Xu Chuan.

Seeing her looking at Xu Chuan, Cheng Wensheng said, "Mr. Xu, your thoughts are more comprehensive, why don't you tell everyone your opinion?"

Hearing this, Xu Chuan pondered for a while before opening his mouth and said, "I think there may be a few pre-conditions that need to be discussed clearly before discussing this issue.

First of all, what kind of film and television drama is suitable for Yicheng? Based on her experience, she may only be able to act in youth idol dramas.

Here comes the second question, are there any good youth idol drama projects in China at present?Also, being able to act and acting well are two different concepts.

Personally, I think that if you can’t make the audience feel that Yicheng’s acting is good and make the audience shine, it’s better not to take it, because it’s like smashing your own brand. "

"You mean, it's not that we don't accept it, but that we have to choose projects carefully." Cheng Wensheng asked in conclusion after hearing this.

"That's what I mean. I know everyone wants to do Yicheng's best, so they consider letting her join the ranks of actors. However, what I am worried about now is that everyone will have the habit of thinking to follow the path of other idols of the same kind.

Everyone, I think we need to change a concept, and stop treating Yicheng as an idol.

Yicheng is about to release a new album. Many of us here have heard this album during the recording process. Everyone must know how the quality is.

In other words, Yicheng will be a serious pop music singer in the future, and, with this album as a foundation, she is still a singer with representative works.

We think it’s totally okay to try in the field of actors, but don’t learn from those idols.

For example, now the same two choices are placed in front of you.One is a small supporting role but is very suitable for Yicheng, and the other is a leading role but not suitable for it. We prefer to choose the small supporting role that is suitable for Yicheng, understand?
Another point, we have our own film and television investment company, I will find a way to tailor a drama for Yicheng, and Antlers will not touch these for the time being. " Xu Chuan said.

Casting roles like this runs counter to idols. Idols want to compete for roles and promotions. If they can act once, they will never act twice.

Qiu Yicheng doesn't need it, her status can be raised in the music circle.

Speaking of this, as early as last year when "Soldiers Assault" was casting, Xu Chuan chose the songs of Qiu Yicheng's new album. After so long, Qiu Yicheng's master tape has been recorded.

Now let's pick two songs and shoot some MVs.

The title of this album was originally intended to be called "Almost Girl", but after the New Year's Eve concert of Suzhou Satellite TV, this song did not cause much response.

Therefore, Xu Chuan abandoned this name.

I chose a symbol that is more personal to Qiu Yicheng as the name of this album, and chose a homonym for "One Song to Become Famous".

In terms of style, it is somewhat similar in meaning to Xu Chuan's "Give Me Time for a Song".

When making this album, Xu Chuan adhered to a concept, that is to pile up famous songs.

Not only that, considering that Qiu Yicheng's music works in the past are basically singing and dancing.

This album, in terms of music style, basically chooses lyrical songs, not a single dance song.

The desired effect is that anyone who has heard it can sing along.
In this way, Qiu Yicheng's new album will cover more scenes and have greater influence.

Based on these ideas, Xu Chuan made a list of female singers, as if making an album for himself, and picked out their familiar works.

The first thing that came to mind was Liu Ruoying. Xu Chuan directly chose two songs, one "Later" and the other "Every Time When Love Approaches".

Then there was Angela Chang, and Xu Chuan also chose two songs, namely "Invisible Wings" and "Dear That's Not Love".

Later, Xu Chuan chose Liang Jingru's "Nuan Nuan".

"What I Miss" by Stefanie Sun.

"Summer Wind" by Wen Lan.

"Always Quiet" by Ah Sang.

Ding Dang's "Across the Ocean to See You" and Zhang Huimei's "Listening to the Sea".

There are ten songs, and every one of them is a blast.

At that time, Xu Chuan looked at these ten songs put together into one album, and felt that it was a bit of a waste. It would be no problem to put this thing together into three or four albums.

But having said that, Xu Chuan really couldn't remember songs that weren't great.

For this album, Qiu Yicheng not only wants to become famous with one song, but also can eat it for a lifetime.

As for the selection of the MV, "Later" must be filmed. This song is naturally suitable for the MV. The lyrics of the whole song tell a story of a miss.

Of course, in order not to destroy the sense of substitution given to everyone by the lyrics of "Later".

Xu Chuan has special thoughts about this MV, he thinks this MV must not be able to shoot a specific story.

Because it is too specific, it will make many people lose the room for fantasy, so they have to do the opposite.

You can't tell your own story, you have to find enough people to tell their stories.

The above is the idea of ​​the MV for "Later".

For other songs, which MV should be shot first depends on what Qiu Yicheng likes, what she likes to shoot, or the same sentence, anyway, every song is very powerful.

"Mr. Xu, when it comes to releasing albums, we recently received news that in the music market in the first half of this year, IGOG and DSR said at the end of last year that they would return to produce new albums in the first half of this year.

There is also news that Bai Tianyu will release a new album in the first half of this year.They are planning to avenge their embarrassment and pull you off Q Yin’s music charts.

What I'm a little bit worried about now is that in the first half of the year, so many people gathered together to release albums, will it affect Mr. Qiu's album sales?Are we going to change the timing of the album release? "Discussing and discussing, a person suddenly said.

The tentative album release date is April 4.

In this way, we can consider holding a concert for Qiu Yicheng during the 51 holiday.

Therefore, when Xu Chuan heard this person ask whether he wanted to change the release time.

Shaking his head, he said: "IGOG and DSR are Korean groups, they release Korean songs, they release their songs, it doesn't affect us, they are not on the same track, the audience who buy their albums is not the same audience as ours .

As for Bai Tianyu... I sincerely hope that he will still be more up-to-date and produce some high-quality music works, which can be regarded as a contribution to our Chinese pop music.

To save time, when everyone is doing publicity, the album information of a bunch of Korean artists on the Internet is too annoying to see. "

The last sentence is Xu Chuan's sincere words. No matter how much he hates Bai Baiyu, this guy is also a Chinese singer. More excellent music works are a good thing for the overall market.

The music market is so big, it can accommodate everyone together.

Speaking of which, Xu Chuan is most worried about the entire Chinese pop music scene of Blue Star. Except for his own music works that move the earth, everyone else produces rubbish.

The music market in Huaguo is really doomed, and Xu Chuan will not be able to save it no matter how much he can carry it.

A single tree cannot support itself, so a hundred flowers must bloom. It is like the days when the gods of the Chinese music scene on earth were fighting each other, and how many excellent works were produced.

Therefore, if Bai Tianyu could stand up, Xu Chuan would definitely not be stingy with his praise.

Thinking of this, Xu Chuan said: "Oh, by the way, in fact, it is far more than Bai Tianyu and the two Korean groups who release albums. I got the news from Xingtang.

There are many singers who plan to release albums in the first half of this year. As far as I know, there are almost six or seven singers, all of whom are well-known old singers.

Even my friend Huo Beibei plans to release an album in the first half of the year.Let me tell you, the first half of the year was very lively, maybe there was a melee between more than a dozen parties. "

Speaking of the latter, Xu Chuan couldn't help laughing. The Chinese pop music circle has never been as lively as this year in the past five years.

As soon as Xu Chuan's words fell, someone said in a low voice: "Is there anything special about the music market this year? Why are so many people planning to release an album?"

"Yeah, are they crazy? They haven't moved in four or five years, and this year they're doing something collectively?"

When Cheng Wensheng heard this, he frowned and thought about it for a while, he figured it out after a while, and then laughed out loud: "Hahaha, I think it was the sales of Mr. Xu's album last year that stimulated them.

3000 million!This sales volume is big news even in the golden age of the recording industry, not to mention now. I think, everyone probably thinks that the second spring of the music market has appeared, so they get together to release albums. "

Hearing this, Xu Chuan said with a smile: "If everyone can release high-quality albums, the second spring of the music market may really appear.

Maybe, there will be a music awards ceremony this year, and the gold content may be comparable to before. "

"Don't tell me, if according to your statement, more than a dozen singers get together to release albums, it is really necessary to restart a certain music award and give an award." Cheng Wensheng said with a smile.

"Restart a certain music award? Why restart it? Just make a new one. The previous music awards are no longer valid. There is no need to restart." Xu Chuan shook his head.

Restarting will involve the interests of the relevant parties of the award organization, and it will inevitably start to talk nonsense, which is really a pure waste of time.

Might as well redo one.

Speaking of this, Xu Chuan wondered if he was capable of this matter?

No, no, I can’t do it myself. If I do it myself and then participate in receiving the award, wouldn’t that be a referee and an athlete at the same time? I have to let others do it.

"Mr. Xu, won't there be a lot of competition for us to release albums this year." The staff in charge of Qiu Yicheng's promotion couldn't help but frowned.

"With great competition, the profits will be great. If we sing a one-man show, what's the point? Don't worry, you have to have confidence in Yicheng's album." Xu Chuan said to the promoter with a smile.

After speaking, he turned his head to Qiu Yicheng and said, "How about it, this year there might be more than a dozen people robbing sales, are you afraid?"

"I'm not afraid." Qiu Yicheng shook her head.

　That's all for today. I haven't been in a good state for the past two days.

　　
　
(End of this chapter)