Lost eight hundred million at the beginning

Chapter 115 Chapter 115 Building a Flagship Store
The idea of ​​opening a medical examination center was not only Mother Liang's idea, her colleague surnamed Tong must also have ideas.Therefore, Lin Ruoyan didn't expand here to say more, and she won't force people to promise to open the chain immediately.She made an appointment with Liang's mother, and asked that Uncle Tong and Boss Liang to come to her courtyard for a talk.

If everyone intends to cooperate, then what kind of project will be made, how to start a company, how to distribute rights and interests, and which content each is responsible for must be discussed and secured in advance.It also depends on whether people can get along with each other.

Lin Ruoyan doesn't think that the scale of this business can support her monthly income of [-] million. She just wants to benefit the employees after taking part in the shares. Therefore, if she wants to do it, she must find someone who is compatible with her, so as not to get angry for not earning much money.

Seeing that Boss Liang doesn't like that Uncle Tong's appearance very much, what if Uncle Tong is not a good person to get along with?This can only be seen after meeting and talking.

Lin Ruoyan has met all kinds of people in the real world, and she has some intuition for self-protection. If she looks dangerous or talks a few words and loves to argue, she can't get along with it.

Today, she is willing to talk so much about the physical examination center with Mother Liang, because she thinks that Mother Liang has a good personality. Although she is retired, she still maintains the spirit of wanting to do things, and she will not be idle like ordinary retired women. .With the cooperation of the mother and son of the Liang family, this medical examination center cannot be completed, and it will be fine to do other projects in the future.

The physical examination center project may also be her own business that Liang's mother wants to do. After all, she has many years of experience as a nurse, and she always mentions her old sisters.Liang's mother not only spends her retirement time by herself, but also thinks about others, which makes Lin Ruoyan admire and a little bit envious.

In the real world, Lin Ruoyan works in a real estate company and never has the energy to think about who else she can help.The business pressure is high, and everyone is a competitor. If she doesn't work hard, she will be surpassed by others.When you can't do it anymore, you will be laid off. It's hard to maintain a close and pure friendship like colleagues working in the system, and they are willing to come out to do things together after retirement.She only asked her colleagues to complete their duties, and she herself would be thankful for not staying up all night and not dying suddenly.

Based on this logic of thinking, the next morning, Lin Ruoyan entertained a few guests in the courtyard of her courtyard, and called Zhang Huanyu to listen together.It was only said to the outside world that this young man was the service staff here, responsible for serving tea and pouring water.

Zhang Huanyu didn't think it was awkward. He usually carried dishes and ran errands to make coffee and light meals at the B&B. He came to help entertain guests in the yard here, just to change the venue to work.Unexpectedly, after listening to those adults talking for a few words, he was also fascinated.

What these people were discussing was actually a medical examination center project, and they also mentioned the chain model.

Lin Ruoyan told Uncle Tong about her suggestions on the operation of the medical examination center. The concept was refreshing and was very recognized.

Discussions were in full swing, and Uncle Tong even agreed that more stores should be opened to seize the market at once.But everyone is not sure when it will be profitable. This requires someone to make assumptions and calculations on a series of data such as input costs, consumption, and customer estimates.

This is Zhang Huanyu's strength. He has repeatedly deduced the project of his hometown resort before, and calculated that he will have enough funds to repurchase the investment of small shareholders in seven years. good formula.Even if the data changes in the future, it will be able to make a very accurate profit calculation by bringing it into the formula at once.

This is why Lin Ruoyan called Zhang Huanyu to come here. Seeing that he had grasped the key point after listening to a few words, naturally she would not let him run errands and do chores, but brought her own laptop and asked Zhang Huanyu to compile the formula on the spot estimate.

Uncle Tong and Mother Liang combined their previous work experience to provide some basic data, such as an estimate of how many customers they will have at the beginning, how much they will charge for what kind of projects, and so on.When the deviation from the expected income is too large to cover the cost, expand the number of customers or increase the fee.

Lin Ruoyan and Boss Liang are responsible for judging and analyzing whether the customers can accept such a high fee, or whether there are really so many customers.Lin Ruoyan also has some experience in decorating the storefront to control the cost of related renovations. In short, everyone brainstormed together, and the ideas were opened.

In the past, Boss Liang always had a rough idea in his own mind when researching such things. He had never conducted such accurate calculations. Now with the help of knowledgeable people and computers, everyone can get useful data for reference in one or two hours.

For example, at the beginning, the investment cost should be controlled within the amount, how long it is expected to recover the cost, how much each project is priced, and how many people who come for medical examinations must be ensured within a certain period of time to maintain operations.In terms of personnel arrangement, how many people can be supported and what level of salary is gradually becoming clear.

Originally, it was a whole piece of business, and I didn’t know if it would be possible to make a business that would lose money. Now everyone has a clear, intuitive and quantitative understanding, which feels amazing.

Boss Liang couldn't help but praised: "I didn't expect Mr. Lin to hide dragons and crouching tigers here. Just call a little brother who brings tea and water to do this kind of calculation. If this is placed in my store, he will be the store manager."

Lin Ruoyan smiled and said, "He's a top student from a key university. If you come to my place to experience life, your position as the store manager can't tempt him."

When everyone heard that Zhang Huanyu was a college student, they were even more impressed, and they were even more convinced by the calculation results he proposed.

After research, the prototype of the flagship store has been very clear, and the investment is controlled within 200 million, which covers one-year rent, renovation, labor costs for the first six months, and the cost of expanding customers.

The next thing everyone discussed was what kind of model should be followed to open branches, whether to wait for a profit and then open new stores steadily, or to expand rapidly from the beginning.The profit calculated on paper looks good, but without actually doing it, I always feel unreliable, and blind expansion seems a little guilty.

Then Zhang Huanyu came up with another idea: "How about franchising?"

"You mean, allow similar medical examination centers to join in?" Lin Ruoyan is familiar with this kind of method, which is a method of rapid expansion. In the real world, many beauty salons, specialty restaurants, and fitness programs are doing this, and some even join in. The fee is enough to earn.

A flagship store makes a name for itself, formulates standards, sells the standards, trains technology, allows latecomers to join in, shares some resources, and also resolves the threat of other competitors.

This requires its own flagship store to be strong enough to hold irreplaceable resources.One of the core competitiveness of the medical examination center is the customer, and the other is the quality of the service personnel.This happens to be an advantage that Uncle Tong and Mother Liang may have.

They are not just waiting for others to join them. They can build a flagship store first, and then take the initiative to talk to other similar businesses in the market about joining after they have some experience.As long as the interests can be balanced and negotiated, it is easier to make money if everyone cooperates than everyone grabs customers.

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(End of this chapter)