Rebirth 1984: Starting from the development of Hanka

Chapter 21 Product Development

A month later, Imagination Technologies moved into a new office building.

At this time, the sales of Hanka are not as strong as before. The peak period has passed, and the sales volume is gradually stabilizing.

The popularity of Hanka gradually decreased as time passed.

However, Imagination Technologies has already made a lot of money.

So far, sales have exceeded 1800 million yuan, and annual sales are estimated to be between 4000 million and 5000 million yuan, which means that more than 1 Chinese cards have been sold, which is actually not much.

Zhao Ye gave Wang Anshi a task, that is to open the flagship store of Imagination Technology Company in the capital, and then sum up the experience and promote it to the whole country.

Without middlemen to make the difference, the company can earn more.

Of course, in cities without flagship stores, we will still cooperate with other merchants.

Zhao Ye handed over all the marketing affairs to Wang Anshi, and he became the shopkeeper himself. The title of "God of Management of Stone Company" is not a bragging rights.In the field of traditional marketing, Wang Anshi does have extraordinary abilities.

When Zhao Ye started his business, e-commerce was on the rise, and online was more important than offline, so Zhao Ye didn't know much about traditional markets.

……

The new office building has three floors, so Zhao Ye arranged that the first floor is the Chinese card department, the second floor is the Chinese electronic typewriter department, and the third floor is the BB machine department.

The office area is relatively large, and each floor seems very empty.

Waste is indeed a bit wasteful, but Zhao Ye is too lazy to move anymore.

Once the Chinese electronic typewriter and BB machine are successfully developed, it will be necessary to recruit people again.

At this time, there is a research room on the second floor.

A group of people are discussing something around a table, and there are many manuscript papers scattered on the table.

"The screen of the typewriter uses Sharp's 640×400 LCD, and the LCD with backlight can display 1 page of A4 paper, which is equivalent to the display mode of VGA, which realizes what you see is what you get, so there will be no additional CRT display Screen! Not only beautiful and fashionable, but also cheaper!"

"RB's printer uses soft interrupts to save costs, but the soft interrupts respond too slowly and the user experience is not good. The boss suggested that we use hard interrupts. Although this will increase the cost of the interrupt chip by a few dollars, the user experience is higher. !"

"The motherboard designed by the boss himself is worth mentioning. It is not only compatible with IBM-PC, but also can be connected with a modern modem to transfer files through telephone lines. In addition, the dual floppy disk drive files are also compatible with PC, and the built-in specially designed dual-port RAM memory , the printing output speed is higher than the parallel interface transmission. Moreover, the word processing software WPS is also compatible with WordStar! It is really powerful!"

The crowd applauded.

As an independent printer device, Chinese electronic typewriter needs its own word processing software.

In his previous life, Qiu Bojun developed WPS by imitating the word processing software of Stone Company.

In this life, Zhao Ye directly developed the relatively mature word processing software in the 90s, and named it wps.

Of course, he is responsible for the software architecture design, just like designing the framework of a house in reality, and handing over the specific content to other people to build. These people were also commonly known as "code farmers" in their previous lives.

Qiu Bojun is now an out-and-out "code farmer", responsible for writing certain functional programs of wps.

In addition, when Zhao Ye developed the Chinese card, he wrote the input method, and when he developed the Chinese electronic typewriter, he just used it.

Therefore, the development progress of the Chinese typewriter is much faster than everyone expected.

In fact, when it comes to the specific research and development content, Zhao Ye doesn't do much. He mainly thinks from the top and points out the direction of research and development for everyone, and when everyone encounters technical difficulties that are difficult to break through, he immediately solves them.

No, it's only been a month, and the overall development progress has already exceeded half.

third floor.

The development difficulty of the BB machine is actually simpler than that of the Chinese electronic typewriter. It is mainly composed of superheterodyne receiver, decoder, control and display and other parts.

In fact, as long as the principle is known, many skilled electronic engineers can develop BB machines.

In the early 90s, BB machines were frantically knocked off by domestic factories, and Motorola snatched away a large share of the market.

Of course, the BB machine of the cottage brand has serious quality problems.

Imagination Technology Co., Ltd. develops BB machines, of course, in line with the attitude of being responsible and serious to consumers, and wants to develop a technologically advanced and mature product.

This is a little bit more difficult.

Don’t think about the Hanxian BB machine for the time being. If the hardware doesn’t support it, it’s not impossible if you insist on doing it, but the size of the BB machine will increase dramatically. Others are small and exquisite, but you are bloated and expensive. Who will buy it?
Therefore, only digital BB machines can be developed at present.

Motorola will launch a digital BB machine at the end of this year, and it is entirely possible for Imagination Technology to be the first to launch its own product into the market.

……

Zhao Ye's office is also located on the third floor. As the boss, you have to be condescending.

At this moment, Wang Anshi chatted with Zhao Ye in the office.

Wang Anshi suggested: "Boss, we can no longer hand over the foundry business to Kyoto Radio [-] Factory. This is tantamount to sharing part of the profits. At the beginning of the company's start-up, the funds were insufficient, but we can also let Jingdu Radio [-] Factory do the OEM business." , but now we have tens of millions of cash flow, we can invest and build factories by ourselves. Factory direct sales, lower costs, and our products will have more competitive advantages!"

After a pause, Wang Anshi said with a little worry: "I heard that the Chinese Card development team led by Ni Annan from the Institute of Computing Technology, Chinese Academy of Sciences has recently made a huge breakthrough, and I think it will soon launch the Chinese Card. By then, we will face severe challenges. Competition, after all, the identity of the Chinese Academy of Sciences is different, but we are a private enterprise..."

Zhao Ye nodded after hearing the words: "You are right, I also had this idea before, but the key is that we can't buy chips ourselves."

Wang Anshi's expression was serious, and he frowned slightly: "I've thought about this problem too. The best way is to open a branch in Hong Kong, purchase chips ourselves, and then ship them to China!"

"This method is really good, but there are still problems. If our branch has no foreign exchange, we still can't purchase things." Zhao Ye nodded first, then shook his head, and immediately thought whether Hanka, Chinese typewriters and BB machines can be sold in Hong Kong. Open the market? ? ?

Of course, Chinese typewriters can also print English. Hong Kong, Taiwan and Southeast Asia also need a typewriter with high quality and low price.

Jingle bell jingle bell...

Just then, the office phone rang.

Zhao Ye picked up the phone and asked what was the matter.

"Boss, there is a big businessman from Hong Kong below, he said that he wants to cooperate with our imagination technology company!"

Hong Kong businessmen looking for us to cooperate?
Zhao Ye was a little surprised.

"Okay, I see, you bring him to my office!"

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(End of this chapter)