Rebirth 1984: Starting from the development of Hanka

Chapter 149: Electronic pets are on the market!

At the end of September, Wujiang Group held an internal dealer conference to prepare for the global distribution of "Wujiang Electronic Pet".

Attendees number in the hundreds from all over the world.

The meeting was presided over by Zhao Ye himself. He came to the big meeting room, walked to the stage, and said to everyone: "Welcome everyone to participate in Wujiang Group's dealer meeting! Wujiang Group is about to release a new product, this product, There is a high probability that it will become popular all over the world!"

"Please look at the big screen, the video will introduce this product to you in detail!"

After Zhao Ye finished speaking, he nodded to the staff and signaled him to start playing the video.

After a while, the video starts. A young and beautiful beauty is standing in front of a table with many egg-shaped "Borderless Electronic Pets" placed on the table.

"Hi everyone, these cute egg-shaped things on the table are the products recently developed by our Wujiang Group, and the name is "Wujiang Electronic Pet". "

"Many people have the experience of keeping pets, but you must have never kept electronic pets!"

"Yes, that's right, Wujiang Group has made a small pet into an electronic product. You can raise 'Pokemon' on this electronic pet machine, feed it, bathe it, and play with it!"

"You see, when it was first turned on, it was just an egg that needed to be hatched, and it took about ten seconds."

"The Pokemon I chose is Pikachu, which is very popular nowadays. You can choose any pet you like. Our Wujiang Group has developed [-] kinds of highly popular Pokémon, such as Bulbasaur and Charizard. , Squirtle, etc..."

"Okay, Pikachu has hatched! Wow, isn't it so cute, I think you think so too. Oh, it seems to be hungry, I'll feed it quickly..."

"After dinner, do you want some soda?"

"Let me see what kind of soda there are."

"The first soda is Arctic Ocean soda, and there is actually an advertisement saying: It's really orange, it's orange enough, it's icy for a summer, and youth flies to 'Ocean'. Looking at the advertisement, you know that this soda must be very good! "

"Let's see what the second soda is. It's actually Tianfu Cola. The advertisement is: A famous drink, Tianfu Cola! This is the best-selling cola in China. I suggest that everyone must try it. It's no worse than Coca-Cola and Pepsi. oh!"

"Hehe, seeing this, are you a little suspicious that Wujiang Group took the opportunity to place advertisements? Yes, that's right! "Wujiang Electronic Pet" is popular all over the world, and Wujiang soda will follow suit all over the world. Therefore, those who are interested in cooperation from Now you can contact Wujiang Group~"

In the audience, many dealer representatives were a little moved when they heard the words. If "Wujiang Electronic Pet" becomes popular, the effect of advertising placement must be very good. Then, acting as an agent of Wujiang Soda, there will be money to be made.

However, can this "Borderless Electronic Pet" become popular all over the world?

Some old men are not very sensitive to this product, but some women present firmly believe that this product will be popular, because they already like such a cute simulated reality breeding game. up.

At this time, the beauty in the video skipped the soda talk and continued to introduce other functions of "Wujiang Electronic Pet".

Pets can go to kindergarten, go to elementary school, and grow up to work.

Can be trained to be a warrior.

There are many recreational activities, watching movies, reading books, listening to songs, playing ball, and playing with toys.

Infrared online, you can exchange, marry, and give birth with friends.

Small pets have a growth and evolution system, and the direction of the owner's cultivation is different, and the direction of the evolution of small pets is also different.You can cultivate it into a cute salted fish that only knows how to eat and drink, or you can cultivate it into an ultimate evolved body with indomitable combat power.

It lasted for half an hour, and the introduction video just ended.

At this time, Zhao Ye asked the staff to bring up the "Borderless Electronic Pet", and asked the participants to choose one, and play for a while before talking.

In other words, the charm of electronic pets is unstoppable.

Soon, everyone was fascinated by it.

People sitting nearby are also online with each other, let their pets make friends, play ball together, read books, or go to the amusement park to play, which can increase the happiness index.

Many people do not have time to keep small pets in reality, or their homes are too small to keep pets, or they feel that keeping pets is too troublesome. They have to shovel excrement, clean up, and bathe pets frequently, and some pets will fall off. hair……

All in all, keeping pets in reality is a lot of trouble.

Keeping electronic pets is different, the above problems do not exist, as long as you carry a "Wujiang Electronic Pet" with you, you can experience the fun of raising pets anytime, anywhere.

Many dealers at the scene couldn't help but become excited.

This "Borderless Electronic Pet" does have the potential to become popular all over the world. Even these people are attracted by this product, let alone others.

After a while, Zhao Ye clapped his palms, focused everyone's attention, and then said: "Everyone, you have also seen how popular "Wujiang Electronic Pet" is, so, in the agent sales of "Wujiang Electronic Pet" ", you can also try to act as an agent for Wujiang Soda. I believe that the effect of soda advertisement placement in the game must be amazing. "

After a pause, he continued, "In addition, Wujiang Group is also looking for more in-depth cooperation. As we all know, the cost of ocean transportation for soda is very high, so generally speaking, soda companies build bottling plants locally, and then deliver the syrup from the headquarters. Just ship it over.”

"Wujiang Group is willing to deepen cooperation with everyone, jointly invest in building factories around the world, and make a fortune together. If any company is interested, we can discuss it in detail later."

"By the way, here is also a survey report on Wujiang's five major soda brands in the United States. After drinking these five soda brands, most consumers think the taste is not bad! From this point of view, Wujiang's soda is also in line with European and American standards. human taste!"

After Zhao Ye finished speaking, his eyes swept over everyone's faces.

A look of thought appeared on the faces of many people, apparently seriously analyzing whether this matter is feasible?
Soda water is different from high-tech, and its technical advantages are not great. If it can get the help of more local snakes, it will be easier to promote it.

Establishing a joint venture is undoubtedly the best choice.

Everyone is picking firewood and the fire is high. If Chinese soda brands want to break out of the encirclement, they can only cooperate and win-win.

Not long after, the person with the right to make a decision said on the spot that he could cooperate with Wujiang Group.

Some said they would go back to the meeting to discuss it.

The soda industry is still quite lucrative, just look at Coca-Cola and Pepsi, which are worth billions of dollars.

Once the "Borderless Electronic Pet" becomes popular, the effect of the advertisement placement in it will definitely be very good.

And everyone also believes in the strength of Wujiang Group. Since the soda advertisement can be embedded in "Wujiang Electronic Pet", it might not be possible to implant it in other classic games or animations.

Wujiang Group has too many resources, or super IP, which is far more powerful than a simple soda company.

……

A few days later, more than 30 companies were willing to establish a joint venture with Wujiang Group.

The specific content will not be written in detail one by one.

Basically refer to the Coca-Cola model.

At present, due to the relatively low production cost of Wujiang soda, even if it is shipped from China to the United States for sale, it is still profitable, but the profit is small.

After the agreement was reached, Zhao Ye ordered to build a factory dedicated to the production of syrup.At the same time, the five major soda factories have expanded their production and produced more puree. On the premise of satisfying the domestic market, the excess puree is shipped abroad.

Before the joint venture factory is completed, foreign soda factories can be entrusted with the OEM.

The reason why Zhao Ye cooperates with these distributors is because of their channel resources. As long as the soft drinks are produced, they can appear on the shelves of supermarkets and stores.

……

More than a month ago, cargo ships full of "Wujiang Electronic Pets" had already set off, and then arrived all over the world to transport the products to the warehouse of Wujiang Group.

Then quickly complete the distribution task.

With Wujiang Group's current status and influence, it is natural for a new product to be sold globally simultaneously as soon as it is launched.

At 10 o'clock in the evening on October 9th, Wujiang Group held a huge product launch conference, and the number of media reporters and game fans combined exceeded 8 people.

"Wujiang has always been at the forefront of innovation. Whether it is the "Qongqi Game Console" or the Gameboy, they are all amazing. I am looking forward to the next product of Wujiang! Not far away, a reporter murmured to himself with a camera and eyes full of expectation.

"Wujiang Group is going to release a new product again. Wang Jizhi, the president of Wujiang Game Company, came to the stage to introduce himself, so this product may be related to the game!" Among the guests, a player looked excitedly at the man who was slowly walking towards the middle of the stage. Wang Jizhi couldn't help saying.

"..."

At the press conference, Wang Jizhi, as the president of Borderless Games, naturally introduced "Borderless Electronic Pet" to everyone in person.

"Everyone, everyone is welcome to come to Wujiang Group's product launch conference. I am Wang Jizhi, the president of Wujiang Game Company."

"Today, the product that our Wujiang Group will release is "Wujiang Electronic Pet"! "

As soon as the words fell, a picture of "Wujiang Electronic Pet" appeared on the screen behind Wang Jizhi.

As soon as this picture came out, the audience suddenly became noisy and discussed.

This picture is so cute. It looks like a pink egg. Is this a game console newly developed by Wujiang Group?

Not to be outdone, the reporters rushed to take pictures.

After a while, Wang Jizhi reached out his hand to signal everyone to be quiet, and then began to talk eloquently, introducing the functions of "Borderless Electronic Pet".

With this introduction, everyone finally understands that this gadget is an electronic pet. Wujiang Group moved the real pet breeding system to electronic products, but the difference is that "Wujiang Electronic Pet" raises Pokemon. Rather than ordinary cats and dogs.

As soon as Wang Jizhi's last words fell, the audience burst into warm applause and screams.

All the fans present at the meeting were very excited, especially some female players, who were very fond of "Borderless Electronic Pets".

In fact, "Wujiang Electronic Pet" is mainly aimed at female players, but in order to have a common topic with female friends, male players must also buy one?
Of course, "Borderless Electronic Pet" has the super IP of Pokemon, and the gameplay includes combat and evolution, so there should be many male players.

"It seems that everyone likes it very much, and the response is enthusiastic!" Wang Jizhi looked at the reactions of the guests in the audience, and he was very happy, and said secretly in his heart.

At this time, a reporter from the audience asked: "Mr. Wang, when will the "Wujiang Electronic Pet" be officially released, and what is the price? "

As soon as these words came out, the audience was quiet for a while, and almost everyone was concerned about these two issues.

"It will be officially launched on October 10th, which is tomorrow! As for the price?"

Wang Jizhi paused deliberately, making people anxious, and then said: "The price of a "Wujiang Electronic Pet" is 99 US dollars! "

This price was set by Zhao Ye.To be honest, it's a bit expensive.For such a small thing, selling for $99 is a huge profit.

However, the previous life's Tamagotchi was not cheap, and it didn't have the super ip bonus of "Pokemon".

Therefore, Zhao Ye felt that he should sell the more expensive ones.

In fact, for Europeans and Americans, $99 is nothing.

For example, the per capita monthly income in the United States is now more than two thousand dollars, so $99 is nothing.

It doesn't hurt at all to buy.

If R&D is not included, the production cost of "Wujiang Electronic Pet" is not yet 10 US dollars.

In fact, it didn't cost much to develop this.

"Electronic pets" are mainly about creativity.

At this time, the fans in the audience immediately cheered when they heard Wang Jizhi's answer.

How can they be unhappy that they can buy the product they want tomorrow, and the price is not expensive?
However, you can never imagine the manufacturer's routine.

A "Wujiang Electronic Pet" is indeed not expensive, but Wujiang Group has developed 50 different Pokemon, and may develop 108 Pokemon in the future.

If someone wants to collect all these electronic pets, they must buy more than 1 US dollars.

This is only the first generation of "Borderless Electronic Pets". When it comes to the second generation of "Borderless Electronic Pets", do you have to spend money again?

……

……

There are a lot of fans following the Wujiang press conference.

Unfortunately, the press conference was not broadcast live.

There is no internet at this time either.

Fans will have to wait until the next morning if they want to know the content of the press conference.

In the early morning of the next day, many people rushed to the newsstand to buy newspapers, to see if any newspaper had reported the Wujiang product launch event last night.

"Wujiang Group has released a pet breeding game console - "Wujiang Electronic Pet", to experience a different breeder experience..."

"You can feed the little pet, it poops, and I have to clean it up, wow, it's so fun!" A little girl made a pleasant surprise when she read the newspaper.

A passer-by next to him looked stunned, secretly thought, the world is getting worse, people’s hearts are not old, the little girl is really weird now, pet shit, she thinks it’s fun, my God...

9 o'clock.

A large number of fans and players flooded into the Wujiang flagship store, and they wanted to buy "Wujiang electronic pets".

More and more people lined up outside the door, and it soon became like a [-]-meter-long dragon.Looking around, the vast majority are girls.

North America.

Wal-Mart supermarkets have seen a surge in foot traffic since this morning.Many people make a special trip to Wal-Mart to buy "Wujiang Electronic Pets". After all, there are some places where Wujiang's flagship store has not yet opened.

On this day, "Borderless Electronic Pet" is launched, which is a carnival day for players all over the world.

Those who snatched electronic pets were ecstatic.

I can't wait to hatch my little pet and take good care of it.

To be honest, he is more serious than taking care of his own cats and dogs.

In less than a while, it depends on whether it is hungry, thirsty, and sick...

At noon, the popularity of "Wujiang Electronic Pets" became even higher, and more people went to nearby stores to buy electronic pets.

United States, Manhattan, in an office building, two female white-collar workers communicated with each other about how to play "Borderless Electronic Pets".

"You feed your pet a little more soda. I heard that drinking soda will make your pet grow faster!"

"Why?"

"It's not that simple. Children grow up drinking milk. Pets don't have milk, so they drink soda. The official manual says that Wujiang soda is rich in nutrients. Pets can grow faster after drinking it. "

"Let me read the instructions... Hey, it's true! Then I'll feed my little pet some soda right away. Which soda do you think is good?"

"I fed 'Tianfu Cola' to my pet Pikachu. After drinking it, he seemed very happy and gave me a dance!"

"Can you still dance?! It's so interesting! I also feed Tianfu Cola to my pet Frog Seed, to see how it reacts..."

……

……

How to define whether a product is popular or not depends on "Wujiang Electronic Pet".

This year, nothing is hotter than "Wujiang Electronic Pet"!
In just one week, "Borderless Electronic Pet" has swept the world, with nearly 2000 million sales, and the industry has collectively lost its voice!

The Borderless Group is so terrifying! ! !
(End of this chapter)