Back to 1988

Chapter 529 We are the winners

The theme of the meeting was very simple. All departments must return to their best condition as soon as possible. If there are not enough people, they will be recruited. If anyone dares to delay production, don't blame Lu Feng for being rude.

The propaganda department has also given a task. This morning, Lu Feng saw that the major newspapers were reporting that the low-quality pirated copies had been seized. These media had a feeling that they wanted to give Lu Feng a god again.

Lu Feng knows better than anyone the path of building a big tree to attract the wind. He behaves in a low-key manner and does things in a high-key manner.

Let the legal department beat and beat these media, don't write nonsense all day long, especially the content about Lu Feng, if you can't see the newspaper, don't write nonsense.

Lu Feng has been reported a lot during this period, not only is he famous in the electronics industry, but also some ordinary people who pay attention to technology have noticed him.

Fame is a double-edged sword. When you are good, public opinion can praise you to the sky. What kind of heroes, industry guides, and gods can make you stand up? When you are not good, they can scold you like shit Come.

At some critical moments, he may be kidnapped by public opinion. This is also a point that is extremely easy to be attacked by opponents. What Lu Feng has to do is to be a trader hiding behind the scenes and try not to be influenced by the outside world.

Otherwise, if you say you are patriotic today, and the public opinion guides you tomorrow, you will be a traitor.

The morning meeting was not long, and within an hour, it began to get busy. The new factory area was running at full capacity, and the trucks began to pull goods out one by one. This huge production machine started running in an instant.

Lu Feng didn't even eat breakfast, so he went back to his office to call Zhu Lidong, stood at his desk, and made a call.

"Mr. Lu, I just finished the meeting. The few months we have free are definitely enough for us." Zhu Lidong's voice was very excited.

"Lu, I have already opened up for you, and all competitors have been pulled out. If you still fail to do well in the market, you will get out of my way. At the same time, we must increase the development of sales channels, arrange sales points reasonably, and tell the distributors Businessmen, the time to make money has come, I promised them at the dealer meeting last year, and I did it today!" Lu Feng shouted in a deep voice.

"President Lu, don't worry, in such a market environment, if I can't do well, I'll leave the factory with my luggage on my back!" Zhu Lidong shouted angrily.

"The marketing department must make sure that the offline sales channels are everywhere. For the provinces that have not been opened up, they must be opened up this year. Except for some remote areas, Shanxi, AH, Hunan, Hubei, and the three northeastern provinces must be won as soon as possible. In advertising The points of authenticity, high quality, and reliable quality must be printed out.”

"At the same time, interact more with Wei Yandan, strengthen the celebrity platform, publicize, and use "Golden Leopard, Gold Quality" as the main publicity point in the promotional slogan, so that the product will take root in the hearts of users!"

Lu Feng said a lot about the focus of the publicity, especially the layout of the provinces. Originally, for the northern provinces, due to the logistics cost problem, Lu Feng decided to get through this year.

First of all, let Golden Leopard VCD occupy the market, otherwise it will be a gathering place for pirated versions. Secondly, it will explore the way for Weipuda TV next year and make a national layout.

After hanging up the phone, Lu Feng called Wei Yandan again!
"Hey, Mr. Lu, we are already doing publicity here. We have already contacted CCTV. In the "Please Participate" column in the variety show, we will send celebrities to interview and perform as compatriots from Xiangjiang. Insert a seven-second advertisement, and quote one million!" Wei Yandanhui reported.

"Only one million?" Lu Feng called out.

"Seven seconds, one million is a lot, and the price has skyrocketed in the past two years!" Wei Yandan said: "I heard it was only a few hundred thousand a few years ago."

The ratings of this program are particularly high. For CCTV, one million in seven seconds is really cheap. You know, the ten seconds of the Spring Festival Gala when the clock strikes the clock has already sold for a sky-high price of [-] million.

"Okay, it's approved. Don't report this price to me in the future. You must learn to guide the stars and cultivate the image of Jiafeng Electronics in the hearts of young people. These people are not the main consumers now. They will grow up in a few years. In their eyes , Jiafeng Electronics will form a good image.”

"Let the stars mention us more, in the movie, after singing a song, and when they are about to sing the next song, mention it in the middle, and then record these and make them into CDs for sale, understand?" Lu Feng asked.

"Understood, I will arrange it later, and the future entertainment and publicity work will use this as the main work point!"

For some content development, Lu Feng asked Wei Yandan to speed up the time. In this regard, income can be ignored, but there is one point, CDs must be flooded like tapes as soon as possible.

Moreover, Lu Feng increased the introduction of simple body movies in the island country. How to stimulate consumers as quickly as possible is to let consumers know that this thing can be given to him, and other products cannot!
desire!The first driving force to promote consumption!

No matter what kind of desire you see in others, you have seen the outlet. At this time, you are very close to success. When your product is what others desire, then the market explosion is really very simple.

Lu Feng was very busy during the day. In the afternoon, he heard some news in the industry. Li Quanliang was dismissed. Mr. Zheng announced that he would dedicate his life to the radio. He said that the sound from electromagnetic waves is the world's The most beautiful voice, they are more professional because of their focus.

When Lu Feng heard this, he had to give Mr. Zheng a thumbs up. It's not easy to be able to speak so nicely at a time like this.

Other companies have also begun to disclose to the outside world, because some unknown investments have caused huge losses. Some companies even said that this is the darkest moment of the industry. I hope everyone can hold back their grief and move on!

These are big companies and decent people. Some small and medium-sized enterprises directly scolded Jiafeng Electronics, and many even sued Jiafeng Electronics. Problems, resulting in huge losses for the enterprise!
For these people, Lu Feng had no time to agree.

Zhu Lidong's execution ability is undeniable. In the afternoon, signs were put up in front of electrical stores and stores in various cities and counties, saying Golden Leopard, Gold Quality, and some were more direct, saying that our VCDs are not short-circuited!
Mr. Jiang's photo was enlarged and placed on the plaque, the arch at the door, and the employees walked along the street holding banners. It can be said that all the publicity methods that can be achieved in a short period of time have been made.

In less than an hour, a line was formed in front of the counter of Jiafeng Electronics. Although most of the pirated VCDs were seized, small and medium-sized enterprises and private workshops still had a lot of inventory, and some people still wanted to sell them for cheap.

This is why Lu Feng said that the market share of Golden Leopard in the next few months will be more than [-]%, not [-]%.

At eight o'clock in the evening, everyone was waiting for the dealer to report the sales data. After a series of summaries, a female clerk held a fax in her hand and said excitedly: "The sales volume of Golden Leopard VCD today is [-] Eight hundred and sixty-four units!"

Everyone at the scene became excited. This number is far from the peak of the Golden Leopard, and [-] units a day is actually not a big deal. But after losing this kind of sales and getting it again, everyone understands the feeling.

"We BACK THE MARKET! WE WILL WIN!!!"

The phone to Zhu Lidong was still on, and the other end said excitedly, "Congratulations to Jiafeng Electronics!!!"

Lu Feng's office was crowded, and everyone was full of excitement. During the period of production suspension, everyone was very anxious. They felt that Jiafeng Electronics was really going to collapse. For many people, Jiafeng Electronics was a big Family, here is tense and busy, but so fulfilling.

"We will always struggle, always be full of passion, and always face the sun. No matter how big the twists and turns we experience, victory will belong to us."

Lu Feng was a little excited and said loudly to the people present.

The scene was extremely crowded, and the audience was silent, all eyes staring at this young man.

Lu Feng climbed onto the desk, Zhang Fengxia stood by the desk, raised her head to look at the man, her eyes were full of little stars.

"This is just the beginning. We will set sail towards the star sea of ​​the electronics industry. No matter how big the risks are in the future, we will succeed. With intensive cultivation in this industry, our single-day sales will never stop At [-] million, a single day profit of [-] to [-] million!"

"Dream big, take big steps, and be courageous. Walk out of a golden road of 'Jiafeng people'. In the future, we will stand on the forefront of the global industry. It is too easy to change the fate of a person. It is too easy to change a group of people. The fate of people is not difficult, we want to let electronics change the world!!"

"Always be full of passion, always stride forward, always be full of enthusiasm, buy firecrackers, pull out the big drums played during the New Year, celebrate and celebrate, lively and lively!!" Lu Feng shouted with a big wave of his hand.

The crowd crowded and walked outside, Zhang Fengxia showed a smile on her face, stretched out her hand to touch her face, she didn't know when her eyes got wet, maybe this is the most charming part of Lu Feng, he is always confident, striding forward, It will only leave a shadow behind you.

Feng Zhiyao never thought that beating gongs and drums could make people so excited. Only when he is participating in it, can he understand the meaning of all this. He is so honored!
Zhu Lidong sat on his seat and stared blankly at the starry sky outside the window. Hearing the noise on the phone, he couldn't help laughing, and said to himself, "I salute you!"

The fireworks lifted into the sky, bursting with brilliant brilliance. Lu Feng was as happy as a child, beating the drum with a mallet in his hand. Zhang Fengxia took it and wanted to hit it a few times, but found that she was not strong enough.

A group of people laughed, their faces froze, but they still felt that it was not enough. The joy in their hearts from darkness to light seemed not enough to express.

(End of this chapter)