I collect gold fingers in the heavens

Chapter 70 Off Season
Time flies.

In a blink of an eye, it came to January 2013, 1.

There is still one week until the traditional Spring Festival.

The whole Yangcheng is slowly turning into an empty city. Every day, there are always a large number of migrant workers with their bags on their backs, like migratory birds, working tirelessly for one belief - to go home.

In addition, it is winter, the off-season period for fruit sales.

The business of Wu Siyuan's five [Shen Nong Fruit Industry] was naturally greatly affected, and the daily sales dropped at a speed visible to the naked eye.

At the beginning of December, the combined average daily fruit sales volume of the five stores was 4100 catties, but in January, the combined average daily fruit sales volume of the five stores was less than 2000 catties.

It's almost cut in half, and it keeps dropping every day!

Naturally, this amount of sales cannot support the company's expenses.

Even though Wu Siyuan directly manages the procurement process, the loss of fruit purchases has always been very low, and Wu Siyuan has added "private goods" to it, and provided a batch of high-quality natural organic pollution-free green fruits at a low price in the name of an unfounded supplier. .

Overall, the company's gross profit margin can reach a relatively high level of 51%.

Of course, the money that the company paid to that unfounded supplier actually went into Wu Siyuan's pocket, which is equivalent to putting his left hand into his right hand.

If all this money is included in the gross profit, then the gross profit rate can be increased by another ten or twenty points.

But even so, [Yangcheng Shennong Fruit Industry Co., Ltd.] still cannot change the situation of losing money.

In fact, from the establishment of the company to the present, it has been in a state of loss.

Su Shixian, the vice president of the company, also reported this matter to Wu Siyuan, and gently reminded that the company's personnel expenditure was a bit too large.

Indeed, there are only 15 sales staff in the store, but there are 47 staff in all aspects of the company.

Because Wu Siyuan insists on formalization, everyone will pay them social security provident funds, so the cost of employment is very high. The average monthly expenditure per person is 7850 yuan (including senior management). It is close to 37 yuan.

This does not include the rent of water and electricity for the cold storage, the fuel cost of the cold chain car, the rent of the company's office space, and the rent of the five shops. If they are all added up, it will cost 50.

If calculated in this way, each of the five stores will earn an average of 10 yuan in profit per month, and the entire company will be able to break even - because there are also tax expenses!

Earn 10 yuan per store per month?

Even in the peak season, only the [Shen Nong Orchard] Shigang branch with the best business can earn this money!

What's more, it is still a bleak winter for business.

Not bland, but bleak.

The registered company's 450 million capital spent nearly [-] million in less than two months.

Although a large part of the funds are used in some fixed assets, such as cold chain vehicles and cold storage.

But such a speed of spending money still made Lin Meiyi, the financial supervisor, a little anxious.

Moreover, with the coming of the Spring Festival, the company will inevitably spend more wages, which makes her even more worried. She has approached Wu Siyuan many times and asked him if he wants to lay off employees to reduce expenses!
Of course, he was rejected by Wu Siyuan every time.

Wu Siyuan is someone who wants to increase his influence. How can he lay off staff to reduce his influence?

Moreover, he can see very clearly that the five fruit shops under the company are actually in good shape. Although they have not opened for a long time, thanks to the stable and sweet quality of the fruit, they have already gained a good reputation from customers. , it can be said that in the market, it also has its own little fame.

Some time ago, a customer even called the company and asked if he could join [Shennong Orchard].

Su Shixian asked Wu Siyuan for instructions.

Wu Siyuan thought about it, but Su Shixian politely refused.

It is true that if the franchise is open, the company can charge a franchise fee, management fee, and fruit distribution fee.

Wu Siyuan can also further enhance his influence and harvest more brilliance of influence.

However, if there are merchants in the franchise store who are greedy for small and cheap products, dislike the company's purchase of expensive goods, and purchase goods from the wholesale market outside without permission, then the fruit quality will be poorly controlled, and customers may buy rotten fruits, which will further affect [Shen Nong Orchard] This signboard.

This is something Wu Siyuan cannot allow.

[Thousand Orchards], which had grown to a certain extent at the beginning, also opened up to franchisees.

But later, [Thousand Fruit Garden] still took back the management rights of these franchise stores one by one.

There is no other reason. Franchise stores are not good at controlling the quality of fruits, and they will always buy fruits outside without permission for one reason or another.

There will be a lot of brand risk in this.

Because if the consumer has a bad experience in [Thousand Orchards], then he will feel bad about the entire [Thousand Orchards] system, not just that store!
In the same way, [Shen Nong Orchard] is the same.

Wu Siyuan didn't want [Shen Nong Orchard]'s little good reputation accumulated through hard work to be easily ruined like this.

Back to the business situation of the company.

The company's current losses seem to be serious, but in fact, one of the main reasons is that it has entered the off-season of fruit sales, catching up with the Spring Festival holiday, and personnel returning.

Another problem is that there are not enough stores.

The utilization rate of Crystal No. 1 cold storage is less than half, and at least it can radiate more than 5 stores.

[Yangcheng Shennong Fruit Industry Co., Ltd.], which has only five stores, is losing money.

But [Yangcheng Shennong Fruit Industry Co., Ltd.], which has ten or fifteen stores, will be profitable.

Many costs are fixed.

The more stores there are, the less the cost will be shared.

Taken together, there is a profit.

Of course, this is based on the fact that the newly opened store is still in a state of surplus. If the store not only fails to break even, but also loses money, let alone making a profit, Wu Siyuan may really lose money to his grandma's family.

Not to mention four and a half million, even forty-five million, it may not be enough to lose money.

However, Wu Siyuan has such a thick golden finger, [Detecting Aura] can help him reduce the loss of fruit and keep the quality of fruit stable, and [Shennongjiao Space] can continuously grow large quantities of high-quality fruit, not counting his own labor. If so, these fruits are almost free of money.

If Wu Siyuan loses so much that he can't do it, then Wu Siyuan doesn't know who can develop in this industry!
(End of this chapter)