I collect gold fingers in the heavens

Chapter 197 High-level Meetings

Chapter 197 High-level Meetings
The person in charge of [Lituan Waimai] has been complaining for a long time. He doesn't care about these things. What he wants is to let [Shennong Orchard] make profits, so as to attract more customers to enter [Lituan Waimai], become loyal users of the platform, and achieve success. higher market share.

So he thought for a while, and organized his words, starting from [Shennong Orchard]’s online order components, many of which used coupons or red envelopes provided by [Lituan Waimai], and [Lituan Waimai] took the responsibility. There are a lot of costs, so I hope [Shennong Orchard] can also cooperate and occasionally engage in promotional activities.

The person in charge of [Leituan Food Delivery] is Xiaozhi who moves with emotion and reason.

But at [Shennong Orchard], the top management has long formed a consensus that their products are so good that there is absolutely no need to give up profits, reduce their profit margins, and carry the sedan chair for [Lituan Takeaway], so they have always refused [Lituan Takeaway]. request from the person in charge.

After this happened again and again, the person in charge of [Lituan Food Delivery] also became angry. He suppressed his voice and said to Su Shixian that cooperation requires the cooperation of both parties, but he did not see such sincerity in [Shen Nong Orchard]. , if this is the case, then the contract signed between [Shennong Orchard] and [Lituan Waimai] needs to be changed, and the 12% platform management fee will be increased to 15%. Otherwise, there will be no ranking support!
He also said that if [Shennong Orchard] is not satisfied, you can choose to terminate the cooperation![Shennong Orchard] is not the only chain fruit store on the market, but [Thousand Orchard] is very sincere to join hands with [Lituan Waimai] to create the future.

Of course, the person in charge of [Lituan Food Delivery] did not intend to really terminate the cooperation with [Shennong Orchard].

They are seeing the market potential of [Shennong Orchard].

And as he said, there are not only [Shennong Orchard], but also fruit chain stores such as [Thousand Orchard] on the market, and there are not only [Lituan Waimai], but also [Eat it], [Qiandu Waimai] .

Of course, the market share of [Qiandu Waimai] is too low, and the first-line business managers of [Lituan Waimai] and [Eat Me] don’t think highly of it.

[Lituan Waimai] The newly appointed person in charge of chain channels is just betting that [Shennong Orchard] is not willing to give up, and he is not willing to give up its hundreds of stores on [Lituan Waimai], which add up to more than [-] per day One hundred thousand flowing water.

To be honest, in the face of such a tough [Leituan Food Delivery] brand manager, although Su Shixian was furious, he really didn't dare to directly say that he would not cooperate.

After all, this is not his company.

After all, this is related to nearly [-]% of the operating income.

He just said that their company needs to discuss it internally, and they will give him an answer when the time comes, so the person in charge of the [Lituan Waimai] brand left.

[Lituan Waimai] When the brand leader left, he had a smile on his face. Judging from his past experience, in all likelihood, [Shennong Orchard] would compromise on this aspect.

He has already figured out that he will use it as a classic case to "share experience" with the leaders above or the [BD manager] below in the company's internal meetings:
He said how much homework he had done, how to analyze the pros and cons of both parties, and finally, with a tough stance, the other party had to compromise and agreed to launch various full discounts or other preferential activities to complete the company's assessment indicators and the like.

Su Shixian didn't dare to make a decision without authorization, so he reported the matter to Wu Siyuan.

The above is the cause and effect of this takeaway incident.

After all, nearly [-]% of the operating income of [Shennong Orchard] is involved, and Wu Siyuan is not good at making decisions alone, so he called several executives for a meeting to listen to their opinions.

Lin Meiyi, Wu Siyuan's bedside person, was the first to express her opinion. She frowned slightly and said, "I think the food delivery industry is booming now, and the lazy economy is prevalent. At present, [Shen Nong Orchard]'s turnover on [Lituan Food Delivery] has already It has reached [-]%, and there is still room for further growth in the foreseeable future.”

"[Shennong Orchard] has a high gross profit per product. Even if some promotions are launched, our profit will not be reduced too much. On the contrary, it may promote sales, increase turnover, and eventually earn more."

Although Lin Meiyi didn't say it directly, everyone could hear what she meant.

Wu Siyuan was noncommittal, but looked at the chief steward of the group—the executive vice president Huang Yuping, and said, "Yuping, tell me your opinion."

"Okay, chairman!" Huang Yuping didn't dare to take it lightly after being called by the big boss.

He pondered for a while, and then said, "I quite agree with what Boss Lin said just now."

"I also think that if [Shennong Orchard] launches promotional activities on [Lituan Waimai], it will definitely stimulate some potential consumers to buy our products, and our final profit may not decrease but increase instead."

"It's just... this time [Leituan Waimai] asked us to launch a promotion, and we compromised."

"What if it increases our draw next time?"

"What if next time it forces us to go online to lose money and make money?"

"At that time, do we have to compromise?"

Huang Yuping looked around at the executives present and asked in a deep voice.

The executives present were all thoughtful.

Embarrassment flashed across Lin Meiyi's eyes, but no one noticed.

At this time, Wu Siyuan asked, "Then what do you think should be done? Do you refuse [Leituan Food Delivery]?"

"No!" Huang Yuping shook his head and said, "Chairman, I think we still have to agree to [Leituan Food Delivery]'s request. As Mr. Lin said, the company's final income may be higher if there is no such offer. In fact, President Su and I are already researching this matter."

"However, [Shennong Orchard] can't be hanged on a tree. It should expand new takeaway channels to check and balance each other." Huang Yuping said.

"For example, [Have you eaten] or [Thousand Degree Waimai]!"

"Mr. Huang, if this happens, we will not be the exclusive customers. [Leituan Food Delivery] should use this to put pressure on us to increase our sampling rate from 12% to 15%, or even higher." Su Shixian He frowned and said.

"This is the result of our channels being limited by people. We are always worried about this and that." Huang Yuping said sharply.

Hearing this, Wu Siyuan's heart moved, but his face remained calm.

"Mr. Huang, how much do you think [Shennong Orchard] can increase its turnover by launching other food delivery platforms?" He asked.

"Well... I don't think it will be too much in the early stage, at most it will increase the turnover by [-]% to [-]%." Huang Yuping thought for a while and replied.

"So low! Is the market share of these two platforms so low?" Wu Siyuan asked puzzled.

"Of course not, Mr. Wu! After all, [Shennong Orchard] sells fruit, not catering, and there is relatively no rigid demand. Our customer base is here, and many customers who should buy and will buy have already bought...so Even if other food delivery platforms are launched, the growth rate will not be too fast at the beginning." Huang Yuping explained.

"Then do you think this little turnover can smooth out [Leituan Food Delivery]'s increased point commission?" Wu Siyuan asked again.

Huang Yuping thought for a while and said, "It should be possible."

"Then if one day, several food delivery platforms collectively increase the price or make other excessive demands, what do you think should we do?" Wu Siyuan asked.

"Mr. Wu, what do you mean?" Huang Yuping raised his eyebrows and asked.

"We also need to have our own takeaway channels, which we control. Even though KFC and McDonald's are the same, although they have launched several takeaway platforms, they still retain their own takeaway channels, such as ZJS. Don't dare to oppress them too much, but coax them, and give them the most preferential treatment." Wu Siyuan said.

(Because the food delivery industry is related to the commercial layout of the protagonist in the back, so I still have to write some things that should be written, and I will try to shorten the length. In addition, please subscribe and recommend monthly tickets for support!)
(End of this chapter)

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