Rebirth of the big era of online games

Chapter 431 Join if you can't beat it
From October 07 to the end of the year, Fangzhou International or Fang Jie, has been doing various actions.

Established dozens of subsidiaries of Fang Zhou International, held N investor conferences to tell stories, and continued to preach at shareholder meetings after completing angel financing, and privately communicated with senior executives and core partners of various departments and taught tips face-to-face.

After the management positions of these subsidiaries were set up, they set up their own company headquarters in the Greater Bay Area, and then spread the pie, recruited talents, and recruited horses all over the world. The whole process lasted for another year. Of course, Fang Jie's guidance and operation behind the scenes were indispensable.

Since the business of these subsidiaries involves all aspects, and Fang Jie told some very feasible and provocative story concepts, countless investors around the world were enlightened and flocked to participate in this feast of capital.

The premise of all this, of course, is that Ark World must be able to operate sustainably and well. If Ark World does not have investment value and the effect of misappropriating money, then its main company Fangzhou International is a tree without roots. The investment of these subsidiaries The foundation doesn't exist either.

Ark World is the core of the entire project, and all subsidiaries are more or less operating around this core.

All investors are well aware that even if Fang Jie is drawing big cakes and telling stories in other businesses, as long as Ark World does not fail, then these subsidiaries related to it, at least in terms of their main business, can guarantee their income in droughts and floods. Ark World is behind the scenes, so no matter how the account is calculated, it is not a loss, and the investment risk is relatively small.

Of course, from the perspective of Fang Jie's own interests, this matter seems to have suffered a big loss. Not only did he lose Fang Zhou International's absolute right to speak, but he also taught him various ways to make money. The money he got was distributed to outsiders. Isn't it good to make a fortune in silence?
Kaiwu, who has been by his side all the time, didn't understand this very much, and asked similar questions.

Fang Jie's answer is: "Those who try to change the world will eventually be changed by the world. The result is either joining the world or being destroyed by the world. I am not that capable and cannot change the world, but it is difficult for me to join this world willingly." The world, so I let the world join me, let the world change the world, and in the end I am the world, and the world is me..."

To be honest, Kai Wu didn't quite understand these words, or only understood half of them. Compared with him as a Taoist priest, he felt that Fang Jie was more mysterious than him. If he was an ordinary person, he might continue to get to the bottom of it. , but he is not. He knows that he has to understand this kind of words by himself, and he can't find anything by asking.

The half of the people who understand it are reflected in the reality that countless capitals from all over the world have participated in it, and it has become a capital game for a family carnival.

Since it involves their own vital interests, in order to ensure that the core of Ark World remains stable, investors have actively increased their investment and publicity in Ark World.

For example, organizing and holding various scientific and technological forums, economic forums, and cultural forums, inviting internationally renowned entrepreneurs, economists, scientists, sociologists, historians, humanists...etc. It caused controversy, just like the concept of "Metaverse" in the previous life, it was hyped up into a lofty concept that everyone in the world knows.

Not only the "Ark Value Theory", but also some of the concepts that Fang Jie talked about in those subsidiaries, such as big data, artificial intelligence, virtual reality, sharing economy, channels are king, 3A masterpieces, eyeball economy...etc. It was taken out and hyped up a lot.

Of course, the direction of hype and debate is external, superficial, and does not involve the core of the essence.

For example, the concept of "eyeball economy", some keyboard warriors pointed out that this is actually "attention economy". As early as 94, a scholar at the University of California published an article entitled "The Economics of Attention" However, it is not an innovative statement. Fang Zhou International and Fang Jie are just picking up the wisdom of others.

Some experts who won the Nobel Prize in Economics also stood up and expressed their disdain: With the development of information, what is valuable is not information, but attention. One of them, but I have to admit that Ark World is currently the most attractive investment target in the world to attract the attention of netizens and investors.

The outside world is arguing like this, and the evaluation of Fangzhou International is mixed, but in fact, at the shareholders meeting of Ark Internet, Ark Entertainment, Ark Blog and other subsidiaries, Fang Jie actually talked with other overseas core partners and shareholders in this way. We attended class:

"Controversy is a good thing. If there is no debate, there will be no hot spots, and it is not in line with the principle of the attention economy. People have already given you their attention during the debate."

"So we have to allow debate, allow various voices on the Internet, and even take the initiative to stir up debate and scolding, and take the initiative to give them some ground and topics, triggering a series of contradictions and expanding them, such as those well-known oppositions. topic."

"We have to allow, encourage, and even indulge the existence of keyboard warriors, because without them, confrontation would not exist, and these topics would be difficult to attract everyone's attention. Without attention, it would be difficult for our capital to make money."

"According to our big data statistics, although more than 90% of the people are extremely disgusted with keyboard warriors, and express unacceptable comments and weird opinions on the Internet, even though I often feel very angry about it, but..."

"But on the other hand, big data shows that the remarks of keyboard warriors can bring more than 900% attention and attention value to an ordinary entertainment or factual news! Moreover, those netizens who hate keyboard warriors They, on another topic, often also play the role of keyboard warriors."

"So, let's not stop and restrict the freedom of speech of keyboard warriors. We should maintain considerable respect and awe, because they are the gods on which our capital depends. Besides, this is their power. We not only do not To challenge human beings' basic right to free speech, and to help them defend their right!"

"I would like to make one point: this is not a high-sounding statement, it has nothing to do with morality and conscience, and it has nothing to do with my personal character. These are just instinctive choices and means based on a professional capital in pursuit of profit maximization, otherwise you It is not a qualified capital, which is an objective description."

"So in the future, our Ark Entertainment, Ark Blog and Facebook will also operate according to this idea, and I believe it will give a satisfactory answer to all shareholders..."

In fact, these pure capital routines are only a very small part of Fang Jie's release, and it is not an exaggeration to say that they are the tip of the iceberg.

But even the tip of the iceberg is enough to open the eyes of overseas investors and benefit a lot.

This even inspired some people. After listening to Fang Jie's "teaching", they sent invitations to him one after another, willing to spend huge sums of money to invite him, a young "capital genius", to their country to give to entrepreneurs in their own country. Let's take classes, or learn from Buffett, and have a meal worth tens of millions or something.

But these invitations were all rejected by him, because he prefers to be an otaku compared to Buffett's bully meal, or Bill Gates bragging all over the world.

On the contrary, it was his alma mater in China that invited him, as the richest man in China and a doctoral candidate, to give a free lecture to the current students when he returned to school a few years ago. After thinking about it, he still agreed.

I heard that the boss is going back to his alma mater to give lectures, and suspected that a group of high-level executives who have been blackened could not help but ran to listen in. It turned out that the leader suddenly became an angel in the world again. Regarding some hot issues, I would like to thank the current students He said all the words that the capitalists would never have thought out of their hearts, which made this group of people very confused for a while.

For example, he answered the questions that everyone is most concerned about, such as finding a job after graduation, starting a business, and the workplace.

"Going to university and finding a job are two different things. University is divided into majors, but in the actual workplace, it is not your major that can solve practical problems. This also involves "Game Theory", "Social Psychology", " Cognitive Psychology”, “Social Networks”, “Design”, “Linguistics”, “Marketing”, “Management”…etc.”

"Even if you major in finance, the knowledge you have learned in college will hardly help you in your actual financial investment."

"In actual investment and financial management, what you should actually master are "Philosophy", "English", "Sociology", "Physics", "History", "Management", "Mathematical Functions", "Probability Theory" , "Behavioral Finance", "Communication", "Politics", etc..."

"Of course, these subjects don't have to be very professional and profound, but at least you have to understand them roughly. So now you ask how to find a good job and how to adapt to the workplace. This is the answer. You need to continue to study after graduation. Learn to recharge."

"Just like Charlie Munger, a good friend who has been with Buffett for many years, said: Most people like to use a knowledge structure to solve all problems in their lives. People with a hammer in their hands see the world full of nails..."

"But in fact, this is obviously not the truth of the world. The truth is that reality is not black and white, but full of grayscale. If you don't have such a clear understanding, you will most likely have a bloody head when you step into society. ..."

"As for starting a business... Hehe, unless you are a rich second generation and your family has money to do it for you, I advise everyone not to have such illusions, at least within 5 years of graduation. Entrepreneurship is when you have a certain amount of money. It is a natural thing after the accumulation of contacts, resources, and knowledge, not a way for you to escape from working because you don't want to go to work..."

"In fact, compared to starting a business, working part-time is much easier. It is equivalent to recuperating. Maybe you don't believe what I said..."

"Okay, then let me ask you: If you open a clothing store, if you sell brands, how do you deal with out-of-season products? Does the brand recycle? If it is recycled, how much is the discount? How to deal with the impact of e-commerce such as 51mai? What can you do if a user takes a photo in your store and buys it directly online? What do you say about cross-selling? How do you stop the factory from shipping directly? You plan to do your own activities, how much is the price adjustment right for you from the headquarters? If you don’t sell brands , how do you choose products? Can your own aesthetic ability impress customers? How do you solve the purchase cost problem? How do you stock up on sizes to balance costs and benefits? What should you do if there is a conflict between the clerk and the customer? , do you know that you need to understand the laws of many countries? Do you know that the rules and laws you think are right are worthless in the eyes of others, and they are indeed worthless? Do you understand the tax refund policy? How do you control the risk of exchange rate fluctuations? "

"What's more, do you really understand this society? Yin-yang contracts, margin fraud, sending defective products, intentionally sending the wrong bank account to make you breach the contract, reporting competing products, cashing out illegally, kickbacks... How much time do you need to spend to solve these problems? , money, or even debt? Entrepreneurship, for young students, is a sinkhole..."

This is how he answered the questions about rising housing prices and when is the right time to buy a house.

"I don't know if the house price will continue to rise in the future. If you don't have a house, then my personal suggestion is to buy a house as soon as possible, because this is what you just need. Whether the house price will rise or not, it has nothing to do with you. If it goes up, you won’t sell it and sleep on the street. If it goes down, you’ll be upset at most, and there’s no real loss to you. Buying a house is at least more reliable than starting a business.”

"As for your saying that you will go to a first-tier city to work and live in the future, there is no need to buy a house in Jiangcheng. I think this logic is problematic. Is there any conflict between buying a house now and buying a house in a first-tier city in the future? No, is it in Jiangcheng? Won't the house sell? What are you worried about?"

"A classmate said just now that there is a lot of pressure to repay the loan... We entrepreneurs will wake up laughing when we hear this. The mortgage interest rate is much lower than the corporate loan interest rate. Do you know that you have taken advantage of it?"

"If you look back 30 years from now... no, let's look back 5 years from now. At that time, a house was tens of thousands of yuan, and the mortgage of a thousand yuan per square meter was paid off in 5 years. The pressure was also great, but in 5 years What about today? The more than 1000 mortgage payment, will there be no pressure to pay it off?"

"So when you buy a house now, it seems that you are under a lot of pressure. After a few years, you will find that this monthly payment is just a sprinkle of water, because the purchasing power of money is constantly declining. Banks and the country are helping us all bear the currency depreciation. risky."

"Of course, I don't encourage real estate speculation. I emphasize again that if you're just buying your first house, you can refer to my advice..."

"Some students said that after graduating from university, the salary is low, and they want to work in the boiling group. Because the income of the boiling group is high, they are willing to work as a driver even in the boiling network..."

"As I said before, it is not recommended for young people, especially us college students, to run online car-hailing."

"As for the low salaries of fresh graduates, some students don't even look down on a monthly salary of 3000. Everyone should be clear about the fact that although the current domestic monthly per capita income is around 1800, in fact, if you can get a monthly salary of 1800, In fact, it has surpassed more than 50% of the income group in the country.”

"Because of this matter, I am guilty. My employees and I have raised the per capita value and everyone's expectations for their own salary. According to my prediction, maybe 10 or more years later, the monthly salary of 3000 will outperform. At least half of the income group, you can’t always compare the income of white-collar workers in first-tier cities, you have to set your mind right, and don’t aim too high, lest you can’t be high or low…”

It was inconvenient for Fang Jie to say some things in the lecture, but he basically gave some clear suggestions and solutions.

But after the content of this lecture was posted on the Internet, he was scolded by the keyboard warriors of the netizens again, basically saying that he does not have back pain while standing and talking, and he still needs to learn so much knowledge when he comes out to work. He started his own business and became the richest man in China. But let everyone honestly treat them as social animals, saying that this is recuperation, what else is the monthly house payment just for sprinkling water, and the monthly salary of 1800 is actually considered a reasonable income by him, if you are not satisfied, you are too ambitious... and so on.

The things in the world are so strange, domestic people are scolded for being out of their hearts, but they are praised as capital gods for their blackness in foreign countries. Right and wrong seem to be reversed at this moment.

Of course Fang Jie was a little upset, but he also knew the essential reason for this - everyone expressing their opinions on the Internet is not for reasoning with others, but for venting.

In reality, everyone may be a modest gentleman, bound by various rules and laws, but on the Internet, the only thing that can restrain their behavior is personal morality.

But personal morality has never stood up to scrutiny, especially on the Internet where no one knows anyone. There is no moral violation cost. Everyone has already pretended enough in reality, so there is no need to pretend online. Bar……

In short, for keyboard warriors and trolls, once you are serious, you will lose.

So Fang Jie had no choice but to turn his eyes away, rejecting a series of follow-up domestic activity arrangements, and completely focused on the various operations of Arkworld and Fangzhou International.

At least, in foreign countries, everyone thinks he is still very popular. He is just a layman. He is scolded and praised. Of course, he chooses the latter. People live to be happy...

The series of changes in the Ark World at this time really made him happy.

Since the server was put into the sea, the number of online players has continued to increase every day. In just three months, the number has doubled, from 600 million to 1200 million!

And during the Chinese New Year in 08, this number has reached 2000 million!
This is not only due to the credit of the original capital from improper sources, but also has something to do with the touting and publicity of the international capital, international giants and their subsidiaries of Fangzhou International that participated later.

It is obviously just a 2D circle online game, but it is endowed with "freedom and openness", "resource appreciation", "asset allocation", "social research value", "future 3A masterpiece", "high technology", etc. label attribute.

Don't think that "Ark: Survival Evolved" is not high-tech. Communication", "New Energy", "Biochip", "Brain Science", "Biomedicine", "6G Technology"...

These concepts, each of the subsidiaries of Ark International, can be used to talk about them separately.

Especially 6G technology, Fang Jie directly skipped 4G/5G, and talked about the concept of 6G, which is to connect the world with terrestrial wireless network + satellite communication network!

After all, the core server will be launched into space in the future. Quantum communication is still a bit far away, and everyone may not believe it, but 6G is not beyond everyone’s common sense. Combined with the attributes of Ark World, the story is very convincing. Power, people have to believe.

In the previous life, these concepts were discussed wave after wave, and not one company covered all the concepts, so the capital of all parties was in a competitive relationship, which made the funds scattered and resources wasted.

This world is completely different. The concepts are all put forward by the Fangzhou International family, and it has become the common investment target of everyone, and this investment target is still an unlimited partnership, and what Fang Jie is playing is "governing by doing nothing", which has formed It seems to be a loose structure with mutual restraint and balance, but it is actually an organizational structure that "concentrates efforts to do big things".

So this formed a joint force. A large number of international talents in scientific research, management, marketing, finance, technology and other fields entered these subsidiaries and projects, and a huge amount of funds poured in frantically.

Coupled with the blackening routines thrown out by Fang Jie, it is equivalent to adding a nuclear-powered blower to the fire. When this evil wind blows, the effect is simply astonishing, making those who know the "Ark value theory "The international capital giants who were just a financial game finally couldn't bear to fall into the pit.

In fact, it is not a trap. The essence of capital is to pursue profit. Everyone can actually make money after the end of the game, and it is not a trap at all.

Those who are really cheated are players and people all over the world except Huaguo. Their wallets will become more and more deflated, and the gap between rich and poor will accelerate and widen, which in turn will cause a series of social problems.

But Fang Jie doesn't care about these things, since dead friends don't die poor people, and international capitals don't care about these either, they only care about how much more money they have in their pockets.

Therefore, this is a conspiracy. Even if the international capital guesses that Fang Jie may have impure motives, they will still give in, because if you don’t participate, other capital will rush to participate. Our Lady?
As in previous years, during the Chinese New Year, Fang Jie returned to Shuanglu District to spend the New Year with his parents, and wrote two game plans by hand.

One is the famous money-making game "Zhengtu" in the previous life.

It's just that the background skin has been replaced with the Western medieval dynasty war, and some gameplay details that can bring players a state of flow have been modified. The core is still the same as in the previous life "Journey".

This game is a great gift for overseas players, I hope they can accept it.

Another game planning case is the more famous chicken eating game "PUBG Mobile".

This is also a big gift for foreign players. As for domestic players... I'm sorry, call me, I won't let you play!
These two games should need no introduction, right?To say one more sentence is to cheat the number of words...

But I still need to say a few more words.

After the Chinese New Year, Fang Jie took out the plan and handed it over to his lover, then turned around and found Wang Yu, the person in charge of Ark Software.

"These two games, you have to cooperate with your lover, and when making them, make the cheats by the way..."

""Zhengtu" is mainly built-in, the kind that charges, but don't make it too technical. We can let players consume game currency to increase the duration of the built-in, and then the game currency... well, you just understand , then I won’t say more.”

"For PlayerUnknown's Battlegrounds, of course, from low to high, all kinds of invalid + mentally retarded + perverted plug-in versions are produced, and then sold to foreign players at different prices."

"Players who use low-level cheats, such as pressing guns and seeing through, we can properly turn a blind eye to them, and those who use advanced abnormal cheats such as locks, wall penetration, teleportation, etc., let them be banned after a while. "

"But don't kill them all, you can control the scale and intensity of punishment based on big data, so that foreign players can keep buying cheats, game accounts, and game skins with a fluke mentality, and earn three times their money. The Ark game platform The discounts and promotions on the website will also cooperate with your actions."

"Why are you looking at me like that? Don't worry, neither of these two games will be released in China. If anyone dares to do things in China, I will let Boiling block their sales channels..."

"It's a pity? It's no pity. "The Age of Navigation", "The Legend of Jin Yong Qixia 2", and "Jian Wang II" will be launched this year, which is enough for domestic players to toss. As for "PUBG Mobile", to be honest, they I can't afford to play..."

(End of this chapter)