Video Game Empire

Chapter 192: Oriental Research Institute

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One of the most well-known lawyers in the United States, Mr. Cody Zeller confirmed in an interview with this newspaper, and, one of the two most famous law firms in New York, has accepted the invitation of Ikon Corporation to jointly form the most famous law firm. A strong group of lawyers is responsible for representing Aikang in the intellectual property infringement case brought against IBM.

The law firm, one of the oldest law firms in New York, was established in the 18th century and has a history of more than two hundred years. Cody Zeller, as a senior partner of a law firm, is proficient in commercial mergers and acquisitions and intellectual property litigation. Cody Zeller's team provided legal support for the largest merger and acquisition case in American history just concluded, DuPont's acquisition of ConocoPhillips!

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This is a report on USA TODAY about a team of lawyers hired by Ikon. Ikon's response was very swift. On the third day of IBM's lawsuit in the New York court, it was immediately formed, which was hailed by American newspapers as the most luxurious lawyers' suit in history, to deal with IBM's allegations. Icon is not just to deal with a legal lawsuit, but to make it a classic crisis marketing.

At the same time, under the guidance and research of Aikang Company, the focus of the media once again focused on the competition between IBM and Aikang Company. Experts from all walks of life have commented and analyzed the possible future trend of this intellectual property dispute case. According to the complaint materials provided by IBM. and the defense materials presented by Aikang at a subsequent press conference.

Computer experts generally agree that Ikon is not a serious problem if it constitutes infringement. Even if they lose the case. Compensation will not exceed $10 million. And IBM wants the court to ban the sale of the series of computers in the United States, which is almost impossible.

As a new force promoting the industrial revolution, iKang was suppressed by IBM, which represented the tyrannical conservative ruling class, and the media naturally swarmed to support the weak. What's more, IBM's monopoly suspicion has just dissipated, and it can't wait to start again against its competitors.

This is a clear violation of the terms of the Justice Department's settlement with IBM that allowed competitors to grow. Aikang's legal team seized on this point, violently attacked IBM, and established the evil image of the other party in public opinion.

Sometimes getting involved in a lawsuit isn't necessarily a bad thing. Especially when the opponent in the lawsuit is a higher level than you. As long as Ikon keeps entangled with IBM, the two names will always appear in the public eye together. Everyone uses IBM as a reference, and the strength evaluation of its opponent Aikang will immediately rise to the same level.

As for the problems that the executives of Ikon are worried about affecting sales, within a week of the patent dispute, the sales of the series of computers have indeed declined significantly. However, as the incident was deliberately hyped and amplified by iKang, and the media's attention to it continued to increase, the possible consequences of the incident were also reported in a detailed analysis. Consumer concerns were quickly allayed. As a result, sales of the series of computers picked up again.

In particular, the -3 computer, which received the most attention from public opinion, was called by many media as an advanced computer that even IBM could not confront head-on, and could only resist with small tricks. As a result, the sales of -3 computers experienced a strong rebound, but they were even more popular than before the crisis.

The trial of this kind of patent dispute case will be very long, especially since the evidence provided by both parties is very professional, it will take a long time for the court to collect and analyze the evidence. Aikang has already prepared a lot of legal fees. The up-front fees paid to two well-known law firms alone are as high as $1 million, and the entire lawsuit will cost at least $5 million.

So patent lawsuits are really not something that ordinary small companies can afford, especially when your opponent is still a giant like IBM. If your own strength is not strong, the other party does not even need to win the lawsuit, as long as it takes time, you can use huge legal fees to drag the small company to death. This is also one of the big magic weapons for industry giants to deal with small companies. Not just in the IT world, but also in other high-tech fields like biopharmaceuticals. Small companies meet the malicious hunt of giants. The best way is to bow your head and seek reconciliation.

As a large company with a market value of up to 1.2 billion pounds, Ikon naturally has a complete set of solutions. Li Xuan is only paying attention to this matter, and his main focus recently is on the restructuring and reorganization of the Oriental Department of scientific research institutions. Li Xuan's investment in research and development has always been regardless of cost. From the initial establishment of the Oriental Laboratory in cooperation with Zhongda University and Hong Kong University, Dongfang Electronics Co., Ltd. has successively set up research and development centers in Hong Kong, Taipei, Japan, Cambridge, Silicon Valley and other places. Li Xuan's cumulative investment in scientific research has exceeded 100 million US dollars.

It can be said that a large part of the profits created by Dongfang Games is used by him to invest in scientific research, and the total number of scientific research personnel of Dongfang Company has exceeded 1,500. However, these scientific research institutions also have the problem of decentralized management. For example, Dongfang Laboratory was established in cooperation with two universities in Hong Kong, and then Dongfang Electronics established a Hong Kong R&D center on its own, so there is a certain overlap and waste of resources.

Therefore, Dongfang Electronics recently negotiated with the two universities and decided to separate the Dongfang Laboratory from the two universities and merge it with the various R&D centers of the Dongfang Company to establish the Dongfang Research Institute. Li Xuan also serves as the president of the Oriental Research Institute.

"Li Sheng, this is the first professional graphics processor that has just been taped out in Silicon Valley! But the effect is not very satisfactory, the defects are relatively large, and it needs to be improved!" Zhao Weiming pointed to a small strip chip on the test bench , said to Li Xuan.

The new Oriental Research Institute is mainly based on the largest Hong Kong research center of the National Model, and its main business is still integrated circuit design. But it has gradually expanded from the development of the original ERM architecture to the design of other chips. The graphics processor is one of the recent new achievements of the Oriental Research Institute.

Graphics processing unit (GPU) is a processor specially responsible for screen display operations, and it is also one of the core components of a graphics card. Of course, the personal computers of the early 1980s were not as powerful as the computers of later generations. Most computers did not have independent sound cards or graphics cards, but only a sound chip or a graphics chip to replace them. Even Dongfang Lab integrated the sound chip module directly into the 6502 processor before. This idea is the same as the integrated graphics card in later CPUs, but it lags far behind in performance.

-3 has made many innovations in the hardware design of the computer, including the first independent graphics card designed for the computer. Aikang announced the graphics card interface data of the -3 computer, but certainly will not announce the design data of the graphics card. On the contrary this is one of the major selling points of the -3 computer.

But now the performance of most display chips is very backward, and there is no dedicated graphics processor. -3 The graphics card on the computer uses the μPD7200 chip from a Japanese company. This chip is actually a DSP (digital signal processor), not a real GPU (graphics processing unit).

DSPs were available in the early 1980s, but the concept of GPUs was not introduced by companies until the late 1990s. Both DSP and GPU are oriented towards high-performance, repetitive, and numerically intensive real-time processing operations.

But GPU is specially designed for image processing, and its purpose is stronger than DSP. All operations of the GPU use floating-point arithmetic, and the storage system is actually a two-dimensional segmented storage space. He remembered that the early graphics processors were marked by GE chips.

The core of GE chips is four-bit vector floating-point operations. The company (Silicon Valley Graphics) established by chip designer James Clark as the core technology became one of the top five workstation manufacturers in the 1980s.

Although Li Xuan doesn't know much about GUP, he still understands these general characteristics. He can formulate a general idea for the R&D team, and the next work needs to be explored by the R&D staff. This graphics processor, which has just been taped out, is the result of in-depth research and development based on the research and development direction he gave.

He didn't expect the R&D staff under him to come up with a shocking product in one breath. As long as it can be more professional than the company's μPD7200 chip used on the -3 computer, it will meet his expectations.

"Take your time, after all, the development of ERM was so smooth before, it was just a special case, we can't have such good luck every time!" Li Xuan said as he pinched the small chip in front of him.

Constantly finding mistakes and then modifying them is the normal rhythm of integrated circuit development. Before the ERM architecture, he opened the golden finger and completely plagiarized the ARM architecture of the previous life, so it was possible to develop it so smoothly.

"By the way, we received an inquiry letter from the US Patent and Trademark Office. They hope that we can provide some information to cooperate with the relevant investigation of the patent infringement case!" Zhao Weiming suddenly mentioned another thing~www.readwn.com~ Hehe, then Just cooperate with them, it is estimated that there will be trouble in the future. When necessary, we have to send one or two colleagues who can speak well to go to the United States to appear in court to assist Ikang! "Li Xuan said with a smile.

In fact, the patent and Trademark Office's infringement determination has no effect on the court, but Aikang Company still applied to the US Patent and Trademark Office. This speed will be faster than the court. If the result is found to be favorable to Aikang, public opinion pressure can be formed in advance.

"Patent infringement investigations are relatively mild. What really kills you is to accuse you of stealing trade secrets! If you get into that trouble, you may be directly involved!" Zhao Weiming, who has been in the United States for many years, is no stranger to these things.

"That's why American lawyers make a lot of money. In order not to cause trouble, they have to ask them to watch everything!" Li Xuan said with a smile.

When Dongfang Company recruits people, it will sign a liability waiver agreement with its employees. For new recruits, especially those recruited from other companies, the management of emails, meeting minutes and other materials within six months of entry will be very strict. All work records need to be reviewed by lawyers in the Legal Department and properly kept. (To be continued. If you like this work, you are welcome to come to the starting point () to vote for recommendation and monthly tickets. Your support is my biggest motivation. Mobile users, please read it.)

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