Urban Sims

Hangcheng, April 22.

Warm spring in April is the season for the revival of vegetation. Flowers blooming, catkins flying, spring breeze blowing, and a pleasant climate. It is the most comfortable day of the year.

This morning, Zhou Ming drove to the Magic Liquid Research Institute in the High-tech Park. After a short while, he drove again and took General Manager Song Wenhui, Project Leader Tian Yuanhao and others to the suburbs west of the city. Sanhuacun Industrial Park has entered a 15-acre factory.

This factory is the beverage production plant under the Magic Liquid Research Institute.

The two beverage production lines of the Magic Liquid Research Institute are in this factory.

Among them, the production line of No. 1 nutrient solution has been in operation for more than half a month, and the output has risen steadily.

The amount of No. 1 nutrient solution produced exceeds 300,000 liters.

The production line of No. 3 nutrient solution will be officially launched today.

Once the No. 3 nutrient solution production line is successfully launched, the Magic Liquid Research Institute will completely bid farewell to the non-profit status and achieve self-sufficiency.

Therefore, today is a very important moment, and everyone is looking forward to it.

At a glance through the glass wall, the dust-free and sterile production plant with high cleanliness, the equipment and walls and floors in the plant are all shiny and spotless.

Zhou Ming, Song Wenhui and others first put on disposable plastic bags and shoes, put on special dust-free anti-static clothing, and then enter the fully automated workshop after completing the disinfection treatment in the disinfection room.

In charge of the factory operation is a middle-aged man in his forties, named Du Ze. He was originally a senior automation engineer and had a very good management of the production line. Zhou Ming paid a high salary to hire him, but it took half a year. The two beverage production lines were assembled and run-in, and the task assigned to him was completed at the fastest speed.

"Lao Du, next month you can get a 1 million bonus from your team from your finances. Don't be too small. The bonus will be more at the end of the year."

Seeing a very standard factory building inside, Zhou Ming nodded his head, not saying anything like "hard work, good job". There is nothing substantive. The first shot is a million bonus. The way to express satisfaction is simple and rough.

"Thank you Mr. Zhou!"

"Thank you Mr. Zhou!"

Du Ze and the seven or eight employees under him were all overjoyed and smiled, the fatigue on his body disappeared instantly, and they all said: The classes in these months have not been in vain, so good The boss is also very rare, one shot is a million bonus.

"Old Du, how is the backlog of No. 1 nutrient solution in the warehouse? If there is too much backlog, you can consider stopping the No. 1 production line to avoid occupying the warehouse."

Zhou Ming said that after mass production of No. 1 Nutrient Solution appeared to be less optimistic, few orders were received, and the production cost of No. 1 Business Solution was also very high, with a cost of 30 yuan / liter, 20,000 liters. The daily output, which consumes more than 600,000 working capital every day, is really a bit overwhelming.

"Mr. Zhou, the production line does not need to be stopped. Recently, the military learned that our factory can produce a full-nutrition high-energy beverage, and placed us an order of 600,000 liters. Orders are being negotiated, and many medical institutions are also very interested in our drink ... No. 1 nutrition liquid, as the world's first nutritionally most comprehensive drink, its market prospects are still great. "

At this time, a 30-year-old woman in a skirt in the crowd stood up in appearance, she said with a clear voice.

"She is?"

Zhou Ming gave her a surprised look. The beverage factory came to him relatively few times. Apart from Du Ze, many employees did not know.

"Mr. Zhou, her name is Ma Li. She is the sales manager on the side of the beverage factory. In less than a month, she is responsible for the sales of beverages, and she has received many orders. The business ability is very strong." Song Wenhui introduced to Zhou Ming.

Zhou Ming glanced at Ma Li and turned to Song Wenhui: "A bonus of 200,000 will hit her salary card next month."

200,000?

The air around him was choking, Qi Qi looked at the sales manager Ma Li with envious eyes.

Although 200,000 did not reach the level of their jealousy, but there are definitely a lot of them. If you add a little more, you can buy a good car.

Mr. Zhou, it is really too generous.

Ma Li shook her head, her exquisite makeup exuded a smile, and unexpectedly refused: "Mr. Zhou, there is a bonus in my sales of beverages, so I don't need to give me extra bonuses."

"Take it, that is rewarded to you, and work hard. This company will not treat any capable employee."

Zhou Ming waved his hand and rewarded him for his achievements. It was the best way to stimulate employees to work actively. After all, his feelings and beliefs were still inferior to those of real money.

"Thank you Mr. Zhou!" Ma Li bowed.

10 o'clock in the morning.

Everything is ready.

Before the production line started, Zhou Ming asked Song Wenhui several questions.

"Lao Song, after the production line is started, what is the output of No. 3 nutrient solution?"

"The initial output will be a little lower, about 50,000 liters per day, and later will be adjusted according to market sales. If sales are hot, the output of the production line can be increased to 1 million liters per day."

"How much can the cost be controlled?"

"Under 12 yuan, the configuration cost of No. 3 nutrient solution is not very high. The output has risen, and the cost will be reduced to below 10 yuan."

"This cost, compared with Red Bull drinks, are we lower than them, or higher?" Zhou Ming asked a question he was very concerned about.

"I do n’t know very well, but on the market, a 250ml bottle of Red Bull is priced at 7 yuan, and four bottles of Red Bull is 28. If you deduct the share of distributors at various levels and the cost of transportation and packaging, I think Red Bull ’s The production cost of the factory will not exceed 9 yuan per liter. "Tian Yuanhao thought about it.

"That is to say, our actual cost is higher than them?"

Zhou Ming frowned, he was not competitive in cost control, was he still competitive in the market?

It is estimated that the price war will not be won?

"General Zhou, in terms of cost, after the increase in production volume, it will still decline in the later period. Our biggest competitiveness is that our beverages have better charging effects and fewer side effects ... Just with these two points, we can occupy A lot of market share, in addition ... "

Song Wenhui added: "Even if our cost is higher, the price is not cheaper than Red Bull's. With a volume of 250 ml, the market price is 6 yuan per bottle, and we can earn more than 2 yuan per bottle."

In fact, the beverage industry is a very profitable industry, with the forefront of all industries.

High-energy drinks have the highest profit, followed by fruit juice and carbonated drinks.

Even for the cheapest mineral water, the cost paid by the manufacturer is nothing but filling and transportation costs. After removing these costs, each bottle of water can earn at least 3, 4 cents.

"2 per bottle."

Zhou Ming shook his head, which sounded okay, but consumers who buy this kind of drink, unless they are overstretched or overwhelmed by the night, who would be fine to drink high-energy drinks? This naturally leads to low sales and high prices. I do n’t know if I can achieve 1.3 billion Z people and drink two bottles per person?

It can be said that the money you make in one year for making beverages is definitely not the game of "Glory of Glory", and there is more running water in two or three months.

During this time, Tian Yuanhao, in accordance with many recipes provided by Zhou Ming, is leading the scientific research team to develop several health food beverages.

In the health care product market, the scale is obviously much larger than that of functional beverages. Once the Magic Liquid Research Institute enters this field, once it produces results, I believe that Qian Jing will be much larger.

But neither drinks nor health products are Zhou Ming's ultimate goal. His ultimate goal is the highest profitable medical industry! The kind that treats people.

Shaking his head and throwing these ideas aside, Zhou Ming said to Du Ze, the person in charge of the production line: "Lao Du, let's start the production line. Our" Barbarian Drink "can be officially offline."

Yes, "barbaric dragon" is the name given by Zhou Ming to No. 3 nutrient solution, meaning: after drinking the barbaric dragon, you can be like a dragon, and it is overbearing and barbarous, unstoppable.

This sounds much more powerful than the so-called "Red Bull", both in terms of momentum and pattern.

"Good President Zhou!"

"Turn on the production line!"

Du Ze ordered, the engineer heard the command and started the computer production program.

"Boom ~ Boom ~"

A slight roar of the machine sounded, and the conveyor belt started. The intelligent robotic arm on the production line flexibly rotates and expands and contracts. A bottle of blue open-open cans begins to sterilize, dry, fill, seal and print Document LOGO and other procedures ... The entire automatic production line ~ www.readwn.com ~ requires only a few engineers to operate.

Outlet.

A bottle of blue beverage, neatly, lined up in line.

"Beng ~"

Taking out a bottle of barbaric dragon drink, unscrewing the pull ring, Zhou Ming put it in his mouth and took a sip. He only felt soft and sweet.

After a short while, I realized that my whole body was full of strength and spirit.

"Cool! Manlong drink, the market must be a big fire!" Zhou Ming thumbs up.

"Wish the wild dragon market fire!"

"dry!"

Song Wenhui, Tian Yuanhao, Du Ze and others also opened a bottle and replaced it with a barbarian dragon and dried a bottle.

As a result, these people spent the whole day in excitement.