Chapter 192

The Internet celebrity promotion was a hit. The Imperial Capital Double Wall released five consecutive videos to introduce cloud multi-function appliances. Ten audiences were selected for the experience through lottery.

After the ten viewers received the product, the Imperial Capital Shuangbi went to their home and started a live broadcast together to introduce the use of the product on the spot.

Ten live broadcasts were full, and young people were looking forward to qualifying for the experience. Wu Hao gave out 1,000 experience version appliances, each of which sent 100 units. The number of people experiencing the experience increased, and more and more videos were sharing the experience. .

In order to create momentum, Wu Hao continued to present products to the majority of netizens for trial. Within 10 days, another 2,000 units were sent out. Through hunger marketing, it caused a huge sensation in the society.



In order to test the reaction of Long Guang and Hua Wei, Wu Hao submitted an application for the listing of Cloud Multi-Functional Appliances, but it fell to the sea without any reply.

If you want to know the reason for not responding, you have to ask your relationship. Wu Hao has a ready-made relationship for this relationship: “Hey, Senior Sister Liu, can I trouble you with something?… I have a cloud multi-function appliance here. I want to put it on sale through Logan Shangzhi. I submitted the listing application a few days ago, but I still haven’t responded to me. Can you please help me with it?”

“I am now in charge of Long Wei Yunchuang, Long Guang Shangzhi is not in my control, I can’t help you in this matter!” Liu Hanqing refused Wu Hao’s request, saying that nothing has to do with him. Attitude.

“Sister Liu, don’t be so unfeeling, okay, everyone is so familiar, so just relax.” Wu Hao played the emotional card.

“You are a smart person. You should know that such a product will smash everyone’s jobs. In this matter, all colleagues will oppose you. I suggest you go and watch it now. Are you there!” Liu Hanqing’s meaning is very simple, someone has already intervened in this matter.

“Thanks to Senior Sister Liu for reminding!” Wu Hao replied politely, and the other party hung up the phone.

Wu Hao searched the video of ‘Cloud Multi-Functional Appliance’ on Xiaopo Station, and found that all of them were in the off-shelf status, and no relevant link entry could be found in the search engine.

Someone has already reacted, and the goal of throwing stones and asking for directions has been achieved, but the other party’s action is fast, which is beyond Wu Hao’s expectation. He originally expected that the other party would only make a move after the celebrity endorsed it at the earliest.

Called Gu Fan and Wang Hao to the office to discuss countermeasures.

“Wang Hao, you call to communicate with’Emperor Capital Shuangbi’ and ask why the video was taken off the shelves.” Wu Hao wanted to know what reason the other party used.

“The phone can’t get through!… I contacted other people. A buddy said he received a red envelope. He didn’t want to talk about the details. It should be someone who gave the hush money and asked the host to take the video off the shelves.” Wang Hao has already Through the communication, the other party directly spends money to do things, simple and rude but very effective.

“Gu Fan, what news do you have?” Wu Hao continued to collect information.

Gu Fan replied: “Some people take back our products from the private sector at high prices. They want to analyze our products through disassembly. However, our equipment masters are all online, and the other party should not be able to collect valuable information.”

Wu Hao thought for a moment and asked, “How useful do you think such a ban is?”

“It’s not just banning it. Take a look at this report!” Gu Fan handed the phone over.

This is an official editorial, the title is “Innovation can not violate industry rules”, the content is written about three non-electrical manufacturers in the near future, online celebrities are invited to comment on the Internet, to hype new concept electrical appliances, in order to bypass the regulated formal channels. Promote counterfeit and inferior electrical products in the form of online delivery.

The article is insinuating and pointed at Haotian Technology, pointing out that even for technologically innovative products, they need to obtain a production license issued by the Household Electrical Appliances Association before they can be sold.

After reading the article, Wu Hao asked: “Gu Fan, electrical appliance production qualifications. When Logan Shangzhi launched products, we had already gone through a full set of procedures. There were no procedures in the production and sales of electrical appliances. This article said that we are three. Manufacturers without electrical appliances are obviously talking nonsense with their eyes open.”

Gu Fan gave the answer: “We have complete production qualifications, but cloud multi-function appliances have not been filed with the Household Electrical Appliances Association. If we strictly follow the regulations, we cannot sell this product. The other party really stuck us on this Locally, as for the description of the slapstick in the article, it is actually meaningless.”

Wu Hao gave out his own interpretation: “We are just throwing stones to ask for directions this time. We are just doing evaluation and promotion and giving experience. The other party can’t grasp the evidence. Therefore, we can only use this kind of indiscriminate means to block us and discredit us by buying the media. We, this also shows that the cloud multi-function appliances have hit their dead spots!”

“Brother, I don’t understand why Nongfa Guangzhi can sell this kind of products, and it is our turn to do so, so there will be so much resistance?” Wang Hao asked curiously.

“This is because the Agricultural Development Group itself is a giant, and it is not easy to bully. Moreover, Agricultural Development Guangzhi did not enter the home appliance market, but engaged in some non-mainstream products in the periphery, which did not have much impact on other home appliance giants. “Wu Hao explained.

“What did Liu Hanqing say over there?” Gu Fan asked.

“It’s normal to say that we are going to smash everyone’s jobs. It is normal for others to unite to deal with us. Her attitude is very cold, and she should have been influenced by her family.” Wu Hao responded.

Xuejie Liu’s attitude made Wang Hao very strange, and asked: “Speaking of which Longguang and Huawei account for a small proportion of the market share of household appliances, why should we unite with several giants to rectify us?”

Wu Hao explained: “This is called a joint team. The small market share does not mean that there is no share. The major giants have a difficult time turning around. They found that our new electrical appliance would destroy their lives. Naturally, they have to intervene. In particular, these giants have a lot of official capital behind them, and there are a lot of resources they can mobilize!”

Gu Fan also gave his analysis: “You are right. These giants are actually buying time. They were caught off guard by this product. It must take time to study countermeasures, and the market value of household appliances is so great. The interests involved are so wide that it affects the whole body. The resistance we encounter this time will be unprecedented.”

“What should we do now?” Facing the ban of the giants, Wang Hao had no idea.

“We have no good solution for the time being. All channels are blocked unless we find a channel that can bypass the control of these giants.” Gu Fan also couldn’t think of a way.

“If you want to bypass the original channel, you must either re-establish a channel or find an unexpected channel…” Wu Hao began to think about how to deal with the current situation.



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