The Richest Man Yang Fei

Chapter 472: The Heroes of Media

Yang Fei got out of the car and said with a smile: "Director Tan, I don't dare to be it!"

Ms. Tan said: "Boss Yang, I have something to talk to you. I have been waiting for you!"

Yang Fei looked at the time: "This is about to begin. Let's talk about it inside?"

Ms. Tan said: "Just in your car."

Yang Fei took Wei Xinyuan, Su Tong, Jiang Wanxia and others, and after the others got out of the car, Yang Feifu got on the car again.

Ms. Tan sits in and closes the car door. The excellent sound insulation effect separates the inside and the outside into two independent worlds.

"Director Tan, what's important?"

"To make a long story short. There are two opinions in the station now, that is, when bidding, whether to use a hidden mark or a clear mark. What do you think?

"Which one do you want to use?"

"I think it's better to use a hidden bid for the first tender. Because we can't figure out other people's cards. An advertisement is originally worth 5 million, and the auction starts at 4 million. What if no one raises the price? Then we have to lose money. ?"

"Then hide it."

"It's that simple?"

"Isn't it the best to follow your own heart?"

"Well-if you want to compete, if you want to compete, how much would you invest?"

"If I want to compete, the price is my trump card and my trade secret. Even if it's you, I won't tell you."

"Okay! You are really tight-lipped. Use the hidden label for the first time! Maybe someone will surprise me! With this as a benchmark in the future, there will be a reference..."

"I think someone will surprise you. Can I ask, what is your bottom line?"

"I'm not good. Since it is called the standard king, the price should also be the king in the advertisement."

"For example, a certain company bids a very high price and wins the bidding champion. As a result, his brand and products will continue to suffer a huge loss during next year's advertising time? So what else does this bidding champion exist? Significance and value? Do you really think that an advertisement can make a product go on sale?"

"How is this possible?-It is also possible." Ms. Tan couldn't help but sink into thought.

The question raised by Yang Fei is the real question.

If the bidding king created by CCTV can't create a sales myth, who will bid for this bid in the future?

Yang Fei said: "There is only one solution, and that is to use all of your efforts in Taiwan to promote this brand's product. In addition to this advertisement, you have to hype and support from other sources. Only this first standard The king has become popular and sold, and there will be crazy bidding for future bidding kings! Entrepreneurs have recognized your CCTV's ability to create stars, and they will naturally give up money."

"It makes sense!" Ms. Tan said, "Then it is set! You really don't want to compete for bidding king?"

"This is a secret."

"Okay! We are ready to go in."

"Director Tan, in full view, you openly got into my car and conspired with me, so you are not afraid that people outside say that we are manipulating the shady?"

"Today's vote is a hidden bid. If you have the ability, fill in the number higher. Naturally, you can kill all shady in seconds!"

Yang Fei smiled, thinking that this is indeed a strange woman.

In fact, Ms. Tan still didn't say anything about it.

She didn't say it, Yang Fei could understand it, but he didn't have to ask.

Ms. Tan is still a little worried that everyone’s bid is too low, so I hope someone can offer a high price, even if the price is negotiated afterwards, at least to ensure that the face is good.

This is the key to Ms. Tan's chat with Yang Fei.

Yang Fei saw it through, but didn't say it.

Ms. Tan couldn't say anything more, she could only play dumb riddles, but Yang Fei just didn't take the move.

The executives who participated in the bidding entered the Media Center one after another.

The tender will officially begin.

This bidding meeting has become a two-power competition for hegemony.

One is liquor companies.

One is health care products companies.

Liquor is highly profitable, and health products are more profitable.

The bidding will use a combination of open and hidden bids.

Some advertisements are suitable for clear labeling, while others are more suitable for dark labeling.

Sure enough, the bidding king is using a dark bidding.

Everyone has only one opportunity to fill in the bid.

This infinitely magnifies everyone's speculation on this target.

If you want to get this mark, then you must let go of the pen to write!

Without knowing the price of others, some people are likely to write a sky-high price when their heads are hot.

Tan Xisong is a journalist and a person who understands the national character very well.

In this bidding meeting, she changed the time three times in a row. At first, it was set on the 2nd, then changed to the 8th, and finally set on November 18th. The reason is simple, that is, to invite more companies to bid.

She regarded Biaowang as the supreme glory, spreading hero posts, and inviting all ambitious entrepreneurs in the world to come and try.

In the mid-1990s, China had just experienced a stormy baptism of the market economy. Countless entrepreneurs rose up rashly and co-existed. Everyone urgently needed an opportunity. Retirement can prove themselves and entry can unify the industry!

Everyone wants to fight for the position of an industry leader.

As long as people with such ambitions enter the gate of the center of the Media Business Hotel, they will fall into the bureau carefully designed by Ms. Tan.

At the beginning, there were not too many people competing for what was unexpected.

The transparent price gives people an intuitive feeling. If it is too high, the savvy bosses will pat their heads and think, it is not cost-effective, and they will not follow.

Ms. Tan is full of expectations for the upcoming bidding contest. Throughout the conference, she has been constantly exaggerating the advantages of the bidding king and said it has become the jewel of the advertising industry.

It seems that as long as you get this standard king, your company can become the industry leader and the best-selling product of the year!

The corporate bosses were full of enthusiasm.

They are invited to come here, they are successful people with huge amounts of money, and they have great expectations for the development of the enterprise, so they want to make themselves better through the magic hand of CCTV advertising!

The bidding contest begins.

Yang Fei wrote a number calmly and asked Su Tong to hand it in.

Su Tong glanced, slightly surprised, but said nothing.

On this kind of major matter, Yang Fei is the absolute authority. Everyone can only execute it, and all doubts are irrational.

The bidding work was quickly completed.

The singing began.

Yang Fei calmly went to the bathroom.

Tan Xisong was waiting nervously for the results to be announced, and when he saw Yang Fei walk in after going to the bathroom, he walked over to www.ltnovel.com and asked him again: "Mr. Yang, did you bid? How much?"

Yang Fei smiled and said, "You'll know it later."

Tan Xisong said: "The bid has already been sung, and it's nothing if you tell me! There are as many people filling in, and some people only quote more than 10 million. They don't want to think about it?

At this time, the host’s loud voice sounded: "Donghai Province Confucius Mansion Banquet, 30.79 million!"

"Wow!" Tan Xisong breathed a long sigh of relief, "Finally there is a record high price!"

Yang Fei said, "Director Tan, you have a bad mind. I wish our entrepreneurs would pay more to buy your advertisements."

Tan Xisong's nervous heart has been let go, and his face is lightened: "Now it is a market economy. Mr. Yang, is your bid higher or lower than the Confucian Banquet?"

Yang Fei smiled and said, "Guess!"

Tan Xisong was too lazy to guess, and said: "After listening for more than half, the highest is the Confucian Banquet. It is estimated that they are the king of bidding! I am very satisfied with the price."

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