The Richest Man Yang Fei

Chapter 46: Fight for the day

   Before the restructuring and restructuring of townships, there were more than 40,000 organic villages in Southern Province, and after the restructuring, there were more than 24,000 organic villages.

   And this adjustment will have to wait twenty years.

   Yang Fei now has a sales team of more than 700 people, divided into more than 300 groups.

   Each group runs one village every day, and one month, they can only run around 10,000 villages.

   It takes a quarter to complete a province.

  , the villages that have been sold before will have a golden period of sales again.

   Su Tong once suggested to Yang Fei to expand the sales team.

   Yang Fei also wants to expand sales, but the situation in other provinces is very complicated. The most serious situation is that the production capacity of Nanfang Daily Chemical Plant is limited.

   When production capacity cannot keep up with sales, it is a tragedy for your team to expand further.

  Southern Daily Chemical Plant, only has a production capacity of more than 20,000 tons of detergent per year.

   The current Nanfang Daily Chemical Factory has been fully productive. All production lines are used to produce Yang Fei’s "Jiebai" brand washing powder and its own Red Star brand. The production has been suspended due to long-term unsalable sales.

   Such an output can't satisfy the sales of Yang Fei's team at all.

   You need to know that "Vitality 28", which occupies half of the washing market, has sold more than 90,000 tons of washing powder!

   Yang Fei originally only wanted to use the inventory of the daily chemical factory to make a quick cash, and then go surfing the stock market.

   Unexpectedly, the washing industry is so profitable!

   This was far beyond his accident, and it also allowed him to see the huge business opportunities in it.

   For this golden age, he has an extraordinary perception. He is keenly aware that the current market for washing products has a lot to do.

   Therefore, he decided to set up a foam company and registered the clean white trademark.

   Not with me!

   Today's daily chemical market is full of rivals.

   There is a strong vitality in the north 28, and in the east there is the newly established Naaisi. Although Procter & Gamble in the south has not moved, there is a rural man named Chen Kaixuan who is doing the same thing as Yang Fei!

   Chen Kaixuan, who was born in the 1950s, started very early. After he changed his mind, he was in his twenties and had nothing to do. He found it strange to see people lined up for a mile to buy washing powder in the town.

   came forward to inquire, only to know that washing powder is 20% cheaper than soap!

  The villagers are all snapping up washing powder.

  Powder is full of granules, and a pound of washing powder looks very big and has strong decontamination ability. At least it seems to be much more cost-effective than soap!

  The farmer brothers, who are used to rough soaps and clothes with mallets, quickly accepted washing powder.

   Chen Kaixuan moved his mind and inquired about the purchase channels, bought a batch of washing powder back to the countryside to sell, and made a small fortune.

However, this boss Chen, who has been in the laundry detergent business for several years, only knows that he is nestled in his own small town and will not mobilize the masses, let alone deliver to the village. He only knows that the small and the rich will be safe. .

   Taking advantage of this great **** of daily chemical industry, Yang Fei has not awakened yet, Yang Fei must quickly establish his own brand and occupy the market as much as possible!

   Now, the inventory in the factory has not been cleared, and Yang Fei's profiteering period is far from over.

   He relied on borrowing chickens to lay eggs, using cheap rural labor, eliminating all intermediate dealers, and seizing the inconvenience of purchasing materials in rural areas. He made a big fuss and made huge profits.

   Looking at hundreds of thousands of huge sums of money in his bank account every day, Yang Fei seemed to be dreaming!

   In this situation, he doesn't want to chant poems anymore, he just wants to curse: I'm so fucking, this money is too good to make!

   People are addicted to making money.

   This addiction is deeper than all addictions.

   People can quit meat, smoking, drugs, and even the love of men and women and the love of fish and water.

   However, one cannot quit the addiction to making money.

   Moreover, the higher a person's income, the greater his motivation to make money, and he is as high-pitched as he gets beaten up every day.

   Yang Fei still wanted to earn him a sum of money, be a layman, buy dozens of apartments, be a charterer, and enjoy life.

   But, when making a lot of money becomes a daily routine, he no longer looks down on the decadent life of being a charterer.

   Today is the first day that the clean white brand detergent is on the market.

   This is a brand new brand, without any mass base, and no promotion or publicity in any media!

   Can the miracle of sales still be achieved?

   There is a budget for the promotion cost of a brand.

  This budget is a very important figure as a percentage of sales, and it is also a way for a company to survive.

   When advertising costs exceed profits, the company will either fly in the sky or leap into the abyss.

   However, there is no fixed rule for this budget and proportion. Each company has a different budget, and the budget of the same company may be adjusted in different periods.

   In order to maintain the brand's exposure and popularity, some companies' promotion costs can be as high as 80% of their annual profits, and normal ones will account for about one-third.

   As for Yang Fei, he has empty gloves, White Wolf, and has not invested any promotion fees before.

   It can’t be said that there is no such thing. When dealing with various villages and getting the right to use their broadcasting stations, there is still a price to pay. However, the money is completely negligible compared with the brand promotion fee.

   Yang Fei drove to the county town where the sales team was staying.

   Tie Lianping and Su Changqing have completed the collection task and are chatting.

   "Brother Yang Fei is here." In front of Yang Fei, Tie Lianping completely lost the sense of superiority of the village party secretary, just like an ordinary subordinate, behaving respectfully.

   "Brother Tie, UU reading www.uukanshu.com, Brother Su," Yang Fei could only call them by their names, "How are sales today?"

   "Hey, we are here, don't worry, it's all sold out!"

   "Hehe! Very good!" Yang Fei handed a pack of cigarettes to everyone, and smiled, "What's the reaction? This is a new brand."

"Isn't it just washing powder? Which brand is not the same? The rural people are not so particular about it, they only recognize two words: cheap!" Su Changqing holding a bowl of noodles, while gorging himself, said to Yang Fei, "No one It cares what brand we sell."

   Yang Fei thought, as expected, he was right!

   You need to know that more than two decades later, someone went to the village to sell water purifiers. The old people in the village were still rushing to buy thousands of large pieces of water purifiers. It doesn't matter what brand you are and whether there is relevant certification required by the state.

  Those fools who have been selling in the village can sell for tens of thousands of dollars!

  The washing powder sold by Yang Fei, after all, is produced by a regular manufacturer, with excellent quality, and it is by no means a three-no product.

   Su Tonghe Xiang Qiao checked the account and collected the money.

  On the way back to the city, Yang Fei and Su Tong discussed sales channels.

   "Sister, we have to change our sales methods. We can't always fight guerrilla warfare, we have to build our own sales channels. What do you think?" Yang Fei's idea was communicated with her before.

  Su Tong probably understood Yang Fei’s thoughts and said, “We have to build a sales network, up to the county level at most. It’s better to improve our own logistics system.”

   Yang Fei deliberately tested her, and said with a smile: "You still have an idea. Please think carefully about this matter and give me a plan."

   Although Su Tong doesn't know much about logistics and channel construction, his eyelids jumped and he said, "Well, I'll work hard."

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