The Rebirth of Wealth

Tuesday, December 8.

In the past few days, the business community has gradually entered a period of slack.

But with the news, it once again aroused the attention of many people.

Wu Shengnan, chairman of Dongyu Group under Yuanfang Holdings, officially resigned.

Wu Shengnan's reputation is not too great. In fact, because of the existence of Li Dong, the senior management in the distance is generally less famous than other group executives.

But that is relatively speaking, ordinary people don't pay much attention, and people who do not represent the business community will ignore it.

Anyway, Dongyu is also the group structure of Yuanfang, and Wu Shengnan is one of the directors of Yuanfang Holdings.

A distant city project, although the ten distant cities are still under construction, but this project alone is enough to allow Dongyu to enter the top 20 of China Real Estate Group.

It was not a trivial matter when a director left the company when the distance reached its peak.

Wu Shengnan is not only a member of the board of directors, but also the chairman of Dongyu.

More importantly, the four major groups under the distance are only Dongyu. The top management has not changed, and it has always been Wu Shengnan.

The other three major groups have made adjustments.

Wu Shengnan's departure now may mean that the strategy of the distant place has changed, naturally attracting many people's attention.

...

The news of Wu Shengnan's resignation has just arrived, and soon there is news that Wu Shengnan will soon join Longhua as the CEO of the group.

And Yuanfang also announced that Dongyu Group has made strategic adjustments and will no longer expand its real estate business in the short term.

As soon as the news came out, some large real estate companies were relieved.

There is no need to publish the announcement from afar.

But Yuanyuan issued an announcement, and Wu Shengnan chose to resign. After a little analysis, many people saw something.

Faraway is making a statement, no longer entering the real estate field on a large scale.

Wu Shengnan is a supporter of Dongyu's expansion and is considered a radical.

Now that Wu Shengnan has resigned and Yuanyuan has stopped business expansion, this attitude is very obvious, and Dongyu has no intention to continue expansion.

Many people even thought that it should be related to the dispute over Vanke's equity.

In the past, the outside world, including Vanke, was worried that Longhua ’s participation was instructed from a distance.

Now it seems that the possibility is not too great.

If the support from a distant place is true, Wu Shengnan will not choose to leave. At this point in the distance, a group director will not leave the distance for the sake of simplicity.

Many people were relieved when they received this news as far as the Vanke headquarters in Shenzhen.

Many people were worried before, and Longhua's sudden meddling made them worry about the support from afar.

However, as the distant place and Hua Run handed over and paid off the acquisition in one lump sum, Vanke's side slightly relieved.

But even so, even the Pharaoh dare not relax.

Vanke would not dare to slacken off if it did not show its attitude from afar. Today, Li Dong has never defeated the South and the North.

Even if Hua Run, faced with the pressure from far away, he chose to give up the retail business with the biggest conflict.

Although Vanke is strong in the real estate field, it can face pressure from afar, and everyone seems to have been pressed down a mountain.

Well now, the radical faction Wu Shengnan resigned, and the distant place issued an announcement. Now, Vanke is completely relieved.

Although Longhua is not weak, Xu Shengzhe's reputation is not small now, but compared with Li Dong, the two are not a level of threat.

...

With the announcement of the distance, not only Vanke was relieved, but giants in many fields were relieved.

After expanding for six years in the distance, this time he chose to abandon the real estate business, which actually represents a period of consolidation for the distance.

In a short period of time, the distant place should not enter other fields on a large scale.

Otherwise, this time is actually a good time to enter the real estate sector from afar.

Even the real estate sector has given up in the distance, and giants in all fields can feel that the pace of the battle in the distance has temporarily stopped.

...

A simple personnel change has reduced the psychological shadows of the major business giants. It can be seen how much influence Li Dong has on the Chinese business community today.

Even Du Anmin, who was far away in the capital, specially called Li Dong for a while when he received the news.

After two and a half hours of communication between Weng and his son, even Du Anmin couldn't help feeling, "You can make a choice at this moment, and you can't do it if you're not determined.

Taking a step back into the sky and the sky is often a resignation for others.

However, this is your time to retreat.

With this step back, the distance is really wide and the bird is flying. "

At this time, far away, there is this strength to annex Vanke, even Longhua.

Once these two are swallowed, Yuanyuan will become the dominant level of existence in the real estate field.

But if this is the case, it will inevitably attract vigilance in other fields, and the ambitions in the distance are too large.

Not only the leading companies, but also the government must make some restrictions.

Enterprises can grow bigger, and there is no problem with monopolization in some non-regulated areas.

However, as far away as it is, cannibalizing other areas, the four major lines of clothing, food, housing and transportation are likely to be dominated.

Now that the distant place has given up its expansion in the real estate field, this move will instantly reduce countless opponents and enemies for the distant place.

Such a behemoth is a good thing to concentrate on in the retail field.

As long as the distant place does not infringe their interests, no enterprise or individual wants to offend the distant place.

There are not a few people who offend Li Dong in recent years, but most of them are concentrated in the retail and IT fields.

Now almost all of his opponents in the retail field have been eliminated by him. Among the IT giants, these newly emerging giants have no deep roots. Not to mention that there are few dead enemies.

The distant place chooses to take a step back at this time, and much of the hostility will dissipate, and even take the initiative to express friendship to the distant place.

The same is true not only in the business world, but also in other areas.

Some industrial companies, who have no background behind them, invade other fields from afar, are destined to offend many people, because the remote places have violated their interests.

Now that the distant place chooses to engage in retail sales, some people will even voluntarily give up some of their previous benefits and no longer slow down the progress of the distant place.

In order to avoid the frustration of the distant place in the retail, and thus switch to other fields.

plain.

While walking towards the conference room, Li Dong smiled and said, "Dad, bullying is hard and hard, the everlasting truth.

A few years ago, I could n’t withdraw, and I could n’t.

At that time, my strength did not reach its peak, and once I retreated, it was easy to be besieged and torn apart from afar.

Now I stand in the perspective of the strongest and take a step back, the meaning is quite different.

I just don't know if this step is back, there will be some unexpected gains. "

Du Anmin lost his smile and said, "Are you playing Bailian's idea or Surin?"

"Su Lin."

Li Dong smiled and said, "I don't need Bailian, and it's much more chaotic than far away. Although Huachuang is also a group formed by continuous integration, several presidents of Huachuang are constantly integrating with other companies.

Hundreds of companies are different, chaotic, and forcibly combine several major groups. In fact, several major groups are still several major groups.

From this point of view, the leaders of Bailian are not as good as Huachuang.

Surin does not need to increase the burden, but Surin is good ... "

Du Anmin laughed and said: "Su Lin is a private enterprise. This can only be done by yourself, but I suggest you stay in Surin.

A company, completely free of competitors, will sooner or later die of internal troubles.

Surin, Bailian, and Ali, which are far away from home appliances, department stores, and online retail, are actually good things.

The competitiveness is not too strong, but it will also give the distant place a certain pressure, so as not to let the distant place completely out of control.

Properly leaving some opponents is good for the distance.

Moreover, the topic of distant monopolies has been raised again recently, leaving these few ones can also reduce some pressure for distant places. "

Large groups such as Bailian and Surin still exist, and it is said that distant monopolies can be launched from afar.

But even if these two were killed by a distance, it would be difficult to find an excuse for the distance.

Li Dong heard the words for a moment and nodded slightly: "Maybe you are right, Bailian's competitiveness is not strong. As for Surin, the online development space has been cut off from a distance and the competitiveness is average.

The distance develops normally, and they pose no threat to us.

On the contrary, if there is a big problem in the distance, even without them, it will be defeated by the newly emerging enterprises.

It may be more appropriate to leave these two. "

"You have everything in your heart, as for Gaoxin ..." Du Anmin originally wanted to say a few words, but he didn't say it at the end, but he couldn't help crying: "It's not a good thing that foreign retail sales have been exhausted by you.

There are very few foreign-funded retail enterprises in China.

The only one who really persists is Wal-Mart.

Others such as Carrefour, Tesco, Metro ... including Auchan, now almost completely withdraw from China.

Faraway is so overbearing, and the subsequent expansion around the world is probably not in trouble.

Li Dong didn't take it seriously and smiled: "Even if you don't defeat them, it's the same effect.

Fortunately, the retail business is not a high-tech industry after all.

Retail enterprises in the world are not highly repulsive, which is also a distant advantage. "

Du Anmin heard nothing, and the two communicated for a while, and ended the call.

...

And Li Dong, also entered the meeting room at this moment.

In the meeting room, it was the CEOs of the major alliance enterprises that gathered.

At the time of the cross-share swap, these companies had share exchanges with distant places.

In addition to these people, Xu Shengzhe, an independent shareholder, is also here. Sun Tao didn't come and was still on his honeymoon.

In addition to the shareholders of the retail group, Teng Xun also represented.

Teng Xun currently holds 10% of the shares in Yuanfang Mall. Although they are all industries owned by Distant, as a listed company, Tengxun currently maintains a high degree of independence. This kind of major issue concerning the interests of shareholders naturally comes to participate.

As soon as Li Dong entered the door, everyone stood up and greeted each other.

Even Xu Shengzhe and Li Dong usually laughed and scolded casually. At this time, they also got serious and smiled and nodded to Li Dong.

As China's most famous and powerful entrepreneur today, proper respect is a must.

Li Dong also made a few words with everyone, and after a brief chat, he sat down and said: "Everyone should know the purpose of my meeting this time.

You should all know about the remote retail listing.

Before going public, I hope the retail group will go public in the most powerful and complete manner.

Today, retail is not just an offline issue, including online.

Even, the proportion of online is getting heavier and heavier, everyone should have seen this. "

Everyone nodded. As the most powerful Yintai in the league, Shen Guojun is currently the representative of each launch.

After Li Dong finished speaking, Shen Guojun smiled and said: "Mr. Li, we all understand this.

As a shareholder of Faraway Retail, we also hope that Faraway Retail will become stronger and stronger and the industry will be complemented.

The online and offline integration you mentioned earlier, and the previous Double Eleven, everyone has also seen results.

The rapid development of online is beyond doubt.

But this piece of offline, the importance is self-evident.

This time the integration of distant e-commerce into the retail group, we all support it, and the combination of the two can maximize the benefits of the retail group.

But before the meeting with Mr. Tan, Mr. Tan was overly anticipating the distant e-commerce.

In any industry, there will be a bottleneck period.

Although it is now a period of rapid development of e-commerce, this growth rate will not be maintained for many years, and will eventually tend to a flat period.

There will be a delicate balance between online and offline, and the two will enter a state of coordinated development ... "

After all, Shen Guojun is the head of Yintai, and his vision is not weak, and some of his words are extremely pertinent.

With regard to e-commerce, many people now see the speed of development in the distance, and feel that they can replace the offline system, but in fact, Li Dong and his group know that it is impossible.

The bottleneck period certainly exists, and according to the current development rate, it will not be too far away, and it will probably enter this stage in three to five years.

At this time, Tan Haiying's excessive expectations for e-commerce also made this group of people feel unacceptable.

Li Dong is also unambiguous, and when he finished speaking, he said directly: "We don't need to ask any evaluation agency anymore. Everyone knows the situation from afar.

Everyone has got all the financial report data of the e-commerce company before.

All kinds of debt relations have also been liquidated from the far side. Today's distant e-commerce is clean and free from third-party debt.

In order to complete the integration as soon as possible and let the retail group go public, everyone feels acceptable, then we will make a quick decision.

Of course, the 70 billion you proposed before will not be mentioned again.

Before that, Mr. Chen, you briefly talk about the current situation of remote retailing. "

Chen Lang coughed and looked at everyone: "At present, Yuan Retail Group includes Yuan Department Store, Yuan Home Appliances Company, Yuan Real Estate Company ...

After the completion of the acquisition of various companies, the total assets of the group have reached 620 billion. "

Everyone's eyes moved slightly. They haven't got this kind of statistical data.

After all, there have been too many moves on the far side recently, and the acquisition plan has not been completely completed.

But even so, the total assets of up to 620 billion have also surprised many people.

Just a year ago, the total assets of Faraway Retail was less than 200 billion yuan, and it has risen several times a year. It is terrible.

Of course, everyone also understands that this is related to the previous financing.

Total assets include money from these financings, as well as intangible assets, distant brand value, patent rights, and trademark rights.

Not to mention, the value of this brand in the distance has greatly increased this year.

Total assets belong to total assets, too much debt, high total assets may not necessarily be a good thing.

Chen Lang paused a little, and continued: "As for the group's liabilities, except for the previously raised 300 billion yuan, it is currently 98 billion ..."

This data comes out, and many people have some toothaches.

With total assets rising up and down, this debt is scary enough.

ABS financing is generally not counted as liabilities, but it is obviously included at this time.

That is to say, the remote retail with assets reaching 620 billion, the debt is as high as 398 billion!

A debt ratio of up to 64% is extremely rare among retail groups.

In other words, in fact, far away from retail, the actual value of the expansion is not so great.

Of course, this is not a big deal.

When the families joined in the year ago, the value of the distant place was claimed to be 100 billion. In fact, whether there was 100 billion at that time was worth considering.

Less than a year ago, the value of distant retail sales is now more than 220 billion yuan. This increase is incredible.

This year's offline revenue is very high. For those companies that have just been acquired, the profits of others are not distant. Those profits are all others. Before the acquisition, they were also bought from the far side.

Yuanfang's own offline business has more than 300 billion revenue this year, but less than 400 billion.

The profit margin in the distant place is not too high. Looking at the profit alone, the increase of 20 billion has broken through the sky.

However, some fixed assets from far away are now growing at a low level. Some previously acquired properties were worthless at the beginning of 2009, but they are now rising by more than 20%.

Among them, the biggest increase was the value of distant intangible assets.

Although intangible assets are not counted as net assets, enterprise valuation should still be counted.

The remote retail at the beginning of the year was known as the retail leader of China, but at that time, the gap with Surin and Bailian was not too big.

But when a distant place defeats other companies and dominates the retail sector in China, it is quite different.

The brand of distant retail alone is now worth tens of billions, which is still due to the weak potential of the retail industry.

Today's brand value list, the top ten companies, as high as hundreds of billions of dollars, and low tens of billions of dollars.

From a distance here through some conversions ~ www.readwn.com ~ gave the value of 222 billion yuan to the retail of the distance, not too low.

Shen Guojun and these people have no opinion. At this time, the higher the value of distant retail, the more beneficial to them.

This is not the same as before. Before they bought shares in a distant place, the value of the distant place was overestimated. That was their loss. Now, the retail value of the distant place is overestimated, and they earn it.

222 billion, no one has an opinion, Teng Xun and the people on the far side of the mall did not speak, whether to refute, you have to look at the value of the group to the distant mall to estimate.

Tan Haiying doesn't know how much the value of the distant mall is.

Although there are a series of model calculations for the valuation of the online industry, Li Dong has always disregarded these. Tan Haiying has given Li Dong a report, but whether Li Dong will talk to others according to this, Tan Haiying has no hope.

The boss has the habit of opening and closing, and in order to complete the integration as soon as possible, this time it should not be too entangled.

Thinking of this, everyone looked at Li Dong, waiting for him to speak again.