The poorest car company, fans all over the Internet donated money to me to build a car

, the engineer is here!

Li Hao didn’t go home at night. He didn’t have a house in Yunzhong, and he had rented the house in Gangcheng before.

So Li Hao has been living in the factory these days.

After sleeping for about five or six hours, Li Hao woke up because he was hungry.

Looking at the time, it’s only about 5 o’clock in the morning.

At this point, there are no workers coming to work at all.

Li Hao made two buckets of instant noodles. After eating, he continued to work hard.

“The SUV model has been determined, which one should I use for the sedan?”

Whether it is in the past life or in this world, it is the top three sacred cars in the sedan rankings.

Nissan Sylphy, Volkswagen Lavida, Toyota Corolla.

Never absent.

This world is the same.

As the highest-selling A-class sedans, these three cars firmly dominate the top three sales charts.

Not because of how good these three cars are.

It’s because when people buy cars priced at 100,000 to 150,000 yuan, their first choice is naturally a family car that is fuel-efficient, durable, and of good quality.

Volkswagen, Toyota, and Honda have been operating in China for many years, and the reputation their brands have accumulated has resulted in huge sales.

“If you want cars to sell well, traditional models will definitely not be able to do so.”

“The price range of 100,000 to 150,000 can not only be absolutely competitive, but also have absolute profit margins…”

“This situation is not easy to break.”

In the A-class car market, whether it is a joint venture brand or a domestic brand, they are all fiercely competing for it.

The fight at this price point is the most brutal.

Powerful companies such as Volkswagen, Toyota, and Honda have been decimated in the A-class car market and domestically produced cars, and have to rely on a large number of preferential policies to increase sales.

The first one to bear the impact is the impact brought by the same level of models from domestic car companies such as Changan, Liji, and BYD.

Li Hao turned on the computer and looked at the sales of Class A cars last month.

Honda Sylphy’s monthly sales volume is 35,000, ranking first.

But his first place was very unstable.

Below, the Volkswagen Lavida and Toyota Corolla are approaching each other step by step, and the only difference is the front desk.

And below these three great cars, there are no other models of the same level as joint ventures.

But a domestic car.

Liji’s Xing Rui.

BYD’s Qin DMI.

The sales volume of Changan’s Eado is not much less than that of the three joint venture cars.

Therefore, models in this price range compete fiercely.

In contrast, in the B-class car market, domestically produced cars cannot enter.

In the field of B-class cars, Toyota Camry is first, Volkswagen Magotan is second, Honda Accord is third, and fourth is the sister car of Volkswagen Magotan, SAIC Volkswagen Passat.

The sales below are for luxury models.

The popular models of the three traditional BBA companies. A4, 3 series, C class.

As for domestic B-segment cars, not even one can beat them.

If Great Wall wants to produce cars, it must choose a market segment to enter and compete with the other party.

“The competition in the A-class car market is too fierce, and you need a large enough discount to gain sales. For high-volume models, you need to rely on the number of sales to maintain profits.”

“Even if we lose money, we still have to maintain sales.”

“The current Great Wall cannot afford this level.”

Although Li Hao really wants to compete in the 100,000 yuan family car market.

But it is a pity that the current Great Wall cannot be played at all.

As for the B-class car field, Li Hao doesn’t even think about it.

None of the domestic car giants can play itmarket, let alone the current Great Wall.

The B-class car market worth 150,000 to 200,000 yuan is dominated by joint venture brands, and domestically produced cars can only rely on BYD’s hybrid advantage to play around.

No other brand will work.

It’s not like Li Hao has never thought about entering the B-class car market at a low price to compete.

For example, selling a B-class car to the price of an A-class car.

This is a messy way to enter the B-class car market.

For example, Zhongtai of the Pi Chi Department in his previous life has always done this.

The advantage of doing this is that it can quickly increase car sales with a price advantage.

But the disadvantage is more obvious, which is to lower the value of the overall brand.

This is absolutely undesirable for the long-term development of car companies.

“Forget it, the sedan plan is on hold for now. All focus is currently on the H6.”

After thinking about it for a while, Li Hao finally gave up the idea of ​​making a car for the time being.

What Great Wall currently lacks most is to become an instant hit and accumulate enough user reputation.

Once the brand’s user reputation is accumulated, it will be easy for him to enter the car market.

After figuring this out, Li Hao felt relieved.

Eat the meal one bite at a time.

Before reaching the goal of becoming a global automotive overlord, the biggest goal is to survive first.

The way to survive is to work hard to cultivate the current SUV market.

“It seems that whether it is in the past life or in this world, Great Wall will follow the old path and be a car company that only focuses on SUVs.”

Li Hao smiled bitterly, there was currently no way to do this.

Once you have decided, you will no longer hesitate. For the time being, you will focus on the SUV market and capture all of this market share first.

When you have enough accumulation, you can then enter other fields.

“In four months, we will arrive at the Shanghai Auto Show, which is the largest auto show in the country.”

You want a new car to attract enough people’s attention on the day it debuts.

That car show is an absolute must-go.

Whether it is domestic or foreign, when a new car is launched or launched, it will be at an auto show.

This allows consumers to have the opportunity to touch, sit in the car and feel all the details of the vehicle at the first time.

So whether Great Wall’s first car can become an instant hit depends on the Shanghai Auto Show in four months.

…

“Mr. Li, fortunately, I brought everyone back.”

Half past nine in the morning.

Xu Youdao is back.

Coming back with him were four of his classmates from college.

Li Hao knew all of these people at a glance.

Although he couldn’t name them, Li Hao had seen them in the engineers’ profiles of many car companies.

“Mr. Li, these are my college classmates. These two, Han Haodong and Li Hualong, are engine and transmission experts working in Changan. I recruited them here. This is Qin Chuan, a senior electrification engineer at SAIC.”

“This is Yu Junjie, Liji’s senior chassis tuning engineer.”

Engineers in the four major fields of engine, transmission, electrification, and chassis are all available at once.

“Thank you for choosing Great Wall Motors and welcome you!”

Li Hao’s mouth almost burst into laughter.

These people are absolutely top talent.

What made him happiest was that Xu Youdao actually hired someone from Liji.

“Mr. Li, I won’t say too much. We all know about your recent affairs. The reason why we come to work at Great Wall is because we admire you very much as a person.”

Han Haodong is tall, burly, and speaks with great energy.

Li Hualong, Qin Chuan, and Yu Junjie also nodded.

In recent days, the matter between Li Hao and Great Wall has gained a lot of favor among the entire Internet.

When everyone mentioned the Great Wall and Li Hao, they couldn’t help but give a thumbs up.

The fact that Xu Youdao was able to recruit these four people so quickly had little to do with him. The main reason was that Li Hao’s reputation was so good.

“Since you choose to believe me, I will definitely not let you down.”

Li Hao was very moved and realized for the first time the benefits of personal charm.

Li Hualong was a bit impatient and might be a workaholic. He asked curiously: “Mr. Li, Lao Xu told us that when he comes here, you will give him a big surprise. We are all curious now. What is this surprise?”.