The Godfather of Surgery

Friday, the day before the meeting.

At the gate of the Sanbo Hotel, a banner and a huge poster - Asia Trauma Orthopedics Summit Forum were displayed.

The background photo of the poster is the photo of Yang Ping doing five-stage replantation: under the microscope, a pair of hands are anastomosing blood vessels.

The electronic version of the invitation also uses the photo of the surgery as the background; the surgery is also being played on the huge electronic screen in the hotel lobby.

Other operations introduced include the rescue of a tree penetrating injury patient in Shipo, Tan Boyun's robotic surgery, and rural 3D printing surgery applications.

The waiters who greet guests at the entrance of the hotel are carefully selected. These waiters are not employees of the hotel, but are selected from the graduate students, graduate students and interns in the hospital.

Not only are they in good shape, but they can also speak English fluently. Before the meeting, an etiquette teacher was specially invited to give them etiquette training.

welcome!

A pair of doormen at the entrance of the hotel were also replaced by people from the hospital. When they saw a Chinese doctor, they used Chinese; when they saw a foreign doctor, they used English and switched to Ru.

From nine in the morning, doctors dragged suitcases to check into the hotel one after another.

From Hong Kong, Macao and Taiwan, Queen Mary Hospital in Hong Kong, Prince of Wales Hospital, Jinghu Hospital in Macau, and National Taiwan University Hospital in Taiwan are all invited.

Representatives from foreign countries, such as Japan, South Korea, Israel, and India, will arrive one after another in the afternoon and evening.

The first foreign guest to stay at the hotel, Dr. Lim Mingyuan from the National General Hospital of Singapore, has been picked up by the first bus to pick up the hotel.

Dr. Lin and Director Han had a good personal relationship. Director Tian picked him up from the airport. Director Han was waiting for him at the door of the hotel, and the two shook hands cordially.

Professor Han, I haven't seen you for many years, and you are still so young! Dr. Lin is very fluent in Chinese.

Where, where! Professor Lin is the same as he was many years ago. Let's settle down and rest first, and get together at night. Director Han took him to the elevator entrance.

In recent years, international exchanges of medical academics have been frequent, and some large hospitals in our country have held international academic conferences with ease.

In the past, in City G, it was possible to hold such a lively meeting. I am afraid that there are only one and two attached. Other hospitals have insufficient appeal. Even if some international friends can be invited, they will not come so well.

But Sanbo has done it now, which shows that Director Han still has a certain amount of personal friendship with some foreign colleagues, and Sanbo can also come up with some valuable things at this meeting.

In the hotel lobby, there is a long rectangular table covered with a red carpet hanging down. The staff responsible for signing in are lined up, and the main force is still graduate students.

This is the case in large hospitals. The front-line staff of the academic society are basically graduate students. Of course, the medical society will also send several representatives, but they mainly do some high-end work, such as collecting conference fees.

To host an academic conference, the hospital is only the organizer. The organizers are all medical associations.

There are more and more people. Except for these foreign guests who participated in the conference, the others are all from China. These doctors often participate in academic conferences, and they are familiar with the process. They are very familiar with the process.

The materials generally include representative cards, meal coupons, conference agendas, essay collections, pens, textbooks, etc. Breakfast and lunch are buffets, dinners are dinners, and there are performances at dinners.

Starting from the lobby, almost every place you can see has become an advertising position for medical equipment manufacturers, not to mention the hotel lobby, even elevator entrances, restaurants, and corridors have become advertising positions.

For some poor exhibitors, it's good to buy an advertising space in the bathroom, but Sanbo doesn't seem to have an advertising space open for the bathroom.

There is no way, the hospital has no money to do this, and the higher-level department has no funding. What should I do? The meeting costs all real money, and the academic society can only be opened by attracting sponsors to pay for it through advertising space.

Sanbo is not bad. Some conferences have fully exploited the advertising space, and some warm tips have also been fully utilized. The title of the conference tea break is also an advertising space. What kind of badges, notebooks, pens, file bags, mineral water, The shuttle bus that picks up people can be advertised, and even more powerful, there are also advertising spaces in the bathroom of the conference room.

In order to promote Sanbo, Director Xia and Director Han reserved all these positions in their own hospitals, with the introduction of their own hospital and the introduction of orthopedics printed on them.

This is a matter of mutual benefit. Hospital doctors have the opportunity to communicate, and sponsors also promote their new products and technologies to doctors in a timely manner.

The corridors around the conference room are full of booths, and even the space at the elevator entrance is used. The company's label is standing on it. At a glance, what Johnson \u0026 Johnson, Zimmer, Stryker, Weigao——

The satellite conference room next to the large conference room also has booths inside. The corridors connecting these conference rooms are also booths, and the curved roads are all booths.

In the corner on one side of the corridor, there is a female manager in her thirties. The lady's suit wraps her figure in a bumpy manner, especially on the chest, where the snow white makes the man involuntarily take a second look.

Looking at this situation, she knew that it was from a well-known international company. She was on the phone with her mobile phone: Please take a look. Is there any booth location? We want to add another booth.

The other party's answer was very straightforward: At this time, if you ask the booth, it has long been gone, not even the location of the elevator entrance.

The capable female manager hung up the phone and reprimanded several of her subordinates: What happened, didn't you say you took down all the seats facing the main entrance of the conference room? Why did you miss one? Which company is the one next to you?

Rui Xing! The subordinate replied aggrieved.

The female manager thought for a while: Ruihang? Impossible, how can they have the money to buy such a good location, we are platinum partners, what are they, there must be a problem, you go to occupy the space first, take off their label, Don't let them set the stage, I'll find someone to take this position.

The female manager is bound to win, and there is no room for negotiation.

Is this appropriate? Manager! the subordinate asked cautiously.

The female manager was domineering: What's wrong, he can sit down in that position? You take it, I'll take care of it.

That is the best position. It is opposite to the main entrance of the conference room. Originally, all four positions were to be won, but now only three positions have been won. The meeting will be held tomorrow, and there is still one position that has not been won. , how to put so many instruments?

This domineering female manager is the vice president of sales of the well-known Johnson \u0026 Johnson in South China. Johnson \u0026 Johnson is the world's largest orthopedic implant giant, with product lines covering all categories of spine, joints, trauma and sports medicine.

After Johnson \u0026 Johnson acquired the powerful AO Syndis for US$21.3 billion, it controlled most of the world's trauma orthopedic device market, and the spinal device market also doubled, becoming the well-deserved leader.

You go to guard that position, I'll find someone, this booth must be taken down.

It's a joke, if you want to win all these positions yourself, how can you be robbed by others, and it is still a small Ruixing, just a little market for sports medicine equipment, insignificant.

I'm the first in the world, and sitting next to me, Rui Xing appeared out of nowhere. Isn't it funny.

The female manager stepped on high-heeled shoes, walking like a gust of wind, relaxed and comfortable, and the phone in her hand never stopped.

The female manager speaks at a medium speed, articulates clearly, and has strict logic. The key voice is also very sexy, just like the female anchor of the radio station.

Director Yan, I'm Xiao Gan, sorry to bother you! I'm going to trouble you again, just next to my booth, a Ruixing suddenly appeared. I don't have enough booth space, can you give me the one next to me, okay? Okay, sorry for the trouble.

Mr. Gan, what's the situation? The assistant followed behind and asked nervously. The assistant's level of stepping on high heels was obviously not enough, and he almost twisted his foot.

Director Yan said that there is no Ruixing next to us. He wants to check it. The left is Zimmer and the right is Stryker. This is strange. There must be a famous hall here, and the four booths directly opposite are relatively few. One, that one is Ruixing.

Manager Gan's phone rang again: Is there no Ruixing next to you?

Okay! I see, Director Yan, thank you.

what happened?

Manager Gan thought about what was going on, whether it was a related household from the hospital, it was impossible.

It's very possible that he was sharp and caught a needle, fished in troubled waters, and squeezed to the side.

A subordinate came panting: Mr. Gan, what Ruixing has begun to set up the stage.

It's so early, what's the stage for tomorrow? the female manager muttered.

A young girl is posing! the subordinate reported.

How did you let her put it? Didn't you let her occupy the seat? Manager Gan was dissatisfied.

The promised two shifts were disrupted by the temporary increase in surgery! I have no choice but to wait until I have time to make up for it! Shut up! bow!