The Goddess Shines on America

As someone who has come, Alice is really familiar with the term user experience.

Furthermore, people's complaints about the series of Windows systems are familiar. Just like the old saying goes, if a user really wants to understand the use of Microsoft's system, he has to become an engineer himself.

On the contrary, Apple, which is directly oriented towards user experience, makes arrangements on this point too considerate. Although until now, Alice still ignores too much of the future peak market value, but there is no doubt that using Apple's computer system is an excellent enjoyment.

As for the reasons for this difference, if you think about it carefully, it is really a cumulative product of the right time and place.

Unlike Jobs's philosophy, when Microsoft first developed DOS on the IBM platform, it went straight to business users. According to the market environment in the 1980s, more than 80% of people who can buy computers and play operating systems are network administrators of large companies and their subordinates. Well, since they are all professionals, Bill Gates, who is also a programmer, will of course not carelessly consider the feelings of ordinary users.

As for why Apple created such an exquisite graphical user interface, so that the historical Win1.0 series were actually the Jobs “plagiarized” by Gates. Of course, it is also related to the experience of the founder of the company. Unlike Gates, who is a complete technician otaku style, Jobs, the chief executive of Apple, is not a technical background at all. His most outstanding talents are mainly focused on design concepts.

The concept of disagreement naturally arises in this way. The bosses of the two companies, one is a pure tech madman, programmer, and otaku, and the other is a design master who loves Indian philosophy and Japanese culture, and runs a computer company at the same time. Of course, the results are very different.

"Bill, Bill, my dear fellow Li." Alice tremblingly reported, "You know, although our current main users are enterprises, the personalization of computers is a top trend. You can compile the system code. It's so messy, isn't it just waiting for the people to keep calling complaints?"

"Of course I know that computers will become popular." Not long after the summary information was handed over, the girl immediately received a horrible comment from the girl. How could Gates be happy: "But this system is for large companies, even Isn’t it for specialized network providers? Alice, you never intend to tell me, just because computers will become highly popular in the future, those companies will hire non-computer professionals to manage them, right?"

So, I know you would say that.

She was about to sing praises for her own information. Now Gates asks herself that if there is no super cute girl named Alice in this world, Microsoft will not have to follow his **** system’s old problems. Up?

"Speaking of it, in fact, regarding the development of this entire system, I have never been to Redmond in person, but just email guidance." An obvious question was pointed out by her: "Bill, although I do not force you Refer to my code writing pattern, but at any rate there is an old 1.0 and 3.0 product as an example. Why are those guys so wordy?"

This is of course only Alice’s pure complaint. Who can force his employees to be at the same level as her? Gates asks himself, even if he is allowed to learn from Alice’s programming style without taking the Ivy League’s all PhD majors in mathematics, It is simply impossible to achieve the extreme level of simplicity and efficiency!

"Alice," so he smiled bitterly: "This system can be basically completed now, because you have been continuously guiding, if we guys are really allowed to study it slowly, it is estimated that by 90 years, it may not be able to produce results. So, we’ve already advanced the project by at least two years now. You can’t avoid these code redundancy problems."

Li's classmate still made a lot of sense, and a certain girl who had finished complaining actually understood it in his heart.

You know, it's the midsummer of 1988, and this project started as early as the beginning of last year. Thanks to her handling a pile of email questions and answers every day, it has basically taken shape. If you look at the development of Microsoft's history, this entire Windows.NT project has just started this year, and it continued to be a super-grinding product that was only on the market in 1993.

Five years have been reduced to one and a half years, and it is still from 1987 to 1988 instead of 1988 to 1993. To put it sensibly, Alice's complaint is indeed a little bit hypocritical.

But this kind of thing all depends on what angle to start from.

"Bill, Bill," the girl patted the lid of the classmate's shoulder and said: "I am not complaining about the efficiency of the working group. After all, no one has stipulated that it will be listed at the end of the year. Didn’t you call me in the next month and say you want to release 3.1. What I’m telling you now is a problem with our company’s business philosophy.

If these remarks were put three or four years ago, that is, when Alice first joined Microsoft, Gates would have to fan the girl aside. The company has been established for nearly ten years, and a twelve or three-year-old bear kid was suddenly added to talk to the founder about the business philosophy. Isn't this looking for trouble?

But now that she said these words, Gates immediately started to ponder: "You mean...our market positioning?"

"No matter what the positioning is, it is the same." It is not difficult for Gates, a technician and otaku, to do business, because he already has a business cell, but it is difficult for him to think from the perspective of customer experience.

"You think Bill, whether it is a company or an individual, a professional or an ordinary person who buys our software in the future, everyone will definitely like the simplest thing to use." It is about the notorious blue screen of Windows and the difficulty of setting. It is really necessary for Alice to talk to Gates and put her heart to heart.

"I don't know if you understand the product design concept, the pure design concept, not the design of how to program." The man in front of the science and engineering must not understand, Alice said: "Or should we say that, industrial product design and art What is the biggest difference in painting?"

With a somewhat tousled blond hair and an extraordinarily large head relative to his body, Gates, who had glasses on the bridge of his nose, pondered for a long time and said, "I don't understand!"

"Art is a thing that requires users or viewers to actively think about it. For example, Van Gogh, Picasso, and all kinds of paintings of the Virgin, the viewers stand in the Louvre and post a piece of work for an hour. Staying, this is a typical feature of works of art."

"Oh……"

"The product design is quite the opposite. Its purpose is to try to allow users to use the product in the simplest way. To give a positive example, the ergonomic design of the chair will eliminate the need for the person sitting on the backrest to make special preparations. A waist pad; give a reverse example... this is better. For example, when designing the shape of a water cup, no one would specifically design a cup mouth that is extremely difficult to pour and drink, right? This'no Designing like this is the most basic "user-oriented" design concept."

Anyway, after Alice became a shareholder in so many companies, she swayed as a technical consultant. Isn't that? She can easily take the post of art director right now. Isn't this a profession that Microsoft can't hire specifically?

"I think I understand what you mean." Gates is certainly not a fool, but he has a specialization in the technical industry. He pondered and said: "But this is not a simple job. We really need to hire a bunch of designers. ?"

Compared with the absolute literary youth and the mansion for science and engineering, engineering majors are a more neutral existence, and design is located in this area. To talk about the "virtue" of literary youth, Gates, who is on the side of the absolute science and technology house, of course knows the "dead enemy" very well, but when it comes to the middle ground of engineering, he really dare not say how much he knows.

Alice knew that this uncle still needs some excitement, she said leisurely: "That's how Apple does it~"

A word to her satisfaction, Gates's little eyes became serious.

After all, the exception is only Alice. Apart from Cisco, she is actually half an outsider in the daily development of most of her businesses. She spends her life in her small towns in Los Angeles and Windsor all day long. She doesn't care about investing in new industries, and she is very boring. The old company, this is her daily life.

But Bill Gates is different. He stays with the chairman of a company who is diligent in the development of a company all day long. Of course, he has a constant and chaotic relationship with Apple, a peer in the industry~www.readwn.com~ Although Microsoft is currently focusing on In the software industry, if you say that Apple, which sells computers and systems together, has no sense of existence, it must be a lie.

"Jobs's design philosophy is really different," he gave affirmative approval: "Then Alice, if Microsoft also wants to enter the field of user experience, do you have any good opinions?"

"The first thing is to recruit a bunch of designers from the professional field." Alice thought for a while, but she murmured again. If you say that this problem will be solved after 2010, it's really easy to solve, just send a bunch of UI designs. Recruitment of teachers is fine, but now this idea, the concept of "user interface" has just emerged.

"Graphic designers, let them dominate." So after thinking about it, she could only say this: "But we can't just hire graphic design directly. After all, our current concepts are too new. So in the written test. ..."

Reminiscing about the endless quirks of Microsoft, Bone, and Facebook in the later period, Alice smiled gleefully.

"What's wrong? What did you think of?"

"Hehehe~ Bill, let's create a first." (To be continued.)