Technology Bigshot

Ren Hong complained about Thomas. Although he is not a filmmaker, he is very clear about the current movie market. "Mr. Thomas, you also said that it was before the birth of the "virtual world", and now offline cinemas IMAX, giant screen, 3D, etc. The screening hall is closing down every day, and only the PV screening hall is still struggling to support it. It is estimated that only the PV screening hall will become the last position of offline cinemas, which is also lingering."

"But..." Thomas said.

Ren Hong ignored him and continued: "Offline cinemas have moved to online, with online personal digital screening rooms in the'virtual world' as the mainstream. The changes in the screening mode have also allowed your producers to get a higher share. According to me It is known that the current film industry’s online cinema screening company with the “virtual world” as the mainstream has only 24% of the revenue share, and you, the producer and distributor, account for 76% of the box office share. That is to say, even if it is With an investment of US$700 million, a total box office of US$1 billion can recover the cost."

The huge changes in the film industry have to mention the "virtual world".

Since the birth of the "virtual world", the impact and change on the film industry has been almost subversive. Offline cinemas are gradually disappearing. Cinema companies know that this is an unstoppable trend, but they have responded quickly. One after another, new online cinema companies have been established in the "virtual world", while keeping pace with the declining offline, and the development of the times has allowed the start of online personalized and customized screening rooms in the "virtual world" Massively popular, and gradually replace offline movie theaters.

Since the birth of the "virtual world", the number of theaters around the world has stopped growing and has begun to show a downward trend. Today, the number of "virtual world" online private customized theaters has surpassed offline movie theaters. Reached a market share of 57%, and the further popularity of perception helmets is rising steadily.

It is almost certain that offline theaters are destined to launch historical stages, and PV theaters are also short-lived. Ren Hong obviously expected this, so Gao Yue's proposal to establish a branch was rejected. For the theater company, the unfortunate luck is that the investment cost of the PV theater has been recovered through these years, but it is almost a waste of work. In fact, it is still a blood loss. After the cost has been recovered, it is expected to start making money. When I was suddenly included in the ranks of elimination, I felt like weeping. Now I don't know how many cinema companies are swearing at Matrix Technology (Ren Hong) as a "scheming bitch" behind the scenes.

After huge changes in the film industry, the "virtual world" online private customized screening room has increasingly become the main source of income for the movie box office, while online cinema companies do not need to invest a lot of hardware costs, but only need to invest in website operations And maintenance, the low investment has also led to a reduction in the box office share, and the negotiation with the production and distribution parties has also become passive.

However, another big change is that there is no such thing as a movie that must be downloaded after a period of time in online theaters. In other words, as long as the consumer purchases a movie ticket, the content will be pushed to the consumer's private theater. You can watch it afterwards, even if the movie industry was released a few years ago without any problems.

In other words, after a movie is made, it will always be in theaters. There is no saying that offline theaters will be off-stage, and the movie coupons purchased by consumers are only valid for one day. After 24 hours, they have to buy again if they want to watch again. The money-swindling behavior of theater companies and distributors was also protested by movie audiences. In the end, as long as the new regulations were introduced, all things would be free forever after repeated purchases of five movie tickets.

The "virtual world" of the private custom screening room has no downgrade characteristics, which almost always makes a movie have the sales ability, which is an unparalleled advantage.

As the creator of the "virtual world", Matrix Technology, every virtual network company that operates and does business on this platform has to draw a portion of its profits. Online theater companies are naturally no exception. Matrix Technology does not engage in movies. The industry is also making movie money. In the "virtual world", although Internet companies all call Matrix Technology a vampire and moth, all companies praised and received rave reviews, that is, anti-piracy capabilities and intellectual property protection.

There is almost no piracy on the "virtual world" network. Matrix Technology has not only severely cracked down on organizations or individuals that engage in related copyright profit without legal authorization, but the efficiency of the inventory is also incredible, although I don't know how Matrix Technology can do it. , But it is an indisputable fact that the vital interests of the copyright owner are protected.

In terms of anti-piracy, the gap between the "virtual world" and the traditional Internet is one world at a time.

Thomas thought for a moment, then asked, "Mr. Ren, how do you think the distribution is reasonable?"

Ren Hong said succinctly: "At your request, an additional 25% of the box office share will be increased."

"Another 25% increase in the box office share???" Thomas suddenly yelled when he heard it in his heart, and asked why you didn't grab it, but on the surface it said: "Mr. Ren, you bought the entire copyright of the dinosaur IP. , And the only profit point of this project for Universal Pictures is the box office share, and there is no peripheral income. This 25% of the box office share is almost the only profit point in the world. If you are taking it away, then Universal will not be working for nothing!"

Thomas did not forget to emphasize again: "Moreover, you have to take a part of the revenue of the online cinema company in the'virtual world'."

Thomas expresses every word that you are too dark.

Ren Hongyouyou said: "We all know that the "Dinosaurs" series of movies and the "Star Wars" or "Transformers" series of movies will be big sellers. The word of mouth of the "Transformers" series is worse than one, but each is bigger. Selling, the plot of "Star Wars" is actually very general, but it has sold more than 2 billion US dollars in the world at a super high box office. Feelings are always so popular these years, isn't it?"

Ren Hong said confidently: "Especially with the help of the real version of the Dinosaur Park and the subtle connection between the storyline and reality, driven by this series of topics, coupled with the emotional effect, coupled with the screening of today's movies in the'virtual world' There is no such thing as a down-grade model. We can make money forever after the finished product is shot. Let’s not say that. With the previous foundation alone, the global box office of "Jurassic World 7" reached 1.5 billion US dollars. That is a conservative estimate. ."

"Mr. Thomas." Ren Hong turned to smile and looked at each other: "I am definitely not as good as you professionals in making movies, but I think I am qualified for the commercial operation of movies or the analysis of the market, and I can't make movies. But I still know how to do business."

"You have to be clear about Mr. Thomas. We all know that this is a lucrative project. Universal has the advantage of experience, but honestly, as a popcorn commercial blockbuster, Warner, Walt Disney, Sony Pictures It can be done easily.” Ren Hong finally said slowly, with all copyright IP in hand, Matrix Technology has the absolute initiative.

Sure enough, Thomas was not calm when he heard what the other party said.

"Mr. Ren, of course you are right, but even the other five major film companies will not agree to your allocation. Even if you agree, it doesn’t make much sense. As the most profitable company in the world, your company is actually less than a few. Percentage doesn’t matter, but small companies like us can’t.” Thomaston was bombarded with mischief. Although Universal Pictures is not as good as Matrix Technology or Alphabet, it is definitely not a small company.

In the end, the two sides wrangled for a long time. Thomas tried his best to recover 4% from Ren Hong's mouth, and finally formally reached a cooperation intention. Universal Pictures used a total of US$900 million in guarantees plus 21% of the movie’s box office share. Matrix Technology has won the production and distribution authorization of the new trilogy of Dinosaur IP.

And Ren Hong didn't have to pay anything. He first got 900 million US dollars, and finally got 21% of the box office share of each movie.

After Thomas got the authorization of the trilogy as he wished, he got up and left. Ding Yang has begun to organize relevant personnel to deal with the subsequent contract.

During the oral negotiation, Kang Tao watched the audience. The two foreigners had just left and couldn't help but sigh again and again ~www.readwn.com~ and said, "I understand why those people put you on the title of'vampire'. Tsk, tsk, Just like this, 900 million US dollars are in hand, and there is a 21% share, and there is nothing to do. This is really empty glove white wolf. Staying with you for too long makes me think about the money in the world Is it so profitable? The quota of millions of dollars per second flows into the cyst every day, and now it is 900 million if you just talk about it..."

Speaking of this, Kang Tao doesn't know what to say.

"It's just that the harvest season has just arrived." Ren Hong said with a smile: "Before the dinosaurs were resurrected, I spent more than 8 billion US dollars in advance layout, just bought the full copyright of the dinosaur IP from Universal. It’s more than half, and now it’s only back 900 million, and it’s still long, but the profits of the surrounding industry chain are the big ones, ha~~"

Kang Tao smiled silently and shook his head, looking out towards Nanwang Reservoir, and sighed in his heart that it was a mixed system. If he were a businessman and stayed with such a freak, he would have no confidence at all. He is the most profitable person in the world, and today is an eye-opener.

(To be continued) (To be continued.)