Skill Replicator

Chapter 0487: Unstoppable Activities

October 14, 2017, this day was originally unremarkable, there is nothing worth saying.

Many people got up from under the covers, picked up their phones and swiped, only to see a message.

The first round of financing was completed at a good price. The financing amount was 3 billion meters. The lead investors were Qiuqiu and Hongshan Capital. As the so-called one stone caused a thousand waves, many people couldn’t help but sit up from the bed.

What’s the situation? If I remember correctly, it was so cheap that it only went online in December last year. It was only 10 months and so much financing was done.

Qiuqiu and Hongshan Capital bought 20% of the shares at a price of RMB 3 billion. That is to say, it has only been established for ten months, and the market valuation has reached RMB 15 billion.

Many people think that Qiuqiu and Sequoia Capital are crazy, but many people who have paid attention to the cheap know that this valuation is not high.

Now Haoche has a huge user base of 200 million, and the number of daily active users has reached more than 80 million. Now Haoche has more than 200 million orders per month.

Of course, the turnover is a bit low, billions per month, but this is still a terrible figure. You know, the good cheap now is still synonymous with cheap goods in many people’s minds.

I opened the APP and found that the prices of the things inside are really cheap. Why do many people who have never shopped online choose to be cheap.

Because it’s cheap, many things bought in this software are cheaper than those bought in the market.

There are a lot of things for a few dollars, what can a few dollars do, just eat a decent breakfast.

Of course, if this is the case, it is so cheap and the valuation is not so high. After all, there are Jingxi and Jianbao.

During the Chinese New Year’s fire, Jingxi also launched a group-buying activity. Picking up treasures also offered group discounts, but they didn’t do it.

The reason is simple. Their target customers are still those in the past, and they have tapped a group of new customers so cheaply. In many fourth- and fifth-tier cities, even villagers and townspeople think cheap.

I haven’t heard of what Jianbao and Jingxi are. What’s more, Jianbao requires identity verification. It is too troublesome to bind a bank card.

When Xiao Ma gave an interview, he said: “It’s so cheap to bring people who were not connected to online shopping hundreds of millions of years ago into the online shopping army. This is a blue ocean that no one has seen before.”

Did you guys really not see it? Of course not. Jianbao.com has always been thinking about how to tap more customer groups, such as people from small cities, towns and even villages who come to online shopping.

But they can’t do it. Many people think, why download this software if I don’t buy things online.

So cheap to get through the port of Fetion, opening a door for them. Many people started by bargaining prices for friends, earning red envelopes, downloading software, or following public accounts.

But every day when various preferential information is sent, someone will always click to check it. When they place the first order with curiosity, they will completely enter a new world.

In the beginning, it was just daily necessities. With the overwhelming advertising of so cheap, many merchants began to settle in so cheap.

Especially in some small workshops, the addition of small processing plants has brought down the price of goods a lot. What you buy from the market, no matter how cheap it is, you have at least passed it twice, and now the manufacturer directly ships it, of course it will be cheaper.

What’s more important is that there are not many promotional locations for the good cheap. Many times, they take turns to display, even in new stores.

Many merchants who did not do well at Jianbao.com found out that it was so cheap that they had more orders in just a few days than they had for half a year at Jianbao.com.

Although this has made some less money, it has attracted more stores. As long as you settle in, you must at least pay a deposit. With a deposit, it is so cheap and naturally there is money to burn.

Coupled with the fact that it’s cheap to sign in to get gold coins, 10 yuan monthly card deduction coupons, etc., various activities make customers very sticky.

After you sign in, you can receive gold coins or place an order to receive a little red envelope, and you can withdraw cash when the red envelope is over 5 yuan.

In fact, you want to receive a 5 yuan red envelope, at least place two or three orders, and what other activities such as doubling the membership gold coin.

This makes many people who have not been in contact with the Internet and have a lot of time to browse cheap apps when they are fine.

Calling friends and friends can reduce prices, which invisibly promotes sales.

Of course, although these data are good-looking, they are so cheap that they lack a strong transcript. After all, one-year sales are not as good as the one-day sales of Jianbao.com on Double 11.

Therefore, Wang Tao decided to give out red envelopes on Double 11 and play a big game.

On the second day after obtaining financing, a user who followed the official account of Haodai received a message that the boss of Haodai got the financing and made such a move.

Click to open it, and it is so cheap to obtain a financing of 3 billion meters equivalent to 21 billion Chinese dollars. The boss decided to issue a total of 10 billion vouchers on Double 11 e-commerce festival, with an average of more than 20 yuan per user.

Of course, when you open it up, this voucher is not free to use, it can be deducted by 20%, and many people are starting to grab the voucher.

Jianbao.com and Jingxi got the news right away, and after a little calculation, they knew that if all of these vouchers were used up, the transaction volume on Double 11 should be at least 500.

Jingxi’s Double 11 turnover last year was just over 42 billion, and Jianbao.com had a little more, 120 billion.

It’s a big step towards cheap, but many people also think it’s not impossible. After all, the registered users of the cheap are not much different from Jingxi.

Each person can spend more than 100 yuan to achieve this goal. Of course Wang Tao can do that.

Can I pick up treasure and Jingxi?

It’s not impossible, but it’s still the problem. I don’t have many new customers. If I really spend money on it, I think it will be a problem.

Jingxi is still at a loss. Although picking up treasures makes money, if it is said that it can smash tens of billions of dollars at a time, it is not certain how much turnover can be boosted.

More importantly, they have to consider revenue, and if they spend tens of billions of dollars, they will not make much money. The double eleven event charges are fixed. If you really accompany you to fight cheaply, you can’t kill 1,000 enemies and damage yourself 800. It’s simply that you won’t get any benefits at all.

Now they look so cheap and unhappy, but they can’t help it.

The next day, I was so cheap and posted a message. The boss became more ill. I beg you to recommend a medicine.

Click to open it, in addition to the 10 billion vouchers, if you purchase 200 or more on Double Eleven, you will get a 30 yuan vouchers at a low price. The vouchers are valid for one week, one month, and three months.

It’s endless, is this crazy or something?

The use of a week is actually meaningless, but one month, after Double Eleven is Double 12, and three months after Double Eleven is Chinese New Year.

You brought the event to the New Year in one go! Why don’t you go to heaven!

It’s not that Jianbao.com doesn’t want to do such activities, but such activities can’t be done. In weekdays, the activities of picking up treasures are not the money for picking up treasures, but the activities of the store.

But it’s so cheap. They’re real money and money.

For customers, they get real benefits, and for businesses, there is no need for them to give in. These are all provided by the platform, and they are the beneficiaries.