Chapter 570

Volkswagen Group and LVHM Group, in essence, are family-style inheritance companies.

It’s just that the Volkswagen Group is compared with the LVHM Group, although the two are essentially the same, there are still some differences between the two sides.

The family that rules the LVHM group today is the Arnott family, and the current head of the Arnott family is Bernard Arnott, who has complete control over the Arnott family and the LVHM group.

However, this is not the case for the Volkswagen Group. Nowadays, there are many factions on the board of the Volkswagen Group. Although they all share the same roots, the struggle for power has never stopped. The internal power is constantly flowing, and sometimes the relationship between the two parties is even worse than that of their enemies. .

Going back one hundred years, one hundred years ago, the founders of the Volkswagen Group and Porsche were actually the same person, and this person was Ferdinand Porsche.

However, the root cause of the acquisition that caused the Volkswagen Group and Porsche to part ways and start the war between the two sides, the acquisition that attracted the world’s attention, everything has to start with a bloody incident.

At that time, the CEO of the Volkswagen Group was named Ferdinand Piech, and the CEO of Porsche was named Wolfgang Porsche.

The two grew up together since they were young. The two were cousins. The relationship was originally quite harmonious. A big green hat was buttoned on the head of his cousin Wolfgang Porsche.

So, after the incident was exposed, Ferdinand Piech was swept out by the family.

However, Ferdinand Piech did not disappear, instead he switched to the Audi brand under Volkswagen. Since then, his counterattack has begun. Compared with the smooth wind of his green cousin, Ferdinand Piech is in The process of getting to the top was full of intrigue, and eventually stepped on the body of dozens of executives and stepped onto the throne of the Volkswagen Group.

So far, the two brothers who were once a “bridge” to each other, one is the CEO of Volkswagen Group and the other is the CEO of Porsche.

As a man, no one can bear to have a green hat on his head. It is even harder to bear that the man with his green hat now sits on an equal footing with him, so Wolfgang Porsche decided to start his revenge.

In the first few years, although the annual sales volume of Porsche was far less than that of the Volkswagen Group, Porsche took the high-end route, and the net profit of each car far exceeded that of the Volkswagen Group, so that Porsche had accumulated in its hands at the time. A lot of money.

Therefore, whether it was due to personal grievances or from the perspective of commercial development, Wolfgang Porsche finally decided to acquire the Volkswagen Group.

In the next few years, Porsche first absorbed a large amount of Volkswagen Group’s stock from the secondary market, then purchased it at high prices from financial institutions, and then continued to absorb the Volkswagen Group’s shares through various options, innovative gambling and other methods. stock.

Because of the acquisition of Porsche and Volkswagen Group, the entire European financial market was turbulent at that time, and countless financial leaders joined this financial event.

With Porsche’s strong cash flow, Porsche soon held more than half of the equity of the Volkswagen Group.

However, unexpected events occurred. Just as Porsche was about to complete its control of the Volkswagen Group, the 2008 financial crisis suddenly struck. This unprecedented financial crisis has greatly reduced the wealth of countless high-net-worth individuals in the world, so that Porsche’s profit directly Plummeted.

Originally, Porsche, which borrowed a huge amount of money from the bank to acquire the Volkswagen Group, was directly unable to repay the debt due to the financial crisis, let alone continue to acquire the Volkswagen Group.



As a result, the relationship between the original hunter and the prey suddenly reversed. The former hunter became the prey, and the former prey became the hunter.

Finally, in 2010, Porsche and the Volkswagen Group after long negotiations and mediation, Porsche was 100% wholly-owned by the Volkswagen Group, becoming another luxury brand among the many luxury brands of the Volkswagen Group.

However, although the Volkswagen Group acquired 100% of Porsche, at that time Porsche used the acquisition of the Porsche Holding Company of the Volkswagen Group and still held a large number of Volkswagen Group shares.

Therefore, in this Century Acquisition case, it is difficult to tell who is the winner and who is the loser.

After Porsche was acquired, Wolfgang Porsche entered the Volkswagen Group board of directors naturally, and the external contradiction turned into an internal contradiction.

Although Wolfgang Porsche and Ferdinand Piech have both abdicated to this day, disputes between the two factions have always filled the board of directors of the Volkswagen Group.

Obviously, the situation of Volkswagen Group and LVHM Group is very different.

In the LVHM group, the Arnault family is the only one in control. The Arnault family has absolute control over the LVHM group, and there is nothing messy in the Arnault family.

Therefore, after Lin Qian obtained the huge shareholding of LVHM Group, the Arnault family immediately sent people to contact Lin Qian, and promised Lin Qian’s large amount of privileges and benefits, just to ensure that the huge shareholding of LVHM Group was not affected by the hostile group. The stealing is to ensure the stability of the LVHM group and the absolute rule of the Arnott family.

However, this is not the case for the Volkswagen Group. Now that Lin Qian holds a huge amount of equity in the board of directors of the Volkswagen Group, as long as Lin Qian casually falls to one side, it will have an overwhelming advantage over the other.

As for which side Lin Qian chooses to fall to, it naturally depends on which side has the best bargaining chip, so that Lin Qian will get the most benefits.

Of course, Lin Qian’s behavior of waiting for a price is risky.

If the two sides suddenly unite temporarily and want to eliminate Lin Qian, a third-party force, Lin Qian is not worried.

From the very beginning, Lin Qian did not want to control the Volkswagen Group. If the two parties join forces to exclude Lin Qian, then Lin Qian can contact GM, Toyota, BMW and other top auto companies to directly realize the equity in his hand.

With such a huge amount of shares in the Volkswagen Group, Lin Qian believes that if he releases some news, many companies will be particularly interested.

However, the above is based on the worst development expectations.

Lin Qian understands the truth, and the board of directors of the Volkswagen Group also understands that it is far better to have such a huge amount of shares in the hands of Lin Qian than to be in the hands of car companies of the same level as the Volkswagen Group.

Therefore, the main task of Lin Qian’s dispatch of the negotiating team in the past was to contact the people of the current parties of the Volkswagen Group’s board of directors, so as to obtain the greatest benefit for Lin Qian himself…

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