Salted Fish’s Self-help Strategy

Chapter 1105: Uninvited guests

Latest website: During this period of time, the influence of "I Serve" in creating new box office highs continues to ferment. Zhu Yan is radiant, and he will ask you not to accept the posture. Because of the title of general manager of Palestinian media, Israelis and Palestinians have been unparalleled in the media and entertainment industry during this period. All the people asked were: "I take it, I take it."

The difference from the original world is that the ZZ live broadcast in the original world saw Zhu Yan fire, and immediately begged his sister to come back to start the broadcast, and the signing bonus was awarded with a huge amount of 50 million. But this time ZZ live broadcast did not make a similar move. Instead, it sent a congratulatory message to warmly congratulate the main anchor of this platform on becoming the highest-grossing female host in the history of the country.

However, she had to return to her job immediately, and Chu Yuanxi couldn't let her continue to wander outside, because "Wu Dao Faunjun" was about to finish. This movie is also related to Pakistani people’s overseas strategy, and also to Zhao Jie’s influence and promotion. Zhao Jie’s eyes became red when he saw "I Serve" so hot, he told Chu Yuanxi several times that we Can you follow it again when "Wu Dao Hun Jun" is online?

It's a pity that this is definitely not possible. As for the reason, there are several reasons, Chu Yuanxi made him want to go...

In this joyful and peaceful atmosphere, several uninvited guests also rushed to Xiaokang.

The first one is Dagudong. Dagoudong actually started betting on the convenience store before 724 entered the disruptor, and started planning early, and only then brought the dishes. Or it can be called a bet again, because Gou Dong himself once had a manager who opened a convenience store. It's just that I was walking my own way and didn't follow the rules of the convenience store.

The original Goudong convenience store was a franchise system, do you dare to believe that it is a franchised convenience store? But Gou Dongpian believes that by doing this, he can cut into the golden track of local life from a dielectric business.

The problem is that the supply chain of Goudong Convenience Store is not right. It does not follow the natural laws of convenience stores and has to go around its own supply system.

Directly-operated stores are likely to overturn if they do so, let alone joining? Dagoudong’s supply chain and logistics are indeed very strong, but it must be a big mistake to regard Goudong Xiaodian as a self-operated export channel. Therefore, this system soon smashed the franchisees to the death, and the small shop strategy has become extremely out of shape, which can be equivalent to a mom-and-pop shop in the eyes of track players.

However, the emergence of Xiaokang has promoted the development of Internet convenience stores, and to some extent can be regarded as an announcer of rules. Setting the rules requires the ability to dominate the track. Xiaokang currently has the ability but this ability still lacks a bit of height, let alone last year. However, it is always okay to declare a rule and practice it yourself. As long as you get through, this set of rules will naturally erode the entire track.

Therefore, when Xiaokang begins to make efforts in mid-2020 and has successively produced a series of Internet products to cooperate with the convenience store unit, people of insight will naturally not ignore this change.

Big Dog East has nearly 20 years of accumulation, and its technological content can also be classified as the highest among all Internet companies. It is comparable to BAT, higher than the headlines, and far higher than the Huang Tuan.

And the ambitions are very well controlled. They didn’t buy anyone at all times like Ali, or shouted battle slogans; they didn’t slap in the sky like Huang Tuan. The only thing they can rely on is their huge size, as if ten. It was the same as the penguins five years ago; he didn't go to 724 to join in the fun and gather people's teeth. Instead, he continued to walk his own way. It's just that this time I fully learnt from my own lessons and learned from the successful experience of being well-off.

Therefore, when Big Dog East came up with a new version of the convenience store plan, Chu Yuanxi was very cautious. People don’t want this or that, and they have to do a good job in the convenience store business. This cannot be stopped at all, no matter what you pay attention to. It's the kind that is useless to ignore.

As for the current high-profile cloud blockchain project, how long will it be slower than Ali with the technical strength of Dagoudong? Months? One year? Alibaba is a pioneer in the domestic cloud computing industry, followed by Big Dog East. Under the arrogance of the capital market, without seeing any prospects for income, it throws a lot of money into it and cultivates what it is today. Gou Dongshuke and Gou Dongyun.

In fact, the answer is-it is likely to be faster than Ali, because Big Dog East has already started to implement blockchain technology applications on the cloud in mid-2019. It is a few months earlier than the "news broadcast in 8 minutes", and it is not blindly following the trend. Launch, but have a strong forward-looking.

Although Dagoudong’s blockchain cloud on the blockchain and Xiaokang’s health coin on the chain were completely different concepts, Dagoudong provided blockchain services in the cloud for digital deposits and anti-counterfeiting traceability. But the accumulation of technology is so little by little, so in Chu Yuanxi's mind, Dagoudong has always been a strong competitor if they can open a convenience store.

This time, Big Dog Dong is hardly a return to the old business. Instead, it is more like re-playing the drums and opening another. It starts to follow the rules of the convenience store, and all of them go straight and straight, and abandon the unrealistic model to reorganize the supply according to the standard The chain is therefore said to be "killed" in front of Xiaokang.

There are a lot of Big Macs on the domestic convenience store track. The two barrels of oil total more than 40,000 stores. Meiyijia, Tianfu, etc. have been deployed early, but they are all quite traditional. Don’t look at the two barrels of oil convenience store that has its own APP. It's a far cry from the way of internet convenience stores.

And Dagoudong calibrated the direction this time. Although he did not copy Xiaokang’s system and content completely, and even the idea was his own, it did not mean to use games, but the structure is the structure of a standard Internet convenience store, an independent APP All of the functions are for Internet users, centered on shopping but not limited to shopping.

It can be seen how appropriate Sun Dasheng invented the term "Internet convenience store".

Moreover, the timing of Goudong's serving was very good, just in front of Ali, showing that he is not without ambitions for this territory. Considering Goudong's leading logistics and warehousing capabilities in China, it definitely feels like being armed to the teeth.

In contrast, Huang Tuan looks at Zhang Ya and Wu Claws. The real thing that can be used to cut off the well-off is Huang Tuan flash sale, a business that focuses on 30-minute door-to-door delivery, and is known as the LBS e-commerce platform for everything. It is also Huang Tuan’s e-commerce platform. The first attempt made by the field, the annual turnover is less than 100 billion.

This area is the shortcoming of the well-off society. Under the new retail, the well-off society focuses on in-store consumption, and this business is called "same-city retail". In fact, it will increase with in-store consumption. After growth, it will definitely weaken the potential of well-off users. The willingness to buy, unless Xiaokang will not hesitate to damage the core user scenario of the store, and also carry out delivery to the home.

However, Gou Dong Dajia watched Huang Tuan launch this business and laughed. Maybe it’s not as good as Huang Tuan’s flash sale than GMV Goudong. This is Huang Tuan’s traffic advantage, but compared to the strength of integrated supply chain, better than warehousing and logistics, better than quality control and fulfillment costs, Dada Group was able to go far on the cusp of last year The NASDAQ listing is enough to illustrate the strength. In the eyes of Gou Dong Daojia, I am afraid that there is still only Ali's same city business group as a rival.

In fact, Ali has the most say in this respect. Huang Tuan is an e-commerce platform jointly operated by tricycles and riders. Tmall Supermarket has done it itself because of the model of no control of goods and no control, but it was quickly eaten. After suffering, part of the consignment sales were turned to direct sales, which improved the efficiency of the supply chain and operations.

Of course, it's not that Huang Tuan doesn't realize that he needs to work hard towards the back end, but it is far less oppressive than Dagudong. For Xiaokang, it is a full range of oppression. Chu Yuanxi directly listed Goudong Xiaodian as the highest alert level in his mind, arranged for personnel to closely observe the trend, and beware of any new tricks that Dagodong suddenly makes, and then directly kills. Take a surprise.

The second big player is Gou Dong's rival Jiang Ning. Jiang Ning can be described as a wonderful work in the world of renaming. From electrical appliances to Yunshang and then to Tesco, it is silly and unclear. But it is really rich. If it can go to Italy to buy Inter Milan, which has a very important position in the hearts of Guochao fans, it cannot be ordinary rich.

The ability of this banknote is reflected in the convenience store that the speed of opening the store is extremely wild, not the general wild, but the wild that makes the little blue cup look at it. As for Xiaokang, who is known for his stability and stability, he is even the younger brother.

It’s just that Cheng Ye Xiao He is also defeated. Jiangning Xiaodian was too aggressive before. Of course, the core issue is still a question of direction. Therefore, after a large number of stores have opened a lot of opinions, it gives people a sense of shame.

Being a mortal enemy with Da Gou Dong means that I will also do what Gou Dong has to do! Therefore, almost before and after, Jiangning also renewed its efforts in convenience stores.

Because Jiang Ning has a little alliance with Ali, Jiang Ning can get a lot of services, and the strategic threat to the well-off is even greater, because their store is directed at the community and is not afraid to fight close to the well-off. This makes the well-off ground team very excited. It is definitely good for the employees to have a battle to fight. Who will give the peace bonus?

In fact, Chu Yuanxi was more surprised that Jiangning did not wait for Ali's most critical block cloud, but ran to cooperate with 724. This shows that Jiangning’s urgent mentality is also true from the APP. There are a lot of traces of copycats. It cannot be said that the product is not careless, and the copying is also attentive!

Of course, if you don’t have a deep understanding of industrial changes, copying the correct answer is the safest choice. How to call an Internet convenience store? It doesn't matter if you don't understand, copy Xiaokang's answer, copy it and copy it may understand it.

So Chu Yuanxi didn't even want to call it an uninvited guest to kill herself, because this construction strategy could not get rid of the label of a follower for a long time, and it was incomparable. Moreover, if they get the service from Ali, it's fine to call uninvited guests, just to cooperate with 724 on the block cloud solution a few days earlier, it is quite fast.

The third uninvited guest is naturally Ali. It’s just that Ali did not come up with products with cycling data this time, let alone have any thoughts on the cloud blockchain, but set out to form an alliance and released his own face Foreign business plan.

This move is already known to everyone in Sima Zhao's heart. The business plan is aimed at the well-off functions that have been formed, led by the same-city retail business group and started with the AI ​​leader's alliance members. Moreover, Ali set KPIs very aggressively, drawing on the well-off allies as KPIs. Although this cannot be said in external propaganda, the well-off people are bound to be like enemies, making Chu Yuanxi have to deal with it point by point.

In fact, although Xiaokang is tense inside, there is also a feeling of pride spreading. It can be targeted by Dagudong, Huang Tuan and Ali at the same time, and there is no second in the country! Moreover, Ali is coming fiercely but it is late after all. Otherwise, it will not use its unfinished functions to target other people's already formed businesses, but use the businesses that both parties are developing to PK.

There are two people who come in and travel on business. The difference of two makes Ali issued an ambitious business plan, and the charismatic copywriting is comparable to "making the world easy to do business", but when it comes to the business level, it must be considered whether to go beyond the relative comfort created by the current well-off society. To meet Ali’s unverified plans and models.

At the same time, Ali is not focusing on convenience stores. Its strategy is entirely focused on the Internet, and the main direction of attack is the AI ​​leader. Chu Yuanxi felt that this choice was too realistic. Has Ali yet to target social interaction? Still have a plan but the time has not come? In short, although the uninvited guest's blow was fierce and difficult to resist, it was not the core issue that was beaten.

As for Jiangning, no one even mentioned it, and it was left to the ground team and the store. Moreover, Xiaokang is very fortunate that its strategic goals are clear and its pace is relatively fast, making the franchise store plan to officially open earlier than the arrival of several good customers. An early step here can be said to occupy a valuable opportunity invisibly, and get a more suitable point for many franchisees. If you take a step slower, under the attack of the three powerful enemies, especially when Jiang Ning's sneak attack, you may not be able to take care of it.

This gap between advances and retreats is as small as a thousand miles away, and it is also a change of ups and downs.

Therefore, the well-off employees released huge enthusiasm under tremendous pressure, and turned the pressure into a catalyst, which made the differences between various internal functional departments smaller and the joint efforts increased.

As a result, many people found that it was as if their president and their status had changed. In the past, it was Chu Yuanxi who could always maintain the self-confidence, while the well-off employees went down to ordinary employees to the management level to be worried. Now the employees and management feel pretty nice, but Chu Yuanxi has become sentimental.

So Liu Lu, Yuan Mu and Aunt Cynthia met to ask Chu Yuanxi what he was worried about? For example, if Ali recruits allies, Cynthia will not sit back, let alone remain indifferent. This is the stage where she shows off her skills and dances with long sleeves, and it has been kept tightly up to now.

Therefore, although the pressure is high, Xiaokang feels that he is coping well within himself, so I don't know why Chu Yuanxi is not happy every day.

"Why? It's because the ceiling was smashed down." Chu Yuanxi said, do you still have to ask? If you are content with the status quo, of course you can celebrate with the crown. The big guys are doing well, but what about the future? Did we fight to the end with these more than three billion users?

It's like a person who has passed thirty and saw the next road in life at a glance. Life may be good, but it's boring.

The most obvious phenomenon is that recently "Jixia Xuegong 2" has been released. Ba Ren and Xiaokang have all done enough gimmicks, not to mention naming and advertising, but unfortunately, the increase in new users is better than "Rome "The Enemy" animated movie is not as good.

This made Chu Yuanxi feel very uncomfortable. At the beginning, I spent so much energy on this project. What was the picture?

Of course, it cannot be said that it is useless. This variety show is still broadcast on Taishan Station. The characteristic of Taishan Station is that the user group image is very sinking. This is beneficial to the well-off long-term plan and conforms to the original established strategy. In the future, Internet-style convenience stores can also show how to sink, and the mode of operation to be adopted by a well-off society will be completely different from that of first- and second-tier cities.

It's just that the distant water does not quench the near thirst.

For Xiaokang's sake, in addition to resisting or attacking others, there are two major strategies below, one sinking and the other going to sea. It's just that the plan for a well-off going to sea depends on the Ba people first going out to sea and then achieving a certain degree of success. Doing this will do more with half the effort, otherwise you will know how difficult Elizabeth has been in Southeast Asia.

In fact, going to sea is a big cake, and many people covet it, but it also carries great risks. If there is no risk, Chu Yuanxi will even directly castrate a health currency version purely for online earning, and make it into an APP package and get it overseas. Maybe I did it last year because of crooked nuts, especially Americans, who are very interested in online earning.

For example, Kuaishou’s overseas strategy was almost dead~www.ltnovel.com~ As a result, in mid-2020, relying on the super-speed version in the United States unexpectedly revived. The so-called speed version is nominally an APP version with some functions removed by subtraction, but in fact it is based on online earning as a selling point. Users can get a certain amount of gold coins according to the time while watching videos, and exchange them for cash when they have enough. Although this method is terrible, its promotion to the bottom population of the United States actually shows the characteristics of a big killer.

It is conceivable that if it can, health coins will become popular and will disrupt the U.S. cloud service market.

The problem is that there are too many slots here. Chu Yuanxi knows that Xiaokang can do this in the Guochao purely because the Guochao is relatively enlightened. Switching to the United States, a big stick that violated the user hit it and knelt down. Tiktok was in full swing, but the tormented by this incident was dying.

This is because tiktok only eroded social media sites such as Facebook and was screamed and killed. In the past, HealthCoin used to connect cloud services. Compared with social media, cloud computing is obviously of greater value to the industrial Internet. The former is only at the user level, while the latter is at the industrial level. How can the Americans tolerate a country’s APP running over to end the pot?

Therefore, Chu Yuanxi dared not do this. This was a meat bun hitting a dog, and the dog snatched away without barking.

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