Recreation Starts From the Heartbeat

"Entertainment starts from the heartbeat novel ( to find the latest chapter!

Along the way, Tang Su didn't say much, and he drove the car carefully while listening to Su Tang's broken thoughts.

—About her being watched by everyone after she went to the company.

"They are too much. They are obviously nothing. How can they eat melons indiscriminately."

Su Tang said bulgingly.

"Well, it's too much."

Tang Su nodded perfunctorily.

There is no shadow?

Even an intimate hug that lasts for half a minute is considered a shadowless thing, so what does it mean to have a shadow?

He didn't tease Su Tang, letting her whisper in his ears against her will.

"The atmosphere in your company is pretty good."

Tang Su calmly changed the subject: "I originally thought that the entertainment company would be very impetuous and utilitarian, but now it seems that this is not the case."

This can be seen from those employees who dare to eat melons casually.

No matter how grounded Su Tang is, she is still a shareholder of the company. If it weren’t for the company’s very good atmosphere, most of these colleagues would not make such a joke with her...

In most companies, there is almost no common topic between the boss, shareholders and employees, and they work together entirely because of the hub of interest. In addition, their positions may even be hostile.

"It's just that our side is better."

Su Tang shrugged and lazily said: "The company has grown up to now, and the scale is not too small. There are dozens of artists who have signed contracts. There are more trainees. There are more people but not enough resources. , There will definitely be some disputes... Anyway, it’s quite messy. "Dream Entertainment" has several branches in Shanghai, and also branches in other regions. The people you have seen these days, the artists they are responsible for, and me The relationship is pretty good, so everyone gets along with each other in harmony."

"That's it."

Tang Su was a little surprised: "Is "Dream Entertainment" a big company in the entertainment industry? I always thought it was only a medium-sized company."

"It's not a giant, but it's still a first-line."

Su Tang explained.

First-tier entertainment companies...shareholders.

Tang Su nodded lightly, did not mention it again, and changed the subject calmly: "If I remember correctly, for the second date, the girl should hand in the invitation card she prepared tonight. For boys, how are you preparing?"

"It's getting ready."

Su Tang nodded, and suddenly thought of something. He glanced for nothing, and said in a pointed manner: "I won't be like someone, just perfunctory on such an important matter."

What she said was that when boys made invitation cards, Tang Su wrote on the invitation card, ‘people are stupid and have a lot of money, simple and easy to come by’.

At that time, I didn't think there was anything, I just thought it was a harmless little joke, and didn't take it seriously.

But when the show was broadcast, when she was chasing'CP', she saw all the stalks on the barrage, went to Weibo and other forums to search, and then... she successfully found her own emoji package: she is brilliant The screenshot of the smile + the words'Silly people and lots of money, simple and easy', has become a popular emoticon package for many girls to sell cute and relieve embarrassment when chatting.

This is... very embarrassing.

The little girl is very generous on the surface, saying that she doesn't care about this kind of thing at all, but in her heart she hates Tang Su's tooth roots. If it is not for him, if it is not for worrying that the relationship is not stable and easy to scare him, Su Tang probably has long ago. Started to toss him.

As the saying goes:

For a while, Shinobu thinks more and more angry, takes a step back and thinks more and more loses.

When Su Tang thinks about this now, the anger in his heart will rise a little bit. If nothing else, another sum will be added to the revenge book tonight.

…

For lunch at noon, Su Tang has always been responsible for ordering food.

In terms of food, Su Tang can really give Tang Su a hundred hearts, but wherever she chooses the place, the taste is completely absent.

This made Tang Su feel a little pressure while enjoying the food.

The little girl has high hopes for him, and hopes that after the two are together, he can cook delicacies for herself every day, well...who told him to refuse to let Su Tang learn cooking.

For a long time to come, Tang Su may only be able to fight alone in the kitchen.

Just think about it...

In fact, it is not very sad. After all, it is a willing thing. Although learning cooking is destined to be a bit boring, if it can improve the quality of life and enhance the taste of ‘home’, that’s fine. He is also happy to work harder.

after eating-

Tang Su drove Su Tang back to the office building, and at her invitation, went to the office of'Mitang Studio'.

"Didn't we talk about building sub-brands yesterday, and then I thought about it for a long time this morning and found that there was a problem that bothered me deeply."

Su Tang poured him a cup of hot tea, put it on the table in front of him politely, and said with a small face seriously: "So I hope you can solve this problem with me."

"Well..."

Tang Su hesitated: "You are a customized and semi-transformed to a mass product brand. To put it bluntly, it is all in the digital circle. I am a layman, shouldn't you give me random pointers?"

He still knows how many catties he has.

On weekdays, chatting and bragging and giving advice are okay. If he is really allowed to communicate these things seriously, then he will be stretched out. Based on the idea that he can't mislead others because of his good face, Tang Su declined and didn't want to mix it up. Go in.

"Oh, it's not a professional thing either."

Su Tang shook his head, and his ponytail swayed: "It's about the naming of the sub-brands. After I told you, everyone supported me to create a new mass-produced brand. After all, the top customization does not make money, and it can't be a year. I have to rely on my own subsidies every year, so I have to make a profit. Therefore, the designers have no resistance, and even said that they want to go to mass production... Well, of course, it is mass production outside of our new brand. When naming the brand, it’s a little bit difficult. I don’t know what to name."

"naming?"

Tang Su was startled. He thought it would be a major technical problem, but he didn't expect it to be this.

"It is really troublesome to name a new brand."

Su Tang looked sad: "I feel that their names are very ordinary, a little bit of a petty style, so I think of a better name, the one that can break the dimension wall, and it must be tall enough...because of the goal of our new brand. It is going to be the first series in mass production, so it is absolutely not allowed to have that kind of niche name."

"That's it..."

Tang Su frowned slightly, also feeling a little troublesome.

The reason why I thought it was simple just now is because it is not very difficult to name the company, but now... After listening to Su Tang’s series of requirements, he also feels a little confused, his head is empty, and he doesn’t know what name is appropriate. .

Can't be small, have the potential to break the dimensional wall, be tall enough, and aim to be a mass production giant...

Tang Su still knows a little bit about'breaking the potential of the dimension wall'.

The so-called Dimensional Wall refers to a taboo area that is absolutely inaccessible to oneself under normal circumstances.

For example, mechanical keyboards and automobiles, these two fields have no fusion at all. If you want people in the automotive circle to like a certain keyboard... it's hard to imagine.

Su Tang's "breaking the dimensional wall" means that her expectations for the new brand are not simply to compete with conventional mass-produced keyboard giants, but to explore areas that mass-produced giants cannot touch.

Well-

Put the mechanical keyboard into the car circle... This description is a bit too ridiculous, let's say it is more reliable, for example: Let the mechanical keyboard become the peripheral that ordinary computer users will also choose.

This is very difficult to achieve, otherwise, the keyboard industry has long been eyed by capitalists, and it will not develop into the current stagnant appearance.

"I think about it."

Tang Su frowned and thought for a long time, combined with many classic cases in the business circle of the previous life, he had inspiration in his mind.

He hesitated, and said: "If you just want to break the Dimension Wall by naming it, it’s a bit unrealistic. If you just want to break the Dimension Wall by creating a useful keyboard, it’s still like a daydream...you’re a keyboard. I’m an expert in the circle, I should know what position the keyboard is in everyone’s life."

"Except for work groups with higher keyboard needs, such as writers, programmers, etc., or hobbyists who are obsessed with peripherals. Under normal circumstances, keyboards are things that are ignored."

Su Tang nodded: "Take Weibo as an example. It has been almost 20 years since the birth of Weibo. The topic of mechanical keyboards has always been an upset among the upsets, and it's so cold that it can no longer be cold. , It’s not even comparable to a headset or mouse, let alone a monitor and a computer body... 99% of computer users don’t care about the brand and type of keyboard. For them, it’s just an input tool for chatting and searching things. , Just use it."

Although she really wants to manage the brand of ‘rice soup’, she will not fall into the whirlpool of ‘authoritarian fans’.

On the contrary, she could see clearly from start to finish, and she also knew that Tang Su was right. If she just wanted to get out of the circle just by choosing a good name and making a good keyboard, it was indeed... a daydream.

You can never let a person who has no need for a keyboard and no desire to consume, buy a keyboard with excellent workmanship and design, even if its price is only a few hundred yuan...

(Of course, it doesn’t count as if you put the knife around your neck, don’t bother you with the clever.)

"Then what do you think should be done?"

Su Tang asked.

She was a little surprised that Tang Su could utter this theory sharply, and then she even more looked forward to Tang Su's new answer.

"I have not decided yet."

Tang Su shook his head: "I think it is a very difficult thing to break the dimensional wall for mechanical keyboards. Although many things can be improved, no one knows what the effect is. I want to break the dimensional wall. It can only depend on the timing and only by luck."

"I understand what you mean."

Su Tang nodded, and then asked: "You said that doing a lot of things can improve, specifically?"

"For example: advertising spaces for top electronic game events, player-designated keyboards. Another example: we can invite many well-known writers to endorse them... Mechanical keyboards have two high-demand markets, namely the game market and the mass text input market. Inviting well-known representatives in these two markets to endorse can have a very good effect. Other circles have similar principles, but the effect is definitely not as good as these two circles."

Tang Su explained: "But there is a problem, and that is: the advertising space for large-scale video game events can be as high as tens of millions, or even tens of millions or hundreds of millions, not to mention your new brand, even if It is those mass-produced old-brand giants, most of whom dare not play like this, the cost is too high, and the effect is probably not ideal.

As for the writer circle...

The annual income of well-known writers is at least tens of millions. These well-known writers are often mysterious and low-key. When they are financially free, it is almost impossible to let them do what they don’t want to do, and even if it is done at a big price, the effect is Mostly... I'm afraid that I won't even be able to collect advertising fees. "

Even these two circles are difficult to get through, let alone the other circles that have very low demand for keyboards.

"So this kind of thing really depends on luck."

Tang Su glanced at her and felt that the topic was really heavy, so he quickly changed the subject: "Let’s talk about the naming of the new brand. I have an idea. What do you think of the name ‘Glory’?"

"glory?"

Su Tang was startled, frowning and thinking for a long time.

"The reason why I think of these two words is not only because they sound good and easy to remember, but also because they have a hidden value."

Tang Su said: "People are creatures yearning for beauty. In this society, everyone hopes that they can succeed in a certain field, and this name can also be regarded as more auspicious for consumers who are eager for success. You can even use this name to make some heart-warming commercials. The theme is: I will accompany you to glory and witness the glory that belongs to you.

This name is not considered a niche name. It is both lofty and down-to-earth. Moreover, if you really want to break the dimensional wall, a name that can be easily accepted by ordinary consumers and not only belongs to the keyboard circle is very important. .

even-

If you are interested, you can not only do things like keyboards and mice in the future, but also extend to more fields, such as monitors, desks, ergonomic chairs, headsets, cameras, and even...computers, mobile phones.

At that time, maybe we can really break the dimension..."

As he said, Tang Su was startled suddenly.

He subconsciously raised his head to look at Su Tang, and the two looked at each other, both seeing the surprise and astonishment in each other's eyes, and then lowered his head to think.

if…

If there is no problem.

This model, like a ‘smart home family bucket’, is indeed the best way to break the dimension wall.

"This goal... is a bit too big, let's do it step by step."

Tang Su shook his head and smiled somewhat self-deprecatingly: "Now that the sub-brand of'Mitang Studio' hasn't even seen a shadow, I just think so much. It's really a bit too exaggerated, and it's not enough for insiders to joke. Yes, UU reading www.uukanshu.com should do it step by step, play steadily, and strive for victory in a steady manner. You can't always eat to support the big fat guy."

"Well, fight steadily, and win with stability."

Su Tang did not smile, but nodded seriously, then took out the phone and wrote these eight words in the memo, then raised the phone, and said seriously, "These eight words sum it up very well. , I have decided that this will be the cultural core of the new brand in the future, and to be honest, this spirit is also very suitable for the theme of "Glory".

"I will accompany you to glory and witness your glory." This kind of naming and positioning, with these eight characters, is simply perfect. Branding needs to be successful in stability, and product needs to be won in stability. Customers who bought it also hope to win steadily, create brilliance and glory together. "

"Ah this..."

Tang Su was startled. After reacting, he shook his head, a little bit dumbfounded.

In order to facilitate the next reading, you can click on the "Favorites" below to record this time (Chapter 212 New Brands in Mass Production: Winning in Stability, Creating Glory and Glory.) Read the record and you will see it next time you open the bookshelf!

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