Rebirth of the Official Business Route

Li Xinyu's apartment in Japan is also near Hoshincho. It is a very high-end apartment building. There is a cemetery called Aoyama Cemetery nearby. The cemetery was hidden among the green pines and cypresses. If it weren't for Li Xinyu's special reminder, Zhang Yan thought it was an ancient garden hidden in the downtown area.

Japan regards death as a yin god. It is quite common in Japan for high-end apartments to be adjacent to a cemetery. Li Xinyu was sent downstairs to the apartment, and the car passed through the cemetery and returned to the Sakura Hotel.

Li Xinyu regularly talks with her family on the phone every night. It is not so much family affection as it is a curfew. Zhang Ke asked Li Xinyu what the consequences would be if she didn’t talk on the phone in time, and Li Xinyu told his family that the bodyguard that her family had equipped for her in Tokyo would be dispatched. . Fastest update of novel chapters

Back at the hostel, Xiao Jincheng and others had business entertainment at night before returning, so Zhang Ke ordered a cup of coffee at the coffee and internet cafe downstairs of the hostel and sat in front of the computer to check the information of the Japanese chaebol.

The domestic Internet cafe industry has just started, but the situation in Japan is much better. One hour of Internet access costs only 400 yuan, which is quite cheap compared to Japanese prices, and the taste of melted coffee is also quite good.

The information available on the Internet in 1998 is of course far from comparable to that ten years later. Even in Japan, there are very few reports on Mitsui, Mitsubishi and other chaebols on the Internet, let alone those hidden behind these chaebols. Family now. "Fiction" novel chapters are updated fastest

Xiao Jincheng returned to the hostel with a slight drunkenness, and Chen Hao also came to report to his work.

The company also arranged high-end apartment dormitories for Chen Hao and other Japanese subsidiary managements. Even if you are not used to staying in hotels, there are high-end apartment suites in the dormitories to settle in. However, Zhang Ke came to Tokyo this time but wanted to integrate into the city, so he chose Stay in this very ordinary family-style hostel that doesn't even have a meeting room.

"Nuo," Chen Yan said with a smile when he saw Zhang Ke sitting in front of the computer leisurely drinking cheap molten coffee when he passed the coffee and internet cafe downstairs, "It seems that Shao Ke hasn't developed the habit of rich people yet."

"..." Xiao Jincheng smiled. At this time, Zhang He turned his head to see them, and motioned to them to wait a moment, and waited for him to complete the procedures for disembarking.

The room has a small living room for drinking tea and talking. After sitting down, Chen Hao reports to work today. Said: "Toshiba was tempted. Mori Yamano, Assistant Minister of Toshiba's Electronic Audiovisual Products Division, came to contact us today and consulted the relevant information of ip1ayr... I heard that Mori Yamano met you before entering the exhibition center?"

Zhang Ke nodded. Said: "At this time, it is a little earlier to say that Toshiba is tempted. The relationship behind Japanese electronics manufacturers is too complicated. We have to be cautious."

Xiao Jincheng said: "I think 90% of the ip1ayr sold in a limited quantity of 1,000 pieces of ip1ayr at the electronics show today were bought by other electronics manufacturers. There is no way. In order not to affect the 24th promotion activities. At the exhibition, enough sample machines were released for these colleagues to disassemble and research. Toshiba has a research institute at Chiba University. Even if they get the real ip1ayr first. But they will come back to contact us in the afternoon. The degree is also very fast... …"

Zhang Ke said: "They have to get further evaluation data. It will take a while. In this regard, we don't have to worry too much. Although we have not reached the level of ten years of grinding a sword. However, we have invested more than two years in ip1ayr. . At this level of confidence, there is still a place..."

Xiao Jincheng said: "Perhaps there is a real need to worry. It is the attitude of Japanese manufacturers uniting. Even if Toshiba is very interested in ip1ayr. This interest may be jointly extinguished..."

"It's okay to put it out. According to our plan. I don't want Toshiba to do it too soon!" Zhang Ke laughed. With a confident look on their faces, Xiao Jincheng and Chen Hao also increased their confidence.

It seems that the competition among Japanese electronics manufacturers is fierce. But the attitude towards the outside world is surprisingly consistent. The most fundamental reason is that these Japanese electronics manufacturers often come from the same door.

Take Toshiba as an example. Before World War II, Toshiba was one of the member companies of the Mitsui chaebol. After the Second World War, Japan was taken over by the United States. The Mitsui chaebol that was tightly twisted at the time was also forced to disband and re-form into a loose one. Toshiba and Toyota formally separated from the Mitsui Chaebol member company’s position. Enjoy considerable freedom and autonomy, but Sony, Panasonic, and other companies under the Mitsui chaebol still have priority with Toshiba, especially behind the scenes that makes it difficult for Toshiba to make decisions that are unfavorable to other Japanese electronics manufacturers as a whole.

There are too many variables, and Toshiba's active contact today cannot explain anything, but the introduction of Toshiba's interest is the first step to success.

Sure enough, the next day, the professional media that mainly reported on the electronic exhibition site in Tokyo did not mention Kumho's name at all, but Kumho chose the correct one. The news that Takuya Kimura and Takako Matsushita jointly endorsed ip1ayr was widely reported by the entertainment media.

Although the media reported that there were many questions about "product ideas are very novel. But whether things from China can be trusted" and so on. There is even media resistance to influential Japanese stars such as Kimura Takuya and Matsu Takako as endorsements for "inferior Chinese products", but it is an indisputable fact that ip1ayr's debut in Japanese society attracted attention.

Ishimaru Electric’s plan for urgently modifying the location was also officially launched. Start the promotion before the new product launches.

On the other hand, in addition to Japanese electronics manufacturers, the Tokyo Electronics Show also attracted more than 300 other overseas exhibitors, mainly from the Asian region, of which more than 40 electronics manufacturers are engaged in the production and sales of audio-visual electronic products. Kumho and Texas Instruments jointly announced the dmp digital audio technology in Jianye, but did not launch an electronic product based on the dmp technology. Even European and American electronics manufacturers that have had a strong interest in dmp digital audio technology before are forced to send representatives to the Tokyo Electronics Show to obtain prototypes.

Just as Xiao Jincheng judged, most of the thousands of ip1ayrs sold by Kumho at the Tokyo Electronics Show in a few days were sold out by these manufacturers. Although there are many tourists who are attracted by Takuya Kimura’s endorsement advertising to buy ip1ayr, but in Tokyo The popularity at the electronics show is far from representative of the real Japanese market.

For top professionals, it doesn’t take much time to disassemble an electronic product to get a general idea. What's more, there are many professional research institutions near Tokyo that can provide more technical analysis methods. Wait until 22 days. Electronic manufacturers can make a real evaluation of dmp technology.

Also starting on the 22nd, 6 continued electronic manufacturers put forward the same requirements as the previous xeu: they hope to buy out Kumho products in bulk at one time and sell them under their brand name.

Japanese electronics manufacturers are stepping up their efforts to promote md globally. Even in Asia, Kumho, which has almost no foundation in overseas markets, cannot monopolize the production and sales of mp3 players.

The market strategy negotiated by Zhang Ke, Su Jindong, Xiao Jincheng and others is to license extensive and loose conditions to electronics manufacturers outside the Japanese market, promote dmp technology as quickly as possible, and curb the large-scale use of md technology by Japanese electronics manufacturers. Global expansion; this is also a unanimous decision made after Texas Instruments.

The authorization of product technology is a relatively complex and significant decision. OEM sales are much simpler. For those electronics manufacturers, there is no need to invest in production, the investment is small, and it can be done in a short period of time. accomplish.

At this time, a number of electronics manufacturers proposed OEM sales cooperation methods, Zhang Ke can fully understand, except for a company that has cooperated with Kumho for many years~www.readwn.com~ I want other electronics manufacturers at this time It is a bit embarrassing to completely believe that Kumho has a leading electronic product technology.

This is only the first step. As long as the OEM products are successfully promoted in overseas markets and the feedback is good, there will be manufacturers directly fighting for product technology authorization to obtain more profits.

Product technology authorization is under the jurisdiction of Kumho Electronics Technology Research Institute, and OEM sales in overseas markets are under the jurisdiction of the overseas operations department. Xiao Jincheng must consider domestic production capacity and the predicted capacity allocation of each major market OEM share-even Skoper Even if the product technology authorization is obtained, because the production cannot be organized in time, it is necessary to first get the goods from Kumho and OEM for promotion and sales in the North American market.

South Korea, Singapore, Taiwan, Australia, Western European countries, Canada, the United States, etc., Kumho can provide OEM products to electronics manufacturers in these overseas markets, but it leaves a gap in the Japanese market to personally capture them.

Kumho chose to invest a lot of manpower and material resources with Japanese electronics manufacturers to fight personally in Japan. On the one hand, it hopes that electronics manufacturers in other markets will see the vitality of mp3 players in direct competition with md in the Japanese market, thereby accelerating the globalization of dmp technology. The promotion process, on the other hand, also hopes that changes in the external market can transmit pressure to the Japanese market and help Kumho gain a foothold in the Japanese market as soon as possible; Zhang Ke also hopes that Toshiba can feel this pressure as soon as possible.