Rebirth of the Official Business Route

Chapter 650: Show off again

From the long-term perspective of the enterprise exhibition and the perspective of brand building, it is by no means a wise act to OEM at will to other manufacturers, but for those enterprises directly under the jurisdiction of ministries and commissions, the interests of management and the interests of the enterprise are not always the same, not to mention Lianxin is directly under the jurisdiction of the Ministry of Posts and Telecommunications, while Lianxun and Dongxing are under the direct jurisdiction of the Ministry of Electronics Industry. There is a deep contradiction between the two.

Zhang Ke communicated with Su Jindong, Chen Xinsheng, Dong and others over the phone. It is basically certain that Lianxin, Lianxun, and Dongxing are unlikely to wear the same pair of trousers to resist Kumho’s move towards a supplier of mobile phone accessories. It is impossible to block the OEM opening from them. w Novel chapter updated fastest

On the other hand, OEM manufacturers can obtain OEM authorizations from the three companies of Lianxin, Lianxun, and Dongxing. Kumho supplies them with mobile phone accessories, regardless of the attitude of the Ministry of Posts and Telecommunications.

This is indeed an opportunity for Kumho to formally become a supplier of mobile phone accessories, and Kumho should not give up such an opportunity.

Everyone is scattered around, discussing one thing, and they have to call separately, which is very troublesome; when the high-speed network inside is completed, multi-party video conferences can be held in Jianye.

After the seven or eight phone calls, Zhang Ke felt his head numb, which was really not something people were tired; Xu Si thoughtfully pressed his cool finger belly and gently rubbed him. w "Fiction" novel chapters are updated fastest

"Kewang Hi-Tech wants to become a mobile phone OEM, everyone is happy to see it succeed!"

Zhang Ke called Su Jindong and the others to discuss, Xu Si stood quietly beside Zhang Ke.

"They are all vigorous guys!" Zhang Ke commented with a smile. "Su Jindong also proposed to entrust part of the production of single-disc players to Xinyuan Electric's foundry. This is to free up more resources for the production of mobile phone components. ..."

The single-disc player is currently a low-end product of Aida Electronics. The production conditions of Xinyuan Electric are also quite mature. If they are commissioned to produce single-disc players, the problem will not be too big, and there is no need to expand production blindly. , After all, middle and senior skilled workers and skilled workers can not be changed out of thin air.

"Kumho has spared no effort in supporting SGD. In addition to solidifying the foundation of Haizhou's electronics industry, did your initial thoughts also include the expectation of borrowing resources from SGD?"

"That's it," Zhang Ke nodded, and put his arms around Xu Si's slender waist. I also don’t forget to say a sweet sentence or two, “You know me best. Kumho’s established strategy is to continue to expand to the high-end, but it can’t do without expanding production. Therefore, some mid- to low-end businesses must be separated. In the end, only the core technology can be mastered, so as to form a more stable pyramid-like real estate industry group structure. Our local dish machine business can now gradually realize this level of transformation. The mobile phone business has just begun, and it will take some time. I don’t know if one or two years have passed since the incubation period. Whether Kewang Hi-Tech has the conditions to become Kumho’s contract manufacturer. I’m not in a hurry to consider these at the moment. Pulled into her arms, let her sit on her lap. Feeling the warmth and elasticity of her plump buttocks, “Kumho wants to become a supplier of mobile phone accessories. It is necessary to prevent OEMs from acquiring Kumho’s mobile phone accessories to produce products that are homogenous to Ada’s mobile phones. Design many different phones..."

"Didn't you always worry about the developers of the product design center messing around? Don't worry now."

"Haha..." Zhang Ke laughed, retorting Xu Si's sarcasm, "Am I such a stingy person? Raising them, I'm afraid they are eager to use their own value."

Aida should steadily launch some products with clear market stratification. It is a more appropriate cycle to launch a new mobile phone every six months.

Generally speaking, for experienced mobile phone design companies, it takes 3 to 5 days to design the appearance. It takes 10 days for structural design and circuit board design, mold opening, circuit board proofing, 20 days for the first mold trial and circuit board debugging, 5 days for the second mold trial, and 5 days for two complete machine debugging, complete mobile phone The design cycle is forty-five days, and the prototype will come out on the 45th day.

This is Zhang Ke's understanding of domestic mobile phone design companies after seven or eight years. Kumho has product development centers in Beijing, Hong Kong, Tokyo, and Seoul. There are mobile phone design teams in the center, and it was still in 1997. Zhang Ke’s requirement for them is to develop a mature commercial mobile phone product plan at least every three months.

Four of its products have opened centers, and a product design center will be established in Jianye in the future. In half a year, it will also open ten mature mobile phone product solutions.

In half a year, Aida only used one or two of the ten plans. Of course, it could not fully tap the potential of these products to open centers. So Xu Si said that he was always worried that developers would be confused all day long.

Zhang Ke knocked his chin on Xu Si's tender and silky bones, watching the rain outside the window. It was still sunny in the morning, and in a flash, the sky was full of dark clouds and it was raining. I didn’t even know Tang Jing and Concubine Chen. Will it rain if Rong goes shopping? Fu Jun and the driver of the small company will follow, I think it won't be too embarrassing.

"Kumho's technical reserves are limited. It is not an easy task for the product design center to develop new mobile phone product solutions based on Kumho's existing technology and using the assembly parts that Kumho can produce. . Our technical background is not enough, we don’t have much technical reserves, and the product schemes are changing, and no new tricks can come out. If Kumho can launch a mobile phone product with greater performance in half a year, I will Very satisfied. At this stage, the plan of the product design center is mainly reflected in the industrial design. The homogeneity of performance is probably unavoidable at this stage... We cannot realize the global procurement strategy to realize the diversification of products. The cost of cross-regional procurement is too high. In this way, compared with overseas manufacturers, we will not have much advantage in cost, and the domestic industrial chain is extremely imperfect. This is why I am determined to verticalize Kumho. The key reason for the exhibition mode is that everything has just started..." Zhang Ke explained to Xu Si Kumho’s situation at this time, "If Chen Jing asked Kumho to supply their mobile phone components at this time, they could only supply their i08 mobile phones first. The semi-finished assembly module of the company has been slightly changed. For now, it can only keep the market position of the i19 mobile phone from being shaken; i08, for Aida, is also a model that wants to be eliminated as soon as possible..."

Kumho has a long way to go before it becomes a major supplier of mobile phone solutions and components in the domestic market. It is mainly because Xie Zijia proposed the mobile phone OEM business model too early, and Kumho did not leave time for technical reserves.

Zhang Ke can never talk about this reason. Since Xie Zijia is very speculative in proposing a mobile phone OEM operation model, Kumho can only follow in advance to cross the river by feeling the stones.

Hearing Zhang Ke talked about the Aida i19 mobile phone, Zhang Ke changed to an i19 mobile phone in the past two days and placed it on the corner of his desk. Xu Si held the phone in his hand and played with it carefully. Unlike the three i19 models on the market, it is covered with extremely thin moose leather, which feels great, brown, and shiny with leather.

The precision mold company's process of infiltrating the shell attached to the shell is still immature and cannot be mass-produced at all. Zhang Ke's mobile phone is a test product, and it is naturally perfect. It also belongs to the i19 enhanced version series.

Not to mention the i19 enhanced series. The regular version of Aida i19 is on the market. The blue screen and chord tone are its unique characteristics that other mobile phone manufacturers can't match for a while.

The blue screen technology uses blue light diodes as the background light source of the sT LCD screen. The low-power blue light diodes currently only master the mature commercial production technology of a few institutions such as the Technological Research Institute of Optoelectronics; the chord music is through the double track The place where the technology is realized is also a breakthrough in Kumho's own technology.

As long as these two technologies are not copied to other mobile phone manufacturers. Aida i19 mobile phone can basically ensure that the status of the mainland high-end market is not shaken.

"Ah, I heard that you also gave a flower version of the mobile phone to Fei Rong..." Xu Si asked.

"Tang Jing was intimate with her. To tell the truth, I felt a pain when the phone was sent out," Zhang Ke said with a smile.

"Do they still like it?" Xu Si asked worriedly.

"Everyone loves a cell phone, otherwise Sister Jiang will talk to you non-stop?"

The Dong side will not talk too much. The key is that the phone in Chen Feirong's hand was seen by Jiang Wei yesterday, the phone that everyone loves. No one saw it. Of course, it was Jiang Wei and Xu Si talking about it.

Xu Si smiled softly and said, "Just like it, you can design something delicate in the future to please girls."

"With that mood and time, I hope I can turn into a whole ton of banknotes..."

"I don't believe you will lose money..." Xu Sijiao said with a smile, watching it's noon, and went to the restaurant on the 20th floor of the office building with Zhang Ke to have a meal. Used a meal. Zhang Yan went shopping with Tang Jing and the others, in Zhang Ke's own words. His life is cut into pieces.

At noon, there was just a shower of rain, and after it cleared, the weather in Hong Kong suddenly became cooler, and it felt like autumn.

For Hong Kong people, this feeling will not last. Maybe tomorrow will resume the hot summer season, but for Tang Jing and Chen Feirong, it is very rare. They don’t have to hide in an air-conditioned room at noon. Inside, he called Zhang Ke out of the company and dragged him to hang out on the streets of Hong Kong.

To take the flight back to Jianye in the evening, for Tang Jing and Chen Feirong, this is the last half of the holiday.

When I walked to the front of the New World Department Store, I saw a booth built with blue curtains in front of the booth. Many people gathered in front of the booth, raising their hands and swinging from the top of their heads. The sound of Jiang Dai'er's singing came from the booth audio, Tang Jing Excitedly said: "Is it Jiang Dai'er who came out to make publicity in person? I haven't heard her sing live?" One left and the other took Zhang Ke and Chen Feirong's arms and walked to the booth.

Aida’s i08 mobile phone will not be sold in the Hong Kong and Singapore markets, but the i19 mobile phone will be used as a touchstone for entering overseas markets to open up the situation in Hong Kong and Singapore. The advertising intensity of Hong Kong and Singapore is much stronger than that of the mainland market. After three days of intense advertising, a booth will be set up in the New World Department Store today to start a three-day ultra-blue sound charm tour.

Although both Hong Kong and Singapore have been affected by the Asian financial turmoil during this period, the per capita purchasing power of these two cities is much higher than that of the mainland. The i19 mobile phone is priced at 6,888 yuan, which must be classified as a luxury item in the Mainland, and it is acceptable to ordinary citizens in Hong Kong and Singapore.

These three days, not only in the mainland. Hong Kong and Singapore have both set off the i19 cyclone. After all, the financial turmoil has also affected some people in these two cities, and most of the people have said that their lives have not been disturbed.

Since i19 in the mainland market is only available in the mobile phone section of the flagship store of Shengxin Global Appliances, Zhang Yan can know the sales data of i19 in the mainland almost every day. Only three days after the listing. The eight hundred i19 mobile phones that were supplied daily in the five flagship stores of Shengxin Global Electric are all sold out. Other regions currently only accept telephone reservations, and the number of reservations is close to two thousand.

If the output can be increased, the sales volume of i19 may not be worse than that of i18. At the moment, the monthly output of only 30,000 pieces can be guaranteed. No matter how much it is, the product quality cannot be guaranteed.

The i18 mobile phone has a large production capacity, and the full line of goods will be distributed before the market. The specific data in three days has not been summarized in detail, but there have been orders for additional orders out of stock in large cities. Judging from the current good start. In the first month of Aida, the total shipment of the two mobile phones in the mainland market exceeds 100,000, but there is no big problem.

The total monthly shipment volume in the mainland market is 100,000. Calculated by the market price, the monthly turnover is close to 500 million. Regardless of the profits and expenses of the agents, the revenue of Aida will not be less than 450 million-the flat agency marketing system of Aida Group . This minimizes the marketing cost, and the profit margin of staying in the agent does not seem to be large, but Aida's shipments are extremely high, making the agent's total profit quite considerable.

Fortunately, there are only less than three months left in 1997. Fortunately, Aida's local disc player business has been merged into a listed company, and it has no direct financial connection with Kumho, otherwise it will rank first in the top 100 electronics companies this year. It's time for a rising star that has only risen for three years. Enterprises directly under the jurisdiction of the Ministry of Posts and Telecommunications are used to being ashamed. If the Ministry of Electronics Industry loses the number of top 100 electronics champions, they will never look good.

This is the ability of Kumho to do the market, and the share of this market is more than the sum of the three companies, Lianxin, Lianxun, and Dongxing. I don't know what the bosses of these three state-owned enterprises think at this time.

Kumho’s investment in the mobile phone business is large-thirty to fifty million US dollars seems to be an unimportant thing in Kumho’s eyes, but Kumho’s revenue is even more impressive. At present, the outside world cannot speculate on Kumho’s manufacturing costs. Looking at the current trend, As long as i19's popularity continues for half a year, Kumho should be able to recover the huge investment invested in the early stage.

I don’t know if Kumho’s brilliant success again will attract more speculative capital into this industry again?

This is almost certain. The Ministry of Posts and Telecommunications has implemented an access system for the mobile phone industry. In addition to requesting the Ministry of Posts and Telecommunications to release mobile phone production licenses again, the business model of OEM underwriting will be the key to those speculative capital entering this industry.

Compared to those. Zhang Ke is even more concerned about the performance of i19 in the Hong Kong and Singapore markets over the past three days. Using i19 to open up wasteland with local kitchen shops in Hong Kong and Singapore is Kumho's test of gold.

In the communications markets of Hong Kong and Singapore, citizens have more and better choices. Overseas mobile phone manufacturers have fewer restrictions on the launch of these two markets, and they are also markets where the competition is relatively mature and the purchasing power is by no means inferior to the Omega region. , The mobile phones on the market are all first-class products of overseas mobile phone manufacturers, and the i19 mobile phones are facing real pressure competition in the Hong Kong and Singapore markets.

Fortunately, the sales data in Hong Kong over the past three days has made Zhang Ke satisfied. He has entered the top five positions in the sales list in all major telecommunications stores, and the results are unlikely to be particularly good. The main reason is that Aida has not established much in Hong Kong. Brand awareness and recognition.

Zhang Ke and the others walked to the booth. Jiang Dai'er’s singing had disappeared and could not be heard. Jiang Dai'er was not in the booth either. At this time, eight girls in blue leather skirts and blue mesh stockings were performing blue on stage. Fashion show.

"Ah, what a pity, I just finished singing." Tang Jing said regretfully.

Zhang Ke didn't care, standing under the stage watching the beautiful **** the stage, with flying skirts, snow-skinned plump thighs looming, even the black safety pants he wore underneath were looming; in the mainland, let alone blue mesh stockings. You can't even see the suspender skirt on the street.

Zhao Haizhou, who had just rushed to Hong Kong to serve as the head of the Hong Kong sales company, saw Zhang Ke and Tang Jing looking through the stage, and thought that the big boss was deliberately inspecting the organization of the event, and hurriedly cheered up and slipped from the simple dressing room behind the booth. Come: "Ke is here, do you want to go in and guide our work..."

"Is there any guidance?" Zhang Tuo, Tang Jing and Chen Feirong were eager to try, and they thought of going to the locker room behind the booth before they walked in with Zhao Haizhou.

Jiang Dai'er was changing clothes inside, but it was a pity that she surrounded her mother and Xu Wei with plastic sheets, with her head sticking out. Miaoman's body only showed a faint shadow, and she didn't know if she was wearing clothes. The human face turned his head to look at it.

"Ah! Why did you come here? I heard that you have been in Hong Kong these days." Jiang Dai'er stood on the plastic sheet and watched Zhang Ke open the door curtain and walk in with joy, and there was a hint of surprise deep in her heart. She felt ashamed. Although she was covered by a cloth curtain, she knew that she was only wearing a three-point style on the cloth side. The performance costume hadn't had time to put it on. The pretty face seemed to be dyed with a layer of light red, especially delicate and gorgeous. They also greeted Tang Jing and Chen Feirong who walked in with Zhang Yangmian.

Chen Feirong and Xu Wei's neighbors have been in a close relationship for many years. She walked over to talk to Xu Wei affectionately, and helped her pull the curtain to help Jiang Dai'er change clothes.

"I heard that you came to Hong Kong to play on the National Day when I called my mom yesterday. I don't know how to contact you?" Xu Wei was talking to Chen Feirong, then turned his head to ask Zhang Ke, "Why don't you Come live in Shadow Bay? Our rooms are empty. Is it necessary to stay in a hotel when I come to Hong Kong?"

"Uh!" Zhang Ke's eyes flickered~www.readwn.com~Xu Si and they all live in Shadow Bay Garden. How dare he has the guts to take Tang Jing to the Shadow Bay Garden Superior Hotel Apartment, really crazy? Nonsense said, "You can't find excuses to delay work."

Tang Jing walked over to help Jiang Dai'er's mother Li Yueru grabbing the curtain, and said with a smile to Xu Wei: "Then wait for Fei Rong to come next time, we can live in Shadow Bay Park together..."

This made Zhang Ke's heart beat. He raised his eyes to see if Tang Jing said it was teasing or had other meanings, but Tang Jing turned her face to Jiang Dai'er behind the curtain, and praised with a little surprise: "Sister Dai'er, you are so beautiful. what!"

Seeing Jiang Dai'er's shy appearance, Zhang Keqiang resisted the urge to help in the past and sat quietly without speaking.

The Blue Sound Charm Tour was organized by a Hong Kong sales company. Sun Jingxiang’s Century Huayin Company cooperated with i19’s marketing promotion. It was first held in Hong Kong for three days, then to Singapore, and then to Kuala Lumpur and Penang in Malaysia. Return to China to cooperate with Shengxin to organize similar exhibition tours.

After sitting for a while, they have to go back to the hotel. They have to catch a 6:30 flight back to Jianye, and in midsummer they will arrive at Kai Tak Airport at 5:30, so they have to go to the airport to wait for midsummer before 5:30.

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