Rebirth of the Official Business Route

Chapter 646: Fall offensive

At the end of Fengqi Qingping, netizens who often log in to Quantum News rarely noticed that the ad video for the i19 mobile phone was available for download in the lower right corner of the information homepage on October 2nd.

On October 3, Quantum Information added a consumer electronics information sub-column. The i19 mobile phone evaluation report is the eye-catching position recommended for reading on the upper right cover of the consumer electronics information page. In addition, all the main archive pages of Quantum Online are * *i19 is a static advertisement with an alluring blue tone.

On the screen, the extremely charming i19 Jiang Dai'er's crystal clear fingertips rotate, Jiang Dai'er stared at the metallic blue screen i19 in shock and shyness. Fastest update of novel chapters

Such still images are also published in eye-catching positions in major domestic high-end magazine media.

In order to cope with the launch of i19, the flagship store of Jianye Xinshi Street under Shengxin Universal Appliances also delayed the grand launch of its mobile phone monopoly business on October 3, the first weekend after the National Day.

In addition to Shengxin’s vigorous shouting from various media in Jianye for its mobile phone counters, Shengxin’s Xinshi Street flagship store is almost full of i19 and i08 advertising banners, and the color TV area is uniformly playing i19 beach advertising videos. It seems that the whole shop is filled with Jiang Dai'er's charming smile and i19's stunning figure; in the words of Shao Xinwen, he assigned the two most beautiful girls from Shengxin Company to the i19 and i08 mobile phone areas as coolies. "Fiction" novel chapters are updated fastest

Shao Xinwen asked Zhang Ke for credit on the phone, and Zhang He said: "Okay, your hard work, I understand, I will go back to Jianye and invite those two girls to dinner alone..."

Shao Xinwen's vitality rolled on his chest for a while, really not daring to fill Zhang Ke's mouth with two fresh flowers from Sheng Xin.

Jianye Xinshi Street flagship store has been opened for more than half a year, with a turnover of 1.2 billion, which is expected to exceed 2 billion in the whole year. This is a data that was unimaginable before, and Shengxin's morale has skyrocketed.

In addition to expanding the Shanghai Zhongshan Park store and the Hangzhou Jiefang Road store and transforming it into a large flagship store, it also successively opened flagship stores on Chunxi Road in Chengdu and Xidan in Beijing in July and August. Implement the expansion of flagship stores in key business districts. After receiving a 200 million Hong Kong dollar capital injection from Yuexiu in September, it plans to open Guangzhou Tianhe flagship store, Chongqing Jiefangbei flagship store, and Wuhan Hankou flagship store.

Compared with Shengxin's strong expansion model of opening flagship stores in key business districts across the country, Haitai can only consolidate its existing home appliance chain market share in the province with funding.

Who would have thought that a step difference would suddenly allow Sheng Xin to open such a big distance?

Haitai’s 13 stores in the province have an annual turnover of 2 billion, which is very reluctant.

This time, Shengxin took the lead in adding mobile phone monopoly areas in its five flagship stores, and began to incorporate mobile phones, pagers and other communication products into home appliance chain stores, preparing for the upcoming mobile communication golden generation.

In order to support Shengxin launching mobile phone monopoly at this time, the mainland market. Aida’s i19 mobile phone will only be launched in five flagship stores under Shengxin’s flagship store in Shanghai Zhongshan Park, Hangzhou Jiefang Road flagship store, Chengdu Chunxi Road flagship store, Jianye Xinshijie flagship store, and Beijing Xidan flagship store. Others Regions only accept booking sales services.

This is mainly because the i19's production capacity at this time is not enough to support all aspects of the market. The mainland market only releases goods to one agent of Shengxin for the time being. On the contrary, the mid-range price machine i08 with black and white screen and single string color will be available online this time.

The two mobile phones have very different advertising strategies.

i19's advertisements in the mainland are mainly targeted at high-end user groups. Focusing on Quantum Online's information advertisements, magazine advertisements, and 15-second TV advertisements after 90 minutes of CCTV Finance, the intensity of the advertisements is only a targeted release. Among the print media, magazines can cover the high-end mobile phone user groups most targeted. In terms of materials and printing effects, magazines can also establish i19's extremely attractive quality and image than other media such as newspapers.

i08's advertising efforts in the mainland will be much more intense. On October 3, it seems that Aida will be squeezed for five or six months by logging into TV commercials, various traditional media, and outdoor advertising platforms in major large and medium-sized cities in the mainland on the same day. The power was released all at once.

The Ada mobile phone is like a wildfire on the autumn and winter grassland burning violently by the wind. Before. Aida, Lianxin, Lianxun, and Dongxing have entered the mobile phone industry. This is a zero breakthrough in the domestic electronics industry. It is highly valued by the domestic media. In addition, Aida is very likely to create momentum in the market. Follow-up reports are endless.

After obtaining the mobile phone production license from the Ministry of Posts and Telecommunications, Lianxin was the first to launch its own mobile phone products. Based on the sales platform built by Lianxin’s previous sales of pagers, cordless phones and other communication electronic products, the sales of Lianxin’s mobile phones exceeded 20,000 in July. Taiwan, coupled with the market price of 5688 yuan for AlliedSign mobile phones, the huge profits almost make other electronics manufacturers who have not obtained a license for mobile phone production heart-wrenching.

After that, Lianxun and Dongxing continued to launch mobile phone products. The sales are quite gratifying, and the era when the domestic media are vocal about it is coming.

The Aida Group, which is the most turbulent and directly acquired mobile phone manufacturing technology from the international semiconductor leader Texas Instruments, has placed the greatest expectations of the domestic media and potential user groups.

Some media previously predicted that Aida could launch its own mobile phone products as early as early August.

Although Aida acquired a complete set of mobile phone manufacturing technology from Texas Instruments, it is absolutely impossible to use its own accessories on the first mobile phone. It will take at least one to two years of preparation. Su Jindong has already Announce to the media that Aida is organizing production.

The chip part is independently designed by Aida and commissioned by Texas Instruments. Aida Microelectronics has just started trial production to ensure the quality of the approved mobile phones. Chip packaging and testing will not be done in China for the time being. After two years of continuous investment in the acquisition of Haizhou Electronic Components Factory two years ago, the circuit board technology has been fully mature.

Aida has also invested a lot in precision mold manufacturing technology in the past two years. In order to obtain a major breakthrough in the design of Aida’s first mobile phone, Zhang Ke asked Aida’s precision Mould Electronics Co., Ltd. and related laboratories began to prepare the casing and internal filling materials.

This part of the work is also to prepare for future electronic music players and USB flash drives.

Second-rate battery technology is immature and lags behind many similar products in the market, and a factory-produced secondary charge and discharge battery is set up. It only supplies Aida's low-end electronic products or supplies to other manufacturers.

Crystal screen technology is immature. Resolution, saturation, and power consumption cannot meet the high-end quality requirements of the i19 mobile phone. The crystal screen produced by the factory will be used in the black and white screen mobile i08. And the crystal screen display on the disc player can also use products produced by Aida crystal screen electronics.

Due to the huge sales volume of Aida’s disc players, the sales volume of Aida Jingping Electronics can break the breakeven line of 10 million yuan at once. The sales of electronic dictionaries, i08 mobile phones and other products are not accurately predicted, but it is certain. The crystal screen factory will be profitable in the first year.

This is the great advantage of the vertical production organization, which will resolve the market risk of new products to the greatest extent, and can also allocate a portion of the profit to support subsequent technological development.

Of course, Zhang Ke did not expect the profit generated by the crystal screen factory itself to fully support the development of subsequent technologies at this time. It may take a hundred years to catch up with the advanced crystal screen technology of Japan and South Korea.

A lot of accessories in Aida’s first mobile phone have to be customized to overseas manufacturers. This is what some professional media initially predicted. Therefore, it is predicted that Aida’s first mobile phone will be launched in early August as soon as possible to fill the domestic mobile phone. Blank, the forecast time is only slightly later than the three mobile phone manufacturers of Lianxin, Lianxun, and Dongxing.

I didn't expect that at the beginning of August, Aida's mobile phone was still silently disappearing, it was just a start-up plan with much fanfare. It wasn't until mid-August that Aida made the noise, and scheduled the launch of the mobile phone in mid-to-late September ~www.readwn.com~ and invited some professional media to send people to participate in the internal evaluation of Aida mobile phones.

Waiting until September 20th, Aida once again announced the postponement of the launch of the first mobile phone, and the market with a lot of expectations boiled over at this time. At this time, the confidence in Aida was shaken.

At this time, Xiao Ruimin and Zhou Xingdong showed contempt for Ada.

In the three months since the launch of the Lianxin mobile phone, the net profit for two consecutive months has exceeded 20 million. There is no special reason for Aida to repeatedly delay the listing time and give up the profitable profits.

It was not until September 31st at Hong Kong’s Kai Tak Airport that Xiao Ruimin and Zhou Xingmin, who were full of confidence and thought of Hong Kong seeking to open up overseas markets, slapped the i19 sample machine Zhang Kehuabao brought out a resounding slap.

Xiao Ruimin can be said to have returned to Beijing in a panic.

Aida has been hiding for five or six months, and it turned out to be just trying to make a breakthrough in the design of the first mobile phone.

When Aida officially unveiled the i19 mobile phone on the first weekend after the National Day, the whole market was amazed by it.

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