Rebirth of the Official Business Route

Under Zhang Ke's deliberate suppression, Schwab Industrial has not been active in developing the Southeast Asian market in the past year.

"Kewang uses Schwab's influence in Southeast Asia to open up the market, and has the momentum to kick Aida out of Southeast Asia. If this situation continues, it will affect investors' confidence in Aida Electronics..." Zhang Ke He pressed his finger to his lips and pondered for a moment, thinking about what word to use to describe it, "In the Hong Kong stock market, Chinese investors in Southeast Asia account for a large proportion, and among investment institutions, Chinese businessmen also account for a large proportion. Therefore, we have to carry out a controlled publicity offensive in Southeast Asia... This time the marketing campaign, I hope that, like the tropical storm in Southeast Asia, it will strike the entire Southeast Asia region with lightning speed. In a month’s time, we have gained a wide range of influence and good sales data in Southeast Asia... "w novel chapters are updated fastest

Fu Jiajun said: "The most effective way of marketing is to promote products during the prime advertising hours of major TV stations. Kewang rushes to market in Southeast Asia or uses the advantages of prime advertising hours to conduct advertising bombing. It is now the end of the first quarter, even if you have money. I can't buy the golden advertising time of the TV station..."

"Oh, the advertising bombing I expected is not like this," Zhang Ke shook his head and smiled, confidently said, "The cost of buying prime advertising time is too high. We have to control the market cost, so we have to find another way...I It is recommended that Charles Schwab immediately buys out a large amount of junk advertising in the spring screen and early summer of the second and third tier TV stations in Southeast Asia. I think some TV stations are even willing to broadcast all the early morning hours with the lowest ratings. Mainstream advertisers agree This time period has little advertising value, but there are always people who have insomnia in the early morning and are bored to turn on the TV to play time. Those boring afternoons and lazy mornings, in the impression of ordinary people, people who work seriously will never hide at home and watch TV. , But there are always some housewives who don’t have special needs to do quickly. Lying on the bedside and watching TV is also a good way to dispel the condemnation. Occasionally passing by the grocery store, I see the TV on the shelf of the grocery store playing the ad of Ada disc player. … Few research institutes seriously evaluate the advertising value of garbage time. But as long as the price is cheap enough, Schwab can buy out a lot and use a lot of garbage time for overwhelming advertising..." Zhang Ke paused for a while For a moment, "If the TV media also has so-called advertising bombings, I think this kind of publicity can be regarded as..." w" novels "fiction chapters are updated fastest

Xu Si stared at Zhang Ke intently, and Zhang Ke at this moment was sharp and energetic. The light is overflowing.

"Such propaganda..." Fu Jiajun touched his jaw and thought, trying to digest the too much information in Zhang Ke's simple and concise words.

"Oh, it's quite a solution worth trying, and it can really blow up like a tropical storm," Sun Shangyi nodded after thinking for a while, and asked, "Aida Electronics gave up its CCTV advertising in 1997, why not adopt it in China. This set of advertising programs replaces "for the purpose of increasing visibility. This high-intensity advertising program can be used in a short period of time, and the advertising time of the spam advertising period is very long, suitable for product function advertising, but it does not help much to shape the brand image," Zhang Yan explained, laughing again He said, "Those marketing elites in the Aida Electronics Marketing Department. With a first-class salary in the domestic industry, I can’t do nothing at all. If it weren’t for the embarrassment in Southeast Asia, I wouldn’t bother to think about it. Of course, the embarrassment in Southeast Asia was also caused by my delay..."

Fu Jia smiled. Although he was trying to open up the Southeast Asian disc player market for Zhang Ke, his results were quite good, but for the current situation of the Southeast Asian disc player market, he always felt that his efforts were not enough; Schwab is in Zhang. The capital operation under scrupulous guidance is excellent. In the past year, the stock price has increased nearly tenfold. Even if he feels tied up, Fu Jiajun has no complaints.

Ability and outstanding grades can always be respected by others. Among familiar people, age becomes a factor that can be ignored.

A hundred years of Hong Kong, Hong Kong’s rich and wealthy people began to rise in the 1940s and 1950s. These second-generation members began to take over. The third-generation members are growing up, and Fu Jiajun has a lot of contact. These sons and buddies who have grown up from a family with strict family traditions. There are a few people whose demeanor can match that of a young man who is less than twenty years old, not to mention the business talents that are absolutely invaluable.

Among the people here, apart from Xu Si, only Zhang Jian has the longest contact. I look forward to seeing how broad Kumho can take and personally participate in this magnificent cause. This is also the reason why Chen Xinsheng did not hesitate to take up the post at Aida after the end of his tenure.

certainly. In an environment where domestic companies are still accustomed to determining each person's position on the basis of seniority, Chen Xinsheng served as the president of Aida Group and general manager of the large project department when he went to Kumho. The job order is above all the veterans of the Kumho system. Even if Su Jindong is willing to let him take the position of President of Aida Group, it does not mean that the company's middle managers will agree with him. Chen Xinsheng is still under great pressure. He must show his ability and value to be truly accepted by the company.

"Although we do not regard Kewang as the ultimate competitor, it is indeed necessary to suppress Kewang's market expansion momentum in Southeast Asia." Draw some seemingly meaningless symbols, "...After Aida Electronics determined the unshakable and strong position of the domestic disc player market, although other disc player manufacturers are also actively thinking about entering the emerging markets in Southeast Asia, there is no direct alliance with Kewang. Schwab Electronics, taking advantage of Schwab's extensive network and comprehensive channel system in Southeast Asia, as well as local assembly plants that can bypass the tax barriers, these disc player manufacturers have been slow to enter the Southeast Asian market, making the Southeast Asian disc player market silky After the spring heats up, Kewang has become the biggest beneficiary; Aida Electronics is also due to its earlier entry time, and the mainland has a strong role in the news of Southeast Asia through Hong Kong. It still occupies the dominant position in the Southeast Asian disc player market. Wang’s momentum is very strong, and this local market poses a big threat to Aida Electronics... This threat is only a short-term existence and cannot shake Aida Electronics’ market position, but it will affect investors’ The confidence of Aida Electronics..."

Chen Xinsheng continued his thoughts on mature thoughts during this period of time: "...we saw that Schwab Industrial revealed its intention to acquire the Aida electronic disc player business a month ago, which made Schwab Industrial’s shareholding active all of a sudden. In just one month, the growth rate reached 40%. This is very rare in mature capital markets. Especially after the announcement of the specific acquisition plan today, the outstanding performance of Schwab's share price also shows that emerging, Products with huge market potential will be favored by investors who prefer risk... We don't need to pursue a high market share, but during the implementation of the increase and acquisition plan, we must ensure that the market pays attention to Aida Electronics... Hong Kong is the center of the Chinese business circle, and Southeast Asia is the most important place for Chinese people in the world. The growing popularity of the Southeast Asian disc player market has promoted the good performance of Schwab Industrial in the Hong Kong stock market. The share price of Schwab Electronics has also been promoted to a certain extent. However, the shareholding of Kewang is not the main asset of Schwab Electronics, and the promotion effect is naturally limited-the market publicity offensive during this period is also a potential publicity for the increase in mergers and acquisitions, and it is most likely the key to the smooth implementation of the increase in mergers and acquisitions... "

"I believe that after a period of preparation ~www.readwn.com~, other disc player manufacturers will soon find a way to squeeze into the Southeast Asian market. With domestic experience, I believe that there will be an advertising war in the Southeast Asian market soon..." Chen Xinsheng said, "Being one step ahead and occupying is also advantageous..."

It’s not a problem to consider and approve the extraordinary general meeting of shareholders next month, but after the plan is passed, it will not be an easy task to sell the newly added shares totaling about 3.8 billion Hong Kong dollars as soon as possible in the next time...

Although both Yinheng Securities and Guofu Financial intend to become underwriters for the IPO increase, the conditions for the underwriting are very demanding. Charles Schwab must first meet the underwriting conditions proposed by Yinheng Securities and Guofu Financial before they can push the package to both banks. Institutions, hiding at home and counting banknotes.

Of course, the price increase of 4.6 Hong Kong dollars per share is only the intention at this time. When the shareholders' meeting is formally deliberated, and even formally signed underwriting agreements with Yinheng Securities and Guofu Financial, Schwab's board of directors can moderately adjust the price increase.

Although it is impossible for Aida Electronics to increase the price in the increase in mergers and acquisitions plan, it can get about 3.8 billion Hong Kong dollars in cash and 321 million new shares at most, but Schwab will eventually increase the price and obtain a large amount of wealthy funds for use. Future exhibitions.