Rebirth: Fight For Life

   Chapter 278 Langji is bitter, flint is so exciting

   After more than a week, the sales data of Longtech USB flash drive within one week after the large-scale launch of the Rover USB flash drive has also been counted.

   The month-on-month decrease of 36% is appalling. According to preliminary survey data, the market share of rover U disk has reached 39%.

  Langtech contributed a lot, and other families also suffered heavy losses!

   "Tell me honestly, what are the odds of winning the lawsuit?"

  The secretary in charge of liaising with the law firm said: "The patent certificate has been issued, and the reason must be on our side. But..."

  Langtech's general manager looked gloomy: "What did the lawyer say?"

"They said that according to the results of the survey, this is a huge and fast-growing market. If we blindly sue for infringement without opening the license, there will be a suspicion of monopoly. The lawyer reminded us that, after all, we have a foreign background, and some In this case, it may be brought to light. And…”

   "Just say it, what are you talking about?"

The secretary smiled bitterly: "Rover is now the main opponent. They had contact with us before, and it was we who symbolically offered a high price of 50 yuan for a U disk to reject others. They sued the Patriots before, The amount of compensation we sought was previously calculated as a loss of 5 yuan per piece... To sue the rovers, naturally we can only use this price. The point is, if this continues, even if they win the first trial, they can appeal After a year or two of delay, how much share can we still have?"

  The office was quiet for a while.

  Langtech's general manager didn't speak, and everyone else was holding back.

After a long time, he said solemnly: "No matter what, file the lawsuit first! The propaganda emphasizes that bad companies do not invest in R&D costs and malicious infringement, which will bring huge losses to innovative companies! This is an act that hinders innovation. If things go on like this, Who still invests time, energy and money in research and development?”

   The secretary grimaced and handed over a piece of material: "I'm about to report to you, what you said, I'm afraid it won't work for the rover..."

The general manager of   Langtech took a look: the document of the Ministry of Information Industry, Science and Technology Department No. XX in 2002, the notice on the coordination and promotion of the new generation video coding standard of the International Telecommunication Union.

   He glanced at the secretary inexplicably, what does this have to do with the USB flash drive?

   The secretary pointed to the material: "You'll know when you read it."

  Langtech's general manager and his entourage read it, and the more he breathed, the worse he became.

  A world-leading audio and video encoding and decoding solution…

  Requires ITU member universities and enterprises to jointly promote this program developed by Flint Technology to become the core standard of the new generation of ITU…

   Encourage industry innovation based on this plan starting from the domestic market…

   Flint Technology... How could he still not know whose company this is?

Isn't    doing U disk? How to engage in audio and video encoding and decoding?

The secretary said: "Although it is not mentioned in the document, the Department of Science and Technology has initially revealed some meanings. It is said that this set of achievements developed by Flint Technology spent 100 million yuan, if it can become an international standard. If domestic enterprises apply this set of standards, it will Various policies have been introduced one after another.”

   "Hundreds of millions of dollars?"

   The secretary nodded bitterly: "I asked some friends in the circle, and they all said the same thing."

   "Why does he have billions of dollars to disrupt the U disk market?"

   My heart is so bitter!

  …

  If Gu Song knew what the general manager of Langtech was thinking, he could only shake his head and sigh.

   A creative invention patent with low technical content has opened up a huge market. There is no follow-up core technology to follow up, and I want to hold the market with this patent.

  Langtech's suffering stemmed from its own development strategy.

  Or, we have patents in hand, and at the same time we have done a good job in the product, so that we can truly gain a firm foothold in the market brand.

   Or focus on research and development, and further build up your own patent pool, which can also grow by relying on patent authorization. You must know that in such a situation where the patents are deeply smashed, Longtech is still relying on the collection of patent fees, and the income of tens of millions a year can easily be listed and developed until Gu Song is reading the file.

   Now, if you want both ends, how can you not suffer?

  Gu Song doesn't care about other people's strategies, he concentrates on arranging his own strategy

  Lin Yaodong has been in a dream-like situation since he was called to the office after teaching a few technical developers of Smart Future.

  Gu Song called him and directly said that he had formed a research group with Academician Ni to study a new generation of memory chips.

   Forehead drop a darling. memory chip! A new generation, so fierce?

   He was longing and trembling.

   "Let's do literature collection first, and sort out the current theories and techniques."

  Lin Yaodong nodded eagerly: "I'll do this!"

  Ni Guangbei is also full of energy. Then the memory chip is not as conspicuous as the CPU, but it is actually a grain-like existence in electronic products.

   "I'll study it first to see if there are any enlightening ideas."

   As soon as he finished speaking, Liu Hanhao pushed open the door and came in: "What are you studying? Why don't you come and help me take a look."

  Ni Guangbei saw his low expression and asked, "What happened?"

   Liu Hanhao reluctantly smiled: "There is still a problem, another round of verification."

  Gu Song comforted: "Don't push too hard. Tomorrow weekend, why don't you take a holiday first and adjust your state."

   Liu Hanhao nodded and said, "I'll make arrangements. I haven't said it yet, what are you going to study?"

  Ni Guangbei pointed at Gu Song and said, "He wants to move the memory chip's mind."

   "It made my scalp go numb... Now we are already struggling at this level. Memory chips, I can only participate when I am dreaming." Liu Hanhao deliberately pretended to be exaggerated, which caused a burst of laughter.

  Ni Guangbei smiled and said to Gu Song: "Look, he doesn't believe it, and he uses this topic to decompress."

   "Anyway, it's just a preliminary demonstration." Gu Song didn't finish his words, and led the topic to the technology of encoding, decoding and streaming media.

   After all, this is the result of the team led by Liu Hanhao under Gu Song's "references" and "idea suggestions" some time ago. He said radiantly: "Now, we have a special group to design applications based on this algorithm. The chip plan is also larger than the U disk. Originally I said from easy to difficult, Gu Song must first put the best The chips are made, and then the mid-end and low-end ones are made.”

  Gu Song spread his hands and said: "Make the best chips we can make first, the team has been trained, and the core personnel can start to tackle the next project. Others will use the low-end chips to practice their high-level skills."

"You're making a wishful thinking." Ni Guangbei sighed with emotion, "It's really good, and it's really fast. The U disk control chip has been controlled for 3 months, and the audio decoding chip has almost come out in half a year, and it also comes with a set of codes. Decoding standards and streaming media technology. To do scientific research, you still have to have enough ammunition and nothing to worry about.”

Gu Song smiled without saying a word, but Liu Hanhao really said: "It's all standing on the shoulders of others, and there are some small suggestions from Gu Song. You really don't say it, Mr. Ni, this kid Gu Song's ideas are really broad. Ah, many places have brought inspiration, which has accelerated my speed a lot. Maybe..." His eyes were a little hot, looking at Gu Song and continued, "He also has some magical ideas about memory chips."

Gu Song stopped the topic: "The audio chip comes out, Professor Liu, your task will be heavier. This time there are two topics, the first is the video codec chip of the same level as the audio chip. And this time, I want to try Do SOC, so that this video codec chip can be used in a variety of fields."

   Liu Hanhao was a little excited: "This goal is interesting. Is there another subject?"

   "There is another subject, which is the image processor. With this image processor, I strive to cooperate with lens manufacturers and even camera manufacturers."

   Ni Guangbei patted Liu Hanhao on the shoulder: "It is indeed a heavy task."

   Liu Hanhao's eyes lit up: "Enriched! It's still the previous model, right? If I don't have enough cutting-edge industry technology as a foundation, I can't make this kind of chip and then make that kind of chip."

   "Don't worry! It's like there is another team working with you. You are responsible for chip design, and they are responsible for providing specific industry theories."

  Lin Yaodong sat there and listened to Gu Song chatting with the big guys, it couldn't be more enjoyable.

After    came in, he felt that Gu Song's research institute was strong, and the experimental equipment... was really the best one could buy. The results that have been produced are also very strong, and he is studying eagerly these days.

   Now, hearing that they are both memory chips and SOCs, Flint Research Institute, it's so exciting!

   A new day, continue to ask for tickets. Try to restore 3 more today!

   (end of this chapter)