Number One Game Designer

After embarking on the road of making games, Fang Xi's thoughts about the New Year have become much weaker.

The production length of most games is in units of years. For example, Hongyi has completed a carnival this year, and then a lot of game projects have been opened. As a result, none of the big projects can be completed in a short period of time, so Fang Xi Standing on a high platform and pretending to be compelling, on the one hand, you really want to pretend, on the other hand, you have no thought of celebrating.

The annual meeting ended very smoothly. The atmosphere of the whole annual meeting ended in an atmosphere where the guests and the host enjoyed themselves when everyone was able to receive the money.

The next day’s game news headlines were not surprisingly Hongyi’s annual meeting. Among them, the golden Taiwan Bo made of real gold attracted enough attention. The other finale news was Hongyi’s company. The boss Fang Xi was at the annual meeting. On the way, it was announced with a high profile that they were going to be charity.

In the charity industry, the East and the West have their own difficulties. The West is generally recognized that many wealthy people are just frightened by the high inheritance tax of the lighthouse country and the gift mechanism that makes people vomit blood, so they borrow from charitable organizations to avoid taxation and reasonably. Can play a trick of taking out the money in the left pocket and putting it in the right pocket.

For example, Western tax bureaus are the most ruthless, but if you have an amount of charity each year, then you can be exempted from a lot of taxes, so basically every rich man has his own charity fund. , Most of them will announce that all their assets after death will be donated to (own) charity organizations. The question is, who is responsible for this charity organization? Of course it's his own son! This is the classic left hand over the right hand, the money is not small, but it can still be called a philanthropist.

So the first reaction of European and American players seeing this news is:

"Does FANG have an illegitimate child? Still want to avoid tax?"

There is no corresponding system in the East, so doing charity here can only be sincere. Players can only praise Hongyi's announcement of charity:

"Boss Fang is good."

Charity rules are mixed. In the first part, Fang Xi first adopted the ant forest method on the payment software. Every consumption can accumulate one point, and the final point is exchanged for planting saplings.

This part is relatively complicated, and most of the players jump directly to check the second part, Fang Xi’s original setting in this time and space, and it is also closely related to the player’s settings.

"All players can exchange their own game platinum badges (achievement full collection badges) in exchange for points. The number of points for the platinum badge value is dynamic. It will fluctuate accordingly based on the price of the game, the number of players, and the difficulty of the full collection of the game. "

"For example, "Ice and Snow Night Sky" is currently the most played survival game. Its clearance process is only seven hours, and the full collection only takes about 21 hours to complete. The game is priced at 62 yuan, and its platinum badge can almost be exchanged. 1.5 camphor trees."

"At present, Hongyi's main "Assassin" is priced at 274 yuan, and it takes about 65 hours to collect all of it. Its platinum badge can currently be exchanged for a sapling of the most expensive poplar tree."

Platinum badges can be used for public welfare!

The news players rushed to tell us that in a short period of time, the players quickly exploded with huge power. Countless players spent sleep and food in the community studying if they want to plant more trees, which games are more cost-effective to buy.

There are also some tutorials on the fastest platinum badges in games one after another. In the short half-month period from the middle of the New Year's Day to the Spring Festival, the user activity index of the Honghu platform has just risen by 50%, and the trend is good...

At this time, many companies also began to gradually come back to the taste: it was said that it was charity, but the charity of Fang Xi’s platinum badge exchange for saplings is clearly another game. In the name of charity, it drives the kindness in the hearts of players to come together with the platinum badge. The methods are not wise.

But what can I do if I see it clearly? Many companies operate only with despair in their hearts, because the operation of this "game" is based on Hongyi's large global user base and strong financial strength. What do they have? They are just a game with a hammer, and they are still in the stage of making products, not like Hongyi has already switched to user experience.

On the operation of this project, Liu Hai quickly approached Fang Xi with the first question:

"Boss, for our charity and greening project, for the time being, all the saplings redeemed by users are planted in the northwest region, but now 23 of our Honghu platform players are foreign server players, all over the world, and the saplings redeemed by their platinum badges are also planted. Is it in the northwest?"

Fang Xi raised his eyes, "Otherwise?"

"So...isn't the public opinion bad?"

"Of course it's not good...so we have to take the initiative!" Of course, there is no need for our own people to hide: "It is so good for foreign players to plant trees for us. You must first understand that charity and environmental protection are borderless, and we are essentially all It is to protect the earth!"

Liu Hai was not stunned. Fang Xi's words would be read out after he tasted it:

"Boss, charity and greening do not have national boundaries, but the benefits derived from charity and greening have national boundaries...I will now develop relevant propaganda methods!" Liu Hai quickly fled.

Fang Xi looked at himself, the director of the operations cluster, a little worried: Didn’t you say that Liu Hai has a high degree of education? How dumb this head is.

The Beacon Nation uses US dollars to subsidize the United States every year. Na Hongyi uses games like this to allow global players to contribute to China's environmental protection cause. He doesn't feel embarrassed. Everyone is the wool from all over the world, and they also occupy an environmental protection righteousness here. Who is afraid of whom?

The fact is just as Fang Xi thought. North American players have a lot of complaints about the time spent on planting trees in China with the liver badge, but the world police in the United States are also used to it, and they still have a consistent arrogance towards China. This arrogance makes them Too lazy to fight for such petty profits... So Hongyi's tree-planting career developed rapidly.

Probably what all the clusters in Hongyi didn't expect was that they thought they were game development companies, but the most eye-catching thing this year was the VR and AR technology of the high-tech development cluster, which was subsequently established less than half a month before the end of the year. At the end of the year, the charity environmental protection cluster sprinted for another wave. As a result, a game company had no results in games this year.

"We should have two weighty games on the market next year, so don't worry about it for the time being."

Fang Xi was non-committal about Xiaolan's internal call for Hongyi to set up a group and split the game.

"Furthermore, our most important pillars now are "Eternity" and the Honghu platform. Without these two, our "Hongyi Group" is just a castle in the sky. The wind will disappear."

"So not only can they not listen to these, we will increase investment in game research and development next year."