Netherworld Game Producer

Chapter 7 Sales exploded? All players start to sing bad?

Li Wen is very calm, he is very aware of the advantages and disadvantages of the game Overcoming Difficulties with Brother Sledgehammer in this world.

To be honest, he was very satisfied to be able to get such publicity, and he was able to have a cooperative relationship with anchors like Xiao Tian.

In the future games of the underworld, Xiaotian can be found for publicity. Isn't this even saving the publicity fee?

Of course, game promotion can't just be put on the anchor...

The promotion and sales of the game are directly linked.

Even a world-famous game company is not at all vague in the game announcement. Various advertisements warm up the game, and the game will be heated up before the release.

The cost of publicity and use is comparable to the cost of game development.

If the game does not make money from the first release, by the time players slowly discover the game, the game company will have gone bankrupt.

The return of capital is very important for game companies.

Therefore, the announcement of the game is more important than the quality of the game itself.

Li Wen has been in the game industry before crossing the border. He knows very well that whether a game can be sold depends on the publicity.

Especially in the mobile game industry, publicity is the most important thing. Generally speaking, the publicity cost of a mobile game is dozens of times the development cost...

After all, the competitiveness of mobile games is too great.

The situation of console games is much better. There are only so many masterpieces every year, and players in the general circle can know about it.

So the situation is better than mobile games.

However, in this world it is different.

Because of the powerful game engine, 3A masterpieces have a very short development cycle. A well-known game manufacturer can make twenty or thirty 3A masterpieces a year.

If it weren't for cost risks and other issues, this number would have been doubled several times.

All game companies are very productive, making thousands of titles a year.

If you want to stand out among so many homogeneous works, the publicity of the game is very important.

All kinds of mobile phone advertisement pop-ups, as well as TV advertisements, web advertisements, almost all of them are publicity advertisements of various masterpieces.

It's almost like replacing the 999 rubbish mobile game advertisements in Li Wen's world with 3A masterpiece advertisements.

The cost of a high-quality game is very high.

However, its rewards are also very rich. As long as there are no hard mistakes, the sales of high-quality games by major manufacturers will basically reach more than 100 million copies.

That's quite an impressive sale.

You must know that Li Wen once gave him the game Love 5. From the PS3 era to the current PS5 era, it has only sold less than 200 million sales over the years.

This is also the most important reason why the big game companies in this world are trying their best to make 3A games.

And will continue to improve the quality of the game in order to maintain their competitiveness.

The gaming industry is quite introverted...

...

On the first day of release, the game Overcoming Difficulties with Big Hammer sold 150,000 copies...

This is a result that Li Wen did not expect, and the sales volume is too fierce.

And it is still able to sell so well with a refund rate of 70%...

The game is on the STE platform and is particularly well received.

The remaining players appreciate this difficult game very much.

However, outside the STE platform, other forums and post bars have received bad reviews for the game.

All of them are players who spray games against humanity...

Li Wen said that his heart was not disturbed, and he even wanted to light a cigarette. He had long expected that after the game was released, it would be sprayed by countless players...

He even predicted that the sales of the game on the first day would not exceed 10,000 copies at most.

I didn't expect it to sell so fast...

He is very cool, but other manufacturers and various game media who have been paying attention to this game have begun to sing badly.

After all, with the game being so popular, the sales on the first day were only 150,000 copies...

And the refund rate is as high as 70%.

The game producer who once paid attention to Overcoming Difficulties with Brother Sledgehammer issued a statement, saying that the game that inspired him was a piece of shit, and he would never use it in his life...

Those big domestic manufacturers who have thrown olive branches to him have also begun to euphemistically express that what they said before doesn't count...

There are also all kinds of bad-mouthing players on the forum, and it is useless to depreciate overcoming difficulties with brother sledgehammer.

There's a lot of negative news about 'Overcoming it with Brother Sledgehammer'.

Of course there is positive news, but now it only exists in a small circle, a group of players who like difficult games.

They praised the game, the company that made it, and Li Wen.

By the way, I also scolded other game manufacturers, in order to please most players to make some unchallenging games...

Xiaotian also contacted Li Wen the next day. She comforted Li Wen that a failure does not mean anything. She will still promote Li Wen for free for the next game. Brothers overcome difficulties together' such a game of the underworld.

a week later...

The sales of 'Overcoming Difficulties with Brother Sledgehammer' reached 500,000 copies, far exceeding Li Wen's expectations.

However, the popularity of the game has not declined, and it is still rising... These are all reasons for the full effect of the major anchors' live broadcast game abuse programs.

It is entirely due to the popularity brought by the live broadcasts of various anchors.

However, after the game's sales reach 500,000 copies, it is unlikely to be able to sell.

The audience is there, and it is normal to not sell.

If it were replaced with another more in-depth underworld game, the sales would definitely be more than 500,000 copies.

Anyway, Li Wen made a lot of money this time! ! !

Except for Li Wen and Chen Rui, no one knows that the production cost of this game is only 1,000 yuan...

Even if you include Li Wen's labor costs, it's amazing to add a thousand yuan, and the cost is only two thousand yuan.

The game then sold over half a million copies.

A game sells 50 soft sister coins, deducting the platform share, you can earn 35 soft sister coins.

After deducting taxes, he made a net profit of more than 10 million...

In the past few days, he just woke up laughing while lying in bed, okay?

After repaying the company's previous arrears, re-renting an office building as an office and purchasing equipment, as well as preparing to recruit employees' salaries, Chen Rui and Li Wen's own bonuses and other miscellaneous expenses are all deducted.

There are more than two million left on the company's books.

Get rich!

In the past, although the flow of mobile games was much higher than this.

However, the money is not his! He's just a working programmer...

This is the first time he has made money with his own strength.

As expected of a world where you make money with sacks...

He is more and more looking forward to the second game developed after getting all the staff and investing the fixed cost.

This time, the game he made is no longer purely to torture players, but a game with a certain depth.

Of course, it's still a hell game!

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