When Gu Jian exploded Denver in the first battle, surpassing Wilt Chamberlain’s record one by one, some companies had already noticed the existence of this celestial giant.

On the one hand, there is indeed no precedent in NBA history for Celestial Empire players to kill all sides.

Everyone knows that the Celestial Empire market is a potential market, but they don’t know how big the potential of the Celestial Empire market is.

Therefore, even if Gu Jian was invincible in the first battle, they were still in a wait-and-see attitude and did not choose to get in touch with Gu Jian’s team to discuss business cooperation.

Gu Jian’s return to Auckland in the first game of his career, in front of tens of thousands of Warriors fans + Chamberlain, the second consecutive game bombarded 40+20 rebounds explosion data, sensational!

And officially landed on the cover of all newspapers and magazines in the United States.

At that time, there were already companies ready to move.

The only question was what kind of commercial offer Gu Jian was worthy.

Everyone’s hesitation dissipated after the Warriors parachuted into Los Angeles.

You know, the Los Angeles Clippers are 17-65 this season, and the stadium attendance is the lowest in the league.

The Clippers’ home game of the season was also watched by few fans.

But in the last game, due to the arrival of the warriors and Gu Jian, the Los Angeles Coliseum was instantly overcrowded!

The commercial value brought by Gu Jian is visible to the naked eye!

Those savvy business companies, where willing to miss out on a wave of hot opportunities!

Gu Jian’s own commercial value + the Celestial Empire market behind it that has not yet been fully explored.

Almost all companies that have made up their minds are rushing to be the first to eat crabs!

“Gu, this is a Ferrari commercial offer, and they also sent a Ferrari F50.”

After Price finished calling in the morning, he came to Gu Jian’s residence as soon as possible, and handed over a wad of documents at the same time: “It’s just that the car is still on the plane.” ”

Ferrari F50!

The new supercar of the year 95, limited to 349 units worldwide!

Ferrari directly delivered one to Gu Jian before the commercial contract.

This sincerity is indeed full.

In a general supercar, Gu Jian’s body size can’t sit in, but the F50 is an open-top supercar, and it’s okay to barely get it.

Thinking of this, Gu Jian suddenly wanted to laugh a little.

Barely enough, Ferrari is ok!

However, the car was still on the plane, and Gu Jian still focused on Ferrari’s contract documents.

The cover of the document is Ferrari’s classic Prancing Horse logo.

Open the document, the beginning is the major events from the founding of Ferrari to the present, as well as various classic cars.

The middle part is the cooperation plan proposed by Ferrari.

Very simple endorsement contract, 5 years 40 million US dollars.

The average annual knife is 8 million US dollars!

All taxes are borne by Ferrari S.p.A.

What Gu Jian needs to do is to cooperate with the publicity + shoot the promotional video + allow Ferrari to use his portrait rights.

Annual salary after tax 8 million US dollars!

Just by looking at the endorsement fee, it has already exploded Gu Jian’s player contract.

It even exploded the contract salaries of many All-Star-level players on the active roster!

After all, their contracts are all before tax, and after tax are far inferior to Ferrari’s endorsement contract!

“It’s not just Ferrari, there’s a commercial offer from other companies.”

Price continued to hand Gu Jian one copy after another.

There are endorsements for luxury cars, endorsements for famous watches, and even endorsements for airlines.

There are all kinds of things, and Gu Jian has a headache to watch.

“Gu, this also has Adidas, Reebok, Converse and Nike’s sneaker endorsement contracts.”

In 1995, Converse had not yet been acquired by Nike, and Reebok had not been acquired by Adidas.

These two sports brands also have the ability to wrench the wrist with Nike + Adidas.

Although Nike gradually dominated the basketball shoe market with the AJ series, Adidas during this period was still an ace among sports brands.

These four sports brands can also be said to be the four kings in the basketball shoe market.

Now the four heavenly kings threw an olive branch to Gu Jian almost at the same time, which made Price have to feel that Gu Jian was really on fire!

It’s just that it’s not like Ferrari is rich.

The first sneaker endorsement contract given by these four heavenly kings to Gu Jian was quite cautious in terms of amount.

Moreover, except for the weaker Reebok, no company made a guarantee to Gu Jian that there would be a signature sneaker.

After all, Gu Jian has only played three good games in the NBA now, and the influence of the Celestial Empire market behind it has not been given back.

They also dare not make wrong decisions that affect the company’s next operational plans.

“In that case, all four companies refuse.”

Gu Jian is still relatively careful in terms of sneaker contracts: “For other endorsements, you can help me look at the point.” ”

Price has a wide range of resources and many contacts, and it is easy to select the endorsement that is most suitable for Gu Jian’s long-term development + fulfillment of commercial value from this pile of endorsements.

As for the sneaker endorsement contract, Price also understood what Gu Jian meant.

These four contracts are not worth Gu Jian!

(The update is absolutely powerful, I ask all readers to greatly appreciate the flower ticket support, thank you very much!) )


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