My Return to Life

A black Mercedes-Benz car is driving on the middle road of the North Fourth Ring Road in Beijing.

Shuttle in the traffic flow of the capital is not eye-catching.

There are two people sitting in the back row.

Lei Jun, who wears a black polo shirt and jeans, and Lin Bing, who also wears casual clothes.

At first the car was quiet.

When Yuemo just transitioned to the North Fourth Ring East Road and passed under the Anhui Bridge, Lin Bing slowly said: "We changed so many plans last month. Do you really have a bottom line, President Lei?"

Lei Jun looked calm and calmly said: "Mr. Bin, we should trust Mr. Fang's sensitivity to the market."

"I understand, that's why I want to know what you think." Lin Bing sighed lightly.

"The original plan was to accept orders and then sell them online in batches after a year. Now it has been so long in advance. If the order volume is not enough, the production capacity cannot be stopped and the inventory pressure will be very high."

Lei Jun thought for a while and said seriously: "Before December, I have been thinking about the balance of inventory and sales;

Even before December 13, I didn't change the first plan, and Fang Zong didn't even try to convince me. "

Speaking of this, Lei Jun paused: "But it is different now. If there is such a foundation, I still can't make a market plan that requires certain risks. I think that the establishment of Xiaomi has already failed!"

"Zong Fang is right, Mi 1 should not become the second M9."

Lin Bing pushed his glasses: "Well, I may be a little too worried. Although Fang is always away, I really should believe his vision. He is a natural big businessman."

Lei Jun said indifferently: "Don't worry, it's just a production risk of 1.7 billion, and also negotiated the third batch of production installment payment agreement, as long as the pre-sale results are decent, everything is not a problem."

After a short pause, Lei Jun strongly emphasized: "If you can't grasp some opportunities for the first time, it will be difficult to grasp them later."

Lin Bing: "I believe Mr. Lei."

Lei Jun smiled: "Mr. Bin, in fact, Fang has given me a reason to make up his mind. The New Year is coming soon, and the buying passion in the general market is rising, but most people should be out of money after the New Year. "

"In Fang's general term, this is a year-round demand for pretensions that everyone who goes out to work cannot refuse."

Lin Bing: "..."

"..."

During this period of time, many executives within Xiaomi have taken on a lot of pressure.

Not just Lin Bing, but the other co-founders too.

Lei Jun...

Lei Jun is actually the same.

But he has his own sensitivity to business.

The pressure comes from the huge production inventory risk.

With January 4 as the dividing line, two production contracts were signed respectively. The first one has been paid in advance, totaling 680 million.

This money, of course, is not available for Xiaomi today.

The bank settled the big head, with a small amount of borrowing.

The second payment will be made on the afternoon of January 4th, totaling 1.02 billion.

The risk is that regardless of the post-market sales performance, the second payment has to be sent to the foundry.

Otherwise, it will cause a breach of contract, and the amount of compensation for breach of contract will be exaggerated.

Originally Xiaomi's plan was not like this.

In June, I started to discuss the supply chain, and officially started to make smart phones. There have been many meetings within Xiaomi.

Without exception, the PPT conference mode is adopted.

The process is: first release, then open the reservation, negotiate the production contract with the foundry according to the order, and finally sell.

It is equivalent to saying that it does not take too much risk, but it is not an empty gloved white wolf.

It's just that the production contract is discussed based on the order volume, and the inventory pressure will be very small.

Lei Jun has his own ultimate understanding and imitation of inventory, and this road is relatively stable.

But in the end...

About half a month ago, Lei Jun changed his mind.

Accepted some of Fang Nian's proposals.

This is related to many factors.

For example: Meizu M9 is still sold out today.

For example: Lenovo, ZTE, Coolpad, Chrysanthemum Factory and other companies put on the market the small facelift equipped with the original Nuwa system sales are good, Lei Jun heard that these companies intend to release the second batch.

For example: before the Spring Festival is indeed the peak of shopping.

For example: human beings have the greatest demand for acting.

There is another core element. Lei Jun also hopes to seize this opportunity to make Xiaomi grow faster.

After all, Lei Jun is also ambitious. If he has no ambition, why should he start his own business after the obviously successful 40 years old?

The other is...

Nuwa Lab gave too much.

Even if it is morally based on the basis of commercial cooperation, Lei Jun is unwilling to live up to Fang Nian's efforts.

Of course, with a risk of more than one billion yuan, Lei Jun's confidence is of course not only because of his personal connections and market confidence.

and also……

Light chat.

This instant messaging software, which has adopted many suggestions from Fang Nian, has become more attractive.

In addition, after deep thinking, Lei Jun thought he needed to fight.

at least……

You should also find the passion for entrepreneurship.

Passion is something that sometimes requires a little stimulation.

What is this stimulus called...risk.

How can you see better scenery without walking a little tightrope.

…………

In the afternoon, people outside the D·PARK Clubhouse of Beijing 798 Art Center were full of voices.

The inner and outer three floors were all packed with people.

When Lei Jun, Lin Bing and the staff arrived, they were a bit stunned.

Xiaomi's scheduled press conference was completely surrounded by crowds.

Lei Jun, the presenter, tried several times, but failed to get in.

As a last resort, Lin Bing had to call a colleague. After some tossing, Lei Jun finally entered the interior of the venue.

Five minutes before the opening, Lei Jun's **** was not stable, and Li Wanqiang hurried over: "There are too many people. If you squeeze it down for fear of accidents, shall we start early?"

Lei Jun, who has experienced the heat of the scene, thought for a moment and nodded in agreement.

then……

The conference scheduled to start at 2:30 was five minutes earlier.

In a mobile phone call page with a photo of Lei Jun himself and a burst of call ringtones, Lei Jun, who is in jeans and a black Polo shirt, hurriedly walked to the launch stage.

Lei Jun beckoned, and the audience burst into eager cheers.

After a while, Lei Jun smiled and said, "When I walked to this venue just now, I was deeply shocked. I saw many friends and fans who supported us. Hello, everyone."

"I say sorry to the fans who are still queuing outside. I really didn't expect so many people to come here. Thank you."

"..."

After a greeting opening remarks, the Xiaomi conference officially began.

"In this new era of smart phones, I am an enthusiast myself..."

"..."

Lei Jun talked about the history of mobile phones, and talked about what a smart phone should look like now.

Mandarin with a Xiantao accent is not that standard.

Many people in the venue listened carefully.

"Xiaomi is actually the dream of seven old men. We founded Xiaomi on March 22 last year..."

"Of course, seven people are not enough to start a business!"

"..."

"Of course, we also know that a slogan is not enough for a company as young as Xiaomi to make the world's best mobile phone;

We also disclosed last time that Xiaomi sets sail. We want to thank investors for their generous support, like frontier angels, like Morningside, like Qiming, like Sequoia..."

"..."

At this press conference, Lei Jun was only the keynote speaker, and was not responsible for the whole explanation.

Xiaomi is too young.

Too young to be convincing.

Therefore, Lei Jun invited senior vice president of Qualcomm to come to the station.

From the processor to the screen, battery, signal and so on.

Finally, I focus on MIUI, which is already popular in the market.

"We are very happy to inform you that the Nuwa system has released the latest version 2.0 recently!"

Lei Jun emphasized in a high tone.

"Are you surprised, because the latest stable version of the Nuwa system that everyone knows is 1.6, how could it suddenly leapfrog this big?

Actually... this is a brand new version of Nuwa Lab that has been iterating over time recently. "

"I believe you will see a lot of interesting features."

"Before the system introduces MIUI, I want to re-introduce the ‘light chat’ that will be built into Xiaomi phones."

"Talking about this market is relatively hot, especially after the goose factory has launched similar products."

"We wanted to make such a product from the very beginning. We made the call as soon as we made the call. There is no innovation. I said that we must invent a product that makes it more convenient to make calls, to make the address book more convenient, and text messages. more convenient……"

"and so……"

When Lei Jun said this, he walked a few steps to the side of the publishing station and took a mobile phone handed over by Lin Bing.

"Just now we saw the appearance picture, yes, I have Xiaomi Mi 1, which is our protagonist today. Now I want to use our protagonist today to demonstrate the newly upgraded "Light Chat"."

With that, Lei Jun walked to the side, connected the cable to the phone, and put it on the big screen.

"I believe many people know that Xiaomi has to be thankful for being able to go now. He is the most important investor and shareholder of Xiaomi. His name has never appeared in the report, but I believe everyone must know. Who is he……"

At this time, Lei Jun clicked on the light chat software on his mobile phone and located one of the chat windows: "Yes, it's Mr. Fang."

While talking, Lei Jun pressed a button with his finger and a small horn icon appeared. Lei Jun said: "Fang, good afternoon."

Shoo~ a cry.

This voice message was sent.

The venue boiled instantly, and many people even stood up and craned their necks to look at the press station.

Soon everyone saw a similar message appeared on the big screen.

After Lei Jun clicked, a young voice appeared: "Mr. Lei, you should be in the development conference at this point, and you want to demonstrate with me? Okay, okay, everyone."

Everyone in the venue listened to this young and lazy voice, and the already boiling hustle and bustle of the venue rose to the top!

Lei Jun looked at the venue and said with a smile: "This is the new feature in the version that will be updated after the press conference. It supports sending voice messages without additional communication fees. It only requires a little data or connect to WiFi. !"

As soon as the sound fell, the audience boiled again!

"Fuck, awesome!"

"Mr Lei is awesome!"

"Isn't this more convenient than MMS! Just like a message, it arrives instantly?"

"Light chatting has directly changed the way we chat online!"

"What else to use WeChat! Change chat now!"

"..."

The boiling sound at the scene was wave after wave.

It has completely overshadowed everything else.

Lei Jun also did not control the venue, but waited for a full two minutes.

When the noise is less, Lei Jun said again: "Okay, I know that everyone will not be satisfied with this, let me talk to Fang Zong..."

With that said, Lei Jun clicked the button next to the input box, and a function menu popped up, including a function called voice call.

After a while, the call was answered.

Fang Nian's voice came out: "President Lei?"

Lei Jun smiled slightly: "Sorry to bother Mr. Fang. We are developing a conference. Please Mr. Fang to say hello to friends on the scene."

Just when everyone and Lei Jun were waiting for Fang Nian to speak.

Fang Nian, who was visiting the Taihu Lake area in Wuxi, looked at Lu Weiyu on the side, his eyes rolled and he was serious.

"Hello everyone, in the next year, the age is twenty-eight, don't ask, ask is twenty-six, I have been married, I have a small amount of money, and I am visiting Taihu Lake, if there is anything offended, come and beat me!"

Lei Jun was stunned: "..."

The audience was even more stunned. After being stunned, the biggest noise erupted.

"Fuck, as expected to be Mr. Fang, who appeared in the mouths of various Internet tycoons, is he speaking so awesome?"

"A small surplus fortune? Damn, a small surplus fortune is worth the respect of so many bigwigs?"

"Is it so poor? I said, buddy, can you bear it? I just can't bear it anyway. Let's go to Taihu to **** him!"

"So that big boss Fang is like this in real life?"

"Too grounded, right?"

"..."

There was a lot of discussion. Before Lei Jun could answer, a loud voice suddenly appeared from the crowd: "Mr Fang, I want to be your little brother!"

"I want to give you a monkey!"

"..."

Lei Jun couldn't laugh or cry: "As expected, Mr. Fang~www.ltnovel.com~ even if it's just a voice, it can overwhelm the limelight."

"Thanks to Mr. Fang for supporting Xiaomi all the way, and also ask Mr. Fang to give us a speech at the press conference."

Fang Nian glanced at Lu Weiyu with a weird expression when he heard the noisy noise over there, and even heard the raw monkey.

He smiled slightly and said: "Hello, friends at the scene, my acquaintance with Mr. Lei originated from Xiaomi. I also grew up with Xiaomi. There are also some news on the Internet about the source of the Nuwa system;

That’s right, the Nüwa system was first made by Xiaomi, but for some well-known reasons, it was eventually taken over by the Nüwa Lab, so Xiaomi’s understanding of the Nüwa system is really deep...

Of course, President Lei is also the best and most powerful boss I have ever seen, and he is also very charming in private;

I believe Mr. Lei has already introduced Mi phones in detail.

Mi phones are indeed excellent, and I am using them now. "

After a short pause, Fang Nian said: "Secretly tell everyone a secret. At present, only Xiaomi phones can send voices and make voice calls through light chat."

"..."

"Not much to say, the stage is handed over to Mr. Lei, I wish Mr. Lei take Xiaomi to ride the wind and waves, overcome all obstacles, and kill the Quartet!"

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