My Return to Life

Chapter 236: Throw away the shopkeeper

   The colorful night.

   Fangnian took a taxi back to the Nanlou community and sat on the sofa in the living room for a while.

   At present, it is still the legendary page game that can be known for ‘greed for fun’.

  In October, which is not the hottest and most popular game player, the daily flow still shows an upward trend, basically stabilizing in the area of ​​3 million.

   This allows ‘greedy for fun’ to have more capital for trial and error.

   For example: Moyu Page Tour.

   Thinking about the benefits of the current mismatch between the Moyu page game and the data, Fang Nian suddenly said to himself.

   "After spending so much money, you won't even hire a head cobbler."

   Fang Nian does not intend to intervene in the operation of the Moyu page game.

   Including Guan Qiuhe vaguely revealed tonight that he hoped Fang Nian could help set the tone of the operation, but Fang Nian tactfully blocked him back.

   On the one hand, it’s unnecessary. On the other hand, Fang Nian wants to see the mules and horses who are ‘greedy for fun’...

  …………

   At about 9 o'clock, Fang Nian received a QQ message from Lu Weiyu.

   "How do you spend the weekend?"

   Fang Nian: "I have been sitting in the library for two days."

   Feed the fish: "Ah, you still work so hard~"

   Fangnian: "Aren't you afraid that the gap is getting bigger and bigger?"

  Feed the fish: "Don't discourage my enthusiasm! I never thought about catching up with you."

   Fangnian: "Get a break early, don't be too tired."

   Feed the fish: "You too,"

   "……"

   Although Lu Weiyu specifically avoided meeting Fang Nian, she did not avoid contacting him, only reducing the frequency.

   control at a level that can be regarded as falling in love.

   In fact, this is not another kind of beauty.

  …………

   The next Monday, Fang Nian plunged into the learning pile.

   With the passage of time, Fang Nian's understanding of Fudan has become more and more abundant.

   In addition, Fang Nian got acquainted with a few girls in the same discussion group.

   Probably the reason is that Su Zhi, who likes to talk, is there.

   She belongs to the innocent person from the inside out.

   can't hide any thoughts.

   The reason why she likes to talk to Fang Nian, at first was because she admired Fang Nian’s college entrance examination results, now...

   She is a face dog, although the word hasn’t come out yet, but that’s what it means.

   "Fang Nian, have you dropped out of class?"

   As usual, there must be a class on Monday that is all in Philosophy Class I. Seeing Fang Nian, Su Zhi turned around and asked.

   They are discussing about dropping out.

   Let me put it this way, it’s all because I was too young when I first entered university. I thought I was awesome and could handle any subject.

   I tasted the bitter fruit in the middle of the semester.

   Hearing the words, Fang Nian replied: "No."

   Gao Jie said: "Fang Nian chooses courses very reasonable. I heard that he is still taking courses in finance. How could it be the same as your silly girl."

   That's right...

   Su Zhi is one of those people who relied on his youth to think he was awesome.

   I chose a lot of classes.

   Su Zhi snorted: "I will definitely choose fewer courses next semester."

   Looking at these carefree college girls, Fang Nian remembered Lu Weiyu who forced him to mature again.

   In comparison, Lu Weiyu is not much older than Su Zhi and the others.

   Fangnian is the youngest in the philosophy class.

   is like Su Zhi who looks cute. It is said that his birthday is in January and he is nineteen in the blink of an eye.

   and Gao Jie, his 19th birthday just after the summer vacation.

   And Lu Weiyu is not yet twenty.

   After thinking about it, he sighed in his heart.

   "So, I want to use you to describe my yearning."

   "……"

  …………

  …………

   On Wednesday, October 28th, in the morning, Zhou Dongsheng and others discussed and approved the new operation plan of the Moyu Page Game.

  In response to the continued sluggish situation since the game was launched.

   Wen Ye attended on behalf of Fang Nian as usual, and recorded the minutes of key meetings.

   Then Dian Er Dian'er ran to a small restaurant near Fudan University and found Fang Nian, who was quietly relaxing.

   Fangnian made a gesture and said quietly: "Walk and talk, don't delay the boss to do business."

   Wen Ye said.

   After leaving the small restaurant, Wen Ye and Fang Nian were walking on the way to Fudan. The autumn wind blew and the fallen leaves fell.

   "Fang, the meeting mainly redefines the operation promotion plan, which is divided into several steps."

   Wen Ye's soft voice said slowly.

   "The first step is to launch the pre-prepared advertisements according to the legendary page game model. According to the previous market research data, the celebrities invited this time are for younger groups."

   "The second step is to follow the model of the legendary page game and fully roll out the soft advertising of various channels. This time, the direct promotion is used, which is different from the previous one."

   "The third step is to use the traffic guidance of Moyu Endgame to guide players."

   "The fourth step is to start the first round of questionnaires, comprehensively collect player opinions, and simultaneously launch products to improve the experience."

   "The fifth step is to carry out the recharge activity."

   Speaking of this, Wen Ye paused: "This is a specific operation strategy. Mr. Zhou meant that it is not suitable for the time being to launch excessive advertising, which will produce counterproductive results."

   Fang Nian basically agrees with this operating strategy, and he ponders a little, but he still asks: "How much is the budget for operating expenses this time, and are there any expected revenue expectations?"

   quickly replied: "The budget is 4 million, and the expected income is 12 million in November."

  "The main expenditure of the budget is on the third step;

  According to the forecast and evaluation, the current number of registered users has exceeded 400,000. Calculated according to the best turnover, in the next month, the number of registered users can increase by 800,000 to achieve the goal. "

   Fangnian did not say anything.

   Including the licensing costs, development costs, operating costs, and advertising costs before the game goes live, plus this budget, the current cost of ‘greed for fun’ on the Moyu web game has reached 16 million.

  Moreover, the contract method for game authorization is not the one-time buyout of authorization services like the legendary page game, but the authorization fee + 12% of the turnover.

   also because the signing is an exclusive license, the license fee is higher than the more popular legend, and it cost seven million.

   The cost is not high. The game of Moyu was only launched in 2006. If it were not for a 12% turnover share, the contract would not be negotiated.

   That is to say, according to the current situation, the best result is that it is possible to turn losses into profits at the end of December.

   But it also needs to take into account the normal operational investment in November and December...

   Seeing Fang Nian's silence, Wen Ye also went quiet.

   After walking for a while, Fang Nian suddenly asked: "What was the daily flow of crude statistics yesterday?"

   Wen Ye opened the notebook in his bag, and then replied: "Rough statistics, the daily turnover of Moyu Page Tour was 57,000 yesterday."

   "What about the legendary?" Fang Nian asked again.

   Wen Ye replied: "It is 3.19 million."

   As Guan Qiuhe said, the flow of Legendary Page Tour has basically stabilized at more than 3 million per day.

   The whole month of October is likely to be the brightest moment of the legendary page game, and the monthly flow may exceed 120 million.

   Although there are factors related to the major operational activities during the National Holidays, the overall performance of the follow-up month is still very good.

   Obviously, the forecasts of the relevant departments of the company are basically consistent with Fang Nian's views.

   The next step will inevitably be decline.

   To use a better understandable example:

  The total amount of passion of people is limited. At the beginning, they will maintain a very high passion, slowly decrease, and finally sink to the bottom.

A more detailed example is: For example, Fang Nian serialized a novel at the starting point, and the period of the first upload is always the most passionate readers read. As time goes by, the passion fades, and finally the number of subscribers decreases until no one... …

   Therefore, the senior executives of the company, including Guan Qiuhe, will be more attentive to the operation of the Moyu web game.

   An old saying can interpret all these thoughts: people who have no vision must have near-term worries.

   When he walked to the south gate of Fudan University, Fang Nian said, "Okay, you go back to the company first. After the promotion starts in the afternoon, you will have good news to tell me."

   Wen Ye nodded and left.

   She came here by car. It was the Phaeton that the company allocated to Fang Nian.

   There is a saying that for a more efficient work situation, the cost of choosing public transportation is too high.

   Of course, if Fang Nian can go to work directly at the company, he will save more time.

   But obviously, whether it is because of a lazy dog ​​or because of going to school, this is unrealistic.

  …………

   Soon after Wen Ye left, Fang Nian received a call from Guan Qiuhe.

   Guan Qiuhe said straightforwardly: "Wen Mi should have been told to you, do you have any ideas?"

   "No idea, the promotion methods and strategies are normal." Fang Nian replied.

   Guan Qiuhe pondered a little, and said strangely: "How do I think you seem to have other ideas."

   "I have no idea about the current legendary page game and the magic domain page game." Fang Nian said calmly, "I think about strategy, but it's not specific yet."

   After a pause, Fang Nian said: "I'll talk more, Mr. Guan, you should gradually change your perspective now, and your eyes should be on the long-term strategic direction of the company. There is a COO for specific affairs and two vice presidents."

   After the due diligence was over, the administrative vice president who was directly responsible for Guan Qiuhe had taken up his post.

   Today is the next day at work.

   Guan Qiuhe was stunned, and then slowly said: "I need to think again, is it convenient for you to talk about what you are thinking about now?"

Fang Nian simply said: “It’s nothing complicated. Just as you said before, the game industry is a sunrise industry, whether it’s a magic domain or a legend, it’s not necessarily, even web games are not necessarily a good development direction. Especially now that the market seems to be swarming with pages."

   Guan Qiuhe's reaction was quick: "Do you want to say ~www.ltnovel.com~ If an industry is being sought after by everyone, then it will enter a fighting competition mode."

   Fangnian raised his eyebrows, and said with his throat: "Sister He is amazing, yes, yes, that's what it means."

   Guan Qiuhe ignored this, pondered for a moment, and said: "I'm still a bit ignorant, I should charge more."

   Fang Nian agrees with this view.

  As enterprises change from small workshops to larger workshops, after entering formalization, entrepreneurs must continue to learn to adapt to the new situation.

  …………

   At two o'clock in the afternoon, the promotion of the Moyu page game was launched in all directions.

   You can see similar brainwashing advertisements through many web pages.

   At the same time, the advert was rolled out, and there is a feeling of great momentum in the online world.

   Fang Nian, who just finished a class, took out his mobile phone and learned the information through the web.

   I have seen some discussion posts.

   There is still a proportion of players participating.

   "I have no idea that the magic domain has also released a web version, I don't know how the experience is."

   "It's ok, but personally, it's not as smooth as the legendary page tour."

   "It seems that there are more games on the web version recently, and new games are much easier to play, without installation."

   "……"

   However, the popularity is far less than the previous similar promotion on the legendary page game.

   Fang Nian looked at it roughly, the situation was very good, and he said calmly.

   "It seems that I am still very suitable to be the shopkeeper."

  The extra time is naturally to experience every second of life's gifts.

  ======

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