Invincible Mobile Empire

Chapter 232

Hongmi mobile phone is a product also led by Xiaomi mobile phone company, but the pricing of Hongmi mobile phone lies with low-end consumers.

Chen Ye’s advice to Lei Tianwang is that Hongmi’s mobile phones are priced around 1,000 yuan.

It even has to be divided into several mobile phones with different configurations, resulting in pricing covering between 500 yuan and 1,500 yuan.

Because, whether it is Chen Ye’s previous life experience, or the report obtained through the investigation company this time, the number of people using mobile phones in Daxia domestic and even worldwide has reached a very exaggerated number, basically It accounts for one third of the world’s population.

In Daxia, the number of people using mobile phones has approached 1 billion.

Of course, among these 1 billion people, up to now, at least half of them use feature phones.

Among the remaining people, a large proportion of them use black phones, that is, copycat phones.

Imagine that these about 500 million users who use feature phones are very likely to switch to smart phones.

The reason why they did not switch to smart phones is because their demand for mobile phones is not so high. So far, the view is that a mobile phone only needs to be able to make calls and send text messages.

Many consumers’ consumer awareness about mobile phone purchases is indeed not as advanced as 337, and indeed very conservative.

However, this does not mean that when a smart phone is given to them, they will not use a smart phone.

Moreover, now the APP has been fully developed, magic crystal, Alipay, all kinds of games, all kinds of social networking, all kinds of shopping, have made many people who originally used feature phones have long been longing for it.

In fact, deep in the heart of every consumer, there is a desire and wish to use a smart phone, but there are no such conditions yet.

The emergence of Xiaomi Company created such conditions. Of course, by the way, copycat mobile phones, black mobile phones, including feature phones, were rubbed on the ground.

Hongmi 1 smart phone is already ready.

After hearing Chen Ye’s words, Lei Tian Wang immediately began to prepare, and will launch the Hongmi 1 smartphone in the near future.

…

At this moment, the CEO of Motor Salad, a giant in the mobile phone industry, felt painful and happy.

The reason for happiness is very simple, that is, Norgren began to perform very awesome behavior, but in fact it was killing him.

The Symbian mobile phone operating system team was directly laid off, and 5000 staff members made the Symbian mobile operating system not upgraded, only maintenance.

The resulting effect is that the shipments of Norgren’s functional phones have been drastically reduced, and Norgren has also continued to take selfies, support education, and collectively abandon the functional phones.

And Norgren occupies an absolute dominant position in the global functional machine market, and it is a giant among the giants.

Now that the shipments of Norgren feature phones have been drastically reduced, then this market vacancy needs someone to fill, who needs to fill it?

It needs a mobile phone company that is also quite good in terms of feature phones to fill it, and the most important one is their Moto Salad.

Of course, Jiuxing also has this strength, but Jiuxing is now focusing on the development of smart phones, and its attitude towards feature phones, although it is better than Nognum, is not much stronger.

Only their Motorsala regards the functional machine as the main development strategy object.

Therefore, in the recent period of time, Motor Salad’s sales have continued to set records and profitability has increased substantially.

Especially in the Daxia country market, Moto Salad has completely defeated the big brands such as Norgren and Jiuxing, becoming the number one feature phone in the Daxia country market.

This is the confidence of Motosala.

But now Motosala has suffered.

That was the emergence of the Xiaomi 1 smartphone, which caused a big impact on the smartphone market of Motosala.

Originally, Motor Salad’s smartphones were not so popular in the market, lack of innovation, and mediocre configurations. Consumers did not like Motor Salad very much.

Last time, because of the fierce competition between Petal and Jiuxing, the sales of their smartphones and smartphones were directly cut in half because of the misposted plan launched by Moto Salad.

It hurts Moto Salad’s vitality even more.

Later, Moto Salad had to switch to the lower-priced smartphone market, basically priced at around 3,000 yuan.

The price of 3,000 yuan for their motorcycle salad can be described as a significant reduction in their profit margins. It is simply selling smartphones as feature phones and not pursuing any profit at all.

But now, because of the emergence of Xiaomi 1, their smartphones at the price of 3,000 yuan have been hit hard. It has only been more than 20 days in July, and it is known that sales have been cut in half.

“It’s terrible. The competition in the mobile phone industry is terrible now.”

John thought like this: “Fortunately, our motorcycle salad has a rich heritage. If we guard the functional machine market, we should be able to survive for a long time.”

“Our Motorsala, if it doesn’t work, we will completely cut off the smartphone, and actively develop feature phones, and make the feature phones the strongest in the Great Xia Kingdom, the three countries of Azerbaijan, and Africa!”

John is ready to abandon smart phones and fully develop feature phones, and first of all occupy the feature phone market in Daxia, and become the leader of the feature phone market in Daxia!

And when John had formulated his strategy, a change was quietly taking place on Xiaomi’s official website.

…

Zhang Hanqing is an enthusiast of Xiaomi 1 smartphones. She likes Xiaomi 1 smartphones very much, but unfortunately, she has not been able to buy them.

Later, it became clear that Xiaomi Mobile Phone Company, because it is a small company with insufficient cash flow and weak stocking capacity, chose to stock up collectively and then sell them collectively.

Therefore, Zhang Hanqing prepared early for the purchase of Xiaomi 1 smartphone on August 1.

Before August 1st, what Zhang Hanqing likes or is most looking forward to doing is to browse Xiaomi’s official website to see if Xiaomi’s smartphones will be shipped suddenly, so that he can get ahead.

And on this day, as always, I opened the official website of Xiaomi, and looked at the bare, not-rich-color official website of Xiaomi, only a small sales page of the Xiaomi 1 smartphone.

Zhang Hanqing watched for a long time, and when he was about to turn it off, he suddenly saw a second-level page next to it, and opened the second-level interface by the way, depending on what it was.

Then he clearly saw that the Hongmi 1 smartphone was on sale with the basic version and the price was soft sister coins.

…….